BackupAgent Online Backup
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- Jocelin Holt
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1 BackupAgent Online Backup For Service Providers Parallels EMEA Partner Roadshow BackupAgent Online Backup for Service Providers
2 About BackupAgent Company Profile Founded in 2004 HQ in Delft, The Netherlands BackupAgent develops, sells and supports online backup software Ambition Market leadership in online backup solutions for Service Providers Where are we 250 partners in 20+ countries Development centers in Netherlands & Ukraine Fast growing Some achievements CRN Channel Awards - Outstanding product of the year Red Herring finalist top 100 globally Winmag Editors choice Microsoft Gold Certified Partner 2 BackupAgent Online Backup for Service Providers
3 Market view of Analysts Global SaaS market grows: To $14.8 bln (2012) Global Online backup grows: To $715 mln (2011) Online Server Backup Services Cost Less and Deliver More SaaS market will expand rapidly despite the Economic Crisis 3 BackupAgent Online Backup for Service Providers
4 Online Backup Benefits for SMB-customer Automatic backup No human intervention Every day, week or month Over IP Automatic offsite and secure Efficient and secure 128- or 256-bits client-side encryption (private key) Strong compression SSL-connection Block level incremental backups Automatic status report Always updated with latest status of backup Tape backup has serious downsides Human intervention; high TCO Not high reliability 4 BackupAgent Online Backup for Service Providers
5 BackupAgent product for Service Providers Online backup software platform Online Backup Client Backup Server Designed for Service Providers Branded (private label) software Name, contact details and logo appear in software All communication can be customized Multi-tenant Multiple resellers on 1 system Multiple private labels on 1 system Very Scalable Up to 1000s users on a single platform 5 BackupAgent Online Backup for Service Providers
6 BackupAgent product for Service Providers Automatic provisioning Integrates out-of-the-box with Microsoft s HMC platform Active Directory Parallels Automation Smooth operation with existing provisioning and billing systems PC and server backup Support for all popular OS s Support MS Exchange, SQL Server and MySQL Available languages: English, Spanish, French, German, Dutch, Italian and Polish Backup-as-a-Service SLA-based backup and recovery 6 BackupAgent Online Backup for Service Providers
7 Bundle online backup with hosted services 7 BackupAgent Online Backup for Service Providers
8 Business benefits for Service Providers Set yourself apart from other providers By offering additional services Cross-sell/upsell customers Your complete portfolio can be offered Upsell of customers with hosted app s is easier Increase ARPU By selling additional services Customer retention By storing their valuable data Online backup is anti-churn -service 8 BackupAgent Online Backup for Service Providers
9 Success factors selling online backup Platform Fully automate billing and provisioning for customers Automatic reseller provisioning Open and scalable platform Sales and marketing Develop and exploit a sales channel through resellers Private label options to resellers who wish to rebrand products Publish marketing collateral for users and resellers Offer PC backup at competitive prices Make the margins on Server Backup 9 BackupAgent Online Backup for Service Providers
10 Time-to-market and implementation Short implementation time Buy, install and configure hardware Install, configure and test BackupAgent software Prepare subscription plans and marketing campaigns Integrate with existing control panels and provisioning systems Train support team on maintenance and operations BackupAgent supports partners Remote or on-site support during implementation Support and consultancy on integration with back-end systems Training for technical and operational support Commercial training for marketing and sales staff 10 BackupAgent Online Backup for Service Providers
11 Pricing BackupAgent pricing: based on SPLA model One-time deployment fee Deployment & Training fee includes 5 working days of consulting services Installation of software Consultancy on integration Acceptance tests Operational training Support training Commercial training Thereafter: pay-as-you-go pricing Monthly usage is measured and invoiced No commitments 11 BackupAgent Online Backup for Service Providers
12 Business case indication There is a business case for every service provider Example end-user pricing: PC backup: 7,50 per month (av.: 10 GB) Server backup 50,00 per month (av.: 50 GB) PC/Server backup = 50/50 In case of 1500 users and 50 TB sold: MRR of 45K Expected ROI is within 6-12 months 12 BackupAgent Online Backup for Service Providers
13 BackupAgent into Parallels Automation Parallels Business Automation Parallels Operations Automation Virtual Private Server (Windows or Linux) Microsoft SharePoint Domain Registration Plugins Payment Processor Plugins BackupAgent Microsoft Dynamics CRM Windows Streaming SSL Certificate Plugins Language Packs Dedicated Hosting Shared Hosting (Windows or Linux) Software as a Service This module is currently being developed and expected end of Q Microsoft Exchange BackupAgent Online Backup for Service Providers
14 Some references 14 BackupAgent Online Backup for Service Providers
15 Summary BackupAgent is a fast growing company, with a unique product Focus on service providers Features, platforms, scalability and security # 1 Online Backup Solution for Service Providers Online backup market is HOT, the opportunity is NOW The end-users are demanding alternative backup solutions (SaaS) You can increase ARPU and reduce CHURN Within weeks: time to market is fast 15 BackupAgent Online Backup for Service Providers
16 Thank you More information: Web Tel BackupAgent Online Backup for Service Providers
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