Why advertise with gaytravel.com?
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- Frederica Osborne
- 6 years ago
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2 Why advertise with gaytravel.com? LGBT visitors viewing your promotions are already predisposed to travel. Meticulous surveying of our site visitors has indicated our clients trust our brand and look to us as the gay equivalent of the "Good Housekeeping Seal of Approval." Gay consumers may travel to any number of sites to book their trips but wherever their journey ends, it starts with GayTravel.com. In addition, with today's slowing economy, the LGBT market is far more insulated from the economic downturn. The GayTravel brand is synonymous with the gay travel market you are trying to reach. It has been featured in The New York Times, The Wall Street Journal, Smart Money Magazine and numerous other newspapers and publications throughout the world. Almost 80% of all Internet searches are made through the Google search engine. The #1 search term used for travel planning by the LGBT community is "Gay Travel". GayTravel.com consistently occupies the # 1 organic search position for the #1 search term in the#1 search engine. (out of million searches)! Today's sophisticated internet-savvy gay traveler knows the difference between a paid/sponsored listing and the true organic search result based upon relevancy and popularity. Statistics show consumers are far more likely to click on an organic search result than a paid-for listing because the organic results are more relevant. In addition, the higher the rank of the listing the far more credibility associated with the result. We pride ourselves on our consistent top ranking in Google.
3 About our Audience $76 billion spent annually on travel by gay consumers (U.S only) 53% of gay travelers reported spending $6,000 or more per person on vacations this past year with a median of 15 hotel night stays 74% have a valid passport (US national average is 29%) 92% purchased an airline ticket via the internet this year Gay and lesbian consumers have higher affiliations with brands that advertise directly to them with 76% stating they prefer to buy from companies catering to the gay market Primarily single income or dual income households with no kids (SINKS & DINKS) our site visitors are far more likely to travel and much more insulated from economic downturns.
4 A B OPTIONS C D E A LEADERBOARD B EVENT FEATURE C SKYSCRAPER D MEDIUM RECTANGLE E PROPERTY FEATURE Multiple ways to deliver your message to our demographic
5 AD RATES AND SPECS LEADERBOARD $3, EDITIONS (90 DAYS) 728px x 90px Image Size 40k File Formats: JPEG, PNG, GIF EVENT FEATURE $500 2 EDITIONS (CHOICE OF DATES) FEATURED EVENT May 15 th, 2013 Copy copy copy copy copy copy copy copy copy copy copy copy copy copy copy CLICK HERE FOR TICKETS Image Size 40k Website Link 250 word description SKYSCRAPER $3, EDITIONS (90 DAYS) 160px x 600px Image Size 40k MEDIUM RECTANGLE $2,000/$2, EDITIONS (90 DAYS) 300px x 250px Image Size 40k Contact Us: AdSales@gaytravel GAY.TRAVEL EXT 707
6 AD RATES AND SPECS CONTINUED PROPERTY FEATURE $1,000 4 EDITIONS (CHOICE OF DATES) File Formats: JPEG, PNG, GIF PROPERTY NAME Copy copy copy copy copy copy copy copy copy copy copy copy copy copy copy copy copy copy copy copy copy copy copy copy copy copy copy copy copy copy copy copy 620px x 240px Image Size 40k Reservation Link 250 word description RESERVE NOW gaytravel.com members enjoy included property features in our enewsletter! Contact us for information on becoming a member. Contact Us: AdSales@gaytravel GAY.TRAVEL EXT 707
7 TOP 10 REASONS TO ADVERTISE IN the gaytravel.com enewsletter 1 GAYTRAVEL.COM HAS BEEN A TRUSTED LBGT TRAVEL AUTHORITY FOR OVER 10 YEARS 2 WE ONLY PROVIDE RELVANT CONTENT TO OUR SUBSCRIBERS ABOUT EVENTS, LGBT NEWS, AND TRAVEL 3 OUR OPT-IN SUBSCRIBER LIST IS KEPT CLEAN AND WE VE NEVER PURCHASED LEADS AFFORDABLE OPTIONS # 1 IN ORGANIC SEARCH TERMS ON GOOGLE, YAHOO, AND BING EVERY MONTH OUR OPT-IN SUBSCRIBERS GROW WITH OUR INCREASE IN SITE TRAFFIC CONNECT YOUR BRAND WITH A TARGETED LGBT TRAVEL AUDIENCE THAT S READY TO PLAN STAND OUT WITH LIMITED AVAILABLE AD SPACES FRESH NEW WEBSITE COMING IN SUMMER 2013! FREQUENT CONTACT (WEEKLY) Contact Us: AdSales@gaytravel GAY.TRAVEL EXT 707
8 Are you ready to join gaytravel.com? Ad space is limited in order to better serve the needs of our advertisers. Space is frequently fully committed months in advance so call or us today to reserve your spot on the World s most trusted LGBT travel site! Call or us at AdSales@gaytravel.com
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