Redefining Mobile Advertising in Africa

Size: px
Start display at page:

Download "Redefining Mobile Advertising in Africa"

Transcription

1 Redefining Mobile Advertising in Africa

2 The challenge of mobile marketing Marketers today struggle with the following: Reaching enough customers Targeting precise audiences Performance & ROI

3 Adrenaline is a platform designed to help brands advertise on the channels of Mobile Network Operators (MNOs). Adrenaline offers advertisers: Introducing Adrenaline Unbeatable scale from both offline & online channels Rich data to target individuals more accurately Nationwide reach across all locations and economic classes Superior performance results with non-web channels

4 How Adrenaline works? Adrenaline connects brands and their services to the right user at the right time by leveraging insights from data, channels and tools with advanced optimization techniques. Brand Users Data Channels Tools Data Channels Tools User behaviour Audience segments Technographics Notification channels Flash messaging Operator portals Ad formats Performance tracking Mobile intelligence

5 Adrenaline guarantees superior scale Advertising on Adrenaline provides marketers with access to over 74 million mobile network subscribers, whether online or offline. Across each operator, ads can be delivered daily to drive brand awareness, content subscription & downloads on: 70,000,000 USSD notifications; 2,600,000 SMS notifications; 340,000 web impressions

6 Adrenaline reaches everyone Adrenaline reaches millions of users across different devices, interests & social class. Upper class, literate, high income earners, smartphone users Low income earners, majority of non-literate non-smartphone users Semi-literate to literate, smartphone & feature phone users, mid-level income earners Lower-upper to middle class, literate, high income earners, smartphone users

7 Adrenaline offers unique targeting Adrenaline leverages on our Data Management Platform to combine data from offline and online sources. This helps to Target individuals by their transaction history e.g. airtime recharge, data subscription etc, giving deeper insights on individual mobile spend, frequency of usage, purchase intent & general affinity to a product. N N Target audiences: audiences are more accurately identified & targeted to drive performance, based on their location, behavioural patterns/interests, gender and age bracket

8 Adrenaline data sources Adrenaline combines these offline & online data sources to identify and target unique customers. Offline Data Online Data MSISDN SIM Registration Info Recharge Info Data Plans Spending patterns Subscribed Services Browsing history Interacted Ads

9 Adrenaline s targeting boosts performance The richer the data, the better the targeting. The better the targeting, the higher the performance.

10 Adrenaline enhances performance These channels are effective for: pushing brand awareness installs due to - vast reach, frequency and ease of use and Operator Services generating leads, surveys & content subscription considering their highly interactive nature.

11 Adrenaline Channels

12 01 PUSH CHANNELS (SMS, USSD) Key Characteristics: Mobile operator initiated More character space Guaranteed target audience reach

13 02 SMS (PUSH message) Channel Overview SMS uses a store-and-forward technology: The customer receives a text message in the inbox of their phone. After the message is read, the user can delete, save or forward SMS is limited to 160 characters. The Product Advertiser initiated, full message containing only campaign message Can include clickable LINK to external landing page Can enable click-to-call, click-to-ussd Supports a 2-way SMS interactive session Only available between 6am 7pm daily Benefit Message can be sent to a mobile phone and stored for several days if the phone is not activated or within range. SMS content remains stored in the mobile phone memory Can include call-to-action link Use Cases Performance campaigns: App installs, lead generation campaigns etc. Brand awareness campaigns: Promotional messages etc.

14 03 HOW IT WORKS A The advertiser sets a unique identifier (sender ID) during campaign set up. B Once advertiser sets up campaign and enters campaign message. The campaign message is then delivered to the recipient s mobile device inbox as text message. C If campaign message contains a callto-action link, user can click on link to be directed to Advertiser s landing page. This link is usually shortened in the campaign message. New Message Get An Instant Loan Of Up to 30k. Download Loaner app now Campaign Setup

15 04 USSD (PUSH MESSAGE) Channel Overview USSD is a session based, real-time messaging option similar to SMS. Messages display on the phone screen immediately upon arrival which disappears upon navigating away and will not be saved in your inbox. Performing a balance enquiry on your phone is a situation where USSD application is used. Typically USSD is managed, & communication will happen only with the designated destinations controlled by your service provider unlike SMS you can send to anyone The Product Advertiser initiated, full message containing only campaign message It is INTERACTIVE and responses are obtained in real time Supports menu-based applications (allows for more user interaction) Only available between 6am 7pm daily Benefit 182 characters (more than characters allowed using SMS) Faster response rate (real-time) than other messaging options, as it is session based Messages are viewed instantly as they overlay on the screen Messages appear over the screen even in idle state Use Cases Interactivity: Voting & polling, surveys, feedback, competitions etc. Informational Services & Updates: News, Sports scores, stock market, flash emergency alerts, sports scores and more.

16 05 HOW IT WORKS A The advertiser sets a unique identifier (sender ID) during campaign set up. Once advertiser sets up campaign and enters campaign message. B The campaign message is then delivered to the recipient s mobile device screen as a popup message overlay. The message typically contains campaign information and prompts the recipient to click on ok to close (static). C The message can also be interactive by prompting the recipient to respond to the option (interactive). The message prompts are displayed one after the other till end of campaign message in interactive sessions. The message disappears from the recipient s screen at the end of session and cannot be stored in user s phone. Share a bottle of Cola with your friends today. Visit your nearest store now. To participate in the challenge, reply with your option below: 1. Dance Competition 2. Karaoke Competition 3. Exit To participate in the challenge, reply with your option below: 1. Dance Competition 2. Karaoke Competition 3. Exit 2 OK Reply Dismiss OK Campaign Setup

17 PULL CHANNELS End of call notification (Via SMS & USSD) 2. Balance Enquiry (Via SMS & USSD) 3. Recharge Notification (Via SMS & USSD) Key Characteristics: User initiated Unobtrusive Higher response rate

18 07 END OF CALL NOTIFICATION (VIA SMS) Channel Overview The End of Call Notification (EOCN) is a notification SMS received at the end of every voice call informing customers of the total cost of their last call and the remaining balance in the customer s account The Product Text-based channel delivered via SMS User initiated, message containing end of call notification details and an appended campaign message Can include clickable link to external landing page Can enable click-to-call, click-to-ussd Between characters Available 24/7 Advantage Inexpensive advertising channel User-initiated - dynamic, unobtrusive Can include call-to-action link Message can be sent to a mobile phone and stored for several days if the phone is not activated or within range. SMS content remains stored in the mobile phone memory Use Cases Brand awareness: Always on brand & promotional campaigns Informational Services: Quick updates & reminders for ongoing campaigns Traffic Building: Drive traffic online or offline

19 08 HOW IT WORKS A User A initiates a call to User B B After call is ended, User A then receives a text message with the just concluded call information plus an appended advertiser campaign message i.e. remaining balance, cost of call and duration + campaign message C If advertiser campaign message contains a call-to-action link, user A can click on link to be directed to Advertiser s landing page. This link is usually shortened in the text message. The message remains in User A s inbox until deleted Last call was 16 secs at N New balance is N Take this survey and win a free trip to Dubai for 7 days. Last call was 16 secs at N New balance is N Take this survey and win a free trip to Dubai for 7 days. User A User B User A User A

20 09 END OF CALL NOTIFICATION (VIA USSD) Channel Overview The End of Call Notification (EOCN) is a notification USSD message received at the end of every voice call informing customers of the total cost of their last call and the remaining balance in the customer s account The Product Text-based channel delivered via USSD User initiated, message containing end of call notification details and an appended campaign message It is NON interactive Between characters Available 24/7 Benefit Inexpensive advertising channel User-initiated - dynamic, unobtrusive Messages are viewed instantly as they overlay on the screen Messages appear over the screen even in idle state Use Cases Brand awareness: Always on campaigns Informational Services: Quick updates & reminders for ongoing campaigns

21 10 HOW IT WORKS A User A initiates a call to User B B After call is ended, User A then receives a message on their device screen as a pop-up flashlike message, with the just concluded call information plus an appended advertiser campaign message i.e. remaining balance, cost of call and duration + campaign message. C User A is then prompted to click on OK. The message disappears from User A s phone screen after they click on OK Last call was 16 secs at N New balance is N Take this survey and win a free trip to Dubai for 7 days. Text sub to Last call was 16 secs at N New balance is N Take this survey and win a free trip to Dubai for 7 days. Text sub to OK OK User A User B User A User A

22 11 BALANCE ENQUIRY (VIA SMS) Channel Overview The Balance enquiry (BE) notification is sent as a text message (SMS) to a user after they query their account balance. It typically contains the user s remaining airtime or data balance. The Product Text-based channel delivered via SMS User initiated, message containing user s airtime balance information and an appended advertiser s campaign message Can include clickable link to external landing page Can enable click-to-call, click-to-ussd Between characters Available 24/7 Advantage Inexpensive advertising channel User-initiated - dynamic, unobtrusive Can include call-to-action link SMS content remains stored in the mobile phone memory Use Cases Performance campaigns: App installs, lead generation campaigns etc. Brand awareness campaigns: Promotional messages etc.

23 12 HOW IT WORKS A B User A initiates balance enquiry via a USSD command e.g., *556# Note: balance enquiry can also be initiated via other options e.g., SIM menu *556# Your main balance: 77.69; Get unlimited access to the world s top game 50 only. Subscribe now The requested information is then sent to User A as a text message. The balance enquiry information sent typically includes the user s account balance plus an appended advertiser s campaign message i.e. remaining balance + campaign message. If campaign message contains a callto-action link, user A can click on link to be directed to Advertiser s landing page. This link is usually shortened in the text message. The message remains in User A s inbox until deleted.

24 13 BALANCE ENQUIRY (VIA USSD) Channel Overview The Balance enquiry (BE) USSD notification is sent to a user after they query their account balance. It typically contains the user s remaining airtime or data balance. The Product User initiated, message containing user s airtime/data balance information and an appended advertiser s message Text-based channel delivered via USSD It is NON interactive Between characters Available 24/7 Benefit Inexpensive advertising channel User-initiated - dynamic, unobtrusive Messages are viewed instantly as they overlay on the screen Messages appear over the screen even in idle state Use Cases Brand awareness: Always on campaigns Informational Services: Quick updates & reminders for ongoing campaigns

25 14 HOW IT WORKS A B User A initiates balance enquiry via a USSD command e.g., *556# Note: balance enquiry can also be initiated via other options e.g., SIM menu *556# Your main balance: 77.69; Get unlimited access to the world s top game 50 only. Text sub to OK The requested balance information is then displayed on User A s device screen as a pop-up message overlay, with the account balance information plus an appended advertiser campaign message i.e. remaining balance + campaign message. User A is then prompted to click on OK. The message disappears from User A s phone screen after they click on OK.

26 15 RECHARGE NOTIFICATION (VIA SMS) Channel Overview The Recharge Notification (RN) is a notification received by a user when they top-up their airtime on their mobile network account and contains details of the new account balance. The Product Text-based channel delivered via SMS User initiated, message containing user s new account balance details and an appended campaign message Can include clickable link to external landing page Can enable click-to-call, click-to-ussd Between characters Available 24/7 Benefit Inexpensive advertising channel User-initiated - dynamic, unobtrusive Can include call-to-action link SMS content remains stored in the mobile phone memory Use Cases lead generation Brand awareness: Always on brand & promotional campaigns Informational Services: Quick updates & reminders for ongoing campaigns

27 16 HOW IT WORKS User A initiates an account recharge via a USSD command and recharge PIN i.e. *555*rechrgePIN# Note: account recharge can also be initiated via other options e.g., SIM menu, Bank USSD Codes *555*rechargePIN# Your main balance: ; Get unlimited access to the world s top game 50 only. Subscribe now The recharge notification information is then sent to User A as a text message. The account recharge information sent typically includes the user s new account balance plus an appended advertiser s campaign message i.e. new account balance + campaign message. If advertiser campaign message contains a call-to-action link, user A can click on link to be directed to Advertiser s landing page. This link is usually shortened in the text message. The message remains in User A s inbox until deleted.

28 17 RECHARGE NOTIFICATION (VIA USSD) Channel Overview The Recharge Notification (RN) is a notification received by a user as a USSD message, when they topup their airtime on their mobile network account and contains details of the new account balance The Product User initiated, message containing user s new account balance details and an appended campaign message Text-based channel delivered via USSD It is NON interactive Between characters Available 24/7 Benefit Inexpensive advertising channel User-initiated - dynamic, unobtrusive Messages are viewed instantly as they overlay on the screen Messages appear over the screen even in idle state Use Cases Brand awareness: Always on campaigns Informational Services: Quick updates & reminders for ongoing campaigns

29 18 HOW IT WORKS A User A initiates an account recharge via a USSD command and recharge PIN i.e. *555*rechargePIN# Note: account recharge can also be initiated via other options e.g., SIM menu, Bank USSD Codes *555*rechargePIN# Your main balance: ; Get unlimited access to the world s top game 50 only. Text sub to OK B The recharge notification information is then displayed on User A s phone screen as a pop-up message overlay with the new account balance information plus an appended advertiser campaign message i.e. new account balance + campaign message User A is then prompted to click on OK The message disappears from User A s phone screen after they click on OK

30 Tools: Campaign performance tracking These platforms track activities (impressions, clicks, leads, installs, subscriptions etc.) on a campaign URL to help optimize performance.

31 Thanks! Any questions?

How to Select the Right Marketing Cloud Edition

How to Select the Right Marketing Cloud Edition How to Select the Right Marketing Cloud Edition Email Studio, Mobile Studio, and Web Studio ith Salesforce Marketing Cloud, marketers have one platform to manage 1-to-1 customer journeys through the entire

More information

T he Inbox Report REVEAL MORE CONSUMER PERCEPTIONS OF . Fluent LLC Inbox. Sent. Drafts. Spam. Trash. Click here to Reply

T he Inbox Report REVEAL MORE CONSUMER PERCEPTIONS OF  . Fluent LLC Inbox. Sent. Drafts. Spam. Trash. Click here to Reply Inbox 1 Fluent LLC Sent Drafts Spam Trash T he Inbox Report CONSUMER PERCEPTIONS OF EMAIL loading... REVEAL MORE Click here to Reply Inbox Report 2018 Americans are addicted to email.

More information

Menu. MeMe Platform Reach and Engage Basic Engagement Campaign Attributes Targeted Delivery Mechanics

Menu. MeMe Platform Reach and Engage Basic Engagement Campaign Attributes Targeted Delivery Mechanics MeMe Platform Reach and Engage Basic Engagement Campaign Attributes Targeted Delivery Mechanics Benefits for the MNO Campaign Examples MeMe is fully measurable Malawi Data Campaign Westgate Movie Marathon

More information

Informed Delivery. June 2018

Informed Delivery. June 2018 Informed Delivery June 2018 Informed Delivery offers an integrated marketing approach to meet today s consumer demands. 1 https://www. BeyondCubicle.com What is Informed Delivery? e Informed Delivery users

More information

Welcome! Today s program

Welcome! Today s program Game of Phones Mobile Consumer Survey 18 October 2016 Welcome! Today s program Hour Item 08.00-08.10 Introductory remarks by on behalf of the Aga Khan University, Graduate School of Media and Communications

More information

Informed Delivery Overview

Informed Delivery Overview Informed Delivery Overview National PCC Week Workshop Informed Delivery is bridging the gap between the physical and digital worlds! This feature is creating an innovative experience for consumers and

More information

The Power of Push Notifications The New Revenue Opportunity for Publishers. Tel:

The Power of Push Notifications The New Revenue Opportunity for Publishers.     Tel: The Power of Push Notifications The New Revenue Opportunity for Publishers Notifications The Next Frontier in Engagement Monetization It s well-known that we humans like to be in the know. FOMO is real

More information

Contents. Copyright 2013 Mobile Telephone Networks. All rights reserved

Contents. Copyright 2013 Mobile Telephone Networks. All rights reserved mymtn Contents Downloading MyMTN Installing MyMTN MyMTN Launcher Registering Quick Tour Launching Login to My SelfService My SelfService My SelfService Dashboard MTN Services My Subscriptions MyUsage Data

More information

Nuance Loop Voice & Data Credit

Nuance Loop Voice & Data Credit Nuance Loop Voice & Data Credit 2018 Nuance Communications, Inc. All rights reserved 2 Nuance Loop - delivering increased revenue and ARPU for mobile operators Mobile operators face increasing pressure

More information

T he Inbox Report 2017

T he Inbox Report 2017 Search Inbox Sent 1 Fluent LLC to me 2:10 Drafts Spam Trash T he Inbox Report 2017 CONSUMER PERCEPTIONS OF EMAIL loading... REVEAL MORE Click here to Reply Inbox Report 2017 Page 1

More information

MAIN HEADING: MyMTN App

MAIN HEADING: MyMTN App MAIN HEADING: MyMTN App EXPLANATION: MTN is pleased to announce the launch of the new all-in-one self-service MyMTN mobile application All about the My MTN App!! MTN is pleased to announce the launch of

More information

Outlook 2013 & 2010 Lync Messanger

Outlook 2013 & 2010 Lync Messanger Outlook 2013 & 2010 Lync Messanger Outlook 2013 Tabs Ribbon Reading Pane Message View Navigation Pane Status Bar Setting Options Customizing Your View Modify the Navigation Pane Modify the Reading Pane

More information

Frequently Asked Questions - Cellphone Banking

Frequently Asked Questions - Cellphone Banking Frequently Asked Questions - Cellphone Banking Q1: Are there any special requirements I need before I start using Cellphone Banking from FNB? No, anyone, with any cellphone, on any network can start banking

More information

CommzGate Cloud SMS User Guide

CommzGate Cloud SMS User Guide CommzGate Cloud SMS User Guide 2014 Welcome! This User Guide takes a visual approach to introducing you to the features found on the CommzGate Cloud SMS Web Portal. Each major part of the User Interface

More information

Marketing Return on Investment (ROI)

Marketing Return on Investment (ROI) Email Marketing Return on Investment (ROI) If you could select a communication preference from a business which would you choose? All Respondents Age of Respondent Gender 14 to 18 19 to 34 56 to 67 Male

More information

The Mobile World Introduction

The Mobile World Introduction TABLE OF CONTENTS The Mobile World 3 SMS for Courier & Postal Services - Introduction 7 SMS for Courier & Postal Services Outbound SMS 8 SMS for Courier & Postal Services Inbound SMS 10 Technical Overview

More information

USSD. The USSD Evolution. txtnation provides carrier grade USSD API and interface options. Global Reach, Personal Touch.

USSD. The USSD Evolution. txtnation provides carrier grade USSD API and interface options. Global Reach, Personal Touch. USSD. The USSD Evolution txtnation provides carrier grade USSD API and interface options, enabling the delivery of high throughput messaging and session based menu systems. txtnation provides carrier grade

More information

New Products & Innovation

New Products & Innovation New Products & Innovation MTAC May 20, 2015 Gary Reblin V.P., New Products & Innovation 1 2015 Promotion Calendar As of: 5/7/15 JAN FEB - MARCH APRIL MAY - JUNE JULY AUG - SEPT OCT NOV - DEC FIRST-CLASS

More information

Acquisition & Retention through Mobile. Brian D Arcy Commercial Director O2 Media

Acquisition & Retention through Mobile. Brian D Arcy Commercial Director O2 Media Acquisition & Retention through Mobile Brian D Arcy Commercial Director O2 Media Consumers are ready for mobile We asked 1,000 Smartphone users Which do you interact with first thing in the morning...

More information

INTRODUCING TEXTLOCAL

INTRODUCING TEXTLOCAL INTRODUCING TEXTLOCAL India s #1 SMS-based mobile marketing and customer engagement platform A product of IMImobile AGENDA Textlocal Introduction Textlocal Platform Overview Features and Benefits Customer

More information

Informed Delivery Create Once. Connect Everywhere. Informed Delivery Overview September 2017

Informed Delivery Create Once. Connect Everywhere. Informed Delivery Overview September 2017 Informed Delivery Create Once. Connect Everywhere. Informed Delivery Overview September 2017 Informed Delivery offers an integrated marketing approach to meet today s consumer demands. What is Informed

More information

Collaborate App for Android Smartphones

Collaborate App for Android Smartphones Collaborate App for Android Smartphones The AT&T Collaborate service provides the Collaborate app to help you manage calls and conferences on the go. The app comes in 3 versions: Collaborate - Mobile Collaborate

More information

Welcome and thank you for attending our event! Today s topic is Informed Delivery. Optional: Before we get started, can I see a show of hands of how

Welcome and thank you for attending our event! Today s topic is Informed Delivery. Optional: Before we get started, can I see a show of hands of how Welcome and thank you for attending our event! Today s topic is Informed Delivery. Optional: Before we get started, can I see a show of hands of how many of you are already signed up to receive Informed

More information

Guide to Marketing

Guide to  Marketing Guide to Email Marketing Why Email Marketing? Isn t Email Dead? Email is not dead. In fact, it s very much alive. More and more businesses are using email as an effective form of communication, and more

More information

CREATING FEEDBACK SURVEYS FOR AN OMNI-CHANNEL WORLD (E-COMMERCE)

CREATING FEEDBACK SURVEYS FOR AN OMNI-CHANNEL WORLD (E-COMMERCE) CREATING FEEDBACK SURVEYS FOR AN OMNI-CHANNEL WORLD (E-COMMERCE) Customers are using multiple channels before and after making a purchase with you. They are browsing your website, seeing your advertisements

More information

A quick guide to. Getting Started

A quick guide to. Getting Started A quick guide to Getting Started In this guide... Learn how to build your list, create engaging email messages, and convert contacts into customers, using industry-leading GetResponse features. Table of

More information

Table of Contents Set Up Ordering a new site Configuration & Installation Overview Features Getting Started...

Table of Contents Set Up Ordering a new site Configuration & Installation Overview Features Getting Started... Table of Contents Table of Contents... 1 Set Up... 3 Ordering a new site... 3 Configuration & Installation... 3 Overview... 4 Features... 4 Getting Started... 5 Home Screen... 6 Icon Usage... 6 Short Cut

More information

MOBILE SERVICES. Product Guide

MOBILE SERVICES. Product Guide MOBILE SERVICES Product Guide CONTENTS 1. SMS - South Africa - International - MMS 2. HLR & CLR 3. Shortcodes - Standard and Premium Rated - Reverse Billed - Case Study 4. USSD - Standard Rated - Premium

More information

WEB MEETING USER GUIDE

WEB MEETING USER GUIDE WEB MEETING USER GUIDE AUGUST 2017 TABLE OF CONTENTS WEB MEETING OVERVIEW... 3 CHAIRPERSON: HOW TO ACCESS WEB MEETING... 5 Start an Ad-Hoc Web Meeting... 5 Schedule a Web Meeting and Send Invitations...

More information

INTERACTIVE NETWORK MARKETING O N L I N E A D V E R T I S I N G S O L U T I O N S F O R A L L I N D U S T R I E S

INTERACTIVE NETWORK MARKETING O N L I N E A D V E R T I S I N G S O L U T I O N S F O R A L L I N D U S T R I E S O N L I N E A D V E R T I S I N G S O L U T I O N S F O R A L L I N D U S T R I E S No C-2-1, 1st Floor, Jalan Sleman Satu, Dataran Palma, 68000, Ampang Selangor DE, Malaysia Fax: (603) 4270 6898 or 7898

More information

Sat-Fi App User Guide for Android v5

Sat-Fi App User Guide for Android v5 Sat-Fi App User Guide for Android v5 This guide is based on the production version of the Globalstar Sat-Fi and Sat-Fi Apps. Software changes may have occurred after this printing. Globalstar reserves

More information

2009 Advertising Rates

2009 Advertising Rates 2009 Advertising Rates Family-Friendly News &Fun 2 0 0 9 A d v e r t i s i n g R a t e s 3 A Premier Provider of Online Content More Content. More Subscribers. More Options for You! Whether you have one

More information

Playbook. The Media, Publishing & Entertainment Marketer s Playbook

Playbook. The Media, Publishing & Entertainment  Marketer s Playbook Playbook The Media, Publishing & Entertainment Email Marketer s Playbook The Media, Publishing & Entertainment Consumer Email marketing has entered a new era of innovation, allowing marketers in the media,

More information

managedip HOSTED ANDROID TABLET

managedip HOSTED ANDROID TABLET Table of Contents 1 About managedip Hosted for Android Tablet... 4 2 Get Started... 5 2.1 Install...5 2.2 Sign In...5 3 Main Tabs... 6 4 Contacts... 8 4.1 Contact Card...8 4.2 Add Contacts...8 4.3 Edit...9

More information

Text Messaging Helps Your Small Business Perform Big

Text Messaging Helps Your Small Business Perform Big White Paper Text Messaging Helps Your Small Business Perform Big Sponsored by: AT&T Denise Lund August 2017 IN THIS WHITE PAPER This white paper introduces small businesses to the benefits of communicating

More information

MOBILE SOUTH AFRICA REPORT 2017

MOBILE SOUTH AFRICA REPORT 2017 MOBILE SOUTH AFRICA REPORT 2017 OVERVIEW In 2016, almost 70% of South Africans browsed the web on their mobile. From 2015, this was an increase of 15% - mobile is, and should be, top of mind for the digital

More information

Multi-Channel Marketing Solutions That Generate Results

Multi-Channel Marketing Solutions That Generate Results Multi-Channel Marketing Solutions That Generate Results Reach Highly Responsive Prospects Strategy + Experience + Execution = Results > ABOUT US Make the Right Move and Experience etargetmedia provides

More information

LinQ2. Secure Messaging Gateway. Direct Communication to your customers

LinQ2. Secure Messaging Gateway. Direct Communication to your customers LinQ2 Secure Messaging Gateway Direct Communication to your customers LINQ2 Secure Messaging Gateway LinQ2 is a robust SMS/MMS based messaging gateway application which provides mobile secure notification

More information

Making online easy. Cube Reviews User Guide

Making online easy. Cube Reviews User Guide Making online easy Cube Reviews User Guide Introduction page Funnel How to Link Your Review Sites page How to Customise Funnel Content page How to Customise Funnel Set-Up page 7 Widgets page 8 Invites

More information

This guide is based on the production version of the Globalstar Sat-Fi and Sat-Fi Apps. Software changes may have occurred after this printing.

This guide is based on the production version of the Globalstar Sat-Fi and Sat-Fi Apps. Software changes may have occurred after this printing. This guide is based on the production version of the Globalstar Sat-Fi and Sat-Fi Apps. Software changes may have occurred after this printing. Globalstar reserves the right to make changes in technical

More information

Informed Delivery Create Once. Connect Everywhere.

Informed Delivery Create Once. Connect Everywhere. Informed Delivery Create Once. Connect Everywhere. Postal Customer Council June 2017 DRAFT 1 What is Informed Delivery? Informed Delivery is a consumer-facing feature that enhances hardcopy mail delivery

More information

Spice UK. Susan Hallam. Susan Hallam Page 1. Spice UK. Agenda for Today

Spice UK. Susan Hallam. Susan Hallam Page 1. Spice UK. Agenda for Today UK UK www.shcl.co.uk susan@shcl.co.uk Agenda for Today Getting Found in Google Social Media Marketing Adwords Pay Per Click Advertising Promotion Techniques Google Analytics susan@shcl.co.uk Page 1 UK

More information

Mobile Messaging Apps Study : India. August 2014

Mobile Messaging Apps Study : India. August 2014 Mobile Messaging Apps Study : India August 2014 Contents 1. Research Objectives & Methodology 2. Key Findings 3. Mobile Consumption Behavior 4. Message Apps Usage & Behaviors Download Intent App Awareness

More information

SPOTCASH MOBILE APPLICATIONS USER GUIDE

SPOTCASH MOBILE APPLICATIONS USER GUIDE SPOTCASH MOBILE APPLICATIONS USER GUIDE Table of Contents CHAPTER 1 INTRODUCTION... 3 CHAPTER 2 ACCESSING THE APPLICATION... 3 CHAPTER 3 THE DASHBOARD... 6 3.1 Withdrawal... 7 3.2 Deposit... 9 3.3 Top

More information

E-POST OFFICE USER SUPPORT

E-POST OFFICE USER SUPPORT E-POST OFFICE USER SUPPORT Issued November 2017 1 E-Post Office CONTENTS 1 Service description 3 2 Registration 4 3 E-Post Office in the portal 5 3.1 Home 5 3.2 E-letter 5 3.2.1 Archive folder structure

More information

Getting started. Create event content. Quick Start Guide. Quick start Adobe Connect for Webinars

Getting started. Create event content. Quick Start Guide. Quick start Adobe Connect for Webinars Quick start Adobe Connect for Webinars Adobe Connect Event enables you to manage the full life cycle of large or small events, including registration, invitations, reminders, and reports. Adobe Connect

More information

SMS VAS USAGE IN INDIA

SMS VAS USAGE IN INDIA With the advent of Smartphones, everyone today is talking about Internet on mobiles, 3G speeds etc. However, SMS, a traditional short message service on mobile, even today is pretty much the most frequently

More information

9 BEST PRACTICES FOR USING TRACKED URLS IN YOUR SMS MESSAGES

9 BEST PRACTICES FOR USING TRACKED URLS IN YOUR SMS MESSAGES 9 BEST PRACTICES FOR USING TRACKED URLS IN YOUR SMS MESSAGES A DYNMARK PUBLICATION 1 Introduction Historically tracking interactions with an SMS beyond its delivery status has been very difficult, which

More information

Heuristic evaluation guidelines

Heuristic evaluation guidelines Heuristic evaluation guidelines Heuristic evaluation procedure 1. Introduction In the sections that follow, projected Internet banking functionality synthesised from both the literature and participant

More information

Notifications 4 How to set notifications for a particular item 4. s 4 How to one or more members of the committee 4

Notifications 4 How to set notifications for a particular item 4.  s 4 How to  one or more members of the committee 4 See below for a list of step-by-step guides on how to complete some common tasks on Standards Hub Committee Workspace. About Committee Workspace and Livelink Livelink is a web based collaboration and document

More information

UC App for Android Tablet

UC App for Android Tablet UC App for Android Tablet 2018 by Cox Communications. All rights reserved. No part of this document may be reproduced or transmitted in any form or by any means, electronic, mechanical, photocopying, recording,

More information

Netiks International Mobile Banking Solution

Netiks International Mobile Banking Solution E. BANKI NG SOFTWARE MOBI LEBANKI NG I NTERNETBANKI NG Netiks International Mobile Banking Solution MB consists of providing bank customers with a state of the art native application offering the richest

More information

PatientXpress. User Manual. Copyright HRDSQ, LLC

PatientXpress. User Manual. Copyright HRDSQ, LLC PatientXpress User Manual Table of Contents 1. PatientXpress Layout...3 2. Birthday...4 3. Appointment Confirmation...6 4. Feedback...9 5. Contact......11 6. Setup.....16 7. Recalls.......19 8. Call Logs......21

More information

INTERACTIVE NOTIFICATION

INTERACTIVE NOTIFICATION INTERACTIVE NOTIFICATION Interactive notifications are the most exciting thing to happen to mobile engagement since push. We re so excited about Apple s ios 8 interactive notifications that we re offering

More information

DST DATA ROAMING BUNDLE FAQ GENERAL

DST DATA ROAMING BUNDLE FAQ GENERAL DST DATA ROAMING BUNDLE FAQ GENERAL What is DST Data Roaming Bundle? DST Data Roaming Bundle is an Opt in subscription based package for a fixed subscription charges, available whilst roaming ONLY in selected

More information

Pegasus Messaging System. Introduction

Pegasus Messaging System. Introduction Pegasus Messaging System Content: 1. Introduction 2. Compose 3. Inbox 4. Sentbox 5. Trash 6. New folder and Subfolder Introduction The Pegasus Messaging System has been modified and recreated to function

More information

Anatomy & Asset Checklist. Reference this guide for detailed descriptions and specifications for each campaign asset.

Anatomy & Asset Checklist. Reference this guide for detailed descriptions and specifications for each campaign asset. Anatomy & Asset Checklist Reference this guide for detailed descriptions and specifications for each campaign asset. Table of Contents ADS ANATOMY Nearby Arrow.......................... Branded Pin...........................

More information

Get. Started. All you need to know to get going.

Get. Started. All you need to know to get going. Get Started All you need to know to get going. Welcome! Sprint is committed to developing technologies that give you the ability to get what you want when you want it, faster than ever before. This booklet

More information

WHY AN APP? Communicate, Educate, Train, & Sell

WHY AN APP? Communicate, Educate, Train, & Sell WHY AN APP? Communicate, Educate, Train, & Sell WHY AN APP? A WHOLE NEW EXPERIENCE The average American currently spends over two (2!) hours every day on a mobile device. And yet, most companies are still

More information

E-POST OFFICE USER SUPPORT

E-POST OFFICE USER SUPPORT E-POST OFFICE USER SUPPORT Issued November 2018 CONTENTS 1 Service description 3 2 Registration 4 3 E-Post Office in the portal 5 3.1 Archive (homepage) 5 3.2 E-letter 5 3.2.1 Archive folder structure

More information

Oracle Beehive. Before Using Oracle Beehive Client and Communicator. Using BlackBerry with Oracle Beehive Release 2 ( )

Oracle Beehive. Before Using Oracle Beehive Client and Communicator. Using BlackBerry with Oracle Beehive Release 2 ( ) Oracle Beehive Using BlackBerry with Oracle Beehive Release 2 (2.0.1.6) November 2011 Document updated November 4, 2011 This document describes how to access Oracle Beehive from your RIM BlackBerry device

More information

By entering into the NutriDay Snackpot Jackpot Competition, entrants agree to the rules set out below.

By entering into the NutriDay Snackpot Jackpot Competition, entrants agree to the rules set out below. NutriDay Snackpot Jackpot 2017 Terms and Conditions By entering into the NutriDay Snackpot Jackpot Competition, entrants agree to the rules set out below. This competition is limited to all residents of

More information

2018 by Cox Communications. All rights reserved. No part of this document may be reproduced or transmitted in any form or by any means, electronic,

2018 by Cox Communications. All rights reserved. No part of this document may be reproduced or transmitted in any form or by any means, electronic, UC App for ipad 2018 by Cox Communications. All rights reserved. No part of this document may be reproduced or transmitted in any form or by any means, electronic, mechanical, photocopying, recording,

More information

Produced by. Mobile Application Development. Higher Diploma in Science in Computer Science. Eamonn de Leastar

Produced by. Mobile Application Development. Higher Diploma in Science in Computer Science. Eamonn de Leastar Mobile Application Development Higher Diploma in Science in Computer Science Produced by Eamonn de Leastar (edeleastar@wit.ie)! Department of Computing, Maths & Physics Waterford Institute of Technology

More information

Marketing Operations Cookbook

Marketing Operations Cookbook Marketing Operations Cookbook Rev: 2013-12-02 Sitecore CMS 6.6 Marketing Operations Cookbook A marketer's guide to managing how your website engages with your visitors Table of Contents Chapter 1 Introduction...

More information

The State of Mobile. EU5 Mobile Media Landscape and Trends. Alistair Hill, Sr. Analyst

The State of Mobile. EU5 Mobile Media Landscape and Trends. Alistair Hill, Sr. Analyst The State of Mobile EU5 Mobile Media Landscape and Trends Alistair Hill, Sr. Analyst June 10, 2010 Agenda comscore Mobile Data Mobile Media Trends Shifting Mobile Media Landscape Smartphones Summing Up

More information

INNOVATING TODAY FOR TOMORROW S MAIL Gary Reblin Vice President, Product Innovation United States Postal Service

INNOVATING TODAY FOR TOMORROW S MAIL Gary Reblin Vice President, Product Innovation United States Postal Service 1 INNOVATING TODAY FOR TOMORROW S MAIL Gary Reblin Vice President, Product Innovation United States Postal Service 2 THE WORLD IS CHANGING Our increasingly digital and mobile-first world is driving huge

More information

31 Examples of how Microsoft Dynamics 365 Integrates with Marketing Automation

31 Examples of how Microsoft Dynamics 365 Integrates with Marketing Automation 31 Examples of how Microsoft Dynamics 365 Integrates with Marketing Automation Manage Email Campaigns In-House 1. Quickly Design Emails Save time creating marketing emails using drag and drop template

More information

ATHLETICS WORLD CUP PRIVACY NOTICE

ATHLETICS WORLD CUP PRIVACY NOTICE ATHLETICS WORLD CUP PRIVACY NOTICE This Privacy Notice explains how Athletics World Cup ("AWC") collects, uses and shares the personal information that you provide to us either when using this website

More information

WebSMS 5.0. User Guide. June 2011

WebSMS 5.0. User Guide. June 2011 WebSMS 5.0 User Guide June 2011 Revision History Version Date Version History 3.0 Apr, 21 2010 Document Released 3.1 Jun, 22 2010 Updated some screen shots 4.0 Aug, 5 2010 Added the following features

More information

MoCo SMS Suite User s Manual

MoCo SMS Suite User s Manual MoCo SMS Suite User s Manual - 1 - Chapter 1: Setting & Starting Up MoCo... 5 1.1 Hardware Setup... 5 1.1.1 USB GSM modem... 5 1.1.2 USB GSM Modem Driver Installation for Win2000/Win2003... 6 1.1.3 USB

More information

UC App for Android Mobile

UC App for Android Mobile UC App for Android Mobile 2018 by Cox Communications. All rights reserved. No part of this document may be reproduced or transmitted in any form or by any means, electronic, mechanical, photocopying, recording,

More information

Voice Mail Users Guide

Voice Mail Users Guide Voice Mail Users Guide Setting Up and Accessing your Voice Mail From your office telephone, dial extension 7000. (For initial mailbox setup, your temporary security code is 0000). From another phone on

More information

Unlocking the Power of Mobile (Global vs Local) 2 nd Aug, 2010 UM Digital Media Team

Unlocking the Power of Mobile (Global vs Local) 2 nd Aug, 2010 UM Digital Media Team Unlocking the Power of Mobile (Global vs Local) 2 nd Aug, 2010 UM Digital Media Team Mobile adoption is happening in big ways but there s no roadmap for brands and consumers. ipad crushes Obsession Did

More information

HOW TO CHOOSE THE BEST MARKETING PRODUCT? zoho.com/campaigns

HOW TO CHOOSE THE BEST  MARKETING PRODUCT? zoho.com/campaigns HOW TO CHOOSE THE BEST EMAIL MARKETING PRODUCT? zoho.com/campaigns EMAIL MARKETING CAMPAIGNS - AN INSIGHT Emails can do much more for your business than you may think. Marketing campaigns can bring you

More information

ODDS (Olympus Dictation Delivery Service) Setup

ODDS (Olympus Dictation Delivery Service) Setup ODDS (Olympus Dictation Delivery Service) Setup This quick and easy How-To Guide will help you set up your new ODDS account and enable you to start using the Olympus Dictation App on your Smartphone. 1.

More information

How to Guide. How to send SMS using Textlocal

How to Guide. How to send SMS using Textlocal How to Guide How to send SMS using Textlocal sales@textlocal.in +91 40 30858602 www.textlocal.in Contents Getting started 3 What are the legals? 4 How Textlocal Messenger keeps you compliant 5 Sending

More information

Account Module Android and ios Wireframes

Account Module Android and ios Wireframes Account Module Android and ios Wireframes 02 Account 1 2 1. Account In this section the user can see his profile, with cars linked cars and contract informations. 1.0 Background image customizable 1.1

More information

DMA/IAB Research Presentation. Jonathan Mew Head of Mobile, IAB

DMA/IAB Research Presentation. Jonathan Mew Head of Mobile, IAB DMA/IAB Research Presentation Jonathan Mew Head of Mobile, IAB Mobile Messaging Research Thank you Research objectives Opinions of SMS / MMS of opting in to SMS / MMS databases Effectiveness of SMS and

More information

Essentials Driving event revenue through marketing

Essentials Driving event revenue through  marketing Event Director s Best Practices Webinar Series In collaboration with Puresend, presents EM@IL Essentials Driving event revenue through email marketing By Cliff Seltzer, General Manager September 22 nd

More information

Privacy Information - Privacy and Cookies Policy In Full

Privacy Information - Privacy and Cookies Policy In Full Privacy Information - Privacy and Cookies Policy In Full Contents 1. Introduction & General Terms 2. Who are we? 3. What information will Gaucho collect about me? 4. How will Gaucho use the information

More information

Airtel Club Business *Newly Improved*

Airtel Club Business *Newly Improved* Airtel Club Business *Newly Improved* FREQUENTLY ASKED QUESTIONS (FAQS) 1. Question: What is Airtel Club Business? Club Business is the revolutionary prepaid Close User Group (CUG) package targeted at

More information

Mobile Branded Entertainment with Carling Black Label Lynne Gordon, General Manager

Mobile Branded Entertainment with Carling Black Label Lynne Gordon, General Manager Mobile Entertainment Africa 2012 Mobile Branded Entertainment with Carling Black Label Lynne Gordon, General Manager Brandtone @lynne_gordon the coach With credit to our valued partners at 1 Creating a

More information

OWA - Outlook Web Access

OWA - Outlook Web Access OWA - Outlook Web Access Introduction Outlook Web App (OWA) is the web-based version of the Outlook 2010 email client. To access OWA, you need a web brower and an internet connection. Logging In Go to

More information

Installation and User Guide. fring version For iphone / ipod touch 2.x/3.x.x

Installation and User Guide. fring version For iphone / ipod touch 2.x/3.x.x Installation and User Guide fring version 3.0.0.4 For iphone / ipod touch 2.x/3.x.x 1 Table of Contents Introduction... 2 About fring... 3 System Requirements... 4 Registering to fring... 5 Login Procedure...

More information

MARKETING AUTOMATION MADE SIMPLE FOR MICROSOFT DYNAMICS 365

MARKETING AUTOMATION MADE SIMPLE FOR MICROSOFT DYNAMICS 365 MARKETING AUTOMATION MADE SIMPLE FOR MICROSOFT DYNAMICS 365 ClickDimensions is a powerful marketing automation solution natively built inside Microsoft Dynamics 365. That means there are no integration

More information

Outlook 2010 Level 2

Outlook 2010 Level 2 Outlook 2010 Level 2 Table of Contents MS Outlook 2010 Level 2... 1 Personalize Your E-mail... 1 Setting the Default Font for E-mails... 1 Selecting a Default Stationary... 3 Selecting a Default Theme...

More information

ReadyTalk for HubSpot User Guide

ReadyTalk for HubSpot User Guide ReadyTalk for HubSpot User Guide Revised March 2016 2 Contents Overview... 3 Configuring ReadyTalk & HubSpot... 4 Configure Sync for Additional Webinar Data... 6 How to Setup the Sync for Additional Webinar

More information

GoToTraining Attendee Guide

GoToTraining Attendee Guide GoToTraining Attendee Guide Contents Join a Session... 3 Join a Session From Your Invitation Email... 3 Cancel Your Registration... 5 Cancel Your Registration From the Registration Page... 5 Cancel Your

More information

3. How do I transfer money using PesaLink from my ABC Bank account?

3. How do I transfer money using PesaLink from my ABC Bank account? PESALINK MONEY TRANSFER SERVICE FREQUENTLY ASKED QUESTIONS 1. What is PesaLink? PesaLink is a new money transfer service that enables interbank transfers from one person to another on all banks retail

More information

The Quick Insert Catalog

The Quick Insert Catalog The Quick Insert Catalog www.insert.io In-App Message In-app messages can be used to convey information, highlight promotions, and increase user engagement. Messages can be triggered by a variety of in-app

More information

SME Developing and managing your online presence. Presented by: Rasheed Girvan Global Directories

SME Developing and managing your online presence. Presented by: Rasheed Girvan Global Directories SME Developing and managing your online presence Presented by: Rasheed Girvan Global Directories DIGITAL MEDIA What is Digital Media Any media type in an electronic or digital format for the convenience

More information

Setup Google Analytics

Setup Google Analytics Setup Google Analytics 1.1 Sign Up Google Analytics 1. Once you have a Google account, you can go to Google Analytics (https://analytics.google.com) and click the Sign into Google Analytics button. You

More information

Customer relationships in the era of messaging apps

Customer relationships in the era of messaging apps Customer relationships in the era of messaging apps Content: The customer is king (again)... 3 Messaging apps are virtual companions... 4 Fade-away for email, post and phone... 5 Messaging apps have tremendous

More information

RECOMIND USER GUIDE 1

RECOMIND USER GUIDE 1 RECOMIND USER GUIDE 1 Table of Contents About Recomind 3 1.Email Campaigns 3 1.1New Campaign 3 1.1.1Unique Campaign Name 3 1.1.2Selecting/Uploading Customer DB 8 1.1.3Build/Upload HTML 13 1.1.4Internal

More information

Complete QOF invites via SMS, reducing time and postage costs whilst also reducing administration time

Complete QOF invites via SMS, reducing time and postage costs whilst also reducing administration time What is MJog? Integrated with your clinical system, MJog will replace any current messaging services you use and provide automated reminders and Friends & Family Test messages (FFT) Complete QOF invites

More information

Viber Service Messaging

Viber Service Messaging Viber Service Messaging GMS Viber s official partner since 2015 Global market overview Every company today struggles to reach their customers. With more and more communication channels streaming thousands

More information

Collaborate App for Android Tablets

Collaborate App for Android Tablets The AT&T Collaborate service provides the Collaborate app to help you manage calls and conferences on your Android tablet on the go. The Collaborate app for Android tablets provides these communication

More information

INTEGRATE MOBILE MESSAGING INTO YOUR MARKETING MIX TO DRIVE IMMEDIATE ROI. Learn more

INTEGRATE MOBILE MESSAGING INTO YOUR MARKETING MIX TO DRIVE IMMEDIATE ROI. Learn more INTEGRATE MOBILE MESSAGING INTO YOUR MARKETING MIX TO DRIVE IMMEDIATE ROI Learn more www.outspoken.com @getoutspoken! BRANDS EMBRACING TEXT MESSAGE MARKETING Text message marketing boasts up to a 45% ROI

More information

Zultys Mobile Communicator for iphone 4.0

Zultys Mobile Communicator for iphone 4.0 December 14 Zultys Mobile Communicator for iphone 4.0 Author: Zultys Technical Support Department This document covers basic use of the Zultys Mobile Communicator for iphone application. The Zultys Mobile

More information