GLOBAL MOBILE PAYMENT METHODS: FIRST HALF 2016
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1 PUBLICATION DATE: OCTOBER 2016 PAGE 2 GENERAL INFORMATION I PAGE 3 KEY FINDINGS I PAGE 4-8 TABLE OF CONTENTS I PAGE 9 REPORT-SPECIFIC SAMPLE CHARTS I PAGE 10 METHODOLOGY I PAGE 11 RELATED REPORTS I PAGE 12 CLIENTS I PAGE FREQUENTLY ASKED QUESTIONS PAGE 15 ORDER FORM I PAGE 16 TERMS AND CONDITIONS
2 PRODUCT DETAILS PRICES* Title: Type of Product: Category: Covered Regions: Covered Countries: Language: Formats: Number of Charts: Single User License: Site License: Global Site License: Global Mobile Payment Methods: First Half 2016 Market Report Online Payment Global, Asia-Pacific, Europe, North America, Latin America, Middle East & Africa Japan, South Korea, Australia, China, Taiwan, India, Thailand, UK, Germany, France, Spain, Italy, Russia, Poland, USA, Canada, Brazil, Mexico, Nigeria, Kenya English PDF & PowerPoint (exc. VAT) 1425 (exc. VAT) 1900 (exc. VAT) QUESTIONS ANSWERED IN THIS REPORT SECONDARY MARKET RESEARCH ADVANTAGES How many mobile payment users will there be by 2019? Why do shoppers in various countries use mobile payments? What are the main barriers to a wider adoption of mobile payments? Which region is leading worldwide in usage of mobile money services? How do mobile shoppers in selected markets prefer to pay for their purchases? Our reports are exclusively based on secondary market research. Our researchers derive information and data from a variety of reliable published sources and compile the data into understandable and easy-to-use formats. Maximum Objectivity Reliable Sources Up-To-Date Analysis Boardroom-Ready PowerPoint Presentations Guidance For Strategic Company Decisions 2 2
3 CONVENIENCE AND SPEED DRIVE THE GROWTH OF MOBILE PAYMENTS Global mobile payment adoption is driven by young, tech-savvy consumers who value convenience and speed above everything else when making purchases. This is one of the findings of the new report by ystats.com. In South Korea, a frontrunner of the mobile payment trend, a majority of mobile payment users named convenience as the reason for paying via mobile as of early 2016, while more than 50% of those surveyed also indicated fast payment processing speed and one-third cited related promotions. In Europe and the USA, surveys show that mobile shoppers would like to have their payment details saved in order to be able to complete their next purchase with just one click. Remote usage of mobile payment services, such as for online shopping, remained ahead of in-store usage in Nevertheless, the number of proximity mobile payment users is projected to top 1 billion worldwide in the next three years, according to a forecast cited in the ystats.com report. Numerous new product launches and expansion to new markets during 2016, such as Walmart Pay in the USA, Android Pay in the UK and Samsung Pay in Brazil, encourage this trend. Seeing no benefits from mobile payments and security concerns are the top barriers to mobile payment adoption, according to consumer surveys in countries such as the USA, Germany and the UK, cited in the ystats.com report. Innovative security features, such as biometric authentication, are being introduced to allay customers fears over mobile payment security. 3
4 TABLE OF CONTENTS (1 OF 5) MANAGEMENT SUMMARY GLOBAL DEVELOPMENTS Mobile Payment Usage In-Store and Online, in % of Respondents, by Generation, 2015 Perception of Security of Mobile Payments, in % of Respondents, by Generations, 2015 Number of Mobile Money Accounts, by Registered and Active, by Selected Regions, in millions, December 2015 Breakdown of Types of Payments Made with Mobile Money, by Number of Transactions and Value of Transactions, in %, December 2015 Mobile P2P Money Transfer Transaction Value, in USD billion, 2014 & 2019f Number of P2P Mobile Money Transfer Users, in millions, f Mobile Proximity Payment Transaction Value, in USD billion, 2014 & 2019f Number of Proximity Mobile Payment Users, in millions, f ASIA-PACIFIC 3.1 ADVANCED MARKETS JAPAN Online and Mobile Payment Trends and News about Players, H Payment Methods Used in Online Shopping, incl. Payment via Mobile Carrier, in % of Online Shoppers, March 2016 Number and Value of Electronic Money Transactions, in millions and in JPY billions, and in % Year-on-Year Change, SOUTH KOREA Payment Methods Used in Online Shopping, incl. Mobile Payment, in % of Online Shoppers, October 2015 Payment Methods Used in Mobile Shopping, in % of Mobile Shoppers, 2014 & 2015 Purposes of Using Mobile Payments, in % of Mobile Payment Users, September 2015 Reasons for Using Mobile Payment Services, in % of Mobile Payment Users, May 2016 Overview of Four Selected Mobile Payment Services, incl. Provider, Launch Date and Number of Users, June AUSTRALIA Breakdown of Frequency of Using Contactless Payments In-Store, in % of Internet Users, EMERGING MARKETS CHINA Online and Mobile Payment Trends and News about Players, H Number of Mobile Payment Users, in millions, and Penetration, in % of Mobile Internet Users, 2014 & 2015
5 TABLE OF CONTENTS (2 OF 5) 3 ASIA-PACIFIC (Cont.) 3.2 EMERGING MARKETS (Cont.) CHINA (Cont.) Proximity Mobile Payment Users, in millions, and Penetration, in % of Smartphone Users, f Third-Party Mobile Payment GMV, in CNY trillion, and in % Year-on-Year Change, f Breakdown of Third-Party Mobile GMV by Provider, in %, 2015 Breakdown of Third-Party Mobile Payment Transaction Volume by Providers, in %, Q Number of Active Users of Selected Mobile Payment Services, in millions, Q TAIWAN Share of Smartphone Users Who Use Mobile Payment Services, in %, 2014 & 2015 Top 5 Verification Methods Acceptable to Consumers in Mobile Payments, in % of Mobile Payment Users, INDIA Top 3 Mobile Wallet Apps, by Penetration, in % of Mobile Payment App Users, and Average Time Spent Per User Per Month, in minutes, December 2015 & April THAILAND 4 Value of Mobile Payment Transactions, in THB billion, and Volume, in millions, by Bank, Non-Bank and Total, EUROPE 4.1. REGIONAL Share of Online Shoppers Who Are More Inclined to Shop More Often from a Store Which Saves Their Payment Details for One-Click Ordering, by Mobile Shoppers and Non-Mobile Shoppers, by Selected European Countries, the USA and Australia, April 2016 Share of Internet Users Who Would Feel Confident that Their Money Is Secure If They Used Contactless Payments, April 2016 Top Locations Where Consumers Would Want to Use Biometric Authentication for Payments, in % of Respondents, May ADVANCED MARKETS UK Online and Mobile Payment Trends and News about Players, H
6 TABLE OF CONTENTS (3 OF 5) 4 EUROPE 4.2. ADVANCED MARKETS (Cont.) UK (Cont.) Share of Online Card Purchases Made on Smartphones and Tablets, in %, 2014 & 2015 Breakdown of Frequency of Using a Mobile Phone for Transactional Activities, incl. Making Payments in a Shop, in % of Mobile Users, 2015 Breakdown of Attitude Towards Security of Mobile Payments, in % of Mobile Users, by Age Group, Gender and Total, 2015 Contactless Payment Statistics, incl. Number of Contactless Cards Issued, by Debit, Credit and Total, in millions, Monthly Spending on Contactless Cards, in GBP million, Number of Monthly Contactless Transactions, in millions, and Average Value of Contactless Transactions, in GBP, by Debit, Credit/Charge Cards and Total, Number of Accepting Terminals/Outlets, May 2015 & May GERMANY Online and Mobile Payment Trends and News about Players, August 2016 Breakdown of Online and Mail Order Sales, by Payment Methods, in % and in EUR million, 2014 & 2015 Most Important Criteria When Choosing a Payment Method to Purchase Online, incl. Simple and Comfortable Usage on Mobile, in % of Online Shoppers, 2015 Payment Methods Used in Mobile Shopping, in % of Mobile Shoppers, May 2015 Usage of and Interest in Mobile Payments In-Store and Payments Based on Biometric Identification In-Store, in % of Consumers, and in % of Retailers, May 2016 Share of Smartphone Users Who Used NFC Payment or Could Imagine Using It in the Future, in %, April 2016 Reasons for Not Using NFC Payments, in % of Smartphone Users Who Have Not Used NFC Payments, April FRANCE Awareness of Contactless Payments, and Usage of Contactless Mobile Payments, by Monthly Payment with NFC Card and with NFC-Enabled Smartphone, in % of Internet Users, 2014 & 2015 Number of Cards with Contactless Payment Functionality, in millions, May 2015 & May 2016 Number of Retail Stores with Contactless Payment Terminals, in thousands, May 2015 & May 2016 Number of Payment Transactions with Contactless Payment Cards, in millions, May 2015 & May SPAIN Payment Methods Used in Mobile Shopping, in % of Mobile Shoppers, 2014 & 2015 In-Store Mobile Payments Used, by Type, in % of Digital Shoppers, February ITALY Breakdown of Electronic Retail Payments, by Card Payments In-Store and Digital Payments, incl. M-Commerce Payment and Mobile POS Contactless Payment,
7 TABLE OF CONTENTS (4 OF 5) 4 EUROPE (Cont.) 4.2. ADVANCED MARKETS (Cont.) ITALY (Cont.) Contactless Payment Statistics, incl. Number of Contactless Cards in Circulation, in millions, Number of Active Contactless Cards, in millions, Value of Contactless Transactions, in EUR billion, Number of Contactless Transactions, in millions, Number of Contactless POS, in thousands, EMERGING MARKETS RUSSIA Payment Methods Used in Online Shopping, incl. SMS, in % of Online Shoppers, Payment Methods Used in Online Shopping, incl. SMS, in % of Online Shoppers, by Gender and Location Type, 2015 Online Payment Methods Used When Paying Online via Smartphone, in % of Users, March POLAND Payment Methods Preferred in Online Shopping, incl. Mobile Payments, in % of Online Shoppers, April NORTH AMERICA 5.1. REGIONAL Breakdown of All Payment Transactions by Payment Methods, incl. Mobile Devices, in %, by Country, 2015 Mobile Payment Platforms Used, in % of Respondents, by Country, USA Online Payment Trends and News about Players, H General Payment Methods Used, incl. Mobile Wallet, in % of Internet Users, March 2016 In-Person Mobile Payment Value, in USD billion, f Mobile Payment User Penetration, in % of Mobile Phone Users and Smartphone Users, Mobile Payment User Penetration, in % of Mobile Phone Users, by Age Group, 2015 Mobile Payment Uses, in % of Mobile Payment Users, 2015 Reasons for Not Using Mobile Payments, in % of Mobile Phone Users Who Did Not Use Mobile Payments, 2015 Perception of Security of Mobile Payments, in % of Mobile Phone Users, Attitudes Toward Mobile Payments, in % of Consumers, by Generation,
8 TABLE OF CONTENTS (5 OF 5) 5 NORTH AMERICA (Cont.) 5.3. CANADA Share of Smartphone Users Who Expect to Make More Mobile Payments in the Next Year, by Gender, Generation and Total, in %, 2015 & 2016 Mobile Payment Apps Used, in % of Mobile Payments Users, by Gender, Generation and Total, April LATIN AMERICA 6.1. REGIONAL Top 5 Mobile Services That Have Never Been Used by Mobile Internet Users, incl. Payment-Related, in % of Mobile Internet Users, 2015 Share of Consumers Interested in In-Store Mobile Payments, in % of Surveyed Consumers, by Brazil and Mexico, June BRAZIL Online Payment Trends and News about Players, H MEXICO Share of Banked Internet Users Who Conduct Banking Transactions on Smartphones, in %, MIDDLE EAST AND AFRICA 7.1. REGIONAL Share of Consumers in the Middle East Who Would Opt for Alternative Payment Methods, in %, and Selected Alternative Payment Methods They Would Opt for, incl. Mobile Wallet, in %, May NIGERIA Number and Value of Internet and Mobile Payment Transactions, in millions and in NGN billion, KENYA Mobile Payment Statistics, incl. Number of Transactions, in millions, Value of Transactions, in KES billion, Number of Customers, in millions, and Number of Agents, in thousands,
9 REPORT-SPECIFIC SAMPLE CHARTS 9 9
10 GENERAL METHODOLOGY OF OUR MARKET REPORTS Secondary Market Research The reports are compiled based on secondary market research. Secondary research is information gathered from previously published sources. Our reports are solely based on information and data acquired from national and international statistical offices, industry and trade associations, business reports, business and company databases, journals, company registries, news portals and many other reliable sources. By using various sources we ensure maximum objectivity for all obtained data. As a result, companies gain a precise and unbiased impression of the market situation. Cross referencing of data is conducted in order to ensure validity and reliability. The source of information and its release date are provided on every chart. It is possible that the information contained in one chart is derived from several sources. If this is the case, all sources are mentioned on the chart. The reports include mainly data from the last 12 months prior to the date of report publication. Exact publication dates are mentioned in every chart. Definitions The reports take into account a broad definition of B2C E-Commerce, which might include mobile commerce. As definitions may vary among sources, exact definition used by the source (if available) is included at the bottom of the chart. Chart Types Our reports include text charts, pie charts, bar charts, rankings, line graphs and tables. Every chart contains an Action Title, which summarizes the main idea/finding of the chart and a Subtitle, which provides necessary information about the country, the topic, units or measures of currency, and the applicable time period(s) to which the data refers. With respect to rankings, it is possible that the summation of all categories amounts to more than 100%. In this case, multiple answers were possible, which is noted at the bottom of the chart. Report Structure Reports are comprised of the following elements, in the following order: Cover page, preface, legal notice, methodology, definitions, table of contents, management summary (summarizing main information contained in each section of report) and report content (divided into sections and chapters). When available, we also include forecasts in our report content. These forecasts are not our own; they are published by reliable sources. Within Global and Regional reports, we include all major developed and emerging markets, ranked in order of importance by using evaluative criteria such as sales figures. Notes and Currency Values If available, additional information about the data collection, for example the time of survey and number of people surveyed, is provided in the form of a note. In some cases, the note (also) contains additional information needed to fully understand the contents of the respective data. When providing information about amounts of money, local currencies are most often used. When referencing currency values in the Action Title, the EUR values are also provided in brackets. The conversions are always made using the average currency exchange rate for the respective time period. Should the currency figure be in the future, the average exchange rate of the past 12 months is used. METHODOLOGY OF OUR GLOBAL MOBILE PAYMENT METHODS: FIRST HALF 2016 REPORT Report Coverage This report covers the global mobile payment market. It takes into account a wide definition of mobile payment, including payment methods used in mobile shopping (remote) and in-store (proximity) mobile payment. Major B2C E-Commerce markets in all global regions are covered, including advanced and emerging, while data availability varied across the countries. The report includes data mostly published within the first six months of The exact date of publication of the source is stated on each chart. The time period which the data refers to differs by source. Report Structure The global chapter opens the report, featuring an overview of global mobile payment developments. The rest of the report is divided by regions presented in the descending order of B2C E-Commerce sales. Within each region, the countries are also ranked by B2C E-Commerce sales and, where applicable, grouped by advanced and emerging markets. Furthermore, where available, regional information was also included. Depending on data availability, the following types of market information are included: mobile payment user penetration, payment methods most used in mobile shopping, number and volume of mobile payment transactions, devices used to make payments online, information about mobile payment users. Not all the mentioned types of information are available for each of the covered countries. For selected leading advanced and emerging countries, also online and mobile payment trends and news about major players, such as payment providers, banks and retailers are presented on text charts. 8
11 Global Alternative Online Payment Methods: First Half 2016 September Global Online Payment Methods: First Half 2016 September ,950 Asia-Pacific Online Payment Methods: First Half 2016 September Europe Online Payment Methods: First Half 2016 August Global B2C E-Commerce Market 2016 June ,950 Online Retail in Emerging Markets 2016 June ,450 Trends in Worldwide Internet Retail 2016 July ,450 Top Players in Global B2C E-Commerce Market 2016 July Global Alternative Online Payment Methods: Full Year 2015 March ,950 Global Mobile Payment Methods: Full Year 2015 March ,950 North America Online Payment Methods: Full Year 2015 March Middle East and Africa Online Payment Methods: Full Year 2015 March Asia-Pacific Online Payment Methods: Full Year 2015 March ,950 Europe Online Payment Methods: Full Year 2015 March ,950 Global Online Payment Methods: Full Year 2015 February ,950 Company Profiles of 10 Leading Online Payment Service Providers 2015 July ,950 Africa B2C E-Commerce Market 2016 May ,950 Middle East B2C E-Commerce Market 2016 May ,950 Latin America B2C E-Commerce Market 2016 March ,950 Europe B2C E-Commerce Market 2016 February ,950 North America B2C E-Commerce Market 2015 November Asia-Pacific B2C E-Commerce Market 2015 October ,450 UPCOMING RELATED REPORTS REPORT Fraud and Security in Online Payments 2016 Digital Wallet Providers 2016 PUBLICATION DATE October 2016 December 2016 PRICE* 950 1,950 9
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