Anything-as-a-Service. Mike Pilbeam Director of Presales UKI

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1 Anything-as-a-Service Mike Pilbeam Director of Presales UKI 1

2 The Business Drivers RESPOND FASTER TO DRIVE NEW REVENUE REFOCUS RESOURCES TOWARD BUSINESS VALUE INCREASE AGILITY INCREASE VISIBILITY & CONTROL 2

3 Today s IT Service Delivery Challenges Traditional Ways Have Become INFLEXIBLE INEFFICIENT REACTIVE RISK-PRONE Lengthy Time-to-Provision Static Resources Complexity Added OPEX Application & Mgmt Silos Underutilization Stranded Investments Lengthy Service Requests Flat Tax To Users Difficulty Meeting Data & Business Growth Shadow IT Loss Of Control & Visibility Added Risk, Cost, & Complexity 3

4 ENSURING OUR CUSTOMERS HAVE WELL RUN HYBRID CLOUDS 4

5 Your Business Is No Stranger To Hybrid Hybrid Models Exist Throughout Your Business Already PAYROLL OUTSOURCING BANKING & LEGAL SERVICES CONTACT & LEAD MANAGEMENT CREATIVE SERVICES RECRUITIN & TRAINING SERVICES PACKAGING & SHIPPING SERVICES TECHNICAL SUPPORT SERVICES 5

6 The Well Run Hybrid Cloud STANDARDIZED SERVICES T R A N S P A R E N T PRICING AND SERVICE LEVELS SELF PROVISIONED WITHIN BUSINESS POLICY A U T O M A T E D DEPLOYMENT BROKERED AS WELL AS BUILT CONSUMERIZED CHOICE OF DEVICE 6

7 I m A Business User What Do I Get Out Of This Solution? Easy To Use Selfservice Portal Get Charged Only For What You Use Lower Costs & Better Efficiency Personalized Catalog Of Options Safe & Secure In Your Data Center Enterprise-grade Service Levels THE EMC HYBRID CLOUD VISION 7

8 I m An IT Professional What Do I Get Out Of This Solution? Easier To Deploy And Manage IT Smarter Health & Performance Monitoring Tie Usage Closer To The Funding Support For BOTH Private & Public Clouds Control Over What The Users Can Provision Best Of Breed Infrastructure THE EMC HYBRID CLOUD VISION 8

9 Cloud Solution Foundation Self-Service Portal Backup/ Recovery Self-Service And Policy-enabled Cloud Service Provisioning Automated IT Service Delivery And Open, Flexible Workflows Storage Integrated, Proactive Performance, Capacity, And Configuration Management Virtualized Data Centers With Multi-tenancy And Public Cloud Extensibility Automated DR Planning, Testing And Execution Compute Virtualization With Policy-Based Automation Automated Management and Operational Intelligence THE EMC HYBRID CLOUD VISION 9

10 How Does EMC Deliver What Customers Want? Engineered Solution Designed, Tested, and Proven Hardware & Software integration Simplified Support One-Call Support Model across all solution components Sustainable Model Addresses Product Updates And Provides Guidance For Ongoing Maintenance Simplified Packaging of Hardware + Software to improve the acquisition process. Simplified Implementation guidelines for customer delivery and operations; Professional Services Ease of Deployment THE EMC HYBRID CLOUD VISION 10

11 EMC Hybrid Cloud Solution SIMPLE. ON-DEMAND. AUTOMATED. 11

12 Is This REAL? YES WE CAN and WE HAVE EMC WORLD 2014 Crate to Cloud: 48 hours Integrated with VMware vcloud Air (vchs) Full Cloud management suite Application Deployment Blueprints 12

13 EMC Hybrid Cloud (XaaS) Private Hybrid Cloud Public VMWARE VCLOUD AIR EMC SP Partners 13

14 EMC Hybrid Cloud Enables Anything-As-A-Service Platinum Gold End User Services Sync n Share File Shares VDI/DaaS Onboarding Business Services Storage Services Backup & Recovery High Availability Disaster Recovery Virtual Servers Financial Reporting App Services CloudFoundry/PaaS Hadoop/Analytics SharePoint Oracle, SAP Business Apps Databases THE EMC HYBRID CLOUD Available now 14

15 REDEFINE IT Bridge The Gap From 2nd To 3rd Platform Controlled environment Rigid infrastructure Long development cycle Reduce OpEx Current State 2 ND PLATFORM Elastic On-demand Agile development Business value 3 RD PLATFORM 15

16 Hybrid Clouds More Than Technology Align Workloads With Most Suitable Cloud Model And Empower Them For Mobile And Big Data Solutions Build a Cost-Efficient, Agile Infrastructure to Enable Private and Hybrid Cloud LEGACY APPLICATION TRANSFORMATION 2 nd Platform Existing Apps INFRASTRUCTURE TRANSFORMATION PRIVATE Application Fabric Data Fabric Cloud Fabric 3rd Platform New Apps HYBRID PUBLIC OPERATING MODEL TRANSFORMATION User Portal Service Catalog Policy Engine Orchestration Engine Metering Engine New Roles Agile Processes Package And Orchestrate Services For Agile IT Operations And Convenient Consumption 16

17 SERVICES TO GET YOU TO HYBRID CLOUD IT TRANSFORMATION WORKSHOP Which key priorities will accelerate my progress toward IT transformation? CLOUD ADVISORY SERVICE Which of my workloads are most suitable for cloud? EMC HYBRID CLOUD How do I integrate Hybrid Cloud into my environment? 17

18 IT Transformation Workshop Overview 1 Half Day Workshop to Clarify Strategy to Deliver ITaaS Helps Customers Answer Is my transformation ahead or behind my competition? Pre-Workshop Questionnaire Capture Current and Desired Goals Gap Analysis Determine Standings Relative to Peer Benchmarks Transformation Report Present Recommendations and Next Steps How do I compare with best-inclass? Which key priorities will accelerate my progress? Confirm Initiative Priorities 18

19 Traditional Operations Cloud Operations Server Tools Labor-Intensive Multiple Mgmt Tools Separate Teams Storage Tools Network Tools Software-Defined Data Center Integrated Operations Portal Release Problem Change Incident Operational Processes Configuration Capacity Incident Problem Release Capacity Change Incident Rationalized Processes Incident Problem Change Configuration Availability Release Service Level Demand Capacity Server Team Storage Team Network Team Cloud Operations Team Disconnected Processes Transformation to IT as a Service Automated Operations 19

20 Cloud and ITaaS Education for the Entire Organization Open Courses* to Accelerate IT Skills Transformation Audiences Business Leaders Business Leaders and Managers Architects and Designers All IT Professionals Course Offerings Introducing Cloud and IT as a Service for Business Transformation 90+ minute module Cloud and IT as a Service for Business Transformation 1 day IT as a Service Planning and Design 5 days Virtualized Data Center and Cloud Infrastructure Planning and Design 5 days Cloud Infrastructure and Services 5 days Download Customer Collateral Certification Aligned Courses * Unique course focused on technology concepts, principles, and case studies that can be applied to all IT environments. 20

21 Customer Reference The real thing! 21

22 Hybrid Cloud Richard McMahon Head of Group Operations

23 Who Are iomart?

24 Our Infrastructure

25 Our Cloud On demand Provisioning Simple management via our Control Panel low latency connection to the cloud VMWare HA backend Tiered Enterprise Storage Currently Layer3 access

26 Advantages of iomart Hybrid Cloud Burstable Capacity on demand Guaranteed performance Services appear within the enterprise domain Enterprise grade platform 24x7 support teams Low latency connections Physical and Virtual systems can be combined Hosted from our own datacentres

27 How fast is it? Built on VMAX Tiered Technology Provision machines within 30 minutes Burst capability built in 10G/40G Network built on Cisco DFA Backed Up Using Avamar/DataDomain

28 Security Dedicated / Virtual Firewalls Traditional VLAN Separation Option For Dedicated Cloud

29 Control The Costs Control Panel Driven Capacity On Demand Performance Choices Flexible Sizing Variable Billing Periods

30 Why EMC? Quality of service Tiered performance 6-9s availability Faster Backup & Recovery Reliable Data Storage (RAIN)

31 THANK YOU Learn more at the EMC Stand See the IT Transformation Whiteboard at 2pm See Aptivity working in the demonstration area OR Visit us online: EMC Community Network (Demos & 31

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