There s Never Been a Better Time. Dave West CTO, Cisco APJ May 2016

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1 There s Never Been a Better Time Dave West CTO, Cisco APJ May 2016

2

3 The 4 th Era of IT: More Digital Disruption IT Era Mainframe PC + Web Cloud + Mobile IoT + Analytics + Automation (ML) Drivers of Innovation Enterprises Consumer Digitization (Data) and IoT (Machines)

4 Industries are Vulnerable to Digital Disruption #1 Technology #2 Media & Entertainment #3 Retail #4 Financial Services #5 Telecommunications #6 Education #7 Hospitality & Travel #8 GDP & Manufactoring #9 Healthcare #10 Oil & Gas #11 Transportation #12 Pharmaceuticals 40% of the top incumbents in the industries will be displaced by 2020

5 Competition has Changed China India South Korea Singapore Malaysia $ 46 billion $ 16 billion $ 5 billion $ 1.2 billion $ 1.8 billion Xiaomi makes smartphones as well as Flipkart is India`s Coupang is South Korean`s biggest Lazada is Amazon-style general ecommerce site Grabtaxi also runs Grabcar, which does Uber-style rides. SoftBank and Didi Kuaidi are recent a growing array of biggest homegrown ecomerce site. for south-east Asia setup by German startup 2 16 smart home and ecomerce site SoftBank recently $ wearable 3.1 billion gadgets. $ 1 billion $ invested 1.4 $1 billion. $ factory 763 Rocket million internet. $ investors. 690 million Valuation Total funding Global Rank Source: CB Insights real-time unicorn tracker

6 Competition and Opportunity Areas Workforce Experience Customer Experience Branch Agility Threat Defense

7 Are you Digital Ready? Scale Security Service Assurance Automation Contextual Insights

8 to change 2016 Cisco and/or its affiliates. All rights reserved

9 Cisco Digital Network Architecture Open Extensible Software-driven

10 Our Value Proposition Simplicity and Automation Digital Processes Threat Defense and Compliance Security Digital Capabilities Digital Experiences Customer and Workforce

11 Cisco Digital Network Architecture (DNA) Network-Enabled Applications Cloud Service Management Policy Orchestration Open APIs Developers Environment Insights and Experiences Automation Abstraction and Policy Control from Core to Edge Analytics Network Data, Contextual Insights Automation and Assurance Open and Programmable Standards-Based Virtualization Physical and Virtual Infrastructure App Hosting Security and Compliance Cloud-enabled Software-delivered

12 DNA at the Heart of an Integrated Architecture Security Cloud Collaboration IoT

13 The Evolving Nature of Cisco Acquisitions and Partnerships: Software 9/10 Latest Acquisitions Software-Based Networking Security Collaboration Datacenter and Virtualization

14 What s New? Hyperflex APIC-EM Automation Platform Cloud Scale Security Everywhere Collaboration Anytime, Anywhere

15 APIC-EM: a Network in 10 Clicks Simple and Fast Automated and Orchestrated Open and Agile

16 Evolution to Hyperconverged Infrastructure Integrated Compute Converged First Gen HyperConverged Infrastructure Hyperconverged Compute Infrastructure Unified DIY networking Fabric Storage Centralized Management Unified Fabric Optimized Virtualization Scalability

17 Hybrid Cloud Orchestration Model Profile Manage Deploy Datacenters Private Clouds Public Clouds

18 Enabling a Productive Workforce Simple Magical Open

19 Every Room Every Pocket Every Desk

20 Attack Detection Network as a sensor Activate your Network to protect your Business Security Everywhere Policy Enforcement Network as an Enforcer Automatic Policy Reprogramming and Security Reinforcement Security Everywhere

21 to Innovate with Cisco! Grow Your Business with Digital Simplify and Automate with New IT Models Collaborate to Innovate Secure your business, protect your customers

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