Software Defined Storage

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1 Software Defined Storage IBM Spectrum Portfolio Ian Hancock

2 Business challenges are IT challenges Create new business models (CEO) Transform financial & management processes (CFO) Attract, grow, retain customers (CMO) Systems of Engagement Systems of Insight Systems of Record Manage risk (CRO) Optimize operations (COO) Fight fraud; counter threats (CSO) Invest for innovation (CIO, CDO) 2

3 Top agenda for IT executives Our experience tells us clients want to: Get the most out of investments they have already made Deliver new capabilities to market faster than their competitors Be a disrupter and an innovator in their industry 3

4 Harness data explosion for competitive advantage, rather than liability Trapped by growth in existing storage We have over 11 PB of fiber channel block storage, roughly 2 PB of NAS, 10 PB in our object stores, 6 PB out in the field, scattered around... it s pretty big, and it s growing. 1,000-9,999 employees, >$5bn, Healthcare vertical 451 Research: Voice of the customer New data types drive new workloads, new applications 70%+ of organizations have invested or plan to invest in Big Data & Analytics All operating in a new world, with same requirements Which of the following do you believe will be most important in justifying IT investments to your business management team over the next 12 months? Improved security/risk mgmt ROI Business process improvement 39% 35% 32% OpEx reduction 27% Improved regulatory compliance 22% 80% of all data is unstructured and growing 15x the rate of structured data IDC predicts that over 80% of enterprise IT organizations will commit to hybrid cloud architectures by Reduced time-to-market CapEx reduction Speed of payback 19% 19% 14% Sources: ESG, IDC 4

5 New innovations help, but with new challenges Innovation Flash Cloud Storage Open Source Frameworks The Promise Higher performance Lower cost Rapid development Smaller footprint Lower power Pay as you grow No CapEx Rapid provisioning Harnesses Big Data Faster / self-service provisioning Development flexibility The Reality/ Challenge Integrating Flash into storage portfolio Managing costs Capacity planning Trapped Data Hidden costs Security and privacy SLA guarantees Siloed Data Reliability, security and data integrity Operational planning Examples 5

6 IT struggles to unite silos, that are growing in number and complexity OLTP Open Source Frameworks DevOps New Workloads Data Analytics Are the applications in the right place? Is the data where it is needed? Is the data trapped? Hadoop/ Big Data Is the data safe? Can we meet the business SLA? What is the risk of shadow IT from LOB? Flash Disk Storage Rich Servers Clouds Hybrid Tape Object in Cloud Object

7 Create a competitive advantage with a unified SDI vision New Workloads OLTP Analytics Open Source Frameworks Hadoop/ Big Data DevOps Software Defined Infrastructure Manage workloads by business priorities Protect investment in existing resources Policy-driven resource sharing Optimized Data Flash Hybrid Tape Object On / Off premises Hybrid Cloud

8 Compute and storage infrastructure evolution Hybrid Cloud Maximize return on existing IT investments Match workloads to best-fit infrastructure Hit the right balance of risk to control Meet seasonal capacity without CapEx Add new capabilities quickly Converged Management Converged Systems Hypervisor environments Hadoop clusters Traditional Approach Servers / Clusters Scale-up Storage Scale-out Cluster Storage Clustered Servers Clustered Storage 8

9 Software Defined Storage Context Figure 1-3 SDS building blocks of SDI for support of new IT business requirements

10 IDC definition of Software Defined Storage Any storage software stack that can be installed on any commodity (x86 hardware, hypervisors, or cloud) and/or off-the-shelf computing hardware and used to offer a full suite of storage services and federation between the underlying persistent data placement resources to enable data mobility of its tenants between these resources Key attributes of SDS Runs on commodity hardware: no special hardware or components needed Full suite of storage services: equivalent to traditional systems Embraces multiple storage options: traditional, virtualized, software defined, cloud 10

11 IBM Spectrum Storage Family Proven Technology, Open Standards, Modular Adoption Family of Storage Management and Optimization Software IBM Spectrum Control IBM Spectrum Protect Analytics-driven hybrid cloud data management to reduce costs by up to 73% Optimized hybrid cloud data protection to reduce backup costs by up to 53 percent Control Protect Archive IBM Spectrum Archive Fast data retention that reduces TCO for active archive data by up to 90% Virtualize Accelerate Scale IBM Spectrum Virtualize Virtualization of mixed block environments stores up to 5x more data IBM Spectrum Accelerate Enterprise block storage for hybrid cloud deployed in minutes instead of months Any Storage FlashSystem Private, Public or Hybrid Cloud IBM Spectrum Scale High-performance, highly scalable hybrid cloud storage for unstructured data driving cognitive applications 11

12 IBM Spectrum Storage Storage and Data Control Storage Management Policy Automation Analytics & Optimization Snapshot & Replication Management Integration & API Services Self Service Storage Data Protection Spectrum Control Family Spectrum Protect Traditional Applications Data Access New Generation Applications Virtualized SAN Block Hyperscale & Hyperconverged Block Global File & Object Active Data Retention Spectrum Virtualize Spectrum Accelerate Spectrum Scale Spectrum Archive Flexibility to use IBM and non-ibm Servers & Storage or Cloud Services IBM Storwize, XIV, DS8000, FlashSystem and Tape Systems Non-IBM storage, including commodity servers and media and non-ibm clouds 12

13 IBM Spectrum Storage Family and IBM Cloud Object Storage (formerly Cleversafe) Available as software, appliance, or as a service in the cloud Storage Management and Applications Backup/Archive IBM Spectrum Protect Manage & Report IBM Spectrum Control Cloud Option Storage Insights Storage Infrastructure optimized for the data underlying a workload file, block or object Scale-out File IBM Spectrum Scale Scale-out Block IBM Spectrum Accelerate Scale-out Object Cleversafe Virtualized Block IBM Spectrum Virtualize High IOPS All Flash Disk Servers Cloud Tape Economics IBM Spectrum Archive Non-IBM storage Traditional IBM storage All of IBM SDS can adapt to high performance or high capacity needs by leveraging appropriate underlying storage media Flash, NL-SAS or Tape

14 IBM Spectrum Storage Suite IBM Spectrum Control IBM Spectrum Protect A new licensing model for IBM Spectrum Storage IBM Spectrum Archive IBM Spectrum Virtualize IBM Spectrum Accelerate Provides unlimited access to IBM s comprehensive set of software-defined storage tools with convenient per-tb pricing IBM Spectrum Scale 14

15 Business value of Software Defined Infrastructure & Software Improve Decision Making Reduce OpEx Manage Data, not Devices Reduce CapEx Ability to produce accurate capacity planning Improve new user productivity by reducing user training requirements Move data across all devices, on prem and off prem cloud automatically Virtualize all your storage no matter the device with one tool Reduce storage footprint, space and electrical costs Ability to support next general workloads Develop an archive process that is automatic and policy driven Reduce license costs through data reduction technology not tied to device Develop one set of operational procedures with single pane of glass Improve reliability and availability at scale increased agility & faster time to market Leverage intelligent tiering to meet SLA s right data on right device Improve CPU utilization and reduce core sprawl up to 70%+ utilization Consolidate and automate back up procedures and devices Improve engineering productivity through simplified deployment Reduce downtime and ability to handle peaks with shared resources Reduce procurement cycle and costs less to evaluate, leverage commodity hardware 15

16 IBM Spectrum Storage client benefits $ò50% $ò38% $ò90% Control Virtualize $ò80% Protect Accelerate Cloud in minutes not months Archive Scale Silos $ò ñ Performance TCO $ò70% Any Storage FlashSystem Private, Public or Hybrid Cloud 16

17 Long/Proven Storage & Software Defined History XIV Flash, DS8000, Spectrum Virtualize, V7000, XIV Spectrum Scale Archive, Control Virtualize & V7000 Spectrum Virtualize VersaStack Flash, DS8000 Flash, DS8K, Spectrum Virtualize, XIV Flash, Spectrum Virtualize Flash, XIV Flash, V7000 Flash, Spectrum Virtualize, V3000 Flash, Spectrum Virtualize, XIV Flash, V7000 Spectrum Protect, V7000, Flash Flash ProtecTIER XIV Spectrum Virtualize, RtC, XIV Flash, V7000, RtC Spectrum Protect Spectrum Scale Spectrum Archive, Storwize Flash, Spectrum Virtualize, V3000 Spectrum Archive, Storwize 17

18 Recognition of IBM s Leadership, Execution, and Vision IBM Storwize, XIV, DS Magic Quadrant Leader: General Purpose Arrays IBM Spectrum Storage 2014 & 2015 #1 Software Defined Storage* IBM FlashSystem 2014 #1 in Units & Capacity Shipped for Solid-State Arrays IBM DS #1 Market Share Mainframe Storage* IBM Storwize V7000 with IBM Spectrum Virtualize 2015 Tech Innovator Award Virtualization Category (Runner Up) IBM FlashSystem 900/V Top 10 Coolest Flash Products IBM Tape Library Market Leader IBM FlashSystem 2015 France CRIP IT Innovation Forum Winner: Cloud, Infrastructure & Storage Category IBM FlashSystem Major Player: All-Flash Array Marketscape IBM Storage 2013, 2015 Winner: IBM Singapore Customer Care Award IBM 2015 #1 in Enterprise Network Storage IBM FlashSystem 2014 & 2015 Magic Quadrant Leader: Solid State Arrays IBM Spectrum Protect Magic Quadrant Leader IBM FlashSystem V Tech Innovator Award Storage Category (Runner Up) IBM Storage 2013, 2015 Winner: IBM Malaysia Customer Care Award IBM FlashSystem V Product of the Year Finalist: All-Flash Systems IBM Spectrum Scale 2015 Product of the Year Finalist: Storage System Software IBM Spectrum Control Storage Insights 2015 Product of the Year Finalist: Storage Management Tools * Based on IBM analysis of IDC quarterly tracker data; for 2015 YTD as of June 18

19 Thank you. ibm.com/systems 19

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