Welcome to Government CIO Conference 2007!

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1 Welcome to Government CIO Conference 2007! Andrew McBean Managing Director Microsoft Thailand

2

3 Promise = Truth Promise = Truth

4 Promise = Truth

5 The Business Value Equation Promise = Truth Positive value Total benefits specific to customer needs Net value Negative value Ownership ability for different customer =

6 The Business Value Equation Promise = Truth Positive value Total benefits First-time PC user Primary and Secondary schools Universites NGO s Government Small Businesses Genuine Users Net value Negative value Ownership cost =

7 Driving Value Desktop Total Cost if Ownership Decreases Promise = Truth Ave Desktop TCO* (US$) $5,000 $4,500 Strategic Asset $3,000 Ave Cost of Desktop Deployment* (US$) Source: Adapted from Gartner Infrastructure Maturity Model $1,000 And Desktop Deployment Costs Decrease $350 Strategic Asset > $100 Source: Wipro, KPMG

8 Today Nok Air can could service our customers our faster faster because that of Microsoft s because Microsoft Advanced Advance technology software technology software Mr. Patee Sarasin President Nok Airlines Airliner/ Co., Sky Ltd. Asia Co.,Ltd.

9 "The question set is how to best achieve the customers' convenience in using a budget airline service, and the best answer to it is crucially the use of Microsoft technology. Mr Kramol Pulkes Vice President Information Technology, Nok Airlines Co., Ltd Nok Airlines Company Limited A budget airliner operated by Sky Asia Company Limited which offers services and safety standard equivalent to the same level provided by Thai Airways Plc - the national flag carrier which is the major shareholder. Competition in budget airline business mandates high quality customer services, especially seat reservation and online payment for air tickets via various channels. The new seat reservation platform needed must be compatible with international system and needs to accommodate Thai-language user interfaces and the Thai accounting standard. The Navision system that belongs to Microsoft Dynamics is used to run the Thai-style accounting system. Microsoft.NET runs the E- commerce system and Microsoft Visual Studio.NET is used in modifying corporate applications. Microsoft Windows Server 2003 operates Terminal Services used in seat reservation and Call Center service that attributes to more than 40 percent of all online reservation. Nok Air is the first airliner in the world that receive payments for air tickets through cash machines, transaction through convenient stores or even M-pay via mobile handsets. Passengers can also choose their seats, check out flight schedules on the company's website, with Microsoft.NET that makes everything work within three months. The Microsoft Software Solution makes the Navision operational in five months.

10 Because customer satisfaction is Because our TOP priority, customers we use satisfaction Microsoftis our solutions TOP priority, to develop we use our Microsoft services to solutions be most to convenient, develop our quick services and precise, to be most which convenient, has made quick us #1 and precise, which have made us #1 Mr. Chartsiri Sophonpanich K. President Chartsiri Sophonpanich President Bangkok Bank Bangkok Bank

11 "Microsoft personnel have good understanding towards the bank's needs, which resulted in the bank and Microsoft working as a team even better. I regard working with Microsoft as an opportunity to exchange know-how and experience with them. We believe that, in the future, a good technological ally like Microsoft can help us to respond to the changing market trends, to cope with customers' demands and to increase our revenue." Mr Bordin Unakul, assistant Managing Director, Bangkok Bank Bangkok Bank Plc Established for more than 60 years, Bangkok Bank is the largest commercial bank in Thailand, with more than 600 branches across the country and another 19 branches overseas covering the Southeast Asian region. Commercial banking competition drive the Bangkok Bank Plc to expand ranges of services. To build customer confidence, System Platform solutions are required. Planning on technology use must result in lower operating cost while accommodating expansion of other systems in the future. Corillion system which run to serve the Bua Luang I- Banking on Microsoft.NET platform with Microsoft SQL Server Operate an by Microsoft Exchange Server and Microsoft Content Management Server. The Back Office mechanism based on Microsoft Office applications. The use of Microsoft Software Solution made possible to all branches perform quality customer services at the same high standard, at lower management costs. Based on the foundation of all Microsoft Solution Platforms Bangkok Bank Plc can achieve all of its business goals using information technology.

12 Behind the hospital s success is Microsoft Mr. Curtis J. Schroeder Group CEO Bamrungrad Hospital

13 "The management is planning to Hotspots and Wi-fi services within the hospital compound available in the near future. The services, which will be based on Microsoft.NET system, will make the customer service operational on a large variety of wireless devices, anywhere and at anytime. For example, doctors can record treatmenet details in ther PDAs immediately after diagnosis, or even housemaids can record in the information after they complete their cleaning duty. Mr Monthol Worranart, Information Systems Department Manager, Bamrungrad Hospital Bamrungrad Hospital Thailand's first hospital which provides integrated medical services at international level Various data formats used in different departments were not compatible Essential medical records that needed to be kept in permanent storage as well as other information made up an excessively large database size, making retrieval of information, or accessing it difficult and unnecessarily timeconsuming. The Hospital 2000 system built on the platform of Microsoft Windows Server System has attributed to further development of Microsoft Windows Server 2003 The OLAP Tool -operates on Microsoft SQL 2000, enables the executive staff to quickly retrieve information from data warehouse. The Microsoft Exchange Server 2003 is a standard platform used for internal communications via s. Making coordination, internal management and customer service effective, timeefficient. The barcode-based system running on Microsoft Platform Solution enables doctors to look into patients' records back through computers, To circulate medical test results or even X-ray films in digital formats, to ensure accurate diagnoses and efficient treatments.

14 Promise = Truth

15 Security News

16 Now leading the way Experts are calling on [Oracle] to improve the mechanism used to secure passwords Researchers say they have found a way to recover the plain text password from even very strong, well-written Oracle database passwords within minutes." Oracle is years behind Microsoft and other companies on security," said Cesar Cerrudo, CEO at information security services company Argeniss in Argentina. "I think Oracle is an amateur when it comes to security." Serious unpatched security flaws exist in certain Oracle products, according to a German security researcher who said the software maker has not fixed the bugs despite knowing about them for two years. Microsoft has set the security bar with its predictable patch release schedule, security advisories that tell administrators why they need to patch (or why they don't), and early warnings about potential problems before a patch is available. John Pescatore, Gartner Group

17 On-line Privacy and protection m users - Messenger 96% market share, 2.4m - 180,000 Myspaces Trilogy for kids - Protecting them - Protecting their PC - Protecting their data - 100,000 copies - And On-line as PDF

18 Cybercrime Regional Training - Cyber crime - Children online - Forensic analysis -Evidence - With interpol, Secret Service, FBI, Customs etc

19 Antidrugs Edutainment - 200,000 copies - Invest in local software

20 Promise = Truth

21 Software key to economic strength

22 Microsoft Thailand 20,000 Jobs employees ISV s - 3,000 partners - 7m customers - 67% of developers - 55%.NET Platform - 40 bn THB in Thailand

23 Promise = Truth

24 Serving the Under Served Partners in Learning Unlimited Potential Other Deserving Work

25 Partners in Learning Building the future -5 years (17 Sept 2003) -Independent Board -2.5 Billion THB Partners in Learning the real example of promoting ICT in Education program for enhancing & preparing Thai teachers and students to be more competitive. Dr. KhunYing Kasama Varavarn Permanent Secretary, Ministry of Education - Thailand

26 Unlimited Potential Building the future - Informal Learning - Community-based - 17 centres in Thailand - Library learning transformation

27 New Libraries Lumpini Park Model partnered with BMA

28 Promise = Truth

29

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