IT S TIME TO UNIFY AIR TRANSPORT COMMUNICATIONS
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- Stanley Perry
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1 JOINING FORCES
2 IT S TIME TO UNIFY AIR TRANSPORT COMMUNICATIONS MORE PASSENGERS, MORE FLIGHTS, CONSTANT CONNECTIVITY. Throw into the mix different forms of networking - fixed, wireless, Wi-Fi, internet, legacy, and this all adds up to pain and strain for your IT communications and infrastructure, whether your business is an airline or an airport. SITA and Orange Business Services have joined forces to unify today s communications maze to improve uptime, drive out costs and provide you with new tools so that you can focus on service innovation. FROM BURDEN TO ASSET If today s competitive advantage is defined by speed and agility then a robust, flexible communication network is the backbone on which it can be built. Today, the combination of unnecessary complexity of networks and IT for many airlines hampers their ability to share data, benefit from new technologies, and secure information systems. This untenable situation requires dramatic changes in how to optimize, implement, and sustain IT over a global network. Your communication infrastructure no longer needs to be a burden draining precious cash from your IT budget, but an asset that can deliver new services and applications to end-users whenever they want and wherever they are. IT DEMANDS ARE SKY-ROCKETING If your communications infrastructure is not already overburdened, it could soon be. Look what s coming! ore connected passengers: Passenger forecasts M indicate another 800 million travelers will be passing through airports in Today 83% of passengers carry a smartphone2, while 15% travel with three connected devices smartphone, laptop, tablet3. ore connected aircraft: By 2023, there will be 11,500 M aircraft with advanced connectivity capabilities4. More connected objects: The Internet of Things is just around the corner. By 2018, over 80% of airports will have made a major investment or started experimenting with sensor technologies, such as beacons5. ore connected staff: 75% of airlines will deploy crew M tablets by Not forgetting the need for real-time personalized information to passenger. 72% of airports will provide real-time information to passenger mobiles in the event of disruption by Nearly 60% of passengers would definitely like to use their smartphones for access, including boarding the aircraft and airport lounges8. In effect, your IT network becomes a platform for innovation, The switch to a more value driven approach to communication networks means opening up new opportunities focused on unified communications, collaboration and mobility. 1 Extrapolated from IATA forecasts 2,3, Passenger IT Trends Survey 4 Air Transport IT Review, Issue 3, , Airport IT Trends Survey Airline IT Trends Survey 2 JOINING FORCES
3 A DEEPER AND STRONGER PARTNERSHIP In 2014, SITA and Orange reinforced their relationship, which goes back to 2001, by signing an enhancement to their existing strategic agreement marking the start of a new era in flexible global connectivity. The partnership takes a global multi-supplier approach using key regional providers, and combines this with SITA s specialist experience and presence, and the experience of Orange as a global operator and digital services integrator to provide unique and cost-effective capabilities wherever airlines fly. With Gartner 2016 Magic Quadrant9 demonstrating the strength of Orange s global network services, the air transport industry can rely on the Orange-SITA joint offering to support their business. Leveraging the expertise of both companies, the partnership delivers benefits that reduce complexity and increase the flexibility that is needed to address the ever-expanding requirements for bandwidth, mobility, cloud, the Internet of Things (IoT), and more across all geographies. SINGLE INTEGRATED SUPPORT Run by industry specialists, the new SITA Network Services Delivery and Operations Center delivers a best in class service management and support. It integrates, manages and supports all of SITA s network services globally, improving uptime of critical IT infrastructure, wherever and whenever you need. NEW GENERATION OF SERVICES Our expanded range of connectivity and communication services enables SITA to provide seasonal network services at airports, enabling airlines to test new routes, or operate seasonal destinations more cost effectively. Furthermore, you can benefit from a wide range of value added communication services, including tools for audio and web conferencing, open videopresence, messaging and voice services. Complementing these are other services, such as security for workspaces and infrastructures, as well as customer relationship management services like multimedia contact solutions. FLEXIBLE IT ON DEMAND Our high-performance, managed cloud computing infrastructure delivers secure, reliable cloud solutions to all points of your operation. Together, we ensure global reach, utmost reliability and minimum latency via six interconnected data centers based on five continents. FOREFRONT OF INNOVATION 9 Gartner s 2016 Magic Quadrant for Global Network Services SITA and Orange work jointly on innovation projects that make your life easier and your business more successful. Today mobile applications, IoT and wireless communications at airports are at the heart of the partnership along with emerging technologies such as near field communications (NFC), fast wireless transfer and location-based services (LBS). GLOBAL KNOW-HOW The air transport industry needs global services and reliable support. We have extensive experience in providing consistent, robust, world-class communications solutions to the air travel industry and unmatched network coverage in 200 countries. JOINING FORCES 3
4 POWERING YOUR DIGITAL TRANSFORMATION With global and local business solutions specifically developed for the air transport industry, Orange and SITA support every aspect of your digital transformation starting with enhanced network capabilities. Our final goal is to reinforce your competitiveness with: nrivalled geographical coverage, both globally and U regionally, at over 435 airports, due to a multi-partner approach based on a blend of key local providers, and Orange and SITA resources. ast connection lead times enabling you to test new F routes, and operate seasonal destinations more cost effectively with on-demand connectivity and improved application performance More than 50 value added communication services (a number that is constantly growing) delivered via a single-point of contact by SITA as your trusted data supplier and ICT market leader fully dedicated to the air transport sector. OPERATIONAL EXCELLENCE Underpinning the need for next generation network capabilities, and run by technical and industry specialists, our operations center ensures that airlines deliver passenger services efficiently, globally and regionally. Our experts smoothly distribute, integrate, manage and support each of our solutions, including AirportHubTM, IP services and SITA s data backbone. NETWORK SOLUTIONS Local and wide area network solutions, including managed LAN, IP VPN, Ethernet and DSL access to IP VPN, encompassing hybrid technologies Global, secure, reliable data communications WAN optimization plus legacy network migration Security Access to the full portfolio of Orange solutions. BEYOND CONNECTIVITY, WE ARE ALSO MAKING AVAILABLE AN EXPANDED RANGE OF VALUE-ADDED COMMUNICATION SERVICES FOR SITA S CUSTOMERS SUCH AS CONTACT CENTER SOLUTIONS OR UNIFIED COMMUNICATION SERVICES. BY LEVERAGING THE STRENGTHS OF BOTH COMPANIES WE ARE PROVIDING AIRLINES AND OTHER INDUSTRY PLAYERS WITH THE BEST OF BOTH WORLDS THROUGH AN INTEGRATED GLOBAL SERVICE THIERRY BONHOMME CEO, ORANGE BUSINESS SERVICES 4 JOINING FORCES
5 STRENGTHENING OUR PARTNERSHIP WITH ORANGE HELPS US TO BRING NEW INTEGRATED COMMUNICATION PRODUCTS TO THE AIR TRANSPORT COMMUNITY QUICKER AND GIVES US ACCESS TO ORANGE S WORLD-CLASS RESEARCH FACILITIES AND INNOVATION. THE NEW DELIVERY AND OPERATIONS CENTER WILL ALSO ALLOW US TO PROVIDE AN ENHANCED LEVEL OF SERVICE MANAGEMENT TO HELP MEET THE NEEDS OF OUR CUSTOMERS FOR 100% UPTIME FRANCESCO VIOLANTE CEO, SITA UNIFIED COMMUNICATIONS AIRPORTS Voice solutions, from IP telephony to management of legacy voice services Management of operations support systems Internet of Things (IoT) capabilities Location-based services, including beacons that can beam offers and product information Multimedia contact center solutions Messaging, instant messaging, telephony and web/ videoconferencing MOBILITY NFC that deliver mobile payment and boarding solutions for passengers and new ways for airlines to capture transactions Mobile device management Workforce solutions for professional-grade connectivity and roaming JOINING FORCES 5
6 PARTNERSHIP HIGHLIGHTS 95% 13,500 Presence at 435 1st NFC of international destinations covered across 1,200 airports served by 700 airlines airports today, over 80% of airlines destinations worldwide covered tomorrow 6 JOINING FORCES air transport sites connected by VPN networks mobile access and boarding solution (2012) 17,000+ IP connections 50+ value added communication services delivered by 50+ experts 5 regional service providers backed by Orange
7 SAUDI ARABIAN AIRLINES Their need: A best-in-class infrastructure to support their ambition to enable their employees and deliver an enhanced passenger experience. Our solution: An integrated Orange and SITA infrastructure solution to drive forward a major transformation program, delivering significant benefits. ORANGE AND SITA ARE A PERFECT COMBINATION AS A TOP-CLASS SERVICE PROVIDER, WITH SERVICES THAT ARE SCALABLE AND ADAPTABLE TO OUR BUSINESS NEEDS. IN ADDITION, THEY HAVE HIGHLYSKILLED SALES SUPPORT AND OPERATIONS STAFF. DR. OMAR JEFRI EXECUTIVE VICE PRESIDENT, SAUDI ARABIAN AIRLINES JOINING FORCES 7
8 ABOUT SITA The air transport industry is the most dynamic and exciting community on earth and SITA is its heart. We are the world s leading specialist in air transport communications and IT solutions. We deliver and manage business solutions for airline, airport, GDS, government and other customers over the world s most extensive network, which forms the communications backbone of the global air transport industry. For more information visit: ABOUT ORANGE BUSINESS SERVICES Orange Business Services is both a telecommunications operator and IT services company dedicated to businesses in France and around the world. Our 20,000 employees support companies, local government bodies and public sector organizations in every aspect of their digital transformation. This means we re at hand to orchestrate, operate and optimize: mobile and collaborative workspaces; IT and cloud infrastructures; connectivity (fixed and mobile networks, private and hybrid systems); applications for Internet of Things, 360 customer experience and big data analytics as well as cyber security, thanks to our expertise in the protection of information systems and critical infrastructures. More than 2 million businesses in France and 3,000 multinationals place their trust in us. For further information, please contact sita by telephone or Americas info.amer@sita.aero Asia Pacific info.apac@sita.aero Europe info.euro@sita.aero Middle East, India & Africa info.meia@sita.aero See why at orange-business.com/en or follow us on Twitter@orangebusiness Follow us on SITA 16-BRO All trademarks acknowledged. Specifications subject to change without prior notice. This literature provides outline information only and (unless specifically agreed to the contrary by SITA in writing) is not part of any order or contract.
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