Cloud Computing: The Next Wave. Matt Jonson Connected Architectures Lead Cisco Systems US and Canada Partner Organization
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1 Cloud Computing: The Next Wave Matt Jonson Connected Architectures Lead Cisco Systems US and Canada Partner Organization
2 The Starting Point For Me Source: 2
3 Possibilities Source: wordle.net 3
4 Agenda Possibilities & The Rise of the Cloud Computing Era Characteristics and Delivery Models of Cloud Computing Cloud Evolution & the Security Challenge Impact on Business & Information Technology Cisco s Approach to Cloud 4
5 The Rise of the Cloud Computing Era Transforming the Delivery of IT Services Web Cloud Client-Server & PC Mainframe 5
6 Characteristics of Cloud Computing Next Inflection Point IT capabilities that are abstracted from the underlying infrastructure and take advantage of pooled resources. Broadly Available, On-Demand, Self- Served and Measured, with Rapid Elasticity potentially for a Multi- Tenant environment. 6
7 Service Delivery Models Revenue & Revenue / Sq. Ft. Software (SaaS) WebEx Salesforce.com Google Apps Co-location Hosting Infrastructure (IaaS) Compute Platform (PaaS) Virtual Desktop Disaster Recovery Cloud Burst Development and Test Amazon EC2 Windows Azure Ruby on Rails Complexity 7
8 Who is Providing Cloud Services? Major Cloud Players SaaS PaaS IaaS 8
9 Cloud Deployment Models The NIST Models, Plus One Private Clouds Operated solely for one organization Internal Control Models Public Clouds Open to the general public or a large industry group and are owned and managed by a Cloud service provider External Control Community Clouds Feature infrastructure that is shared by several organizations and supports a specific community Community Control Hybrid Clouds Combine two or more clouds (private or public) that remain unique entities but are bound together by technology Federated Control Virtual Private Clouds* Cloud services that simulate the private cloud experience in public cloud infrastructure Overlay Control 9
10 Evolution of Cloud Deployments Phase 1 Phase 2 Phase 3 Phase 4 Private Cloud Private Cloud Open Cloud Utility Model Private Cloud Community Cloud Virtual Private Cloud Hybrid Cloud Inter-Cloud Inter-Cloud Stand-Alone Data Centers Public Cloud Public Cloud Public Cloud #1 Public Cloud #2 PRESENT ~
11 Security is #1 Cloud Challenge You can't outsource accountability! Source: IDC Enterprise Panel, October
12 Why Deploy Applications in a Cloud? Business Drives it, not Technology! Cloud Applications / Services Network Quality, Control, Presence Time to Development / Time to Market Agile development models need agile infrastructure Siloed infrastructure can be costly, impractical, slow to build Better control of application operating environment SaaS uses operating budget instead of capital outlay 12
13 Benefits of Cloud Will Win Out! Business: Access IT as Service Simplicity Easy, self-service access Pay-for-Use / OpEx Eliminate upfront investments Agility Faster time-to-market without long approval cycles User-centric A feeling of being in control of the business Information Technology: Deliver IT as Service Efficient Greater automation through software with lower admin : server ratios Elastic Flexibility to acquire or release capacity on demand Responsive Greater visibility into costs and control over service levels Quality of Service Service assurance and control of the critical parts 13
14 Cloud for the Reactive IT Department COST EFFICIENCY Phase Ownership/ Sponsorship IT Production IT Business Value Key Capabilities CAPEX OPEX Shared resource pools Elastic capacity Virtualize Test & Dev and IT-owned assets to create shared resource pools = CAPEX Savings Approach Reactive 14
15 Cloud for the Selective IT Department COST EFFICIENCY QUALITY OF SERVICE Phase IT Production Business Production Ownership/ Sponsorship IT IT / LOB Business Value Key Capabilities CAPEX OPEX Shared resource pools Elastic capacity CAPEX OPEX Availability Responsiveness Zero-touch infrastructure Increased control + service assurance Expand to business applications, databases & desktops while Increasing automation = OPEX Savings + Increased Quality of Service Approach Reactive Selective 15
16 Cloud for the Proactive IT Department COST EFFICIENCY QUALITY OF SERVICE BUSINESS AGILITY Phase IT Production Business Production IT as a Service Ownership/ Sponsorship IT IT / LOB CxO Business Value Key Capabilities Approach CAPEX Shared resource pools Elastic capacity Reactive OPEX CAPEX Transform business by OPEX improving Availability process, policydriven Responsiveness provisioning, management and delivery of services Zero-touch = infrastructure Agility Increased control + service assurance Selective CAPEX OPEX Availability Responsiveness Compliance Service definition Self-service Chargeback Proactive 16
17 What Happens to IT in a Cloud World? Reactive IT Will be outsourced by the business probably to someone else who can provide IT as a service! Proactive IT Trusted advisor/ business partner role. Transform business through cloud. 17
18 Cloud is it for this Decade! Once a decade CIOs get to reinvent their relationship with their LOB customers Cloud is it for this decade and many CIOs will miss it Most see Cloud as an opportunity to cost-reduce context IT infrastructure Few see it as a way to drive business value much more quickly than has been possible in any previous tech wave The reason many IT groups will miss the opportunity is that they have a team which is optimized for managing the legacy, not building the future 18
19 Cisco s Approach Partnering to Drive Cloud Be essential leading edge cloud infrastructure innovator Deliver key capabilities via the cloud (WebEx, IronPort content security) Strategic partnerships such as VCE (VMWare and EMC) and SMT (VMware and NetApp) Solutions provider partnerships to deliver customer solutions Service provider partners, including non-traditional ones Learn from internal Cisco cloud work and Lighthouse customers 19
20 Take Advantage of the Wave! Cloud is the platform for the next wave of IT innovation. Trust and Security will be the biggest hold-back to growth you can t outsource accountability. But the benefit of true business agility will drive it. Cloud represents a huge opportunity for IT departments that can position themselves as partners to the business. Cloud will be the end of some IT departments existence. 20
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