Fifth Third Bancorp BUSINESS VALUE HIGHLIGHTS SOLUTION SNAPSHOT. Customer Focus on Business Continuity

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1 Customer Focus on Business Continuity Fifth Third Bancorp SOLUTION SNAPSHOT Primary Applications: Online consumer banking, business-to-business portal, ACE teller application, RAFT core banking, Mobius archive, FileNet workflow, NCR ImageMark check imaging, IBM DB2 UDB, Oracle Database, Microsoft Exchange, Microsoft SQL Server EMC Software: SRDF/Star, SRDF/ Asynchronous, SRDF/Synchronous, EMC Centera Archive Replicator software Storage Infrastructure: 700 terabytes of EMC Symmetrix DMX and CLARiiON CX series networked storage, and EMC Centera content-addressed storage, along with EMC Disk Library for backup-to-disk EMC Services: EMC design, implementation, and knowledge transfer services BUSINESS VALUE HIGHLIGHTS Profile: Fifth Third Bancorp is a diversified financial services company with operations spanning commercial banking, consumer lending, investment advising, and data processing services. With headquarters in Cincinnati, Ohio, Fifth Third is among the largest money managers in the Midwest with $99.8 billion in assets under care, of which it manages $32 billion for individuals, corporations, and not-for-profit organizations. Challenge: Fifth Third needed to reduce its reliance on tape recovery, which could no longer keep up with the bank s growing volume of data nor satisfy increasing requirements for information availability. Business value: Using EMC business continuity services, software, and storage, Fifth Third has been able to: Reduce the recovery-time objective from 20 hours to two hours with data consistency across multiple storage arrays, operating environments, applications, and data centers; Shrink the recovery-point objective from one week to 30 seconds, forestalling the potential loss of millions of dollars in business; and Archive production data to online content-addressed storage, helping to keep production data backup windows level. Processing Environment: IBM mainframe, IBM UNIX and Windows servers, Sun UNIX servers Overall EMC Environment: In addition to EMC business continuity solutions, Fifth Third relies on EMC Celerra network-attached storage for file serving, and EMC software, including EMC Smarts, Rainfinity, and VMware, as well as EMC ControlCenter, StorageScope, and PowerPath.

2 Fifth Third Bancorp is one of the largest financial services companies in the United States with more than 1,100 full-service banking centers across 10 states and $99.8 billion in assets under care. Ensuring the availability, integrity, and privacy of customer information in a growing and dynamic technology infrastructure is a priority at Fifth Third. That s why the financial services leader engaged EMC Services to assess its backup, archiving, and recovery strategies, and recommend and implement a comprehensive EMC business continuity solution. When our SRDF/Star solution is fully implemented, we re confident that if anything ever happened to our main data center, we could have our critical customer-facing applications back up and running in two to four hours with zero data loss and perfect data consistency With EMC as our information infrastructure, we re able to keep our commitment to top-notch customer service and aggressively grow our business. Stephen Swanson, Vice President of Storage Management, Fifth Third Bancorp At the heart of Fifth Third s tiered recovery strategy are EMC Symmetrix DMX storage systems and EMC Symmetrix Remote Data Facility/Star (SRDF /Star). This powerful combination is designed to provide continuous, concurrent synchronous and asynchronous replication of the bank s most critical banking applications between its production data center and two geographically separate recovery sites across a 370-mile region, while also providing protection between the two recovery sites. With asynchronous replication in full production, Fifth Third has already reduced recovery time for its most critical applications from 20 hours to two hours, and narrowed its potential data loss exposure from two days to just 30 seconds. And with synchronous replication now being implemented, the bank will further reduce the recovery point to zero between its primary and secondary locations. In addition, Fifth Third relies on replicated EMC Centera content-addressed storage to provide a secure and cost-effective online archive for Exchange , reports and statement information, and workflow files, helping to lessen the strain on production storage and keeping production backup windows steady. Stephen Swanson, Fifth Third s Vice President of Storage Management, said, Any time, day or night, consumers can access our online systems to pay bills, transfer money, or see if a check cleared or a deposit was credited. We also process billions of business-tobusiness transactions each day and up to six million checks every night not to mention an endless volume of s, reports, and customer forms and correspondence. If this information were ever unavailable, the financial impact on our business would be devastating. But even worse would be the damage to our reputation and the loss of customer confidence. When our SRDF/Star solution is fully implemented, we re confident that, if anything ever happened to our main data center, we could have our critical customer-facing applications back up and running in two to four hours with zero data loss and perfect data consistency, while continuing to provide remote replication protection using the remaining two sites. So the impact on our customers, and potential risk to our business, would be minimal. And because we use EMC s broad range of solutions to deliver tiered protection across our diverse infrastructure, we re able to provide cost-effective and customized protection for applications with different availability requirements. With EMC as our information infrastructure, we re able to keep our commitment to top-notch customer service and aggressively grow our business.

3 EMC Services solves a multi-site replication challenge Prior to implementing the EMC business continuity solution, Fifth Third created daily tape backups of all business application data at its production data center in Florence, Ky., and transported them to a remote site 370 miles away. During testing, mainframe recovery from tapes at this disaster recovery facility took 16 to 20 hours just to achieve a baseline of data and launch the core banking application. Meanwhile, no other applications could begin recovery until the core banking application was operational. In this environment, Fifth Third could face losing or reconstructing several days worth of data. With a growing infrastructure that already had topped 100 terabytes, Fifth Third recognized that recovery times would only increase and soon become untenable. By archiving data to EMC Centera, we re able to utilize our primary storage for more critical, actively used data rather than filling up capacity with static information. Ultimately, we expect archiving to help us reduce our production storage levels, which will enable us to trim the size of our backups and keep backup windows under control. Stephen Swanson, Vice President of Storage Management, Fifth Third Bancorp Our concerns about tape shipment grew as we heard about major companies losing their backup tapes, recalled Swanson. That s when we started researching replication technology and found that EMC was really out in front with their business continuity solutions. To maximize data availability and ensure rapid recovery, Fifth Third required not only continuous remote replication of its production data, but also the ability to shift full production to one of its disaster recovery sites and still maintain continuous remote replication. To address this need, EMC Services recommended an EMC SRDF/Star solution, which operates with EMC SRDF/Asynchronous (SRDF/A) and EMC SRDF/Synchronous (SRDF/S) software. This SRDF/Star-based solution is designed to provide continuous asynchronous replication from Florence to its long-distance disaster recovery facility and, simultaneously, synchronous replication from the main data center in Florence to a second disaster recovery site 27 miles away in Cincinnati, Ohio. In addition, the SRDF/ Star solution includes a third link providing asynchronous replication from the Cincinnati site to the first disaster recovery site. Should Fifth Third ever lose its production data center in Florence, it will be able to fail over operations to either the Cincinnati site, and immediately resume asynchronous replication from Cincinnati to the disaster recovery site, or to the disaster recovery site and resume asynchronous replication from there to Cincinnati. EMC Services had the business continuity expertise we needed to address our unique challenges, said Swanson. This is cutting-edge technology and no one other than EMC Services could have helped us design the right solution and make sure it works. They collaborated with us to design and implement the solution, and helped troubleshoot, document, and provide knowledge transfer. So, when everything is fully implemented, we ll be able to manage the infrastructure and operate it correctly. SRDF solution cuts recovery time from 20 hours to two hours with no data loss Fifth Third s core banking and teller applications are built on an IBM mainframe-based proprietary application, its consumer Internet banking website, runs on a UNIX-based UDB database, and its business-to-business Web portal operates in a cluster of Microsoft Windows servers with Microsoft SQL Server All three databases are

4 stored on EMC Symmetrix DMX storage systems for maximum performance and reliability. With the unique capabilities of SRDF and SRDF/Star, Fifth Third is able to maximize data protection for all three databases, while dramatically reducing recovery time and ensuring data consistency. The asynchronous leg of our solution between Florence and our disaster recovery site provides us with consolidated point-in-time recovery for both our mainframe and open systems, explained Swanson. With SRDF/A, we ve been able to reduce our time to recover from a major data center failure from 16 to 20 hours to just two to four hours. And we ve shrunk our exposure to data loss from several days to just 30 seconds. With the implementation of SRDF/Synchronous replication between Florence and Cincinnati, we ll bring the potential for data loss down to zero. Then, with SRDF/Star, if we ever lost the Florence site, we would simply start up operations in the Cincinnati facility and continue asynchronous replication from there to our remote disaster recovery site, with no need to do a full resynch of data between the two sites. Data consistency ensures fast and accurate recovery Because Fifth Third s DB2, Oracle, and SQL Server databases are all linked and dependent on each other to run the complete business, data consistency was a critical factor in replicating from these multiple data sources to a common destination. This meant coordinating the point-in-time recovery between both the mainframe and open systems environments a process automatically managed by SRDF/A and its Multi-Session Consistency feature. By automatically coordinating the cycling activities among our eight Symmetrix DMX systems, SRDF/A ensures that, if we had to fail over to our disaster recovery site, all those storage arrays would be at the exact same point in time, noted Swanson. Because there are so many interdependencies among the applications, rapid and effective recovery is only possible if the data is consistent and synchronized across our systems. That was a real advantage we found in the EMC solution. Archiving keeps production backup windows steady Fifth Third also employs EMC Centera content-addressed storage to archive Exchange , workflow files, reports and statement information. for investment brokers is archived from EMC CLARiiON storage to EMC Centera using Ilumin Assentor software, and workflow, reports, and statement data is moved from Symmetrix DMX to EMC Centera with Mobius and FileNet. For added protection, Fifth Third replicates the EMC Centera data with EMC Centera Archive Replicator software to another pair of EMC Centera systems at the remote disaster recovery site. EMC Centera provides a secure and easily accessible repository that protects our older data from ever being changed or inadvertently deleted, explained Swanson. By archiving data to EMC Centera, we re able to utilize our primary storage for more critical, actively used data rather than filling up capacity with static information. Ultimately, we expect archiving to help us reduce our production storage levels, which will enable us to trim the size of our backups and keep backup windows under control. Any data that is stored on the Symmetrix DMX will stay there only while it is actively used anywhere from a week to three months and then it is also automatically archived. By archiving Exchange s to EMC Centera, Fifth Third is able to comply with regulations that require the secure storage of all s among brokers for seven years.

5 EMC Centera has made our report and statement information far more available and accessible than tape, which is how we used to archive this information, said Swanson. In fact, since deploying EMC Centera, the complaints about slow retrieval times have disappeared. We ve also been able to make 5-10 tape drives available for other processing a savings that has nearly paid for our investment in EMC Centera. A strategic partnership to meet evolving business needs Fifth Third continues to evolve its business continuity strategy to address all aspects of the business. For example, the bank is currently implementing replication for its Celerra network-attached storage environment, which will protect files shared between UNIX and Windows systems. And the company is integrating a range of other EMC products including EMC Smarts infrastructure management software, EMC Rainfinity file virtualization software, and VMware server virtualization software to maximize resource utilization and management, further enhancing service levels and assuring business continuity. We chose EMC because of their leadership in business continuity, said Swanson. And we continue to invest in EMC software and storage because they are constantly adding functionality that allows us to meet the evolving needs of our business. We re finding EMC solutions address the full range of our storage and business continuity requirements, and the company s long-term vision and strategy ensure they will continue to do so. EMC Corporation Hopkinton Massachusetts In North America EMC 2, EMC, EMC ControlCenter, Celerra, Centera, CLARiiON, PowerPath, Rainfinity, Smarts, SRDF, Symmetrix, and where information lives are registered trademarks and StorageScope and Symmetrix DMX are trademarks of EMC Corporation. VMware is a registered trademark of VMware, Inc. All other trademarks used herein are the property of their respective owners. Copyright 2007 EMC Corporation. All rights reserved. Published in the USA. 05/07 Customer Focus H2804

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