AMERICAS VISIBILITY, DUTY FREE SHOW! AT THE. MARCH 22 25, 2015 Orlando World Center Marriott Orlando, Florida, USA ADVERTISING OPPORTUNITIES

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1 ADVERTISING OPPORTUNITIES 2015 International Association of Airport Duty Free Stores DutyFree of theshow AMERICAS MARCH 22 25, 2015 Orlando World Center Marriott Orlando, Florida, USA INCREASE YOUR VISIBILITY, DUTY FREE SHOW! AT THE Your advertising delivers high visibility among thousands of key decision-makers, including buyers from more than 60 countries who represent more than 300 distinct dutyfree store-operating companies. Advertise in the offi cial Duty Free Show Daily News print magazine and digital editions to ensure these important buyers get your message. Check out our special show bundles!

2 Duty Free Bundles Pick a bundle and save more than $2,000 Buy a bundle Save a bundle! These special bundles are designed to help you dominate the Duty Free Show before, during and after the event. These are each available to just one advertiser. Act now before they re gone! Pre-Show/At-Show Bundle Ensure attendees make plans to see you with a pre-show eblast! Exclusive sponsorship of all three epreview blasts to more than 4,000. $8,750 eblast SAMPLE At-Show Bundle Your name will be everywhere onsite with all four edailies! Exclusive sponsorship of all four edaily blasts to more than 4,000. $9,250 DAILY At-Show/Post-Show Bundle You sponsor the show highlights and photos everyone wants to see! Exclusive sponsorship of the epost blast to more than 4,000. $8,250 More opportunities are available. For information, contact: PRODUCTS AND SERVICES SHOWCASE

3 Duty Free Daily, the offi cial IAADFS magazine Four issues. One price. Distributed via on-site racks and handout personnel to all show attendees each day of the Show, the offi cial Duty Free Daily offers attendees up-to-date Show news, comprehensive fl oor plans and more. Publication dates March 22, 23, 24 and 25, 2015 Deadlines Space reservation: Feb. 25, 2015 Materials due: March 4, 2015 Rates Premium options Back Cover $10,800 Inside Front Cover $9,450 Inside Back Cover $8,440 Distribution Sponsor $12,750 Products Advertorial $3,925 Belly Flap $6,000 Standard options Full Page $6,750 2/3 Page $5,740 1/2 Page $4,275 1/3 Page $3,710 1/4 Page $2,700 Products & Services Showcase Ad $2,025 PRODUCT ADVERTORIAL Premium placements offer maximum exposure Cover Positions Back Cover $10,800 Inside Front Cover $9,450 Inside Back Cover $8,440 Products Advertorial* Tell the story behind your newest products. You supply: Color photo 150-word description $3,925 Belly Flap Belly fl ap staples to the spine of the daily. Available in fi rst live issue only. Advertiser to provide artwork. Printing of belly fl ap included. $6,000 for all four days, plus production Distribution Rack Premium Your company and/or product logo goes on three offi cial daily distribution racks placed throughout the convention center. $12,750 (includes a full-page) PRODUCTS & SERVICES SHOWCASE AD Small budget, big visibility Products & Services Showcase Ad* Offer buyers a quick visual reference to the hottest products. Your ad is placed alphabetically. You supply: Color photo 50-word description Contact information $2,025 More opportunities are available. For information, contact: *Includes typesetting and one proof. Publisher reserves the right to edit descriptions for space and content. All rates are net. Cancellations are nonrefundable.

4 ASCEND INTEGRATED MEDIA ADVERTISING AGREEMENT Subject to acceptance by. All advertising subject to IAADFS approval IAADFS DUTY FREE SHOW OF THE AMERICAS To be invoiced, please complete the following information. (To pay by credit card, please contact your sales representative). Advertiser: Agency (if applicable): Billing Information: Agency Advertiser Contact Name: Billing Address: City, State, Zip, Country: Phone: Fax: IAADFS Duty Free Daily Rates include insertion in four issues. Contact Brennah Tate to discuss custom advertising packages. Standard options epreviews $1,500 $850 DEADLINES Duty Free Daily Feb. 25, 2015 Materials due: March 4, 2015 Full Page $6,750 2/3 Page $5,740 1/2 Page $4,275 1/3 Page $3,710 edailies $2,000 $850 epreview Dec. 16, 2014 Materials due: Dec. 23, /4 Page $2,700 Products & Services Showcase Ad $2,025 Premium options Back Cover Inside Front Cover Inside Back Cover Distribution Sponsor Products Advertorial Belly Flap $10,800 $9,450 $8,440 $12,750 $3,925 $6,000 One price includes all editions of the Daily. Additional charge of $150/day for ad material change out. epost $1,200 $700 edaily Feb. 27, 2015 Materials due: March 6, 2015 epost March 11, 2015 Materials due: March 18, 2015 Sales contact Overland Park, KS USA Please write your initials next to selected options. Total Amount: $ Terms Signing this agreement indicates firm space commitment in accordance with the corresponding rate card. A signed copy of this agreement is binding. Advertising agency and/or client are liable should one or the other default. Cancellations are nonrefundable. All rates are net. Payment is due at space deadline. No agency or cash discounts are permitted. A minimum $500 late fee will be charged for materials received after the materials deadline. Advertiser agrees that the publisher s liability (if any), due to omissions or errors in such advertising, shall in no event exceed the amount of charges for the listing or advertising which was omitted or in which the error occurred; liability shall be discharged by abatement of the charges or an advertising allowance commensurate with the error for the particular listing or advertising in which the omission or error occurred. No adjustments will be made to any free listing or advertisement. Please remit payments to: P.O. Box Kansas City, MO USA Payment types available: Credit card Wire transfer Check All check payments must be paid in U.S. dollars through a U.S. bank. TO PAY BY CREDIT CARD, please contact your sales representative by phone or . Credit card payment is quick, easy and secure. I have read and agree to the terms as set forth on this document. Authorized Advertiser/Agency Signature & Title PO# (if necessary) Overland Park, KS USA Sign and return to: INTEGRATED MEDIA Overland Park, KS USA

5 international association of airport duty free stores 2015 Mechanical Specifications Materials required for print products PDF/X-1a files are required for all ads. View specifications at or com/designcenter/acrobat/articles/acr6pdfx.html. Fonts must be outlined or embedded. All colors should be converted to CMYK (except black text). Crop marks and color bars should be outside printable area (12-point offset). Only one ad per PDF document. (Submit full-page spreads as single-page files, indicating righthand page [RHP] and left-hand page [LHP] in file names.) Document setup Use QuarkXPress or Adobe InDesign for ad layouts. For information on creating a PDF/X-1a, visit Photoshop: 300 dpi CMYK or grayscale, 600 dpi minimum bitmap, flattened layers, TIF or EPS format, binary encoding (no JPG and no extra channels). Illustrator: Outline all fonts, flatten transparencies, embed all elements (no links). All fonts should be Type 1 or OpenType (Multiple Master Fonts are strongly discouraged). All colors must be CMYK (except black text); no PMS/Pantone colors. Ink density is not to exceed 300%. Black text 12 points or smaller should be black only. (C=0%, M=0%, Y=0%, K=100%). Reversed text must be a minimum of 10 points. Unacceptable file types Microsoft Word, Excel, PowerPoint or Publisher and Adobe Pagemaker or Freehand files will not be accepted. If you need assistance with your ad creation, contact your Ascend Integrated Media sales representative. Proofs Contract proofs are required for all ads. A contract proof printed at 100% with registration marks and color bars can be used for color accuracy, if SWOP-approved. View specifications online at Without an accurate SWOPprovided proof, Ascend Integrated Media cannot be held responsible for the outcome of color on press. Submitting required proofs Mail proofs to Attn: IAADFS 2015 Overland Park, KS International Association DutyFree of theshow of Airport Duty Free Stores AMERICAS MARCH 22 25, 2015 Orlando World Center Marriott Orlando, Florida, USA Important notes All advertising is subject to IAADFS approval. A minimum $500 late fee will be charged for materials received after the deadline. Payment on ad space is due at space deadline. All prices are net. All signed agreements are firm. Cancellations are nonrefundable. No agency commission or cash discounts accepted. All quantities are based on projected attendance and room blocks at the time the rate card is printed. One price includes all editions of the Daily. Additional charge of $150/day for ad material change out. Specifications for Event365 Landing Page and Content Pages Banner and tower ads must in GIF, JPG or SWF format at 72 dpi, RGB and submitted at actual size. For linked ads, URL must be submitted along with creative material by or in a Word document. Both the ad and the URL for linking are subject to the approval of the association. The maximum ad file size is 100kb 125kb. All third-party vendor-supplied tags are subject to approval and must be accompanied by actual GIF or JPG image(s) and destination URL. In addition, tags need to be distinct for or site usage. Specifications for eblasts Tower and rectangle ads must be in GIF or JPG format at 72 dpi, RGB and submitted at actual size. (SWF files are not accepted). URL must be submitted along with creative material by or in a Word document. Both the ad and the URL for linking are subject to the approval of the association. The maximum ad file size is 100kb 125kb. All third-party vendor supplied tags are subject to approval and must be accompanied by actual GIF or JPG image(s) and destination URL. In addition, tags need to be distinct for or site usage. Show News Page ads Duty Free Daily Publication size: 8-1/4" x 11-5/8" (trim) Trim Final page dimensions. Bleed Size required for an ad to bleed off the edges of a page. (1/8" past trim) Safety/Live Area All text and graphics not intended to bleed. (1/4" from trim) Covers and Full Page Bleed 8-1/2" x 11-7/8" Trim 8-1/4" x 11-5/8" Safety/Live Area 8" x 11-3/8" Non-Bleed Ad 8" x 11" 1/2 Page Horizontal 7-1/4" x 5-3/8" Products & Services Showcase Ad 2-1/4" x 5" Digital ad sizes and dimensions (width x height) 160 x 600 pixels eblast ads 2/3 Page 4-3/4" x 10-5/8" 1/3 Page 2-1/4" x 10-5/8" 1/4 Page 3-1/2" x 5-3/8" Full-Page Spread ads should be submitted as single-page files. See specifications on left. 160 x 600 pixels s 300 x 100 pixels Please remit payments to: P.O. Box Kansas City, MO USA Payment types available: Credit card Wire transfer Check All check payments must be paid in U.S. dollars through a U.S. bank. Contact, media sales representative, today at or to reserve your preferred placement. Failure to follow these guidelines may require additional time and cost and/or sacrifice reproduction predictability. The publisher is not responsible for the final reproductive quality of any provided materials that do not meet the defined specifications of the publication. Although every effort is made to preserve advertising materials in their original condition, publisher is not responsible for lost or damaged advertising materials after publication.