Our Magazine. Design Advertise Publish. Media Kit 01

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1 Design Advertise Publish

2 Our Company Since 1996 Gekkan NZ Co. Ltd has been publishing Japanese magazines and other publications including advertisements, flyers, brochures and other materials. Since its establishment, Gekkan NZ has strived to contribute to the forming of a harmonious relationship between the Japanese community and New Zealand society. One of our major publications Gekkan NZ contains useful information for both parties to reach a better understanding of the other. About Us Media & Publishing Promotion PR Coordination Marketing Gekkan NZ / That's NZ Restaurants / Shops / Events To Local Businesses Photo / video Shooting Consulting Services Advertising Design Production International Marketing And More To Agencies & Media Menus / Logos / Websites Branding / Casting To Japanese Businesses Interpretation / Translation Trade Name Address GEKKAN N.Z CO., LTD 405 / 350 Queen Street, Auckland 1010, NEW ZEALAND Postal Address P.O. Box 4264, Shortland Street, Auckland 1140, NEW ZEALAND Date Established 1st April 1996 Publisher Employee Number 10 Harumasa Murayama Customers Air New Zealand ANZ Bank Ltd. Consular Office of Japan Embassy of Japan in New Zealand Fuji Xerox Co.,Ltd. Kazi Co., Ltd. Tourism New Zealand etc Corresponded Bank Association Website Westpac New Zealand Limited Tokyo Food Co., Ltd 2

3 Gekkan NZ is a Free Monthly Magazine in Japanese Published on the 1st of each month Our magazine is a lifestyle magazine, which features a wide range of topics and we have interviewed celebrities such as former All Blacks Captain Richie Macaw and well known comedian Guy Williams. We are a popular Japanese magazine which caters to the Japanese community here in New Zealand. Contents: pages each month? Gekkan Local Info Interview Fashion News Sport Living Health&Beauty Activity Travel Movie Gourmet Music Horoscope, Classifieds, Essay, Column, Culture, Restaurant and cafe, Shop, Event etc. 3

4 Distribution Our readership mainly consists of the Japanese community in New Zealand, ie. residents, students and tourists. The other segments of our readership include the Japanese tourism industry, New Zealand association groups in both New Zealand and Japan, and also the Japanese who are in Japan but keen to come to New Zealand. Circulatuion Available at the following places TOTAL 20,000 per months Auckland 8,000 copies Christchurch 5,000 copies Other Places in NZ 4,000 copies Japan 3,000 copies NZ - Selected Inbound Tour Operators and Tour Desks - Major Hostels and Accommodations Frequented by Japanese Visitors - Major Visitor Information Offices throughout the Country - Japanese Restaurants and Food Markets - English Language Schools - Airports - Consulate General Japan - Duty Free Shops, Souvenir Shops etc Japan - Narita International Airport - N.z. Emabssy - N.z. Tourism Board Office - Tour Operators / Wholesalers - Travel Offices - Working Holiday Offices - N.s. Friendship Associations etc Readership Profile Other 4% Female 73% Male 27% over 50 14% % Under 30 17% % Language school 46% High School or under 18% University educated or equivalent 33% Gender Age Education Consumption expenditure: NZ$4,096 / pp 4

5 Advertisement Rates ALL PRICES ARE G.S.T EXCLUSIVE Display AD - 4 Colours Size (mm) W x H Casual Rate (per issue) Special Rates (per issue) 3 months 6 months 12 months I.P.C* A Outside-back Cover 202 x 270 $2,500 $2,375 $2,250 $2,000 $500 B Inside-front Cover 202 x 270 $2,000 $1,900 $1,800 $1,600 $500 C Inside-back Cover 202 x 270 $1,800 $1,710 $1,600 $1,400 $500 D Facing Inside-front 202 x 270 $1,800 $1,710 $1,600 $1,400 $500 E Full Page 202 x 270 $1,300 $1,235 $1,150 $1,000 $500 F 1/2 Page 176 x 118 $750 $713 $675 $600 $400 G 1/4 Page H: 176 x 57 W: 86 x 118 $400 $380 $360 $320 $300 H 1/8 Page 86 x 57 $300 $285 $270 $240 $200 Display AD - Black and White Size (mm) W x H Casual Rate (per issue) Special Rates (per issue) 3 months 6 months 12 months I.P.C* E Full Page 202 x 270 $900 $855 $800 $700 $300 F 1/2 Page 176 x 118 $500 $475 $450 $400 $200 G 1/4 Page H: 176 x 57 W: 86 x 118 $350 $330 $315 $280 $150 H 1/8 Page 86 x 57 $250 $238 $225 $200 $100 *Advertising rates shown above do not include the Initial Production Charge (I.P.C.). The I.P.C. is the cost of producing original artwork which includes basic translation & typesetting in Japanese. Photo shoot, illustration, designing logo are not included in I.P.C.charge. Colour separation cost will apply to colour advertisements. If / when alterations to artwork are required, additional cost will be charged accordingly. In this case, notice of copy changes are required, 4 weeks before publication date. Cancellation Cancellation will not be accepted less than a month before the publication date. And we will charge cancellation fee that 50% of rest of contract. Deadlines Booking: The 10th of the month prior. Material: The 15th of the month prior. Notes 1. Prices are subject to change without further notice. 2. Space may be booked for a maximum of 12 months. 3. Advertising rates shown are subject to the addition of Goods & Service Tax. 5

6 Advertisement Positions A B Outside-back Cover Inside-front Cover C D E Inside-back Cover Facing Insidefront Cover Full Page F G 86 x 118mm G H 176 x 118mm 176 x 57mm 86 x 57mm 1/2 Page 1/4 Page H 1/4 Page V 1/8 Page 6

7 How to Set Up Files for Us Correct file set up can eliminate some of the common artwork problems. Please follow our rules to avoid printing errors. Supply items <MEDIA> We accept files by media. CD-R / DVD / USB / / Cloud service (Dropbox, Google Drive etc) Require Attention <FILE FORMAT> Please save your file as EPS, JPEG, TIFF, AI or PDF format <IMAGE RESOLUTION> Resolution 350dpi <COLOUR> CMYK (For 4 colours advertisement). Grey Scale (For black & white advertisement) *Please do NOT use spot colours. If you have used these colours please change them to CMYK (Save in Adobe Illustorator) <LINE WIDTH> Avoid lines thinner than 0.3 point; do not use hairline <FONTS> Under 5pt characters are barely legible. Do not use chracters under 5pt PDF Data Please outline all fonts (Save in Adobe Illustorator) <IMAGES> Please embed the images (Save in Adobe Illustorator) Please outline all of font and bury <LAYER> Please combine all layers and take off the layer lock all images data. <OVERPRINT SETTING> Please do not use overprint settings * We convert the PDF data into <TRIM MARK *full size advertisment only> Phtoshop EPS data in out company Please set a 3 mm bleed on all sides to avoide cutting errors and use as out magazine data. The trim mark is with CMYK How to create INCORRECT CORRECT 3mm 3mm 7

8 How to Supply your Complete Data It is important that your application software fits with ours and printing company's. To publish the magazine in order, please follow the rules as below and keep the deadline. Supply items <MEDIA> We only accept the data by media. CD-R / DVD / USB / / Cloud service (Dropbox / Yousendit etc) <OUTPUT SAMPLE> Please attach output sample. Require Attention Adobe Photoshop <FILE FORMAT> Please save as EPS format on Adobe Photoshop (We do not cope JPEG, TIFF, DCS data) <IMAGE RESOLUTION> Resolution 350dpi <COLOUR> CMYK (For 4 colours advertisement). Grey Scale (For black & white advertisement) <LAYER> Please combine all layers and take off the layer lock Adobe Illustrator <FILE FORMAT> Please save as EPS or AI <COLOUR> CMYK (For 4 colours advertisement). Grey Scale (For black & white advertisement) Don't use custom color, if you use these colour please change to CMYK colour. <LINE WIDTH> Use overt the 0.3pt line width. Under 0.3 line width might be blurred. <FONTS> Use over the 5pt font. Otherwise, the chracter might be painter over. Please outline all of font <LAYER> Please combine all layers and take off the layer lock. <IMAGES> Please embed the images <OTHERS> Please do not use the over print setting. There is a possibility to be unable to print accurately. <TRIM MARK *full size advertisment only> Please make space as margin 3mm each, and put all of your design onto 176x240mm. Otherwise, the photo or charactor might be cutt off on print. The colour of the trim mark is with CMYK. How to create WRONG CORRECT 3mm 3mm PDF Data Please outline all of font and bury all images data. * We convert the PDF data into Phtoshop EPS data in out company and use as out magazine data. 8

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