Getting Started on SocialSignIn. A quick guide to quickly getting started

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1 Getting Started on SocialSignIn A quick guide to quickly getting started

2 Logging in for the first time First of all, welcome to the SocialSignIn family! You can now log in to the dashboard using your address and a password that will have provided for you via . You can alter the randomly generated password in dashboards settings once you have logged in. Now, let s get started shall we? Adding Accounts - Dashboard - Settings Upon logging in for the first time, you will be greeted with the SocialSignIn dashboard. It will look a quite empty at the moment but don t panic, we ll sort that out soon enough. Click on the + symbol to add your first social account. Feels good doesn t it? Now let s add some more by clicking on settings in the top right corner of the screen, scroll down to Social Settings and from there you will be add even more social accounts! Now we re in business. With your social account(s) added, your dashboard will now be filled with two streams. The left steam will be your social feed (i.e your integrated Twitter feed for example) and the other, on the right, will be your outgoing message or outbox. Now you can see what exactly is going on, on all your social accounts. Creating your first post It s all getting very exciting now as we go ahead and create your first post. To post out onto one or all your social accounts you simply click on the Communicate tab at the top of the screen. This drops down a menu which will display your social accounts. Tip: The Communicate tab can be dropped down over any screen, so you don t have to worry about losing what you were previously doing! By holding down ctrl on your keyboard ( cmd on mac), you can select more than one social account. Once your account(s) are selected, the compose box will show on the right hand side. This is where you type in your message. You can cater your message for each social account, by customising them individually by splitting your accounts, this can only be done when you have selected more than one account.

3 Tip: If you re posing a message on Twitter which mentions a Twitter handle (@saidbusiness), you may want to remove this before posting it out on Facebook or Google+. It will not remove it from your Twitter post, only these accounts where the handle is not relevant. To make things easier for you, we shorten your links for you behind the scenes. Using our link shortening allows us to track additional social traffic and analytics (up to 37% more than Google Analytics). After a request from Staffordshire Police, we also added the ability to customise your short links by altering the prefix (i.e us today_8uxah4 rather than this can be found under the advanced option in the compose tab. For more information on this nifty feature, refer to the Help Guides: Manage Tip: Why not check your Outbox Statistics under the Analyse header? It will advise you what times to post out in order to receive the best engagement with the public; this is based off your previously posted content.

4 Scheduling your message and the calendar You can schedule your message to be automatically sent out at a desired time and date (and even set up 12 schedules). To do this, simply select the Schedule option underneath your message. Here, you can add when you want your message to go out. This will then appear in your Outbox column where you will have the option to edit or delete this at any time prior to it being posted. Tip: By clicking the Manage header and selecting Manage Posts, you will be able to see all your posts for each social account displayed in a customised calendar. This shows you when your scheduled posts will be going out, what has already been posted and when, as well as an audit trail which informs you who posted what. Responding to inbound messages and the inbox By clicking the Inbox tab, you ll be able to see all messages towards you and your social accounts. This is a combined inbox, meaning all inbound messages from all your social accounts will be pulled in. You can filter for individual accounts using the Message Filters option, although which social account they came from is indicated by small icons in the corner of the messages, as well as if they were sent via private message or posted on your Facebook wall, for example. SocialSignIn will become accustomed to the message that has been sent in. If it was a posted on Twitter, you ll be pre set up the option to Tweet back, Retweet or Favourite. These actions differ from platform to platform, so a response on Facebook will come in the form of a comment or a like. We recognise individual social platforms and put into place the correct method of response so you don t have to worry about it!

5 If you re uncertain on how to respond to a particular message or feel like some extra notes need to be added about this user, you can assign it to another SocialSignIn user to deal with. You can see how to do this in our Feature Focus: Manage Guide. Tip: If you feel like the message isn t in need of a reply, you can always mark it as actioned to let other team members know that it has already been dealt with. Like our other features, there is an audit trail in place this means you can always distinguish who has responded to who.

6 Monitor Tool - Search Streams Let s start listening to Social Prospects. By clicking on the Monitor header at the top of your screen, you will have the option to add a new search stream. If you click Add New you can create a named search and begin tracking particular queries. This listening tool shows you those who may not be mentioning you or your company directly. This feature is popular with our public sector clients, who, for example, might search mentions of Acme Council or ACC in order to bring up posts which may include their name, but not their Twitter handle. Another way to productively use this search stream option is to bring up potential clients. If you run a pizzeria in Birmingham, you can search for those who may be Tweeting queries such as Where s the best place to get pizza in the West Midlands?. This allows you to quickly respond and essentially gain another customer. Tip: There is the option to set up a locality search. If you cater for people in the North West, you may want to only find mentions of a particular query within this area. This makes the search stream more specific and more relevant to your company.

7 Analysing your social media If you select the Analyse header at the top of your screen, you ll have the option of viewing your accounts statistics. We generate our statistics daily, meaning they re always up to date on your accounts doings. Note: It s important to bear in mind that once signing up, it may take a few days to generate a report due to an influx of information. Outbox Statistics indicate the best times to post out on each social account, your top reach and top clicks along with which posts were doing the best in terms of this. It s primarily focused on engagement with the public. Account Statistics are individual statistics for each separate account that you have. It gives a snapshot of how this particular account is doing, focussing on your connection as a company too. Company Statistics generate a report for each individual account. Reports are unlimited and included in the price of SocialSignIn. These reports give an overview of each account and can be used and downloaded as evidence for accounts progress.

8 For a more in depth and developed guide through SocialSignIn, touching on our features such as the post validator and customised prefixes on links, please refer to our Help Guides located in top right under the user icon. We want to hear from you! don t hesitate to give us a call on Or Tweet

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