for Food & Beverage Packaging Suppliers

Transcription

1 for Food & Beverage Packaging Suppliers

2 smarter selling & sourcing solutions

3 Webpac drives growth and efficiency through smarter digital selling and sourcing solutions

4 Food & Beverage Packaging Suppliers Webpac helps food and beverage packaging suppliers around the globe maximize their people and products, achieving significant results and growth. Webpac supported Rexam for 16 years through major expansion and takeover with cutting-edge digital sales and marketing solutions. Webpac has empowered billion dollar packaging corporations including RPC, Rexam, and TricorBraun Winepak. Thousands of packaging sales people around the globe are using Webpac technology to gain a competitive advantage and sell more. Webpac s digital catalog and 3D configuration technology have become must have solutions for accelerating sales processes. Suppliers are getting measurable exposure, leads, and sales from trusted brands via Webpac s digital media channels including the innovative digital publication Food by Webpackaging.

5 Smarter Selling & Sourcing Solutions for Food & Beverage Packaging Suppliers

6 The integrated Webpac cloud product suite Sales Knowledge Capture Packaging Search & Tools 3D Web Pack Library Packaging Content Smart Sales Toolkits Supplier Portals 3D Online Configuration Webs, Catalogs, & Specs Online/Offline Brand Sourcing Portals 3D Rapid Prototyping Data Integration

7 Webpac s solutions for growth & efficiency Sales Empowerment Sales team empowerment through online and offline toolkit solutions that ensure the team are always prepared to win the sale. Lead Management Integrated lead capture and pipeline management solutions to ensure opportunities are never lost and more sales are won. 3D Configuration Web enabled 3D product configurators linked to a company s web site and available offline speeding up sales and product development processes. Digital Catalogs Powerful private and public digital catalogs that centralize and simplify data management, reduce costs, and facilitate product communication. Web Solutions Complete web content, web site, web marketing solutions that attract customers and get results, including branding and positioning. Customer Apps Push content such as product information directly into the hands of customers with real time updates and keep them coming back to buy more. Supplier Exposure Exposure and leads for suppliers via measurable content marketing services and advertising campaigns on the Webpackaging packaging platform. Smarter Sourcing Portals and services for packaged goods companies to source packaging, manage suppliers, reduce costs, and accelerate innovation

8 CASE STUDY Rexam Webpac worked with Rexam from 2000 until its takeover by Ball in Webpac was initially tasked with generating online exposure through its Webpackaging portal and this lead to Webpac being contracted to build the digital catalog infrastructure worldwide for all sectors including beverage cans, beauty, and pharmaceutical products. The Rexam catalogue site was hugely successful, generating thousands of leads for Rexam, and coming up on page 1 of Google for the search term 330ml can, clearly positioning Rexam as the leader in their space. Webpac developed other systems for Rexam including its online Media Library and other internal systems. The project demonstrated the extraordinary service that Webpac can provide to a fast changing public company with high levels of security and data integrity. Supplier Exposure Digital Catalogs

9 CASE STUDY TricorBraun The TricorBraun ($1 Billion annual sales) initially hired Webpac to promote itself via the Webpackaging platform. TricorBraun was given a global exposure push that resulted in increased sales leads. Following the success of the Webpackaging project, TricorBraun hired Webpac to implement isalestoolkit for 200+ sales and marketing users. Webpac worked with TricorBraun s marketing and technical staff to develop a sales toolkit platform that integrated with their local network. This allowed toolkits to be distributed to office branches for updates. Innovative toolkits were designed including the Tube Configurator which was also published on the TricorBraun web site. The isalestoolkit App was re-written to run on Windows touch-screen tablets to ensure powerful face-to-face customer engagement. The project was also linked directly to the TricorBraun Intranet for internal access. Supplier Exposure Sales Team Empowerment

10 CASE STUDY RPC Group With a growing product portfolio and a growing sales team of more than 200 people, RPC ( 2 Billion annual sales) needed a solution to communicate effectively among marketing, sales, and the customer. Further, RPC needed to be able to handle sales leads efficiently between markets and technologies to enhance its cross-selling capability. isalestoolkit was initially piloted for suitability and then rolled out to the entire team, with a major launch at the Interpack trade show in Dusseldorf. The entire RPC team was then able to carry all their product information from numerous sectors with them offline on their ipads. They were also able to handle customer enquiries from any sector and generated hundreds of leads at the show. The tool became the primary reference source for both new starters and long serving members of the RPC sales team. Webpac has since been contracted to build integrated solutions for many RPC Group member firms, including an internal catalog and pipeline management tool for RPC Superfos. RPC has the most comprehensive offering in plastic packaging and isalestoolkit empowers our team to unlock its potential. David Baker, Senior Manager Sales Team Empowerment Lead Management Digital Catalogs

11 Interested? Next steps for Food & Beverage Packaging Suppliers > Talk to us about your potential project > See some cool demos of our products > Find out more about our solutions > Update your Webpackaging supplier portal & post news > Take a look at Food by Webpackaging > Create a demo configurable 3D pack model > Have a free consultancy session about enabling your sales team > Get a quotation for a solution

12 Say hello! Webpac is a registered trademark of Webpac Limited registered in England No , 5 th Floor, 6 St Andrew Street, London EC4A 3AE