Cisco Collaboration Cloud Services as a Catalyst towards Digitization. Johannes Kuhn Cisco Collaboration Sales Eastern Europe

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2 Cisco Collaboration Cloud Services as a Catalyst towards Digitization Johannes Kuhn Cisco Collaboration Sales Eastern Europe

3 EY Digitization Study Austria 50% of companies think their business model is not sustainable in the future 75% of companies feature a low level of digitization 61% of companies don t have a sound digitization strategy 3

4 emde Blechfabrik 4

5 I don t believe you can build a digitization strategy without collaboration technologies. Chuck Robbins, CEO

6 Cisco Collaboration Evolution Unify communication foundation Converge Voice, Video, & Data Enhance productivity with cost reduction Create ubiquitous appeal to ensure adoption Simplify Collaboration Infrastructure Enable Simple & Seamless Experiences Experiences Agility PAST FUTURE

7 Cisco Collaboration Evolution Deliver the best of both worlds Unify communication foundation Converge Voice, Video, & Data PAST Enhance productivity with cost reduction Create ubiquitous appeal to ensure adoption Simplify Collaboration Infrastructure Enable Simple & Seamless Experiences Experiences Accelerate Innovation with Hybrid FUTURE Agility

8 Cisco Collaboration Evolution Provide a platform for building custom solutions Deliver the best of both worlds Digitize Your Business Unify communication foundation Converge Voice, Video, & Data PAST Enhance productivity with cost reduction Create ubiquitous appeal to ensure adoption Simplify Collaboration Infrastructure Enable Simple & Seamless Experiences Experiences Accelerate Innovation with Hybrid FUTURE Agility

9 What Does It Mean to Be an Agile Organization? Promote open flow of information Encourage experimentation Function as a network Collaboration is foundational.

10 The Way We Work Has Changed Individuals At a Corporate Desk Internal Interactions to to to Agile Teams Work From Anywhere Ecosystem Collaboration 500% increase in amount of information created by % of organizations will offer mobility to workers by % increase in innovation and creativity with collaboration outside the organization Social Media Today Frost & Sullivan PGi

11 There are many tools out there technology silos employee frustration productivity impact

12 Cisco Spark The industry s most advanced collaboration suite

13 Spark Collaboration Platform Common Management Message Meeting Call Open Platform Application Integration APIs Partner Services Interconnect Spark Hybrid Services Cloud + Prem

14 Team Collaboration

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16 Chat Call Video Screen share Whiteboard Files Notes Stickies

17 Spark User Interface Download at

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19 Intensity Intensity Rethink Meetings Video Meeting Voice Meeting Furious Chat Sporadic Chat Time Time

20 Intensity Escalation to a live meeting Video Meeting Voice Meeting Furious Chat Sporadic Chat Time

21 Join the meeting with one button to push

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23 Spark Board 25

24 Spark Board A tablet designed for teamwork

25 1. Presentation device Spark Board 55 ipad 9.7

26 2. Digital whiteboard

27 3. Telepresence Endpoint

28 Tablet hardware Screen Touch Camera Audio I/O Screen Network Edge LED LCD 55 or 70 4K, 300 nits Capacitive touch Protective glass with optical bonding 2 point multi touch Fixed lens high end 4K p60 12-element mic array (with intelligent beam forming for voice tracking) Integrated voice optimized speakers HDMI input Home button Digital whiteboarding pen 2x Nvidia TX1 Ethernet (RJ-45) 100/1000 Mbit WiFi abgn + ac (2.4/5GHz) Bluetooth Ready

29 Cisco Spark Hybrid 31

30 Cisco Spark Hybrid Call Services Hybrid Services Message Meeting Call Connect existing Cisco calling capabilities to Cisco Spark capabilities in the Cloud Unified Communications Manager (UCM) Business Edition Series HCS Delivered Services Hybrid Services Value Extend value of existing solutions by seamlessly connecting them to Cloud services, Maximize the unique attributes and capabilities of each when combined together.

31 Cisco Spark Hybrid Media Node Remote Attendees Spark On-premises Attendees Hybrid Media Node On-Prem 33

32 Cisco Spark Hybrid Security Key Management Server Content Server Client 1 Client 2

33 The Platform Allows You to Be the Innovator Open APIs & SDKs to integrate, extend, and customize Cisco Spark experiences Cisco Spark Platform Tropo Platform Open APIs for embedding voice and SMS services to enhance business processes Complete collaboration solution Connect people, services and business processes like never before Modular building blocks

34 Extend and Connect Cisco Spark From Simple Native Integrations to Custom Development

35 SIGNA Case Study 38

36 ivii Case Study 39

37 ivii Case Study 40

38 ivii Case Study 41

39 New Ways to Buy 42

40 Spark Named-User Model Available in select Geos, SMB focused Available in most Geos Cloud Calling Hybrid Calling C1 Everything in M1, and: Cloud Calling* Business-class voice and video Mobility Voice Messaging M1 Business-class Messaging 1:1 and 3-party video calling with screen sharing Join Spark and SIPbased meetings C2 Everything in M2, and: Cloud Calling* Business-class voice and video Mobility Voice Messaging M2 Everything in M1, and: Host 25-party meetings with screen sharing with other Spark users C3 Everything in M3, and: Cloud Calling* Business-class voice and video Mobility Voice Messaging M3 Everything in M2, and: Host WebEx-powered meetings with screen sharing and with external participants Personal Meeting Room Scheduled Meetings Add Room Registration Connect a room endpoint to the Spark cloud Conference Audio Toll Dial-in & Callback Additional Centers Event Training *Excludes PSTN Services. Sourced via Media Provider partners. 43

41 Spark Flex Model Cloud and Premises Subscription Flexible Options Simplifying transitions: Industry-leading on-premises to cloud Easy OpEx purchasing Employee Count Shared Meetings*

42 Spark Flex Ultimate Simplicity Available Feb 2017 Message Meetings Call Basic Advanced OR OR Cisco Spark Messaging Cloud Cisco Spark Meetings Cisco WebEx OR Cloud, Premises Meeting Server Cisco Spark Call Hosted (HCS)* Cloud, Hosted, Premises Cisco Unified Communications Manager

43 New Flex Shared Meetings adds Flexibility Employee Count Flex Shared Meetings OR Pervasive: For All Knowledge Workers Get Started with Shared Devices Subscription Licensing

44 Company-Wide Consumption Employee Count Company-wide entitlement for all knowledge workers Budget predictability: 20% growth included in price, annual true-forwards Optimized entitlements: knowledge workers may be distributed across 3 Message and Meeting packages* Single agreement and term with all other Cisco ELAs Pervasive: For All Knowledge Workers Subscription Licensing

45 Flex Shared Meetings Allow anyone to host a meeting* and use shared devices One Shared Meeting subscription required for each concurrent meeting Shared Meetings Flex Shared Meetings Per concurrent meeting Max of 25 Flex Shared Meeting subscriptions for a max of 25 concurrent meetings Invite up to 200 participants to a cloud meeting, limited only by hardware for premises meetings Choice of cloud (M3) or premises for each subscription Get Started for Shared with Shared Systems Devices *T&C limit of 250 hosts per Flex Shared Meeting subscription for cloud based meetings

46 Cisco Spark Video Endpoint Subscriptions New! Low up-front price for device for: Cisco TelePresence MX700 and MX800 Cisco Spark Board Shared Meetings Cisco Spark Video Endpoint Subscription Monthly subscription includes: Software Technical support and upgrades Cisco Spark registration Additional EDCN subscription required for hardware support Get Started for Shared with Shared Systems Devices *T&C limit of 250 hosts per Flex Shared Meeting subscription for cloud based meetings

47 New Cisco Spark Subscription for Endpoints Endpoint Subscription Meetings MX700/MX800 Cisco Spark subscription: $399 per month Shared Meetings: $500 per meeting per month + EDCN HW support: from $3,449 per year + or Enterprise-wide From $10.50 per knowledge worker From $22,995 From $686 per month Cisco Spark Flex Plan Enabling transitions to the cloud

48 Cisco Spark Board with Subscription Cisco Spark Board Subscription Meetings Cisco Spark subscription: $199 per month Shared Meetings: $500 per meeting per month + EDCN HW support: $749 per year or Enterprise-wide From $10.50 per knowledge worker MSRP $4,990 $261 per month Cisco Spark Flex Plan Enabling transitions to the cloud

49 Spark Flex Subscription Lifecycle

50 Where to go for more information? Cisco Spark Flex Plan: Cisco Spark: Cisco Spark Hybrid Services:

51 Conclusion Simple Secure Complete Open Simple subscription and appcentric intuitive experience End-to-end encryption of all data and content The most complete cloud and premises service Digitize your business with APIs, integrations, and bots

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