Cisco Update 2009 Das Netzwerk als Plattform für Collaboration

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1 Cisco Update 2009 Das Netzwerk als Plattform für Collaboration 1

2 Agenda Collaboration Trends and Transitions Cisco Collaboration Architecture & Strategy Cisco Collaboration Launch 7.1 Live Demos 2

3 Collaboration Trends & Transitions 3

4 Mobility is a top priority Video will become pervasive Social networking at work Server/client virtualization SaaS & Hosted Solutions Macro: Green, Globalization, Intercompany Collaboration, etc. Technology Trends & Market Transitions 4

5 Culture Process Technology Collaboration is the Platform for Business 5

6 Unified Communications TelePresence Video Conferencing IP Telephony Contact Center Web & Audio Collaboration Unified Messaging Presence Security Routing Access Location Policy The Network Is The Platform For Collaboration 6

7 Business Imperatives During Challenging Times Cost Reduction Employee Productivity Customer Intimacy Competitive Differentiation Boundaryless Organization 7

8 Mapping Collaboration Initiatives To Business Imperatives Cost Reduction Employee Productivity Customer Intimacy Competitive Differentiation Boundaryless Organization Source: Cisco IBSG, 2009 Technology TelePresence: $172M in travel savings in FY08 Telecommuting: $277M per year in employee time savings Cisco SOAR: 45% increase in specialist interactions w/ customers Unified Comms: Acquisitions in 8 days vs. 45 izone Wiki: Collaborative innovation New $1B businesses Process Collaborative Support: $4M in support costs saved through Mac Wiki Deal Approval Process: Increased approver productivity by $27M/Year User-Centered Design Process: Including customers in product design Deal Approval Process: $137M Margin Improvement Collaborative Prospecting w/ Resellers Culture Connected Workplace: $82M in real estate & cost savings Promoting Employee Participation: C-Vision, Blogs, Ciscopedia, Directory Cisco 3.0: 1700 hours of customer interaction w/o travel Collaborative Leadership: 28 priorities per year vs. one or two Inter-Company Boards & Councils 8

9 Cisco Collaboration Architecture & Business Value 9

10 The Current Landscape Application Delivery Model Internet Consumer Public Network Intranet Employee Enterprise Network 10

11 The Current Landscape Application Ubiquity, Speed, Flexibility Web 2.0 style innovation platform Delivery Model Internet Consumer Public Network The ilities ---security, reliability, scalability, availability, etc. Intelligent services built into the network Intranet Employee Enterprise Network 11

12 The Best of Both Worlds Application Ubiquity, Speed, Flexibility Web 2.0 style innovation platform Delivery Model Internet Our Strategy: To bring together the pace of Consumer web-based innovations like WebEx and our Public proven Network strength in enterprise networking The ilities ---security, reliability, scalability, availability, etc. Intelligent services built into the network Intranet Employee Enterprise Network 12

13 Cisco Collaboration Architecture Collaborative Experiences Policy Applications & Mashups Web Portals LOB Applications Custom Applications WebEx Connect Security Web Services Call Control Voice File Mgmt Video Directory & Identity HR Apps Data Services Data Sharing Presence Routing & Queuing IM & Chat Custom Data Location Business Apps Other Services On Premises (Cisco Intelligent Network) Federation On Demand (Cisco WebEx MediaTone Network) 13

14 Only Cisco can deliver customers choice Customer Premises Equipment (CPE) Managed CPE Hosted Communications Solutions Software As A Service ON PREMISE ON DEMAND 14

15 Cisco Collaboration Strategy 15

16 Cisco s Five Phase Plan For Collaboration and Unified Communications Legacy, TDM to IP Extending UC across the business Competitive advantage with UC Extend UC to customers, partners Boundary Free Communication Cost Savings Employee Productivity Business Transformation Migrate Accelerate Transform Include Transcend 16

17 User Experience Improved TCO Open Systems Cisco Collaboration Strategy 17

18 User Experience Improved TCO Open Systems Cisco Collaboration Strategy 18

19 User Experience Consistent User Experience: Across Devices and Clients Seamless Media Escalation: IM Voice Video Collaboration Session Transfer Across Devices: Mobile Phone Video Endpoint Video Interoperability: Any-to-any Collaboration 19

20 User Experience Improved TCO Open Systems Cisco Collaboration Strategy 20

21 Improved TCO Driving towards Virtualization of UC Applications TCO savings Hardware footprint, power, and cooling Deployment flexibility Hardware independence Unified Communications Scalability UC capacity as needed Simpler installs, upgrades, backups with zero downtime Operational Improvements Management Availability Dynamically move active servers Same datacenter management tools as other applications 21

22 User Experience Improved TCO Open Systems Cisco Collaboration Strategy 22

23 Open Systems IBM Cisco Unified Application Environment Web 2.0 Microsoft Leverage APIs Web

24 Collaboration Architecture Open, Flexible, Expandable Breadth of Offering Applications, Clients, Services On-premise On-demand Enterprise-grade Experience, Integration and Support Cisco Collaboration: Conclusions 24

25 Cisco Collaboration Community Find answers to business and product questions Access user-contributed tools and real world advice Get direct access to collaboration experts worldwide Share unfiltered opinions and perspectives 25

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