Smarter, Easier, Everyday Computing Made Possible with the New VAIO E Series from Sony

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1 2 International Business Park #05-10 Tower One The Strategy Singapore Telephone: (65) Facsimile: (65) NEWS RELEASE: Immediate Smarter, Easier, Everyday Computing Made Possible with the New VAIO E Series from Sony (SINGAPORE, 04 JUNE 2012) Sony today announced the complete launch of the VAIO E series, an attractive notebook PC for anyone looking for smarter, easier everyday computing and staying in style on-the-go. Building on the earlier announcement of the VAIO E14P, the VAIO E Series 11 and 15 is set to join the family. Equipped with the powerful 3 rd generation Intel Core i5/i7 CPUs and AMD Radeon GPUs, while coming in a wide range of LCD screen sizes and colour variations, the VAIO E Series is an ideal lifestyle fit. Wide Range of LCD Sizes and Colour Variations Offering various display sizes, the new VAIO E Series offers a variety of options to meet anyone s mobile computing needs. The VAIO E Series 11 and 15 feature displays of 11.6 and 15.5 respectively, and comes in three stylish colours white, black, and pink. With the unique and

2 distinctive wrap design, and contrasting shades of the laptop itself, mobile computing has never looked this good. Enjoy Loud and Clear Sound with xloud and Clear Phase In addition, the new VAIO E Series boasts effortlessly clear, sparkling sound quality to match its good looks. Sony-proprietary xloud and Clear Phase technologies boost volume levels without distortion, for impressively-sounding movies and games. Whether you are alone or with friends, portable entertainment has never been as enjoyable an experience with the new VAIO E Series. Intuitive Gesture Control and User Interface Featuring a large clickable surface, the generously-sized multi-gesture touchpad provides for intuitive, button-free control. Navigating pages and editing photos is a breeze, with fingertip scroll, flick, pinch/zoom and pivot movements. In addition, with a comfortably-spaced backlit isolation keyboard for error-free late-night typing, usability is further increased. Gesture Control allows for even greater interaction with the VAIO E Series notebooks through intuitive hand movements. Just hold your hand up in front of the web camera, and swipe left or right to flick though web pages or even your photo galleries. Pull your hand down to pause music playback or slideshows, or even adjust music volume up or down with rotate movements. Gesture Control is currently supported by Windows Media Player, Windows Internet Explorer 9, Microsoft PowerPoint, and CyberLink PowerDVD. A Feature-Packed, Multi-Functional Experience Stay in touch with loved ones through clearer and crisper video chats, with the built-in HD web camera powered by Exmor for PC. Easily communicate with friends and family with sharper details, higher contrast and rich colours even in low lighting situations where traditional web cameras would usually struggle with grainy, fuzzy images. Never worry that your phone will run out of battery again when you re on the move, with your VAIO making a handy any time charger should there be no AC socket nearby. Just plug in your phone via USB, even when the computer is switched off or in sleep mode for some quick recharging on-the-go.

3 Relive Your Most Precious Memories with PlayMemories Home Organising and editing photos, home movies and even 3D content is also now easier than ever with PlayMemories Home. Replacing Picture Motion Browser, you can now import pictures and videos from any camera or camcorder, and relive long lost moments instantly. Unique new features include direct viewing from your camera, 3D playback, external HDD direct viewing and even 3D short-movie creation. When ready, seamlessly transfer your most precious memories to DVD or Blu-ray Disc, or upload them to the likes of FaceBook or YouTube for the world to enjoy. With its unique design, wide range of screen sizes and feature-packed capabilities, the VAIO E Series will definitely be your ideal mobile PC partner for everyday usage. The new VAIO E Series (SVE15118; SVE15117) will be available from mid-june and the SVE11116 will be available from end June 2012 at all Sony Stores and authorised outlets. ### Specifications Sheet Model Name Operating System Processor Chipset Cache Memory Pre- Installed/Max RAM Hard Disk Drive SVE11116 Genuine Windows 7 Home Premium with Service Pack 1 64bit (English Version) AMD E Accelerated Processor 1.7GHz AMD A68M FCH 1 MB (L2 Cache) 4 GB (4 GB (SO-DIMM) x 1) DDR3 SDRAM (upgradeable up to 8 GB) 500 GB (Serial ATA, 5400 rpm) Graphics AMD Radeon HD 7340 Graphics Display 11.6 inch wide (WXGA: 1366 x 768) TFT colour display (VAIO Display, LED backlight)

4 Dimensions Weight x x mm 1.5 kg (including the supplied battery) Model Name SVE15118 SVE15117 Operating System Genuine Windows 7 Home Premium with Service Pack 1 64bit (English Version) Processor Intel Core i7-3612qm Processor 2.10 GHz with Turbo Boost up to 3.10 GHz Intel Core i5-2450m Processor 2.50 GHz with Turbo Boost up to 3.10 GHz Chipset Intel HM76 Express Chipset Cache Memory 6 MB (L3 Cache) 3 MB (L3 Cache) Pre-Installed/Max RAM 4 GB (4 GB (SO-DIMM) x 1) DDR3 SDRAM (upgradeable up to 8 GB) Hard Disk Drive 750 GB (Serial ATA, 5400 rpm) 640 GB (Serial ATA, 5400 rpm) Graphics AMD Radeon HD 7650M (2GB DDR3) Display 15.5 inch wide (WXGA: 1366 x 768) TFT colour display (VAIO Display, LED backlight) Dimensions x x mm Weight 2.70 kg (including the supplied battery)

5 About Sony Electronics (Singapore) & Sony South East Asia Sony Electronics (Singapore) was established on 1 st October 1999 with business activities comprising engineering and manufacturing, sales and marketing, and logistics and information systems. As part of Sony Electronics (Singapore), Sony South East Asia is responsible for the marketing and sales of consumer products in Singapore, as well as for business and professional products in Singapore and other countries in the South East Asia region. It also handles export business for consumer products from Singapore to various parts of Asia. Since establishing our presence in Singapore in 1973, we have grown steadily over the years to become a leader in the consumer electronics market. For more information on Sony s products and services in Singapore, please visit About make.believe make.believe (make dot believe) is a Group-wide brand message that unites Sony s communications initiatives across electronics, games, movies, music, mobile phones and network services. make.believe symbolises the spirit of Sony the power of creativity, the ability to turn ideas into reality and the belief that anything you can imagine, you can make real.

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