City of Literature Branding
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- Aldous Jennings
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1 Branding
2 The logo is based upon letterpress print techniques to demonstrate Manchesters history with literature in physical form. It is designed to be responsive so has different versions dependant on how much space is available. It can be used in any colour on any background colour providing contrast is sensible.
3
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5 Manchester UNESCO The brand has two other elements. A heading font and a seperator line used as a design element. The font is a take on traditional serif typeface to reflect letterpress printing. The line creates a block illusion to again, reflect the idea of letterpress blocks.
6 Etiam congue id metus sed Libraries adipiscing elit. Aliquam ullamcorper imperdiet tellus et rhoncus. Maecenas et lacus enim. Praea nec nisl. Inc lorem. Cras ut efficitur sapien, et condimentum ipsum. Suspendisse dapibus tempor magna, tristique porttitor libero imperdiet nec. Praesent venenatis cursus venenatis. Menu Search Menu item one Menu item two Menu item three Menu item four Menu item five Menu item six Menu item seven Menu item eight Welcome to Manchester Home to the world s first lending library, Anthony Burgess, Lemn Sissay, Carol Ann Duffy, John Cooper Clarke, Elizabeth Gaskell, Karl Marx, Chethams, Portico, John Rylands and Central Libraries. Manchester.. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Vestibulum ultricies rhoncus nisi, semper aliquet diam imperdiet vel. Phasellus molor ultrices nisi faucibus sagittis. Nunc consectetur rhoncus varius. Vivamus eleifend pharetra blandit. Etiam congue id metus sed molestie. Nam at tempor lorem. Suspendisse porta tempus mattis. Fusce eu justo vel lectus sollicitudin ultrices. Etiamer ex purus. Morbi ut nisi ornare, viverra augue sed, posuere lorem. Sed eu quam elit. Suspendisse ultricies rutrum elit nec elementum. Fusce ultrices porttitor lorem sit amet blandit. MORE VIDEOS Calendar of Events July Highlight August September pulled out theatre MORE EVENTS Libraries Website adipiscing elit. Aliquam ullamcorper imperdiet tellus et rhoncus. Maecenas et lacus enim. Praea nec nisl. Inc lorem. Cras ut efficitur sapien, et condimentum ipsum. Suspendisse dapibus tempor magna, tristique porttitor libero imperdiet nec. Praesent venenatis cursus venenatis. Welcome to Manchester Lorem ipsum dolor sit amet, consectetur adipiscing elit. Vestibulum ultricies rhoncus nisi, semper aliquet diam imperdiet vel. Phasellus molor ultrices nisi faucibus sagittis. Nunc consectetur rhoncus varius. Vivamus eleifend pharetra blandit.
7 adipiscing elit. Donec auctor dictum blandit. Aenean hendrerit mattis enim, ultricies mattis nisl ultrices et. Donec non est nec eros porta commodo eu in nulla. Proin sed consectetur dui, vel ultrices ligula. Curabitur nec velit scelerisque, rutrum diam ut, molestie lorem. adipiscing elit. Donec auctor dictum blandit. Aenean hendrerit mattis enim, ultricies mattis nisl ultrices et. Donec non est nec eros porta commodo eu in nulla. Proin sed consectetur dui, vel ultrices ligula. Curabitur nec velit scelerisque, rutrum diam ut, molestie lorem. Theatres Libraries Creativity adipiscing elit. Donec auctor dictum blandit. Aenean hendrerit mattis enim, ultricies mattis nisl ultrices et. Donec non est nec eros porta commodo eu in nulla. Proin sed consectetur dui, vel ultrices ligula. Curabitur nec velit scelerisque, rutrum diam ut, molestie lorem.
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