BOOKMAKER PRESENTATION
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1 BOOKMAKER PRESENTATION
2 ABOUT ODDSLIFE & SBC Oddslife is founded and managed by Rasmus Sojmark, who also founded SBC (Sports Betting Community). The two companies are headquartered in London, with offices in Ukraine (Kiev) and Poland (Poznan), and a total of 30 employees. Oddslife is a social and gamified sports betting platform, with focus on partnerships with operators and sports media brands to acquire, convert, engage and monetise traffic. The platform is backed by betsson.com co-founder Chris Duncan, and two of the largest sports media and gaming technology companies in Europe - LiveSport.eu and BetterCollective.com. Their sports and gaming technology solutions serve more than 70 million sports fans every month SBC (Sports Betting Community) holds a strong position within the gaming and sports industries, providing a full range of services, including news coverage, media services, exhibitions, conferences, awards and charity events. More information can be found at and
3 ODDSLIFE PLATFORM The Oddslife platform is targeting sports fans on multiple levels, from fans with no sports betting experience, to fans that are placing bets on a daily basis. The platform is free to use for any sports fan, and is primarily monetising users via an integrated virtual currency economy. This currency can be connected to a bookmaker s platform via an API and function as a unique reward system. Besides working with bookmakers, we currently have partnerships in place with some of Europe s largest sports media brands such as MARCA.com (Spain), Gazzetta dello Sport (Italy), Gazzeta.gr (Greece) and Football.ua (Ukraine). To ensure we can convert and engage sports fans, we have split the user experience and user journey into three core sections within the platform: Competitions, Betting Tools, and Community. Competitions are used to onboard and convert sports fans to registered users on their first visit. Once the fans have registered an account, they can start earning virtual currency by taking part in different types of competitions. Furthermore, the fans have all the necessary betting tools available to try out real money betting. The community features give the users an opportunity to follow the actions of other users, discuss sports and betting related topics, and work on betting strategy with other users.
4 KEY PLATFORM FEATURES SOME OF THE KEY PLATFORM FEATURES INCLUDE: A daily challenge that rewards users from returning to the platform on a daily basis and sharing their prediction on the selected match of the day Predictor competitions where users buy-in with their currency to try and win more currency Beat the Bookie challenge that enable users to compete against you / your odds to win currency Tipster leaderboards based on profit and yield performance for both new and experienced users User generated match reviews that are rewarded based on the quality of the content by other users User generated tips section based on output from the bets the users place and their match reviews Betting academy and training, daily promotions, free bets, and other offers from your bookmaker Livescores and detailed match data, which includes head-2-head, line-ups, league tables and player data User profile, follow tipsters, customise your favourite leagues and teams, daily discussion feeds etc. Virtual currency shop that motivates the users to keep playing and get their hands on real prizes Gamification and social sharing throughout the community and competitions Integrated blog to push expert tips, match previews, special offers etc. NB: Live betting within competitions is possible if supported by your API / XML feed
5 WHY WORK WITH ODDSLIFE? We are here to help you to succeed in the world of sports betting by offering you full access to a localised Oddslife platform. Working with us you will be able to reach, acquire and connect with the sports fans on a new and more engaging level, as well as start monetising them directly from the Oddslife platform. The Oddslife platform is built for bookmakers that want to target, data capture and engage all types of sports fans in order to prepare for real money betting market entry, or establish new revenue streams in existing and regulated markets. The Oddslife platform is without comparison the most advanced social betting turnkey platform in the market. We continue to develop and improve the platform to ensure that you will be offering the very best social betting experiences to the sports fans. We will design, brand and localise a version of the Oddslife platform for you. We are also happy to address how to best deal with marketing strategy, operations, content, technical and customer support, as well as advice on monetising the users.
6 TECHNICAL INTEGRATION There is little to no technical integration to get started. We have built the entire platform to fit and scale around your current sportsbook platform and integrate with your API. We recommend that we integrate your sportsbook API for a seamless integration and betting experience across the entire platform, with direct connections to your own real money sportsbook. However, you can also operate the platform without integrating your API, but we do recommend this integration for maximising the revenue potential. We will also take care of design and branding, and you will be able to translate the platform into multiple languages from the back office. The Oddslife platform is fully responsive for web, tablet and mobile.
7 MONETISATION We have created a virtual currency that we use to reward users for most of their actions on the platform. The currency can be tied into all sort of revenue generating opportunities, such as registering accounts with a bookmaker to earn more currency, as well as earning currency per bet you place on certain sports, bet types etc. Based on our many contacts in the gaming industry from both Oddslife and SBC, we can also discuss selling a more comprehensive advertising package to consumer brands that are interested in sponsoring your competitions, as well as rewards that can be redeemed in the virtual currency shop. We can also include traditional banner advertising, bookmaker data and content integration, tips with odds display, odds comparison, sponsored competitions, native blog advertising, sponsored feed posts, and much more. Furthermore, collected data and user profiling will be used to target the users with relevant advertising and promotional offers.
8 PLATFORM PREVIEW A FEW EXAMPLES FROM THE PLATFORM
9 LANDING PAGE User friendly landing page, onboarding the new users arriving at the site STANDARD LOGIN OR REGISTRATION, OR USE FACEBOOK CONNECT
10 HOME PAGE / DASHBOARD Logged in users have a dashboard available to keep track of their active competitions, friends activity and currency balance EASY NAVIGATION
11 DAILY CHALLENGE Preview of the Daily Challenge that rewards users for daily login USERS RECEIVE AN EVER INCREASING REWARD IF THEY KEEP RETURNING ON A DAILY BASIS
12 SUPER X COMPETITION Preview of the integrated Super X competitions USERS CAN PREDICT ON SELECTED DAILY MATCHES, OR MATCHES FROM A SPECIFIC LEAGUE OR SPORT
13 SUPER X COMPETITION LOBBY When you run multiple predictor competitions at the same time, they are available to the users from their own lobby OPTIONS EXIST TO CREATE PREDICTOR COMPETITIONS WITH YOUR FRIENDS
14 BEAT THE BOOKIE COMPETITION Preview of Beat the Bookmaker competition, where users play with their main virtual currency balance OPTION TO SHOW THAT THE ODDS THEY BET WITH IS PROVIDED BY YOU, AND THEY CAN MAKE THE SAME BET WITH REAL MONEY FROM THE ODDSLIFE PLATFORM TO EARN MORE CURRENCY BONUSES
15 BEAT THE BOOKIE COMPETITION Users can see how other users are placing their bets to beat the bookmaker with detailed stats
16 STATS & DATA By the click of a button, users can open a detailed match center for each and every match they like to bet on
17 USER GENERATED TIPS We have a section dedicated to displaying tips generated by the users USERS CAN FIND TIPS FROM OTHER USERS, BASED ON MATCH PREVIEW, USER PERFORMANCE + PROFITS, RECOMMENDED BOOKMAKER ODDS ETC.
18 VIRTUAL CURRENCY REWARDS Reward users for loyalty, content creation, real money bets they place etc.
19 VIRTUAL CURRENCY SHOP Virtual currency can be spent in the shop to buy cool prizes and free bets with bookmakers YOU DECIDE WHAT ITEMS YOU WANT TO BE AVAILABLE IN THE SHOP, AS WELL AS HOW MUCH CURRENCY THE USERS NEED TO PAY FOR THEM
20 BUILT IN MONETISATION Monetise your traffic using native advertising, competition sponsoring and built-in conversion rewards 100% Deposit Bonus Up To 50 (Germany & Austria) CHECK OUT THE WEBSITE
21 OFFER SECTION We have created some very cool and user friendly display for your free bets and other bonuses you might offer WE CAN ALSO INCLUDE DETAILED INFORMATION ABOUT YOUR BOOKMAKER TO HELP USERS FEEL COMFORTABLE TRYING IT OUT WITH REAL MONEY
22 BLOG We have built an integrated blog that can be used to push different content, such as match previews, thought leader opinion etc. The blog is fully integrated with the entire platform, and can help you market the platform in Google, social media etc.
23 USER PROFILE Each user will have their own profile with detailed information about all their activity within the platform
24 USER PROFILE Users can access a timeline of their activities, which also includes notifications about their own activity, as well as their friends
25 REFERRAL PROGRAM Encourage users to spread the word and bring in their friends
26 ADMIN PAGE
27 ADMIN PAGE
28 ADMIN PAGE
29 ADMIN PAGE
30 ADMIN PAGE
31 THANK YOU FOR YOUR ATTENTION Rasmus Sojmark (CEO / Founder) Mobile: +44 (0) CONTACT rs@oddslife.com Skype: rasmus.sojmark Web:
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