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1 Share of cloud computing activities Survey of 1,533 Internet users, April-May 2008 Percent of internet users Source: Pew Research Center. Use webmail Store personal photos online Use online apps Store personal videos online pay to store files online Backup hard drive online 7 5 5

2 Why users use cloud computing? Survey of 1,533 Internet users, April-May 2008 Percent of Internet users Easy and convenient Gain access to data with any computer Information sharing Source: Pew Research Center.

3 Are people familiar with cloud computing? Online survey, 2009 Percent of respondents Government Industry Not at all Somewhat Very 10 Source: Dataline,

4 Top concerns in cloud computing among companies Survey of 644 C-level executives and company decision makers, 2009 Percent of respondents Source:2009 Cloud Computing Trends Report. Security Admin/Support Control/Vendor lock in Performance Provider reputation Consumption pricing Speed to activate Portability

5 Initial perceptions of cloud computing Survey of 644 C-level executives and company decision makers, 2009 Percent of respondents Answered fundamental change or instant value Companies with >250 employees 82% Companies with 1-49 employees 62% Fundamental change in tech services Instant value if delivered properly Might work for another company Another buzzword - all hype Unsure Source:2009 Cloud Computing Trends Report.

6 Preferred methods of payment for cloud computing Survey of 644 C-level executives and company decision makers, % of companies with 250+ employees preferred annual contracts compared to 13% of companies with 1-49 employees. Source:2009 Cloud Computing Trends Report. Annual contract, based on resource needs and bursting. 18% Unsure. 34% Month-tomonth, no contract, charge on usage. 32% Month-tomonth, no contract, base fees and resource bursting. 16%

7 Driving factors for cloud computing consumers Survey of 644 C-level executives and company decision makers, 2009 Company size >250 employees employees 1-49 employees Top three factors 1. Reduced costs 2. Uptime 3. Scalability 1. Reduced costs 2. Uptime 3. Scalability 1. Reduced costs 2. Uptime 3. Performance Source: 2009 Cloud Computing Trends Report.

8 Learning preferences for cloud computing Survey of 644 C-level executives and company decision makers, 2009 Percent of respondents Articles and white papers Test it myself Webinars Discussions with providers Source: 2009 Cloud Computing Trends Report.

9 Growth in total Facebook users United States, 2007 to 2009 Millions of users Oct-2007 Jun-2008 Jan-2009 Source: Facebook's Social Ads Platform.

10 Growth in Facebook users by age group United States, 2007 to 2009 Age Percentage in Oct 2007 Growth Oct 2007 to Jun 2008 Growth Jun 2008 to Jan % 14.77% 29.62% % 15.62% 20.58% % 97.56% % % % % % 97.07% % Unknown 0.67% % % Source: Facebook's Social Ads Platform.

11 International Facebook usage, 2009 More than 35 translations available on the site, with more than 60 in development More than 70% of Facebook users are outside the United States Source:

12 Extent of Facebook usage, 2009 Average user has 120 friends on the site More than 3 billion minutes are spent on Facebook each day (worldwide) More than 15 million users update their statuses at least once each day More than 3.5 million users become fans of Pages each day Source:

13 Facebook s platform size, 2009 More than 660,000 developers and entrepreneurs from more than 180 countries More than 52,000 applications currently available on Facebook Platform 140 new applications are added per day More than 95% of Facebook members have used at least one application built on Facebook Platform Source:

14 Semantic Web An evolving extension of the World Wide Web in which the semantics of information and services on the web is defined, making it possible for the web to understand and satisfy the requests of people and machines to use the web content. Source: Wikipedia

15 Cloud computing spending breakdown Percentage of total worldwide IT spending, 2008 and 2012 Application development and deployment 11% Server 9% Infrastructure software 18% Storage 5% Business applications 57% Application development and deployment 9% Server 8% Infrastructure software 18% Storage 13% Business applications 52% 2008: $16.2 bil (projected): $42.3 bil. Source: IDC, Oct 2008.

16 Projected spending on cloud computing Worldwide, 2008 and 2012 $billions 500 $16 billion $42 billion 400 On-premise IT IT cloud services (projected) Source: IDC, Oct 2008.

17 Examples of traditional vs cloud computing Traditional File server MS Outlook, Apple Mail SAP CRM / Oracle CRM / Siebel Quicken / Oracle Financials Microsoft Office / Lotus Notes Stellent Off-site Backup Server, racks, and firewall Cloud computing Mozy online backup Gmail, Yahoo!, MSN SalesForce.com Intacct / NetSuite Google Apps Valtira Amazon S3 Amazon EC2, GoGrid, Mosso Source:

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