Modular Platforms Market Trends & Platform Requirements Presentation for IEEE Backplane Ethernet Study Group Meeting. Gopal Hegde, Intel Corporation

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1 Modular Platforms Market Trends & Platform Requirements Presentation for IEEE Backplane Ethernet Study Group Meeting Gopal Hegde, Intel Corporation

2 Outline Market Trends Business Case Blade Server Architectures and challenges Future Requirements Summary 2

3 Outline Market Trends Business Case Blade Server Architectures Future Requirements Summary 3

Network LAN Standard form factor Telco (atca) OR Modular Server Platforms SAN Modular Platforms Pedestal Servers Large

4 Modular Platform Industry Trends IO Density Compute Density Access, Edge & Infrastructure Services Application and Data Services Enterprise / Data Center Carrier (CO-NEBS) Wireless Access Edge Multi- Services Datacenter Switch & Appliances Network LAN Standard form factor Telco (atca) OR Modular Server Platforms SAN Modular Platforms Pedestal Servers Large SMP Servers Servers HPC Clusters Volume rack IA servers Ethernet has been the default backplane of choice for modular platforms 4

5 Server Trends: Consolidation Network Network Network Pedestal Rack Modular or Blades Well suited for Application and Web servers Key Drivers: Lower TCO Reliability, availability, serviceability and manageability Optimization of cost, density and cabling plant Integrated and simplified management Manage varying power requirements of compute, storage and network 5

6 IP Convergence in the Data Centers Today 3 Networks Tomorrow Convergence on TCP/IP LAN/WAN : 1GbE1GbE->100GbE FrontFront-end Servers IPC: Ethernet, IB, Proprietary Compute Servers Storage(DAS/NAS/SAN): FC, SCSI, (S)ATA LAN/WAN E T H E R N E T FrontFront-end Servers IPC Compute Servers Storage Backend Servers Backend Servers Evolving Ethernet price-performance erodes advantages of other interconnect solutions 6

7 Modular Data Center -- Product Positioning Modular Scalability, High Availability and Ease of Serviceability IBM* Blade servers market taking off like a rocket HP* N1 Virtualization Sun* Distributed Systems Initiative Microsoft* The Future of the Data Center Modularity & Virtualization Giga* Forrester Organic Model, 2002 * Other names and brands may be claimed as the property of others 7

8 Outline Market Trends Business Case Blade Server Architectures Future Requirements Summary 8

9 The New Enterprise :20% converged: Networking Equipment Storage Systems Networking Equipment Storage Systems Modular Server Hardware Server Hardware Source: IDC Dec

10 Modular Servers -- Market Opportunity 100% 80% 60% 40% 20% 0% Pedestal 2,306 2,291 2,419 2,515 2,531 Rack 1,594 1,971 2,411 2,778 2,942 Blade , Cagr, % 2% 17% 137% Source: IDC, Dec Modular Servers: 20% Enterprise Server TAM in 06, CAGR > 100% -- IDC The WW market for blades will explode to $3.78B by 2006 Yankee Group 10

11 Telco Servers Market Opportunity Blade vs Rack Mount Servers Revenue ($Millions) Blade Transition Server Blades Rack Mount Server Year Source: Intel Market Model, 8/03 Key Telco Server Application Segments: Converged networks, Management and IN, Wireless Infrastructure, Broadband Networks & Metro networks 11

12 Outline Market Trends Business Case Blade Server Architectures Future Requirements Summary 12

Three Emerging Blade Server Categories 1.

Performance Dense Focus on MIPS/in 3 6-12U

13 Three Emerging Blade Server Categories 1. Ultra Dense Focus on CPUs/in 3 3-4U High Blades LV CPUs 3. Modular Focus on Virtualization Scale-Out of SW, CPU, Storage, I/O Modular Ultra Dense Performance Dense 2. Performance Dense Focus on MIPS/in U High 8-14 Blades * Other names and brands may be claimed as the property of others 13

14 Two Primary Blade Server Architectures Ultra & Performance Dense Blades Modular Platforms Memory Memory Memory Memory Memory Memory CPU CPU CPU CPU CPU CPU CPU CPU UP/DP UP/DP CPU+CS CPU+CS UP/DP UP/DP CPU+CS CPU+CS UP/DP UP/DP CPU+CS CPU+CS Mem Mem Mem Mem Mem Mem Mem Mem I/O I/O Disk I/O I/O Disk I/O I/O Disk Backplane Backplane CD, CD, Serial, Serial,.. FC FC Host Host Enet Enet Evolutionary model Multiple low cost servers connected via backplane fabric in a common chassis Revolutionary model Virtualized compute, I/O, and storage resources that independently scale 14

Typical Modular Server Backplane Architecture Today Mgt Port LAN Uplinks SAN Uplinks Management Blade CMM Network Blade Enet Switch Storage Blade FC Switch Backplane ICB Server Blades BMC Ethernet

15 Typical Modular Server Backplane Architecture Today Mgt Port LAN Uplinks SAN Uplinks Management Blade CMM Network Blade Enet Switch Storage Blade FC Switch Backplane ICB Server Blades BMC Ethernet LOM Storage HBA PCI-E PCI-E CPU/MCH /MEM Chassis Today s blade servers have multiple buses and fabrics Network Ethernet; Storage Fibre Channel; IPC Infiniband, Myrinet*, Proprietary or Ethernet Expensive and complicated Future: Converging all the traffic onto Ethernet backplane? * Other names and brands may be claimed as the property of others 15

16 Outline Market Trends Business Case Blade Server Architectures Future Requirements Summary 16

17 Server Types & Applications The 3-Tier Enterprise Model Front End Edge Servers Mid Tier Application Servers Back End Data Servers Load Balance, Firewall, proxy, etc.) NAS NAS SAN Network Intensive client requests, responses Front-End Applications Web Serving Network Edge Applications Collaboration/Messaging Workgroup/IT Infrastructure Terminal Serving DAS DAS Processor Intensive Mid Tier Applications Business Applications ERP Business Logic Decision Support High-Performance Clustering (HPC) Storage Intensive Back-End Applications Database Decision Support Backend for CRM, ERP OLTP 17

18 I/O Characteristics by Server Type Front End Servers Goal: Serve as many connections as possible High CPU utilization from large connections Some storage access, almost no IPC Outbound client network bandwidth important Mid Tier Servers Goal: serve as many transactions as possible Some storage access (DAS NAS) Traffic toward FE is smaller load-balanced packets Traffic toward BE is IPC or data requests Back End Servers Goal: Retrieve, update, & manipulate more data faster Large number of concurrent DB transactions Storage intensive Low-latency intra-tier IPC crucial for scalability 18

19 06 I/O Requirements by Server Type Server Type Number of Connections Network Traffic Storage Traffic IPC Traffic Front End (FE) Large Heavy Intermediate None (15k-30k) (5-10Gbps) (1.5-4Gbps) Mid-Tier Application (MT) Small (4k-8k) Intermediate ( Mbps) Low (<100Mbps) Heavy Back End (BE) Small (4k-8k) Low (<200Mbps) Heavy (3-6Gbps) Heavy (2-4Gbps) Source: 06 IA Server I/O Analysis, Intel Corporation

20 Blade Adoption Challenges Key IT Concern Industry Responses High upfront acquisition costs vs racks Single point failures Poor management capabilities Proprietary chassis Creative Pricing models Lower cost, standardized backplane architectures Scalable backplanes supporting variety of performance needs HA expectations from SW, OS and component vendors Better management tools and initiatives Standardization efforts in DMTF Alliances & partnerships that provide a wide variety of interface choices to end customers Backplane & Switch Standardizations Source: Intel IT & other customer visits Standardization will help 20

21 Blade Adoption Challenges (Continued) Key IT Concern Cooling challenges Who is going to manage them server admins vs NW admins? Will they have the same performance as racks? How do I get a single server view vs bunch of servers Backplane scalability Industry Responses New chassis architectures Right mix of power / performance for blades Alliance with major NW vendors for Switch blades Density vs performance trade offs Push for virtualizations Look for alternatives that promise enabling this (Infiniband) Drive towards 10G backplanes Explore lower speeds if 10G is more expensive Source: Intel IT & other customer visits Standardization will help 21

22 Outline Market Trends Business Case Blade Server Architectures Future Requirements Summary 22

23 Summary Modular platforms is a fast growing industry segment Ethernet is a popular fabric of choice However usage not standardized Need to look at both Layer 1 & Layer 2 enhancements to make Ethernet a converged fabric and eliminate need for multiple interconnect types Single interconnect simplifies platform architectures & reduces costs Ethernet standard for modular platform interconnect will enhance interoperability and ease the adoption of modular platforms 23

Storage Systems Market Analysis Dec 04

Storage Systems Market Analysis Dec 04 Storage Market & Technologies World Wide Disk Storage Systems Market Analysis Wor ldwi d e D i s k Storage S y s tems Revenu e b y Sup p l i e r, 2001-2003 2001