Beginner s Guide to Baskerville
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1 Beginner s Guide to Baskerville
2 Having been an early admirer of the beauty of letters, I became insensibly desirous of contributing to the perfection of them. I formed to myself ideas of greater accuracy than had yet appeared, and had endeavored to produce a set of types according to what I conceived to be their true proportion. John Baskerville, 1758
3 Who Made Me? Baskerville was designed by John Baskerville in It is a serif typeface most known for its crisp edges, high contrast and generous proportions. Baskerville was a master type-founder and printer, who owed much of his career to his humble beginnings. Baskerville was an illiterate clergymen s house servant but became very interested in calligraphy, and practiced handwriting and inscription that was later echoed in strokes and embellishments in his printed typeface. Baskerville Regular, 11 pt. Baskerville Italics, 11 pt. Baskerville SemiBold, 11 pt. Baskerville SemiBold Italic, 11 pt. Baskerville Bold, 11 pt. Baskerville Bold Italic, 11 pt.
4 MAKE ALL YOUR bolder, & fancier Etiam nec dui diam. Donec a ante lectus. Nulla egestas eget nunc vel fringilla. Pellentesque tempor lacus pharetra libero volutpat lacinia. Cum sociis natoque alla. Baskerville Regular, 8 pt. Phasellus aliquet nisl aliquam sapien luctus, a placerat elit ultricies. Scelerisque ac odio euismod, blandit aliquam magna. Baskerville Regular, 10 pt. Vestibulum interdum, arcu nec egestas euismod, justo odio faucibus libero, a mollis mauris ante et nunc. Baskerville Regular, 12 pt. Natoque penatibus et magnis dis parturient al. Etiam vitae porttito. Baskerville Regular, 14 pt. Vatoque penatibus et magnis dis parturient montesal. Baskerville SemiBold Italic, 10 pt. Nascetur ridiculus mus al tumio. Baskerville SemiBold Italic, 14 pt. Xatoque penatibus et magnis dis corpus alli. Baskerville Bold Italic, 10 pt. Parturient montes, nascetur ridiculus. Baskerville Bold Italic, 14 pt.
5 HEADLINES bigger with Baskerville. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Maecenas at malesuada augue. Baskerville Italic, 8 pt. Phasellus convallis justo fermentum velit pulvinar iaculis. Phasellus aliquet nisl aliquam sapien luctus, a placerat elit. Baskerville Italic, 10 pt. Etiam vitae porttitor nibh. Morbi metus erat. Etiam at imperdiet trias u. Tera mengal techi mal tulo. Baskerville Italic, 12 pt. Vestibulum interdum, arcu nec egestas euismod, justo odio faucibus libero, a mollis mauris ante. Baskerville SemiBold, 8 pt. Fusce non volutpat tellus, sedd. Cum al sociis natoque penatibus. Baskerville SemiBold, 10 pt. Dis parturient montes der, nascetur a ridiculus mus suspendisse. Baskerville SemiBold, 12 pt. Consectetur adipiscing elit. Maecenas at est malesuada augue. Baskerville Bold, 8 pt. Phasellus convallis justo fermentum velit vivamus ipus. Baskerville Bold, 10 pt. Venenatis ipsum ipsum, ut malesuada. Pellentesque tempor lacus. Baskerville Bold, 12 pt.
6 What Makes Me Unique? John Baskerville s innovations in printing technology contributed to the design characteristics of this transitional typeface. It is classified as transitional because it s design displays: wide, tapered serifsstrong weight contrast, larger x-height, vertical stress Compared to Old Style types, Baskerville gives text a heavier weight. Unlike Garamond or Bembo, Baskerville displays a sturdy, workman-like feeling. It s a very readable text face and a good type to use to add length to text, due to its larger x-height. eye ascender apex counter bowl spine spur crossbar crotch descender break arm stem serif leg tail ear shoulder break link or neck loop tail
7 x-height Identifying characteristics Tail on lowercase g does not close Swash-like tail of Q Small counter of italic e compared to italic a J well below baseline High crossbar and pointed apex of A Top and bottom serifs on C W and w have no middle stroke Long lower arm of E Many version feature a calligraphic J T has wide arms
8 Beginner s Guide to Baskerville In 1754, John Baskerville designed the transitional typeface Baskerville. This typeface transcends basic and blocky traditional types, adding a classy stylistic appearance. Are looking for a typeface with originality, elegance and personality? Baskerville is the BEST type choice. The epitome of neoclassicism and eighteen-century rationalism in type. Robert Bringhurst I really must confess, Baskerville s design shows more originality and personality than that of Caslon s. Stanley Morison His types are rather more modelled and their shading more vertical than that of the Caslon letters. A.F. Johnson
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