AtlasCamp & Partner Day Sponsorship Prospectus. 4 May 2017 Fira Barcelona Gran Via

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1 AtlasCamp & Partner Day Sponsorship Prospectus 4 May 2017 Fira Barcelona Gran Via

2 Atlassian in Europe Europe s Atlassian These eight countries make up nearly 30% of our total and global customer count. Global Customer Count FY16 UK 26% France 8% Netherlands 9% Spain Germany France Netherlands Switzerland 7% Spain 5% Switzerland UK Italy Nordics Nordics 16% Italy 3% Germany 26% Top 4 European cities Country # of Customers London UK $15 million Berlin Germany $5 million Stockholm Sweden $3.5 million Moscow Russia $3 million France 1,700 Netherlands 2,000 Switzerland 1,400 Germany 5,700 Italy 600 Nordics 3,400 Spain 1,100 United Kingdom 5,600 2

3 About AtlasCamp & Partner Day AtlasCamp at Summit Europe is our premier developer conference. For two jam-packed days, developers will have an amazing opportunity to enhance their skills, network, meet with Atlassians, and discover new ways to extend the power of Atlassian products. Partner Day* at Summit Europe brings together Experts, Marketplace Vendors, Corporate Resellers, Training Partners, and Affiliates from all over the world. Partners will come together to be inspired, have fun, and gain the insights needed to build their businesses with Atlassian. Be a part of the action on Thursday, 4 May to drive business amongst our expanding developer community and tap into our global network of Partners with unique expertise, services, and products that complement the Atlassian portfolio. The unique opportunity to reach these two audiences is one you will not want to miss! *Partner Day is an invite only event. 3

4 Sponsorship Opportunities Full Day Sponsorship PRICE: 2000 AVAILABILITY: 20 PACKAGE INCLUDES: Tabletop in designated sponsor area on 4 May Electrical (1) Booth Staff Pass* Co-branded Signage Access to purchase Additional Marketing Opportunities (please refer to Page 5) * Access to staff booth only Partial Day Sponsorship PRICE: 500 AVAILABILITY: 20 PACKAGE INCLUDES: Tabletop in designated area during lunch only on 4 May Co-branded Signage Access to purchase Additional Marketing Opportunities (please refer to Page 5) 4

5 AtlasCamp & Partner Day Additional Marketing Opportunities Opportunity Availability Price Description Benefits Attendee Breaks Let attendees know that you are responsible for their morning and afternoon pick-me-ups by sponsoring the attendee breaks. Co-branded signage in attendee break area Mobile App Promotion Keynote Seat Drop Roaming Giveaway Registration Giveaway Keynote Room Digital Ad Reach attendees in just one sitting! Simply supply the promotional material and we ll do the rest to make sure it reaches all attendees at the Thursday morning opening Keynote. Purchase the opportunity to give away a promotional item, piece of literature or special gift to conference attendees. We will be your brand ambassadors for a select period of time to spread your message throughout the FIRA. Welcome AtlasCamp and Partner Day attendees at registration with a piece of literature to drive them to your stand, promote your product or service, or more! Display your ad in front of all conference attendees as they wait for the Keynote to commence. (1) Pre-approved promotional item, supplied by sponsor, placed on chairs during the Thursday morning opening Keynote Atlassian show management to pre-approve item and (1) session (1) Pre-approved item, per specs, to be passed out by Atlassian staff in the conference area 20-minute block of time will be scheduled and approved by Atlassian Literature to be per specs and pre-approved by Atlassian Digital ad to be displayed pre-keynote session Ad must be per specs and pre-approved by Atlassian Meeting Rooms Breakout Room Seat Drop Reserve a private meeting room for client meetings or as a gathering point for staff during the event. Target attendees at specific sessions with a breakout room seat drop. You provide the (1) piece of literature and our team will drop it on each seat in a session of your choice. Meeting rooms will be scheduled on a first come, first served basis Price is per half day, available 4 May or 5 May Meeting room signage Meeting room add-ons (f&b, electrical, audio visual) is at sponsor's cost (1) Pre-approved piece of literature, supplied by sponsor, placed on chairs during (1) breakout session Atlassian show management to pre-approve item and (1) session 5

6 AtlasCamp & Partner Day Additional Marketing Opportunities Opportunity Availability Price Description Benefits Breakout Room Digital Ad Your ad will be displayed on rotation on the big screen during scrolling announcements in the breakout sessions. Digital ad to be displayed pre-breakout sessions Ad must be per specs and pre-approved by Atlassian Networking Lunch Table Reserve (1) table at Friday's lunch for a roundtable discussion. Promoted in the mobile app, this opportunity gives you the chance to network and mingle with attendees in a relaxed environment. (1) Reserved table at the lunch on 4 May or 5 May Mobile App Promotion Signage at networking lunch Mobile App Promoted Post Spotlight your company in a promoted posts to all Summit Europe attendees. Your company name will literally be promoted in the palm of their hands. One promoted post in the official Summit Europe Mobile App during conference hours Content and schedule of post are subject to Atlassian approval Don't see a package that fits your needs? Interested in something different? Contact the Atlassian sponsorship team to create a custom additional marketing opportunity specially designed to fit your needs! 6

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