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1 Feature: Online App Builder Studio Beautiful Apps from Customizable Templates Deliver unique and visually stunning apps with unprecedented speed through our completely customizable templates. Start with a template and rest assured your app will be among the most clean, relevant and beautiful apps around. There s no assembly line here, folks. Easily change colors, fonts, photos and text. If that s not enough, we ll give you the driver s seat to take it any direction you want. Add videos, music, photos, audio, catalogs, blogs, menus, maps, events calendars, conference schedules, parts manuals, visual sales presentations. Connect your app to the source of your content. Seamlessly integrate with just about any public API including Facebook, Twitter, Flickr and WordPress without thinking twice. Rapid Designs with Reusable Widgets With our Red Foundry Markup Language (RFML) you can create, save, share and reuse existing functionality or create your own. Save hundreds of hours of coding. Create an event in a user s calendar, send SMS messages, or provide bar code reader with reusable widgets. With RFML you can quickly and easily create beautiful looking and highly customized apps, well beyond what you can do with our standard design and layout tools.

2 Feature: Intelligent Analytics Usage, Download, Activity and Review Monitoring A solid mobile strategy requires up to date information about how your application is being used, what your users are saying about it, and where those users are located. The Red Foundry Analytics Suite provides the most complete view into your applications downloads, usage, and activity possible. View in-depth activity usage by geography, devices, upgrades, loyalty and much more Track any part of your app to know exactly what your users are looking at, doing with your app, and more. Track App Store downloads by day, week, month or date range Full itunes store Review monitoring Using the RF Intelligence Studio know what s driving your downloads Get alerts when your app reaches new rankings in the itunes store. See how are reviews effecting your app downloads. Without solid analytics your mobile strategy is nothing more than a mobile app. Make informed decisions, respond faster to trends and provide a better overall experience to your users with Red Foundry.

3 Feature: Push Notifications Targeted Mobile Alerts and Promotions Apps built on Red Foundry are completely integrated solutions with access to the most powerful mobile Alert and Notification Service anywhere. Push notifications can be sent to any of the users of your mobile application at any time even if the user doesn t have your application open, directing your users back into your application to learn more about time sensitive deals, news, or alerts. Similar to an SMS text message, push notifications have the distinct advantage of having a call to action providing conversion rates higher than any other direct marketing option available today. Instead of a simple text message that Tickets are on Sale a user responding to the message will be brought directly back into your mobile application, where they can see information about the tickets, check availability and even place an order. Target by Location Target by User Actions Target your Social Users The Red Foundry Targeted Alert and Promotion Service is completely integrated into the Red Foundry platform, creating a complete mobile solution so easy to use and so effective for converting interest into actions that monetizing your mobile solution has never been easier.

4 Feature: Data Integration Connect to Just About Any Data Source Connect your app to the source of your content. Seamlessly integrate with just about any public API including Facebook, Twitter, Flickr and WordPress without thinking twice. Support for secure connectivity through SSL, oauth and basic access authentication is right out of the box. Red Foundry Content Management If you don t have your own content servers, not a problem, Red Foundry Base is included! Red Foundry Base allows you to create rich XML data sources without the need to host such data on your own servers and allows you to update your content at any time. Instantly Connect Social Networks Red Foundry makes it extremely easy to connect to just about any social network platform. From our out-of-the-box support for the top dozen social platforms to our extensive data connection widgets, your mobile app will have instant access to the world of social networks such as Facebook, twitter, foursqaure, Flickr, YouTube, Vimeo, LinkedIn and many more. If you are taking advantage of the power and flexibility of RFML, we have literally dozens of sample RFML and pre-build Widgets you can simply add to your app and you are ready to start connecting to your users.

5 Feature: Team Collaboration Manage User Access with Team Collaboration Manage user access to your portfolio of mobile applications with Team Collaboration from Red Foundry. Team Collaboration allows your enterprise to establish permissions and access to features available through my.redfoundry.com. With Team Collaboration you manage which users may modify a mobile application, which users utilize push notifications and which users have access to mobile app analytics. Team Collaboration is an essential tool for managing your mobile app business. If you are an enterprise utilizing Red Foundry s state of the art Over the Air (OTA) distribution and deployment, the Team Collaboration suite ties directly into your app distribution strategy. With Team Collaboration and OTA, you can determine how and when an app is distributed within your organization as well as control device level access and permissions to all of your apps. From determining which user are early adopters to pushing out app updates, Team Collaboration is Red Foundry s SaaS MDM solution for your enterprise.

6 Feature: Content Moderation Connect with Customers, Employees, and Stakeholders Whether you are a CEO or celebrity, Red Foundry s user content moderation, User Connect, allows you to communicate with all your mobile app users from an approved device. Post updates, initiate conversations, and respond directly to users with integrated social media. In addition User Content Moderation provides the tools to intelligently manage user communications for inappropriate material. In addition, User Connect has deep integration with Facebook and Twitter. App users can be tied directly to their social media profiles and post as themselves or anonymously, this is up to you on every level. As with all of Red Foundry s features, User Connect is tied directly into your app s Intelligent Analytics and Push Notifications system. See how you users are interacting with the various features within your app them utilizing the power of push notification send them messages base instantly. The possibilities are endless and we give you all the tools necessary to connect with your users.

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