What Content Marketers Won t Tell You About Link Building in 2018

Transcription

1 What Content Marketers Won t Tell You About Link Building in 2018

2 Table of Contents Localized Organic Ranking Factors... 3 How We do Link building... 4 Our Guarantee... 4 How It Works... 5 Refund Policy - Benefits & Enhancements... 5 Our Free Trial... 6

3 First things first. Content Marketing is a must in If you are not familiar with it, content marketing is a type of marketing that involves the creation and sharing of online material (such as videos, blogs, and social media posts) that does not explicitly promote a brand but is intended to stimulate interest in its products or services. Social signals make up just 4% of localized organic ranking factors. Content Marketing through Social Media makes up only 4% of localized organic ranking factors. Localized Organic Ranking Factors 1. Link Signals (Inbound anchor text, linking domain authority, linking domain quantity, etc.) 29% 2. On-Page Signals (Presence of NAP, keywords in titles, domain authority, etc.) 24% 3. Behavioral Signals (Click-through rate, mobile clicks to call, check-ins, etc.) 11% 4. Personalization 9% 5. Citation Signals (IYP/aggregator NAP consistency, citation volume, etc.) 8% 6. My Business Signals (Proximity, categories, keyword in business title, etc.) 7% 7. Review Signals (Review quantity, review velocity, review diversity, etc.) 7% 8. Social Signals (Google engagement, Facebook engagement, Twitter engagement, etc.) 4% This is a very short guide designed to drive home one point. Link building is still the top-ranking factor and it directly affects positions for your keywords in Google, Yahoo, and Bing MUCH MORE than any content marketing campaign.

4 How We do Link building Not all link builders are created equal. Here at VIP SEO GROUP we focus on building high quality links to our client s websites. These links must have high Majestic Trust Flow 1 and high Moz Domain Authority 2. We also make use of the tiered link building strategy. In this tiered link building architecture, our lowest tier (Tier 2) consists of links to our Tier 1 pages with links on them. This boosts the Tier 1 links trust and authority, which is critical, since the Tier 1 links are linking directly to a Target Site (Webpage, Money Site, Landing Page). Not all Link builders are Created Equal Eric K. Cone, President Our Guarantee We provide clients with guaranteed SEO Services. Some other SEO and Internet Marketing companies do not offer guaranteed services and tend to blame their failure to improve your website traffic and keyword rankings on their lack of control over Google, Yahoo, and Bing (which is true)

5 What would motivate you to hire a company to provide services using your well-earned dollars with no guarantee at all? What if that company does not provide you with any results, and you end up losing your investment in SEO? We are a performance-based SEO company that delivers guaranteed SEO results. If we were customers looking to hire an SEO Company or Internet Marketing Company, we would want an iron clad guarantee before starting the project. All SEO services are month-to-month, with no contract required. We want to prove our worth and earn your business and enter into a long-term relationship. How It Works This policy pertains to SEO Service Plans and any related VIP SEO GROUP services and consulting required to provide those services. i.) The six month "proof of performance" period begins with the live launch of the website, or when the site is handed over to VIP SEO GROUP for optimization. ii.) If SEO rankings are not achieved by the 6-month "proof of performance" period, the client can request continued service at no cost until results are achieved. In this way, we can provide an iron-clad guarantee. iii.) If a request is made for VIP SEO GROUP to continue service at no cost, we will provide an additional 3 (three) months of services until results are achieved. Refund Policy - Benefits & Enhancements We've found that the following benefits and enhancements help our clients make the most of the programs and services we offer. i.) Services may be cancelled at any time. If cancellation occurs during the middle of a monthly period, a refund will not be granted. ii.) All SEO work requires site-level optimization. If any changes to website content, copy, keywords, images, alt tags, structure, or to elements such as menus on the website, are made by the client or client s agent (such as a web designer) without agreement by VIP SEO GROUP, no refund will be granted.

6 iii.) If our recommendations are refused or denied by the client, a refund will be denied. iv.) VIP SEO GROUP Inc must be the only search engine optimization company. If another or alternative SEO company is hired, no refunds or continuation of work will be granted. We work hard to maintain a customer-focused attitude with every task we perform. We are always looking for ways to enhance client relationships, and our guaranteed SEO services. Contact us today and give us the opportunity to earn your business. We look forward to working with you. Our Free Trial This one is simple. We Give Everyone the First Month Free. This Way You Can See Keyword Position Improvements in Google, Yahoo, and Bing Before Letting Go of One Penny." - Eric K. Cone, President