Cortana Intelligence Suite; Where the Magic Happens
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1 Cortana Intelligence Suite; Where the Magic Happens Reza Rad, Leila Etaati #509 Brisbane 2016
2 About Us Reza Rad Leila Etaati MVP BI Consultant and Trainer Author of Books Speaker in conferences; PASS Summit, PhD, BI and Analytics Consultant Speaker in conferences; Ignite; PASS BA,
3 Agenda Why Cortana Intelligence Descriptive analytics Predictive analytics Prescriptive analytics Q&A
4 Why Cortana Intelligence?
5 From data to decisions and actions Predictions What will happen? Decision Action Interactive dashboards Why did it happen? Static reports What happened? Manual process Value
6 How Cortana can help a business With over 1,000 stores, Pier 1 Imports aims to be their customers neighbourhood store for furniture and home décor. Cortana helps to find a better connection with customers
7
8 Cortana Analytics Suite Transform data into intelligent action Information Management Big Data Stores Machine Learning and Analytics Dashboards and Visualizations Business apps Custom apps Data Factory Data Catalog Event Hub Data Lake SQL Data Warehouse Machine Learning HDInsight (Hadoop) Stream Analytics Power BI Personal Digital Assistant Cortana Perceptual Intelligence Face, vision Speech, text Business Scenarios People Sensors and devices Recommendations, customer churn, forecasting, etc. Automated Systems DATA INTELLIGENCE ACTION
9 Cortana Analytics Scenarios EXAMPLE SOLUTIONS
10 Types of analytics Cortana supports Descriptive Prescriptive Predictive
11 Descriptive analytics which use data aggregation and data mining techniques to provide insight into the past and answer: What has happened? Descriptive Predictive Prescriptive
12 Descriptive analytics demo Power BI
13 Cortana Analytics Suite Transform data into intelligent action Information Management Big Data Stores Machine Learning and Analytics Dashboards and Visualizations Business apps Custom apps Data Factory Data Catalog Event Hub Data Lake SQL Data Warehouse Machine Learning HDInsight (Hadoop) Stream Analytics Power BI Personal Digital Assistant Cortana Perceptual Intelligence Face, vision Speech, text Business Scenarios People Sensors and devices Recommendations, customer churn, forecasting, etc. Automated Systems DATA INTELLIGENCE ACTION
14 Predictive analytics which use statistical models and forecasting techniques to understand the future and answer: What could happen? Descriptive Predictive Prescriptive
15 Predictive maintenance demo
16 Cortana Analytics Suite Transform data into intelligent action Information Management Big Data Stores Machine Learning and Analytics Dashboards and Visualizations Business apps Custom apps Data Factory Data Catalog Event Hub Data Lake SQL Data Warehouse Machine Learning HDInsight (Hadoop) Stream Analytics Power BI Personal Digital Assistant Cortana Perceptual Intelligence Face, Speech, vision text Business Scenarios People Sensors and devices Recommendations, customer churn, forecasting, etc. Automated Systems DATA INTELLIGENCE ACTION
17 Prescriptive analytics which use optimisation and simulation algorithms to advise on possible outcomes and answer: What should we do? Descriptive Predictive Prescriptive
18 Recommendations Frequently Bought Together Item to Item Customer to Item Descriptive Predictive Prescriptive
19 Recommendations demo
20 Achieve more with machine learning
21 Accelerating the speed of business Data Cloud Cloud Services
22 Better customer experience. Better outcomes. Lower costs.
23
24 References Cortana Intelligence Suite Cortana Intelligence Documentation
25 Questions Please make sure you visit our fantastic sponsors. #509 Brisbane 2016
26 #509 SQL Saturday Brisbane # Brisbane 2016
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