PROGRAM GUIDE RED HAT CONNECT FOR TECHNOLOGY PARTNERS redhat.com PROGRAM GUIDE Red Hat Connect for Technology Partners 1
TABLE OF CONTENTS Disclaimer... 3 Program Language Changes... 3 Introduction... 3 Overview & Benefits... 4 Terms & Agreements... 5 Company Qualification Criteria... 5 Program Services... 6 Red Hat Software Access... 8 Partnership Requirements... 9 Termination... 9 redhat.com PROGRAM GUIDE Red Hat Connect for Technology Partners 2
DISCLAIMER This Program Guide provides an overview of the Red Hat Connect for Technology Partners (RHC4TP) Program. The terms that govern the RHC4TP Program are contained in the Red Hat Technology Partner Agreement ( TPA ) entered into between Red Hat and each Partner participating in RHC4TP Program. All terms not otherwise defined herein shall have the meaning set forth in the agreement. To the extent that this guide has been translated into any language besides English, the English version of the guide will prevail over any inconsistencies with a non- English version of the guide. PROGRAM LANGUAGE CHANGES Red Hat may require occasional corrections or updates to the guide and reserve the right to make such corrections or updates from time to time and to post such updates to the Red Hat Connect for Technology Partners portal. INTRODUCTION Welcome to Red Hat Connect for Technology Partners (RHC4TP) Program overview. The Program is designed for software, hardware, systems integrator and cloud hosting companies to align, build, test and certify products on the Red Hat portfolio. Joining the RHC4TP Program enables you to learn about Red Hat technology and receive help validating your products and solutions on Red Hat. Once validated, the Program facilitates market awareness for your products by publishing in Red Hat s catalog as Tried Tested Trusted the certification mark for Red Hat s Partner and Customer ecosystem. redhat.com PROGRAM GUIDE Red Hat Connect for Technology Partners 3
OVERVIEW & BENEFITS Aligning with Red Hat, enables you to develop, integrate, deploy and deliver your company s products and services to a wide ecosystem of commercial customers who demand enterprise class innovation, reliability, connectivity and performance. https://www.redhat.com/en/technologies/all-products Upon accepting the Red Hat Technology Partner agreement and joining the RHC4TP Program, you can learn about our technology portfolio, get insider access to Program resources, request Red Hat products to test with your product(s), and ask for technical help from Red Hat. As you familiarize yourself with Red Hat technology and want tighter product integration with Red Hat, you can request access to specialized RHC4TP Zones for privileged technical content. Zones are also where you will begin to validate your products with Red Hat. Getting your products validated as Red Hat Certified Technology, is the gold standard for Red Hat s Tried, Tested Trusted enterprise approach to our customers. Once certified, you can drive market awareness for your products through publishing in Red Hat s Partner Catalog. Companies participating in RHC4TP will manage the Red Hat technical relationship via the Red Hat Connect for Technology Partners portal. redhat.com PROGRAM GUIDE Red Hat Connect for Technology Partners 4
TERMS & AGREEMENTS Program enrollment requires the creation and maintenance of your company profile with accurate company contact information in the RHC4TP system. Joining the Program gives you access to the Program services detailed below. Red Hat Technology Zone access will require Red Hat approval. Some Zones may also require the acceptance of additional terms beyond the base Technology Partner Agreement. You may contact the RHC4TP Operations Team at connect@redhat.com if you have additional questions. COMPANY QUALIFICATION CRITERIA The RHC4TP Program is for technology companies only that either build or integrate product or services containing material technical components. Qualified technology companies may join the RHC4TP Program by registering the company in the Red Hat Connect for Technology Partners portal Examples of qualifying companies include: Software Vendors (SV): Software vendors who build commercial software applications generally available for resale independent of their customer delivery model (e.g.: stand-alone, software-as-a-service, containerized software, cloud hosted software, virtualized software etc.). These companies may build commercial applications (industry specific or cross-industry), middleware applications, infrastructure or firmware applications, operating system and database applications or software tools as enabling technology. These SV s have an opportunity to align their software products with Red Hat technology to provide a better product for their target customers. redhat.com PROGRAM GUIDE Red Hat Connect for Technology Partners 5
Hardware Vendors (HV): Hardware Vendors who build components (IHV), systems (OEM), and devices (ODM) that have software compatibility and integration dependencies may qualify for RHC4TP Program membership. Many of Red Hat s original technology partners were OEM s or systems vendors looking to certify their products on the market leading Red Hat Enterprise Linux (RHEL) operating system. With the expansion of Red Hat s product portfolio, these companies may now integrate and validate their hardware products with market leading Red Hat solutions, providing a comprehensive stack to our mutual customers. Systems Integrators (SI): Systems Integrators that create material commercial technology services, may qualify for RHC4TP Program membership. A deployment may consist of software, hardware, networks and hybrid IT installations and span multiple affiliated functions like technical consulting, training, application provisioning and overall system management. The RHC4TP Program enables SI s to align with Red Hat technology and best practices where applicable. Cloud Service Providers & Hosting Companies (CSP): Cloud Service Providers and Hosting Companies may qualify for RHC4TP Program membership. As software vendor applications and enterprise customer workloads get increasingly migrated to off-premise cloud hosted platforms, CSP s that provide these infrastructure-as-a-service (IaaS), platform-as-a-service (PaaS), and software-as-a-service (SaaS) platforms become critical players for application hosting and delivery. Red Hat will work with these companies to build and certify their IaaS, PaaS and SaaS platforms using Red Hat Tried Tested Trusted technology. Companies that do not build products and services offerings using Red Hat products (eg: Distributors, Resellers, VAR s) do not qualify for RHC4TP membership. redhat.com PROGRAM GUIDE Red Hat Connect for Technology Partners 6
PROGRAM SERVICES Relationship management is facilitated via Red Hat Connect for Technology Partners portal The RHC4TP Program opens the door to an array of services and benefits. Learn about Red Hat Products and Technology Red Hat has a growing portfolio of market leading technology. Learn about our products and how they can complement your technical offerings. Get Relationship Resources RHC4TP provides access to a growing list of relationship resources via our resource library; like our monthly Program newsletter, insider up-dates, invitations to special podcasts, and opportunities to participate in moderated social media discussions and more Access Technical Help RHC4TP provides technical guidance and helps to align your products with Red Hat technology. Knowledge guides, FAQ s and technical office hours can be scheduled with our technical teams. Access to Red Hat Software RHC4TP provides software subscriptions for all of Red Hat s products to assist in product development, testing, certification and internal employee training. These subscriptions may also be used for product demonstrations and showcasing with customers. Align your products with Red Hat technology Get help from our resources guide and from RHC4TP Program technical resources to align your products with Red Hat technologies. Get access to Partnership Zone content RHC4TP provides access to detailed technical guides, product roadmaps and documentation inside a RHC4TP Program Zone. A Zone is a specialized partner area aligned to a Red Hat Initiative or Business Unit with the goal of helping validate and certify product(s) on Red Hat technology. Full access to RHC4TP Zones requires the acceptance of the Red Hat Technology Partner Agreement. redhat.com PROGRAM GUIDE Red Hat Connect for Technology Partners 7
Participate in Early Access Programs via Zone Participation Depending on the lifecycle of the relevant Red Hat products in the Zone, RHC4TP may provide one or more Zone Partners the opportunity to provide feedback on pre-released Red Hat products. The Early Access Program allows Partners to test new releases in their own environment, receive early education on the new features working directly with the Red Hat BU teams and verifying the usability and functionality of a new Red Hat product release. Get Red Hat Primed or Red Hat Certified RHC4TP provides two levels of product validation. Red Hat Primed is a self validation process that informs customers that the Partner s product is tested and supported to run on Red Hat technology (eg: OpenShift Primed). Red Hat Certification is a higher degree of validation, where Red Hat validates that the Partner s products have been tested by Red Hat s certification testing process. Red Hat Program Branding Upon validation, RHC4TP allows the Partners to use the Red Hat Primed or Red Hat Certified mark in the Partner s marketing programs associated with the validated Partner product(s). These brands show Red Hat brand affinity and increase customer confidence that the products are Tried, Tested and Trusted on Red Hat technology. Drive Market Awareness RHC4TP showcases Red Hat validated products driving market awareness, which contributes to sales traction. Validated products will be published in Red Hat s Partner Catalog and accessible to our mutual customers. Solution briefs, product webinars, partner and member blogs, social media updates, event updates and other communications are examples of market awareness opportunities available from the Program. redhat.com PROGRAM GUIDE Red Hat Connect for Technology Partners 8
RED HAT SOFTWARE ACCESS As a Program benefit, Partners get access to Red Hat products via software subscriptions. These subscriptions (also referred to as NFRs or Not-For-Resale subscriptions) are offered at no cost, and include access to the same software repositories that customers use, as well as the corresponding software updates and knowledge base. Partners can use these subscriptions for the following non-production purposes: Development, interoperability testing and certification Internal enablement and training Product evaluation Demonstrations to customers Partners who wish to use Red Hat software in production or want to be able to open support tickets with Red Hat s Global Support Services should purchase regular Red Hat software subscriptions. PARTNERSHIP REQUIREMENTS Individual users can create an account in the RHC4TP portal, accept the company to company terms of the Technology Partner Agreement and join the Program. However, accessing full partnership benefits delivered via a RHC4TP Zone, as described in this Program Guide, will require Red Hat approval. Zone Partners will need to show commitment to validate products as Red Hat Primed or Red Hat Certified, as described in the Agreement. Upon validation, these products will be published to the Red Hat Partner Catalog. Red Hat validated products will be promoted through RHC4TP marketing awareness services (described above in Program Services). TERMINATION All RHC4TP partners creating product certification with Red Hat are required to keep their product s certification current in order to continue as a Partner in the Program. Failure to do so may result in termination of the partnership, at Red Hat s discretion. redhat.com PROGRAM GUIDE Red Hat Connect for Technology Partners 9
ABOUT RED HAT Red Hat is the world s leading provider of open source software solutions, using a community-powered approach to reliable and high-performing cloud, Linux, middleware, storage, and virtualization technologies. Red Hat also offers awardwinning support, training, and consulting services. As a connective hub in a global network of enterprises, partners, and open source communities, Red Hat helps create relevant, innovative technologies that liberate resources for growth and prepare customers for the future of IT. facebook.com/redhatinc @redhatnews linkedin.com/company/red-hat NORTH AMERICA 1 888 REDHAT1 EUROPE, MIDDLE EAST, AND AFRICA 00800 7334 2835 europe@redhat.com ASIA PACIFIC +65 6490 4200 apac@redhat.com LATIN AMERICA +54 11 4329 7300 info-latam@redhat. com Copyright 2016 Red Hat, Inc. Red Hat, Red Hat Enterprise Linux, the Shadowman logo, and JBoss are trademarks of Red Hat, Inc., registered in the U.S. and other countries. Linux is the registered trademark of Linus Torvalds in the U.S. and other countries. The OpenStack Word Mark and OpenStack Logo are either registered trademarks / service marks or trademarks / service marks of redhat.com PROGRAM GUIDE the OpenStack Red Foundation, Hat Connect in the for United Technology States and other Partners countries and are used with the OpenStack Foundation s permission. 10We are not affiliated with, endorsed or sponsored by the OpenStack Foundation or the OpenStack community.