An Introduction to the Max PVN
Net2Phone Overview 2
VoIP Leader Net2Phone is a leading provider of VoIP products and services throughout the world #1 worldwide for retail VoIP services Proven, scalable high quality network Strong international brand name 24 hour service and support 3
Corporate Overview Core Competencies VoIP pioneers (over 8 years of VoIP telephony management) NGS Net2Phone Global Services NASDAQ listed NTOP $500 million market cap $140 million on-hand cash NCT Net2Phone Cable Telephony Telecommunications administration including network design & management and interconnection agreements Industry leading network and service management tools and capabilities 4
Advanced VoIP Platform Net2Phone s advanced VoIP platform enables a host of enhanced services and solutions for corporate and residential users worldwide 5
Solutions for Key Segments Market Calling Cards Enterprises/ Small Businesses Consumer IP Telephony Internet Cafés/ Calling Centers Carrier Services Telemarketers/ Call Centers Hotels Net2Phone Provides: Net2Phone Direct cards for use in 35 countries A platform for partners to quickly and easily become calling card providers Multi-user devices that connect to PBX/regular phones Free calls on same network and to key contacts US/UK phone numbers for inbound & outbound calling Free PC2Phone software Low cost hardware for dial-up or broadband US/UK phone numbers for inbound & outbound calling High quality calling service to attract new customers, increase revenue Software and hardware to automate billing process Carrier minutes exchange program VoIP termination/peering Multi-user devices to drastically reduce outbound calling costs Low cost calling options to increase revenue or pass along savings to customers as an incentive 6
The Max PVN Opportunity 7
The Opportunity VOIP will account for approximately 75% of world voice service by 2007. -Frost& Sullivan "Along with lower costs, IP-based networks can facilitate the introduction of innovative technologies and applications and improve the chances for underserved communities to join the information society" -Yoshio Utsumi, ITU Secretary-General 8
Corporate Adoption The corporate market for IP voice gear will reach $5 billion by 2006. -Cahners In-Stat The decision to implement IP telephony is no longer a question of if we should do it, but it is now a question of when we should do it. - Phillips Infotech study of Enterprise executives The potential savings, in administration as well as monthly recurring costs, are too great to ignore. VoIP has proven its business value to enterprises and service providers. -Aberdeen Group 9
Capitalizing on the Opportunity Market need Reduced communication costs Net2Phone solution The Max PVN Easy to implement, secure solutions that are compatible with current network and phone systems, providing a quick ROI Provides savings on calls between offices, supply chain partners and customers, regardless of location or current PBX technology 10
The Max PVN Solution The Max PVN enables companies to add VoIP calling to existing network and phone systems. With the Max PVN, companies can make free calls (within their network and to key business contacts) plus low-cost calls to any phone in the world. 11
Value Proposition For a minimal initial investment, corporations can easily begin saving on communication costs by procuring: 1) Customer premises equipment (CPE) that connects to existing private and public, IP based networks and phone systems 2) Calling time (minutes) to make long distance calls at Net2Phone s low rates 3) Additional CPE for satellite offices, off-site employees, supply chain partners and customers to further increase savings 12
Max PVN: Components, Benefits & Applications 13
Components After analyzing your customer s business, you can determine the product components that best fits their needs. The Max PVN solution consists of: Max PVN Software The PVN software is installed on a server at headquarters. The Max PVN is available in four different versions, supporting between 10 and 150 simultaneous calls. Calling Devices Each location on the PVN network requires a connection to the PVN server. Compatible calling devices include: Max Gateway Series, which connects to regular phones and/or a PBX system and supports up to 30 simultaneous users per unit Max IP10, a single-user IP phone Max PVN Dialer, a software interface that enables users to make PVN calls from a PC Max PVN Software Max Gateway Series 14 Max IP10 Phone Max PVN Dialer
Benefits The Max PVN is a secure, private solution, and the first VoIP inter-office and long distance call management system that provides virtual PBX capabilities for small to mid-sized companies Connects satellite offices and telecommuters effortlessly using Net2Phone-enabled gateways, regular analog or IP desktop phones and/or PCs Allows for free inter-office calls within the private network Provides access to Net2Phone s network for lowcost local and long distance calling Enables you to make international long distance calls at local rates wherever you have a PVN presence Provides robust management and monitoring tools 15
Applications The Max PVN provides corporations with multiple ways to save on calls: Type of Call On-Net to On-Net Calling On-Net to Off- Net Calling Off-Net to On- Net Calling Off-Net to Off-Net Calling Originates From One location on the PVN One location on the PVN A phone outside the PVN network A phone outside the PVN network Terminates To Another location on the PVN (for example, satellite office or key business contact) A regular phone anywhere in the world (outside the PVN network) A phone on the PVN network Another phone outside the PVN network 16
On-Net to On-Net (inside office) Employees in the same office can easily communicate with each other via the Max PVN 1. Caller simply dials extension number of party they wish to call. 2. Max Gateway sends call request message to PVN server 3. PVN server authorizes call 4. Call is delivered to an extension on PVN network (for example, ext 1002) Ext 1000 Ext 1001 Max Gateway Router PBX Corporate IP Network Ext 1002 Ext 1003 Max PVN Server 17
Router Router Router On-Net to On-Net (outside office) Free calls can be made anywhere in the world within the PVN network PBX Max Gateway Router Max PVN Server Router Max Gateway HEADQUARTERS Corporate IP Network PBX 1. Caller dials PVN access extension connected to Max Gateway 2. Caller receives dial tone and dials the appropriate PVN extension 3. Max Gateway sends call request message to PVN server 4. PVN server authorizes call 5. Call is delivered to an extension on PVN network SATELLITE OFFICE OR KEY BUSINESS CONTACT 18
On-Net to Off-Net Calling Users on the PVN network can place low-cost calls to any phone in the world, even those phones outside of the PVN network Max PVN Server PBX Max Gateway Router Net2Phone Platform Record Keeping Routing 1. Caller dials PSTN phone number 2. Max gateway sends Net2Phone call request message to PVN server 3. PVN server authorizes call 4. Call is forwarded to the Net2Phone platform where the enhanced services application is determined. The Net2Phone gateway then delivers the call request. 5. Call terminates at destination phone Media Server Billing Provisioning Network Management Terminating Enhanced Gateway Services Platform PSTN Interconnect PSTN Phone 19
Router Off-Net to On-Net Calling An off-site user can dial into a Max gateway to make a call to another party on the PVN network. The only charge, if any, would be for the call into the Max gateway. Max PVN Server OFF-SITE USER Phone Service Network Max Gateway at Headquarters 1. Off-site user dials PSTN phone number into FXO port of Max Gateway 2. Caller receives dial tone and dials the appropriate PVN extension 3. Max Gateway sends call request message to PVN server 4. PVN server authorizes call 5. Call is delivered to extension on PVN network 20 Router Router Max Gateway at another office on the PVN Corporate IP Network PBX PHONES ON PVN NETWORK
Off-Net to Off-Net Calling An off-site user can dial into the Max gateway to make a low-cost call to any phone in the world. OFF-SITE USER Phone Service Network Max Gateway at Headquarters Media Server Billing 1. Off-site user dials PSTN phone number into FXO port of Max Gateway 2. Caller receives dial tone and dials the appropriate outside (POTS) telephone number 3. Max gateway sends Net2Phone call request message to PVN server 4. PVN server authorizes call 5. Call is forwarded to the Net2Phone platform where the enhanced services application is determined. The Net2Phone gateway then delivers the call request. 6. Call terminates at destination phone Routing Provisioning Network Management Router Net2Phone Platform Record Keeping Media Server Billing Routing Provisioning Network Management Enhanced Services Platform PSTN Interconnect Max PVN Server Terminating Gateway PSTN Phone 21
Complete Calling Solution BRANCH OFFICE HEADQUARTERS The Max PVN Server links calls between different offices Corporate IP Network The Max 430 is a combination of FXO and FXS ports, allowing you to connect regular telephones, phone lines and/or a PBX system HOME OFFICE The Max T1/E1 allows up to 24 (T1) or 30 (E1) users to simultaneous ly place calls from a digital PBX system Firewall Internet/ Net2Phone Network The Max IP10 is an IP phone that enables users to make and receive low-cost VoIP and PSTN calls from the same telephone REGIONAL OFFICE Digital PBX Existing Phone Wiring Analog PBX The Max 8/16 allows up to sixteen users to simultaneously place calls from an analog PBX system Phone Service Network Existing Phone Wiring 22
Robust Management Tools The Web interface provides network and financial administrators with a powerful, easy to use tool to manage and monitor the PVN system Account administration Call history data Web-based configuration Graphic reports for call monitoring and analysis 23
Powerful Reporting Tools Call history data can be searched, sorted, exported (to Excel) and displayed graphically to provide insight into calling patterns 24
Case Study - Here is how one partner is benefiting from the Max PVN: Partner Onur Air is one of the largest airlines in Turkey, reaching eight domestic destinations and 17 European countries Challenge Onur Air was spending approximately $36,000/month communicating between their worldwide offices and business contacts around the world Solution Onur Air implemented the Max PVN25 at their Istanbul headquarters and installed Max hardware in 10 offices throughout Turkey and Europe Result Onur Air has reduced their monthly telephone expenditures from $36,000 to $14,000 and realized a return on investment in just two months Since deployment of the Max PVN, we have seen a 55% reduction on our intercity telephone bills and a 70% reduction on our international telephone bills. -Can Azun, IT Manager of Onur Air 25
Case Study - Here is how another partner is benefiting from the Max PVN: Partner Ihlas News Agency (IHA) transmits news to television and radio network, newspapers and ISPs all over the world Challenge IHA was seeking to reduce expenses on the more than 2,000 calls and 8,000 minutes of voice traffic originating between their 123 worldwide offices on a daily basis Solution To start, IHA implemented the Max PVN25 at headquarters with a combination of single-user IP phones and multi-user Max gateways in 37 of their offices Result Within two months, approximately 60% of their in-country calls were being made via the Max PVN, resulting in a 25% savings IHA plans to upgrade to the Max PVN150 and add 71 more offices to their PVN network In some cases, the voice quality is far better than the standard PSTN. -Ayhan Eren, IT Manager of IHA 26
Partnership Opportunities 27
Why the Max PVN? The competitive advantages of the Max PVN include: Price Total cost of ownership is a fraction of other multi-port communication products On-Net and Off-Net savings provide a quick return on investment (ROI) that can be easily measured Ease of Implementation Max PVN can be integrated with current infrastructure, extending the life of the existing equipment Users do not need to change dialing habits no training necessary Compatibility Corporations can use existing desktop phones with no requirements to purchase special IP phones 28
The PVN Reseller Partner Net2Phone is seeking to partner with a select group of value-added resellers in each region who have experience in the deployment and integration of IP based networks and products. 29
Reseller Partner Benefits Max PVN Partners can profit in a number of ways: Strong margins on initial Max PVN software and hardware sales Recurring revenue Corporate customers will purchase their calling time (minutes) from you Receive additional maintenance and support revenue for hardware sales Professional services revenues Design planning Implementation Project management Training 30
Reseller Partner Benefits Our password protected, Web-based Partner Resource Center (PRC) includes the tools necessary to manage your PVN business, providing you with: Advanced account management functionality Access to to many real-time reports The ability to assign user levels to different employees within your organization A full suite of marketing materials, including product sheets, presentations, case studies and ROI calculator tools to support your sales efforts 31
Next Steps 1) Experience the Max PVN within your organization 2) Determine the opportunities within your territory 3) Sign a Max PVN Partner Agreement 4) Complete the Net2Phone accreditation program 5) Develop and execute a go-to-market plan 32