1 WEBINAR LAUNCH SYSTEM Joint Venture Email Swipe File
2 TEMPLATES TO USE FOR YOUR WEBINARS setting up and running a JV webinar There are 4 steps: 1. 3 emails sent before the Webinar 2. Send a voice shot OR a video 3. Do a Webinar Presentation 4. Send 3 After Webinar emails BEFORE WEBINAR EMAIL #1: 5 DAYS PRIOR TO WEBINAR (SENT OUT BY A JV PARTNER) Andrew s note: The main aim of the first email is to arouse curiosity and pin point the major benefit to your reader. What are you doing? Helping people make more money, save time, spend more time with their family; help them with their health, save pain? This email is written from someone introducing me to their list. I would more than likely give them a commission, based on any sales that result from this. If you are not selling something, then you will need to come up with a great What is in it for them. SUBJECT : He credits all of his success to this one tool ---- 1 st notice ---- I have a friend that makes a high six-figure income on the internet and he credits his success to WEBINARS. And he wants to show you how to do the same thing using Webinars in your own business. A Webinar works for a number of different businesses, and I have seen the following industries use Webinars SUPER successfully Coaches, Consultants, Speakers and Trainers Thought Leaders and Authors Teachers Architects Realtors Chiropractors Insurance Agents Mortgage Brokers Pest control Companies Contractors
3 Accountants Attorneys My friend is Andrew Roberts and you are invited to an ABSOLUTELY FREE live Webinar he s holding THIS Tuesday, especially for you, my valued customers and subscribers. www.howtowebinar.com/businesscoach Using the latest Webinar technology, Andrew will reveal the Webinar models that have sky rocketed his online business to whole new level...models and techniques that you can use immediately after the Webinar BUT, most importantly, Andrew will reveal how you can use Webinars easily, and quickly build a list, create a product, land a big joint venture partner and pre-qualify prospective customers concentrating your precious time and marketing dollars on those who raise their hand on your Webinar! Plus not only will you be able to HEAR him, but you ll also SEE and WATCH it happening in real time on your computer screen, complete with real examples and case studies! (AND it doesn t matter what connection speed you have or even if you have a PC or a MAC) The strategies revealed during this event will allow you to experience more freedom and income than you have ever dreamed possible! Webinars are the MOST EFFECTIVE way to sell products on line... bar none! Andrew only has 100 spots for this event. So it s a SURE BET this Webinar will FILL completely. Claim your spot here while you can: www.howtowebinar.com/businesscoach Don t delay and kick yourself later. Best wishes, Name of JV Partner P.S. Andrew has something very special cooked up for those who attend the Webinar LIVE. It will be worth your while to be on this Webinar, I guarantee it! www.howtowebinar.com/businesscoach BEFORE WEBINAR - EMAIL #2: THE DAY BEFORE THE WEBINAR Andrew s note: In this email, I am giving more information to entice those who haven t registered for the Webinar on the first email. I include bullet points about what I will be covering on the Webinar, but every bullet point has a benefit attached.
4 It is important to connect the dots for people on the Internet. Subtle marketing does not work well in an email because everyone has a short attention span on the Internet so keep your sentences short, your paragraphs shorter and the what s in it for me in every bullet point! SUBJECT: Did you register for Tuesday s special event? ----- 2 nd notice ---- In case you didn t see my last email, I wanted to contact you again before a FREE Webinar takes place this coming Tuesday evening. My friend Andrew Roberts, has made an extraordinary living on the Internet by using one tool in particular... WEBINARS! That s right; he presents information to hundreds of people at a time and recommends his product at the end of the Webinar. And he wants to show you how to do EXACTLY what he does and how he does it! www.howtowebinar.com/businesscoach Here are just a few secrets Andrew will be revealing... - Why Webinars are the most effective sales tool (second only to live events)... and how you can use them to sell more of your products and services, consistently day in day out! - 3 ways you can use Webinars to create an information product from scratch... put in the effort in - one time and sell it over and over and over! - The difference between an information Webinar and one that really sells (it s more than what you think... and you ll discover how confusing the two, will cause you to crash and burn) - How to use Webinars to Pre-Qualify your prospects so you can concentrate your marketing efforts and dollars on THEM, instead of wasting time and money on prospects who will never buy from you! - The secret ingredient to getting Big Players in your niche or industry to invite their huge email lists to your Webinar... thus exploding the size of your email list overnight! - How a successful Internet Marketer raised his sales letter conversion from 3% to 30% using Webinars... almost by magic! Bottom line... on the 70 minute Webinar, you will discover more about how to get in front of hundreds of prospects and how to grow your offline or online business by leaps and bounds... than you ve ever heard anyone reveal before! It s happening this TUESDAY especially for my valued clients and subscribers.
5 Right now, over 50 people have claimed their spots... which means only 44 spaces are left. At this rate, it s a sure bet that call will be completely booked so make sure you register below while you still have time! Here s the scoop www.howtowebinar.com/businesscoach Not only will you be able to hear Andrew talking about using Webinars to explode your business, but you ll also get to SEE and WATCH it happening in real time on your computer screen, complete with real examples! Don t miss out! Sincerely JV Partner P.S. Some have asked if there will be a replay. Technology being what it is we cannot promise a replay... so my advice is BE THERE LIVE! www.howtowebinar.com/businesscoach BEFORE WEBINAR - EMAIL #3: THE DAY OF THE WEBINAR Andrew s note: You will get best results from those who attend live, so do everything you can to entice them and attend live instead of waiting for the replay. That is why I included a reason to attend live, in the P.S. of this email. SUBJECT: [First name], only 17 space remaining... ------ Final Notice ------ HI [First name] It s your last opportunity! As of this morning, only 63 spaces remain for tonight s FREE Webinar about Wildly Wealthy With Webinars! presented by my friend Andrew Roberts. His online business DOUBLED, then TRIPLED when he started using Webinars. In fact, Webinars are one of the Easiest and Fastest ways to build an online business! Andrew will also reveal the Webinar models that have increased his online business exponentially- Webinar models that you can take and use IMMEDIATELY after the Webinar!
6 This Webinar is absolutely FREE. You will be able to see and hear Andrew on your computer, but you must register NOW to lock-in your spot! http://www.wildlywealthywebinars.com/register Here s a few secrets Andrew will be revealing... - How a successful Internet Marketer raised his sales letter conversion from 3% to 30% using Webinars... almost by magic! - Why Webinars are the most effective sales tool (second only to live events)... and how you can use them to sell more of your products and services, consistently day in day out! - 3 ways you can use Webinars to create an information product from scratch... put in the effort in - one time and sell it over and over and over! - The difference between an information Webinar and one that really sells (it s more than what you think... and you ll discover how confusing the two, will cause you to crash and burn) - How to use Webinars to Pre-Qualify your prospects so you can concentrate your marketing efforts and dollars on THEM, instead of wasting time and money on prospects who will never buy from you! - The secret ingredient to getting Big Players in your niche or industry to invite their huge email lists to your Webinar... thus exploding the size of your email list overnight! Bottom line, on this 70 minute Webinar you will discover how to explode your online (and offline) business using Webinars! In case our last messages to you didn t make it, we re sending this final reminder about tonight s one-of-a-kind Webinar. You can get the whole story here: http://www.wildlywealthywebinars.com/register See you soon, Name of JV Partner P.S. Webinars allow you to crush your competition. They are so powerful, they should be illegal! P.S.S. Andrew has something very special cooked up for those who attend the Webinar LIVE. It will be worth your while to be on this Webinar, I guarantee it! http://www.wildlywealthywebinars.com/register
7 VOICE SHOT SCRIPT Andrew s note: I average over 20% MORE live attendees at my Webinars. One of the reasons for this is using a programmed voice shot about 30 minutes before the Webinar. I use a company called VoiceShot (www.voiceshot.com) here is my script; Hi, Andrew Roberts here to remind you about our FREE Webinar called Wildly Wealthy With Webinars! The Webinar is tonight, Tuesday, (date and time)... which is in just about 30 minutes! You can hear and see me on the Webinar, Just click on the Webinar link in the email I just sent you. If you want to know how to use Webinars to get your message out and help more people while making more sales, then you need to attend this Webinar! And we ll be having an exclusive bonus for our LIVE attendees, so don t play hooky and wait for the replay or you ll miss out! Be there live! We just sent you an email, so check it all out for details. This is Andrew Roberts, saying See you tonight at (time)... which is in about 30minutes!... And if you d rather not get any more phone reminders, just press 9 or send an email to support@howtowebinar.com DURING THE WEBINAR TIP # 1 Create a Webinar presentation that gives good content, but actually makes people take action at the end. That could be calling your office for an appointment, clicking on a buy-it button for an information product or signing up for a live Webinar class. Don t make the mistake of being a popular presenter that has no sales at the end of your Webinar. My home study course will show you how to avoid that trap! I show you step-by-step how to create a presentation that gets people to pull out their credit cards and purchase your offer. What to say and how to say it! TIP # 2 Us the Poll feature during your Webinar. This will help keep your audience engaged during the presentation. They select an option on their screen and you will see the results. You can even show the results to your audience. It will also help your audience identify their own weaknesses as well as tell you what their hot buttons are. Example of a Poll questions: What is keeping you from using Webinars in your business? 1. I don t have time to learn a new technology 2. I don t know if Webinars are right for my business 3. I don t know if Webinars are worth the effort 4. I m not sure what to say on a Webinar.
8 Andrew s note: Can you see how valuable this information would be to me DURING my presentation? TIP # 3 Use the exit survey function of your Webinar service to gather testimonials and create a list of hot prospects! Example of an exit survey: 1. Did you enjoy the Webinar? 2. What was your biggest take-away? 3. Based on what you have seen tonight, would you recommend this product to your friends and family? Why or why not? 4. Do we have your permission to use your name and comments for marketing purposes? Andrew s note: The exit survey does two things for you. First, it gives you a bunch of testimonials that you can use in follow-up emails (only the ones that give you permission in Q #4) and second, it identifies those who would recommend your product, or had a great take-away, yet didn t buy your product. That might be worth picking up the phone and giving them a little nudge! AFTER WEBINAR - EMAIL #1: 30 MINUTES AFTER THE WEBINAR Andrew s note: I believe it is very important to have a fast mover bonus on your Webinar. Something to get a few people to buy quickly, so you can use that as social proof in subsequent emails. SUBJECT: *First name+, follow up from tonight s Webinar Hi [First name], Andrew Roberts here... I m working on the Webinar replay right now, but I wanted to send you a follow up from tonight s Webinar. The feedback pouring in has been nothing less than INCREDIBLE! I guess Webinars have struck a nerve...everyone wants to jump right in and do a Webinar in their niche! So to eliminate any confusion, we wanted to recap the details of the special offer I made during the Webinar. First 3 investors we will do a full critique of your webinar AND give you 2 hours of webinar consulting First 7 investors will receive a FREE ONE-ON-ONE private consultation with Andrew.
9 ---------- Deadline Alert ---------- The deadline for my SPECIAL WEBINAR PRICE for the Home Study course will expire this Thursday at (time) Take advantage of the low price by going here: Thanks again we appreciate you spending time with us tonight! Sincerely Andrew Roberts P.S. using Webinars will give you an unfair advantage. You will CRUSH your competitors. In fact, these strategies should be made illegal! AFTER WEBINAR - EMAIL #2: THE DAY AFTER THE WEBINAR Andrew s note: It is very important to give them a deadline. There must be a consequence for NOT buying now. Webinars make it easy to create a point-in-time EVENT that has built-in deadlines. This is very hard to do with static sales letters. I go through all of the different scarcity strategies in my home study course, Wildly Wealthy Webinars. SUBJECT: Replay of our Webinar from last night! Hi! Andrew Roberts here with some great news about our Webinar last night. We have the whole replay posted online for you. Which means if you missed out on the live event, had a computer problem, or just wanted to watch it again, then you can view the video of the entire event again. Here is the link for the replay: But don t forget... You can claim your Home Study course for the special LOW WEBINAR PRICE... but only until Thursday. And we have a 2-pay option if you prefer that. But after the deadline, the course returns to its original price. Save by acting quickly! OFFER DEADLINE: Thursday December 10 at 11pm (eastern)
10 You can get that by going here: A comment from last night s Webinar... -------- This is where you paste the testimonial / comment ------- Thanks again, we appreciate you spending time with us last night! Sincerely Andrew Roberts P.S. Webinars are the best sales tools on the Internet... bar none! Here are some more comments from last night s Webinar... -------- This is where you paste further comments from the exit survey. Use that exit survey for maximum results! ------- AFTER WEBINAR - EMAIL #3: THE DAY OF THE DEADLINE Andrew s note: This is your last shot at the un-decided s. Make sure you cover objections, especially the objections that they can figure the problem out on their own. Sure there s free stuff on the Internet, or books on the topic in Dymocks or Borders, but how much time, money and pan will they waste trying to do this on their own? This is the time to make your course, coaching or service an indispensible part of solving their problem. SUBJECT: Low Webinar Price ends tonight! Hi, Just a friendly reminder that the SPECIAL LOW WEBINAR PRICE for getting my Webinar Launch System Home Study course will EXPIRE TONIGHT! Some of you may be thinking that you already know how to do Webinars... or that Webinars are easy to figure out. The technical stuff is a small part of what make a successful and PROFITABLE Webinar. Very important also, is how you lay out the information in your presentation and how you craft your offer - that makes ALL THE DIFFERENCE IN THE WORLD!
11 And honestly, that is where I excel. I would love to help you craft your presentation so that people pull out their credit cards and take action... and even the people who don t buy will come away thinking the presentation was well worth their time. Sales vs. Content. Not an easy balance to achieve. But I know how to do it and want to show you EXACTLY WHAT I DO in my online Webinar course. So don t forget... The deadline for my SPECIAL LOW PRICE for the Home Study course will expire TODAY, Thursday. Save $500 by acting BEFORE the deadline! Take advantage of the low price by going here: Thanks again we appreciate you spending time with us on the Webinar! Sincerely, Andrew Roberts P.S. Don t try this alone it could cost you thousands!