Dell EMC Servers Innovation at the core of your Data Center
25 something, years ago No of www servers = 1 (vs 1.2B today) first-ever website (info.cern.ch) was published on August 6, 1991 Maastricht Treaty signed to create a European Community Intel launched the i486sx chip PC with a CD-ROM drive created by the "Multimedia PC Marketing Council", which was a working group comprising of companies such as Microsoft, Creative Labs, Dell, and Gateway Microsoft renamed OS/2 v3.0 as Windows NT Dell open a manufacturing center in Limerick, Ireland, to better serve customers in Europe, the Middle East and Africa and challenging the proprietary network server market, we introduce the Dell PowerEdge server line 2
ARE IT REQUIREMENTS EVOLVING FASTER THAN YOU? 5
Key Trends Pervasive Innovation redefines the Data Center SOFTWARE on Standard Hardware DISPLACES SPECLIAZED HARDWARE SDDC EMERGES Flash is the new DISK Disk is the new TAPE, 50~100X faster than Flash NVM EMERGES FPGA will deliver significant value for Next gen applications e.g. BIGDATA, MOBILITY RISE of CONVERGENCE AUTOMATION of SYSTEM MANAGEMENT
CIO challenge: next-generation infrastructures are needed Traditional Cloud-native Client-server scale-up apps Infrastructure resiliency ITIL-based IT processes Distributed scale-out apps Application resiliency DevOps based IT processes Coexisting IT paradigms 8
Requiring a Diverse Server Portfolio Dell PowerEdge Servers T VRTX MSeries R FX2 TOWERS BLADES RACKS MODULAR TRADITIONAL WORKLOADS CLOUD-NATIVE 9
IN A CHANGING DATACENTRE LANDSCAPE WHO SHOULD I TRUST? 10
Dell Enterprise: 20+ years of simplified disruptive innovation 2015+ 1995+ PowerEdge Launches 2000+ PowerEdge Disrupts Proprietary Server Market 2005+ Modular, DCS 2010+ Hyperscale, Converged, Embedded management Hyperconverged SDDC, Hybrid- Cloud 11
Compelling, customer-inspired innovation Industry s 1 st hyperscale-focused solutions provider Dell establishes Data Center Solutions (DCS) to meet the needs of the world s largest web & social media providers 1 st enterprise-focused microservers DCS extends storage and memory capabilities of microservers for Content Distribution Network (CDN) Embedded Management vflash Storage Open Compute Project Dell DCS helps get OCP off the ground with Wildcat and Spitfire server solutions Ground-breaking MDC power efficiency Dell DCS produces the industry s lowest PUE (1.014) Tier1 to optimize Hadoop 1 st 64-bit ARM server Dell and Applied Micro showcase Mustang (ARMv8) Enterprise-class App Acceleration Office-optimized Converged IT Distributed VRTX System 2007 2008 2009 2010 2011 2012 2013 2014 2016 12 Industry s 1 st microserver Dell DCS invents the microserver category with Fortuna (VIA Nano) for European web hosts Energy Smart Servers 1 st external PCIe chassis Dell DCS develops the PowerEdge C410x expansion chassis in cooperation with TACC to meet growing needs for HPC accelerators 1 St ARM server development Dell DCS begins research & initial development of first ARM-based low-power enterprise servers Key OpenStack supporter Dell is a founding member of and leader in the OpenStack community 1 St server with compute, storage and GPU sleds in unified chassis Dell DCS introduces Scorpion to provide unmatched performance flexibility for TACC s Stampede supercomputing project Express Flash PCIe SSD 2 nd Gen Intelligent Infrastructure One million cloud servers shipped Dell DCS cementing its position as the densityoptimized server leader NFC enabled server management NVMe PCIe SSDs Agent-free monitoring of storage 1 St 25GbE servers Dell announces industry s first servers with 25GbE connectivity driven by needs of hyperscale cloud service providers
SHOULDN T SELECTING A MODERN COMPUTE PLATFORM BE EASY? 13
TRADITIONAL MODULAR The Dell EMC Enterprise Server Portfolio PowerEdge T PowerEdge R PowerEdge VRTX PowerEdge FX PowerEdge M PowerEdge C Extreme Scale Infrastructure Tower platforms optimal for remote offices, small and medium businesses Rack-optimized designs for improved density in medium and larger businesses Integrated IT platform designed from the ground up for office environments Redefining data center converged architecture Blade platform for datacenters needing maximized density and efficiency Optimized for distributed workloads, scaled-out applications and cloud deployment Solutions specifically tailored for the large scale-out application deployments 14 General Purpose Distributed Applications
Best of Breed x86 Server Ecosystem Broad spectrum of simple-to-complex requirements 100s OS VIRTLN DB APPs 296 NIC PSU idrac RAID HBA PLATFORM CHOICES 2961 STORAGE OPTIONS 116 MEMORY OPTIONS 36 CPU OPTIONS 8 BASE CHASIS OPTIONS UNIQUE CONFIGS R730 15
PowerEdge Compute Engine for Solutions Powering a large portfolio of solution platforms PE Compute Engine for DSS PE Compute Engine for 28+ Storage Appliances PE Compute Engine for VxRail & XC Series PE Compute Engine for Precision 7000 Series SC Series NX, NAS DR, Backup & Dedup Ready nodes Hybrid Cloud 16
Blueprint Solutions Key Priorities HPC Data Analytics Business Apps Software Defined Infra. Hybrid Cloud READY Nodes READY Bundles READY Systems EHC/NHC Hybrid Cloud Not just a server: Tested & validated Deployment guides Sizing guides Factory or merge center configuration Accelerated quoting Not just a bundle: Tested & validated Deployment guides Sizing guides Deployment services Accelerated quoting Additional value adds (ie Benchmarking) Not just CI / HCI: Workload validation & certification on top of Engineered Systems Deployment guides Sizing guides Additional value adds (ie related documentation & tools) Not just a Cloud: Performance characterization Sizing guidance Workload deployment automation Full Lifecycle automation Single Support Turnkey Workflows Cloud bursting guidance Product Non reducible offer supported as one. Infrastructure or Software (Dell EMC Servers, Storage, Networking, Data Protection) Reference Architectures Prescriptive architecture design built on a selective hardware and software to simplify customer deployment Engineered Systems Turn-key, full lifecycle for all elements, pre-integrated & optimized for a given workload or use case + additional engineering value-add (vblock, VxRack, VxRail, XC) 17
Example: Blueprints Applied to Hybrid Cloud Solutions Under Investigation Under Investigation Hybrid Clouds on CI/HCI Ready Bundles Ready Bundle for Red Hat OpenStack EHC VxRail E-Series Self-Service Hybrid Cloud : EHC Family EHC (and NHC) VxRail P-Series EHC VxBlock EHC (on FLEX) VxRack SDDC EHC (on SDDC) (VxRack SDDC Virtualization + Public Cloud Attach PowerEdge T330 Virtualization with Admin as a Service PowerEdge Rack Servers Virtualization with Admin as a Service NSX Add-on DP Add-on Self-Service Catalog Hybrid Use Cases for Public Cloud Full VMware SDDC Stack Integrated Data Protection VERY SMALL SMALL SMALL/MEDIUM MEDIUM LARGE / X-Large LARGE / X-Large LARGE / X-Large Entry ~ $5K Entry ~ $25K Entry ~ $137K + PS ~675K + ~$1.1M+ ~$1.1M + ~$1.1M + 2H CY 17 2H CY 17 2H CY 17 Available Today Available Today Available Today 2H CY 17 18
PowerEdge FX2 Series Individually tailored IT platform for Enterprise Data Centers FX2 2U chassis houses flexible modules FC830 Full-width 4-socket 19 A revolutionary design for IT platforms that integrates servers, DAS storage, networking and management in a 2U chassis to enable a workload-optimized infrastructure. The FX systems architecture is a harbinger of the likely future direction of mainstream enterprise servers. Forrester Research FC630 Half-width 2-socket FC430 Ultra-dense 2-socket FM120x4 Half-width 4 microservers FD332 Half-width 3x per FX2 16x 2.5 devices
CAN MY SERVER PLATFORM REALLY HELP ME INNOVATE? 20
Key innovations to accelerate workloads Use Flash to feed data to I/O starved applications Hybrid storage: capacity and performance With flash-dense configurations, move data closer to compute, eliminate bottlenecks, and deliver up 10.5x faster online transactions. Your people aren t waiting on information, they re acting on it. Combine both ultra-dense low latency SSDs and high capacity hard drives to increase performance by up to 11X while delivering the capacity for triple the users. Deliver greater usage for every inch of your datacenter. More efficient disk utilization with SDS Turbocharged performance with caching SDS-optimized controllers. Expandable high performance networking. Double the storage throughput. Reap the efficiencies of software defined storage. Application acceleration delivering extraordinary application performance, scalability and data integrity. Greater rewards should not have to come with greater risk. 21
Maximizing enterprise application performance, v3 Accelerate database 9X performance using SAS SSD s and SanDisk DAS Cache over HDD s 8X Performance using all SAS SSD s vs HDD s Less cost and 19% 23% more performance using SAS SSD s, HDD s, San Disk DAS Cache World Record holder BW-EML benchmark SD Tier 2 benchmark 26% R930 over R920 world record on SAP BW- EML benchmark 22% Improvement over R920 on SAP SD benchmark 4X Performance increase over R910 and SQL 2008 Performance increase on OLTP workload using 42X Express Flash NVMe SSD drives on R920 22
OpenManage Innovations Embedded system management - idrac idrac QUICK SYNC Zero Touch AUTO CONFIGURATION idrac HTML5 VIRTUAL CONSOLE idrac DIRECT Server inventory, configuring, health status using Android mobile device Eliminates time-consuming manual configuration and otherwise possible errors Virtual console for secure remote management w/o the need for Java plugins at-the-box server troubleshooting via USB with idrac GUI OOB AGENT FREE MONITORING AGENT-FREE REAL-TIME RAID MANAGEMENT idrac8 EASY RESTORE Service Tag idrac license BIOS, idrac & LOM settings AT-THE-BOX CONFIGURATION CPU, I/O, Memory usage metrics w/o OS-based agents server storage management directly from idrac Automatically restores HW settings after a motherboard or part replacement Complete and easy configuration of server locally via an XML file 23
REF: IDC Security Forecast- 2015 PowerEdge Security PowerEdge 13G Server Platform Threat Mitigation 1 2 Secure patching of software Protected firmware updates 3 Prevention against 4 server tampering & identity spoofing Hardware access control 5 Servers are the foundation for enterprise security. First, they must be secure and trusted, and they must connect with other servers in a trusted manner by building a solid chain of trust. Secure Server Design Development Cycle Second, all upgrades, changes, and maintenance made to them must preserve this security and trust across its lifecycle 24
Making technology more accessible Dell gives organizations of any size the power to do more CAPABILITY Deliver superior long-term value Make the powerful easy to use COST Drive out inefficiency COMPLEXITY 25
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