BUILT FOR BUSINESS. 10 Reasons BlackBerry Smartphones Are Still the Best Way to Do Business. Whitepaper

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1 BUILT FOR BUSINESS 10 Reasons BlackBerry Smartphones Are Still the Best Way to Do Business Whitepaper

2 10 Reasons BlackBerry Smartphones Are Still the Best Way to Do Business It doesn t matter what device ownership model your organization is using today BYOD (Bring Your Own Device), corporate-owned, COPE (Corporate- Owned, Personally Enabled) or a blend your mobile employees need smartphones that can deliver on their specific needs and wants.

3 A device for every user BlackBerry 10 devices are built for business, and there s one suited to every user in your organization. Find out why there s still no better way to get it all done, day in, day out. BlackBerry Z30 BlackBerry Q10 Designed for the most intense users. Brainstorm, share, create and collaborate like you re in the same room. Experience the most effortless typing experience yet with the classic BlackBerry Keyboard re-engineered to ensure you get everything done faster. BlackBerry Z10 BlackBerry Q5 The all-touch way to use your smartphone for the hardest work, all-out fun, and everything in between. Apps, games, music, and a QWERTY keyboard that delivers a fast, effortless experience that flows with you.

4 Whichever devices your users choose, here are just a few of the reasons they ll love BlackBerry 10. 1. BlackBerry Hub Notice the blinking red light? Now it s even easier to stay close to what s important to you. Peek into the BlackBerry Hub from any app or screen with a swipe. And effortlessly flow in and out of your messages and conversations as they unfold in real time. With tools to help you sort, prioritize, and take action on all of your conversations, BlackBerry Hub helps you stay responsive and in control. You can respond to key communications from one place, with built-in support for email, Facebook, BBM, Twitter and LinkedIn messaging. That s because all notifications and connection requests are integrated and organized. Just pull aside the task you re working on to see your notifications, and if there s nothing urgent, get right back to what you were doing. With the latest BlackBerry 10 update (v10.2), your BlackBerry Hub includes a new Priority section. It highlights your starred conversations, messages from people who share your last name, and any emails marked as important but you have full control over what appears here. Sharing is now faster, too. Your device learns who you share with most often and through which apps, bringing both to the top of the share menu to save you steps. 2. BlackBerry Keyboard BlackBerry has always been known for providing a great keyboard experience that allows you to type with speed, accuracy and confidence. On-screen or physical, the BlackBerry 10 keyboard goes a step further it learns how you write and adapts to how you type. It understands what you want to say and suggests words to help you type faster, more accurately and with the least amount of effort. Respond to emails, stay connected with BBM, or work on an important document on the go. Get the best typing experience whatever your style. And with v10.2, the BlackBerry keyboard is even better. New tones for keys like Shift, Alt and Backspace improve your typing confidence when you re not looking at the screen. And BlackBerry 10 devices now come with automatic language recognition: if your device sees you composing messages in English, French and Spanish, those languages are set up for you. There s nothing more to do.

5 3. BBM Video with Screen Share BBM is the best way to connect with friends, family and co-workers for free, in real time. As you may know, BBM is now available on ios and Android devices as a free download from www.blackberry.com/bbm. Share your thoughts and experiences with instant messages, pictures, and voice notes. And know when your messages are delivered and read. You can also share and be seen with BBM Video. Turn a BBM chat into a BBM Video conversation on the fly with just a tap, and catch up face to face. Plus, with new BBM Groups, you can use Screen Share to share videos, webpages, pictures or presentations with your contacts, and get feedback in real time. You can even let your friends see what you re looking at through your camera. And now BBM Video comes with BlackBerry Natural Sound a patented technology exclusive to BlackBerry that makes conversations feel more personal, present, realistic and natural. BlackBerry Natural Sound allows you to hear your BBM Video and Voice chats more clearly and accurately, like you re in the same room. 4. Time Shift and BlackBerry Story Maker Time Shift is a feature that s unique to BlackBerry 10. It lets you create the perfect photo by shifting forwards or backwards in time, pinpointing the best shot of each person down to the millisecond. Open one friend s eyes and catch another smiling then combine them in the same photo. Create the perfect photo by shifting forwards or backwards in time. And with a new app called BlackBerry Story Maker, you can weave photos and movies together, add music, and build a full 1080p HD video. Share it with your social networks, upload it to your Box or Dropbox account, and share your memories with the people who matter for fun and for work, too. 5. BlackBerry Balance BlackBerry Balance offers the most seamless, secure, and user-friendly way to satisfy both personal and corporate needs, without compromising on either. All of your personal apps and information are kept separate and private from work data and apps, which are fully secured and controlled by your company. The two stay divided, but you can switch between work and personal quickly and easily. Forget carrying two smartphones: Having one device for work and personal use has never been easier. Note: BlackBerry Balance requires that your company is using BlackBerry Enterprise Service 10 (BES10). To find out more and to sign up for a FREE 60 day BES10 trial, head to blackberry.com/bes10. 1 WORK PERSONAL

6 6. BlackBerry World and BlackBerry World for Work BlackBerry World is the place to discover and download all sorts of applications, games, videos, feature films, TV shows, and of course, great business and productivity apps. With personalized recommendations based on your previous downloads, it s fast and easy to get the content and applications you want. And with BlackBerry World for Work, your company can easily deploy, manage, and secure mandatory and recommended BlackBerry apps through a corporate app storefront. Accessed through the Work Space on your BlackBerry 10 smartphone, it makes finding and downloading apps that have been recommended or whitelisted by your company simple and fast. Your IT department can also push applications straight to the Work Space on your device, eliminating any effort on your part, and your Personal Space isn t affected at all. 7. Social Integration Get the latest on the people who matter most with the smart and socially integrated BlackBerry Hub, calendar, and contacts. Apps are seamlessly integrated, which puts the latest information at your fingertips, so you can build stronger relationships and make the most of every opportunity. Peek into the BlackBerry Hub from any app to view all your messages organized in one convenient place, then glance at your calendar to see what s on the agenda for the day. Establish instant rapport using the People view to see meeting attendees and their latest social updates. And with BBM Now (available in v10.2), BBM conversations and text messages will find you wherever you are. Quickly respond to an important message without having to stop what you re doing, to keep your business flowing. 8. BlackBerry Remember BlackBerry Remember helps you turn ideas and content into action. Capture content from anywhere on your BlackBerry 10 device an email, voice note, webpage or picture and send it instantly to BlackBerry Remember. Group these items into tasks, projects or categories, and assign priorities so you ll get things done on time. Or sync important tasks with your Microsoft Outlook calendar and flag projects so they re easy to find later. All that s left to do is cross things off your BlackBerry Remember to-do list.

7 Create, view, edit, present and share documents on the move. 9. Documents To Go With Documents To Go, you can create, view, edit, present and share documents on the move. It s an all-in-one application that supports Microsoft Word, Excel, and PowerPoint, PDF documents and other files and attachments. And with Documents To Go InTact Technology, 100% of the original file formatting is maintained no matter where you view or edit documents. So you can present PowerPoint slides, mark up a contract or update the latest sales charts with complete confidence. Documents To Go is built right in to every BlackBerry 10 device, and is also available for ios and Android devices (when managed by BlackBerry Enterprise Service 10 with Secure Work Space). And BlackBerry 10 takes the hassle out of finding and viewing your attachments. Instead of searching through a bunch of messages to find a file you need, switch to Attachment view to see them all in one place. View all the attachments across the messages in the BlackBerry Hub or filter attachments by conversation (a specific thread) or account (e.g. attachments connected to work email only). 10. File Manager and Work Drives File Manager helps you stay organized by managing content and files in an intuitive way: copy, paste, zip and unzip, rename, search, share and more. Easily save files and attachments, and instantly access and share your documents, media files and other information stored in the cloud with Box and Dropbox integration. And, BlackBerry Work Drives lets you remotely access, edit and manage content located on your enterprise network drives. Use native BlackBerry 10 apps like File Manager and Documents To Go to create, update and manage files and folders. Attach documents from your network to an email for easy sharing and save email attachments straight to your corporate network right from your smartphone.

8 Those are 10 great reasons. But we couldn t stop there so here s one more. 11. BlackBerry Browser The BlackBerry Browser has been completely re-invented to help you quickly scan, read, and share online content. Immerse yourself in all the Internet has to offer, from images to videos to games. Online reading is easier too, thanks to Reader mode removing page clutter at the touch of a button. Web pages load incredibly fast, render beautifully, and are formatted to your screen. And since the BlackBerry Browser is integrated with BBM and your social networks, you can instantly share a great article or new music video with your contacts using the service of your choice. And over time, it remembers your preferred sharing method for an even faster user experience.

9 Find out more about BlackBerry 10 devices for business at blackberry.com/business EZ PASS Free perpetual BES10 licenses for all existing BlackBerry and other MDM licenses. Limited time offer. 2 Learn more at blackberry.com/ezpass 1 60-day Free Trial Offer: Limited time offer; subject to change. Limit 1 per customer. Trial starts upon activation and is limited to 50 Silver licenses for BlackBerry devices and 50 Gold licenses with Secure Work Space for ios and Android. Following trial, customer must purchase service to continue use of product. Not available in all countries. A trial system can be upgraded to a production system at any time by adding a production key purchased or acquired from an authorized reseller. When a system is upgraded to production, the trial licenses will no longer be available. 2 Between now and January 31, 2015. Additional Terms and Conditions will apply. ios is a registered trademark of Cisco Systems, Inc. and/or its affiliates in the U.S. and certain other countries. ios is used under license by Apple Inc. Apple Inc does not sponsor, authorize or endorse this brochure. Android is a trademark of Google Inc. which does not sponsor, authorize or endorse this brochure. 2014 BlackBerry. All rights reserved. BlackBerry, BBM and related trademarks, names and logos are the property of BlackBerry Limited and are registered and/or used in the U.S. and countries around the world. All other trademarks are the property of their respective owners.