HOW TO AVOID STORAGE. Leveraging Flash Memory and Breakthrough Architecture to Accelerate Performance, Simplify Management, and Protect Your Data

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HOW TO AVOID THE SINS OF STORAGE Leveraging Flash Memory and Breakthrough Architecture to Accelerate Performance, Simplify Management, and Protect Your Data NIMBLE STORAGE: PAGE 1 www.rdc.uk.com 1

S ome storage and backup mistakes could be called sins - - Sin #1: Spending too much on storage, and getting too little in return. Common primary enterprise applications (such as email, demand high-performance storage. Consequently, many organizations are spending big percentages of their IT wasted because only a small subset of application data is actually accessed by these applications on a regular basis, typically only 5-15% per day. Some solutions try to address this by auto-tiering the colder, less frequently solutions are typically slow to respond, often taking where the hot and cold sections of the data may - kinds of applications. Nimble s breakthrough CASL architecture combines eliminating the need for for primary storage and a separate disk-based backup age, backup, and disaster enterprises can now replace multiple traditional storage infrastructure and management costs. PRIMARY PRIMARY PRIMARY D2D BACKUP NIMBLE 2

Sin #2: Refusing to address the shortcomings of traditional backup technology. the switch to disk-based backup, for many of them this solution has only addressed their most pressing percentage of these organizations continue to deal with the remaining shortcomings of traditional backup, including long backup windows (in some cases extending through the entire weekend and well into icant loss of data when operations must be restored from a backup. All of these shortcomings arise from the fundamental - - and backup storage into a single array, dramatically cutting costs primary and backup storage and restores can be performed in just seconds, not hours or days like existing solutions. The Nimble approach eliminates the - head by eliminating the need to manage a separate backup www.rdc.uk.com 3

Sin #3: Not implementing an adequate disaster recovery plan. - threshold of IT budgets year after year. For medium-sized organizations, the cost, complexity, and WAN bandwidth requirements of are hard to justify when weighed against the disaster. As a result, many mid-sized enterprises still tions, such as off-site tape shipment, which backup based replication technology as a compromise solution, because this model imposing the huge bandwidth requirements mote Nimble Storage array. CASL only transfers highly compressed incremen- WAN. Remote replicas are primary data copies that can be quickly accessed in - remote array without the intermediate system from a backup solution. tion to the offsite Nimble array, making it up to 20x faster than leading SAN second Nimble array at a remote location, enterprises of all sizes can now Primary Storage Offsite DR 4

Sin #4: Allocating too many IT resources to storage administration instead of driving critical business initiatives. - management of the backup processes for these solutions to keep weekly backups on track and within backup windows, and to support ongoing restore requirements. Sin #5: Not empowering users to restore their own data. For many IT organizations, a large proportion of data re- drain on the IT team s time, as well as unnecessary delays and frustration for end users. To address these issues, their handling of deleted item retention. For example, Micro- for 14 days by default, in a way that lets end users restore their own accidentally deleted items. Similarly, Microsoft retains items for two weeks to facilitate end user restores. by extending the retention periods from the standard two the potential performance impacts that could result from maintaining larger amounts of older, deleted items for longer periods of time. Designed for the IT general- terface eliminates the complexity of managing separate storage, backup, and DR application and data protec- can be created in just three steps. What s more, Nimble Protection Manager simpli- tion-consistent backups and replicas for Microsoft and Nimble Storage arrays en- or emails, allowing end-user capabilities such as Windows, or the Deleted Item Restore in MS Exchange, thus reducing the reliance on administrator- www.rdc.uk.com 5

Sin #6: Assuming capacity optimization (or deduplication) only applies to backup data. While the concept of backup capacity optimization (or today, fewer organizations are aware that simple, claim to offer primary capacity optimization solutions - tions like email and databases. Sin #7: Thinking that a full-featured enterprise SAN is out of reach. ered a wide range of options to mid-sized organiza- - SAN functionality, because of the premium pricing Unfortunately, much of the potential of networked storage is lost when deploying a SAN without built-in tion, snapshots, capacity optimization, and application integration. Nimble s CASL architecture all data. Existing primary storage architectures cannot effec- sion because they store data as CASL was designed to support in compressed storage. With Nimble, stored data is typically compressed 2-4x. and separate disk-based back- slashes infrastructure costs, reduces energy consumption, and minimizes rack space requirements. With the Nimble CS-Series arrays, enterprises the cost of multiple-component solutions from existing storage 6

About Nimble Storage Nimble Storage has developed the world s first converged storage, backup, and disaster recovery solution, fundamentally changing the economics of storage for the midsize enterprise. Nimble s breakthrough CASL architecture enables users to reduce capex by 60% versus existing technologies, save 90 days of snapshots, and reduce backups and restores from days to seconds. Nimble Storage does not require a separate restore from secondary storage to primary storage and is easily integrated into virtualized server environments. What s more, Nimble Storage provides a simple, cost-effective disaster recovery solution that delivers business continuity and long-term data protection. About Response Data Communications Established in 1995 Response Data Communications (RDC) have successfully delivered leading edge, secure, high performance, strategic enterprise IT and communication solutions in partnership with their award-winning portfolio of vendors. Working on a focused set of world class complementary technologies including; business IP telephone systems, hosted VoIP, unified communications, mobility, contact centre, WAN optimisation, storage and scale-out technologies, cloud networking, network analysis, wireless security, ethernet encryption and data centre networking. Response Data Communications have the knowledge and experience to ensure successful integration with existing environments, while maximising effectiveness, efficiency and profitability. Response Data Communications Nimble Storage EMEA Partner WORLD HEADQUARTERS 2645 Zanker Rd. San Jose CA 95134 USA LONDON OFFICE RESPONSE DATA COMMUNICATIONS 11-12 Tokenhouse Yard, London, EC2R 7AS, UK. Tel. +44 (0) 207 871 0800 www.rdc.uk.com @NimbleStorage @ResponseData Copyright 2011 Nimble Storage. All rights reserved. The Nimble Storage logo and Nimble Storage are registered trademarks in the United States and/or other countries. All other copyrights and trademarks herein are the property of their respective owners. Specifications are subject to change without notice. Part #850-1312-01