Connected vehicle cloud 17.1 Commercial presentation 2017.07.01
The evolution of the automotive industry 2017 2020 2025 2030 A vehicle can generate 1 GB of data per second By 2020 automakers could make more money selling vehicle data than the actual cars* There will be more than 700 million connected cars in 2025, most of which will have embedded connectivity. In the early 2030s, the autonomous taxi market could be worth $10, 5 times the value of vehicle sales today* Creating a huge opportunity for the automotive industry Ericsson Cloud Commercial Presentation Ericsson AB 2017 June 2017 Page 2 * http://money.cnn.com/2017/02/07/technology/car-data-value/index.html
THE FOUR MEGA TRENDS CREATES NEW OPPORTUNITIES Connectivity Software Defined Car Electrification Automation Multi-industry ecosystems ITS, multidimensional infrastructure New Business Model Connected Automated Mobility Ericsson Cloud Commercial Presentation Ericsson AB 2017 June 2017 Page 3
Key considerations for automotive oems How to adjust to be more software focused, as vehicle data becomes increasingly valuable How to build a system to futureproof coming driver demands How to capitalize vehicle data in a secure manner Enabling quick service deployment and building for the future is key to stay relevant Ericsson Cloud Commercial Presentation Ericsson AB 2017 June 2017 Page 4
Gear Up! with Ericsson s Connected Vehicle Cloud Marketplace Agile and quick onboarding of new services in the eco-system Cloud Platform Continuous deployment and fastpaced service innovation for your vehicles Create a top class driver experience of seamless connectivity with up to date and relevant services with enabled telematics and infotainment Ericsson Cloud Commercial Presentation Ericsson AB 2017 June 2017 Page 5
Gear Up! with Ericsson s Connected Vehicle Cloud Enabling application services such as Digital Key Remote Car Diagnostic Marketplace Agile and quick onboarding of new services in the eco-system Cloud Platform Continuous deployment and fastpaced service innovation for your vehicles Ericsson Cloud Commercial Presentation Ericsson AB 2017 June 2017 Page 6
Continuous deployment and fast-paced service innovation for your vehicles Unlocking Service Innovation Ericsson New service launch even on a weekly basis Continuous deployment Automotive OEM 3 rd Party dev Cloud Platform Powered by Ericsson IoT Accelerator Ericsson Cloud Commercial Presentation Ericsson AB 2017 June 2017 Page 7
Continuous deployment and fast-paced service innovation for your vehicles Speedy development Quick to deploy Software Development Kit Containerized Micro Services Well-defined APIs Continuous Integration Continuous Deploy Flexible & Scalable Cloud Environment Blue-Green Deployment Cloud Platform Powered by Ericsson IoT Accelerator Ericsson Cloud Commercial Presentation Ericsson AB 2017 June 2017 Page 8
Agile and quick onboarding of new services in the eco-system Fleet Operator Automotive OEM Driver & Owner Delivery company Insurance company App developer Content provider Support center Repair shop Orchestration of vehicle data Consent management Automated partner management Billing and settlement Marketplace Powered by Ericsson IoT Accelerator Ericsson Cloud Commercial Presentation Ericsson AB 2017 June 2017 Page 9
Agile and quick onboarding of new services in the eco-system Two levels of secure consent rights (Driver & OEM) Consent Management Connected Vehicle Cloud Consent Management Access right management to platform services based on ABAC Partners User Services $$$ Vehicle $$$ After-market sales User Services Flexible, meta-data driven architecture for billing & settlement Supporting Billing Of Behalf Of (BOBO) setups and complex account hierarchies Rapid creation and agile integration of customer business models and partner offerings Marketplace Powered by Ericsson IoT Accelerator Ericsson Cloud Commercial Presentation Ericsson AB 2017 June 2017 Page 10
Time to gear up! Ericsson s Cloud is the single point to which a vehicle needs to connect Open up to stay ahead! Transform the vehicle to be a software defined car Act now! Rapidly deploy and integrate services, content and applications in your connected vehicles. Make it a win-win-win! Unleash the power of partner innovation - for you, your customers and your partners Ericsson Cloud Commercial Presentation Ericsson AB 2017 June 2017 Page 11
commercial model Key benefits Ericsson Cloud Priced per Vehicle Pay only for the functionality & resources consumed Delivered aas Always up to date Scalable from PoC to industrialization Marketplace Powered by Ericsson IoT Accelerator Cloud Platform Powered by Ericsson IoT Accelerator Guaranteed Functionality through SLAs Low commercial risk Ericsson Cloud Commercial Presentation Ericsson AB 2017 June 2017 Page 12
Trusted partner for connected vehicles CONNECTIVITY FLEXIBILITY SCALABILITY FUTURE PROOF SECURITY Ericsson Cloud Commercial Presentation Ericsson AB 2017 June 2017 Page 13
Ericsson Cloud Commercial Presentation Ericsson AB 2017 June 2017 Page 14 Let s talk!
Ericsson Cloud Commercial Presentation Ericsson AB 2017 June 2017 Page 15