CAMPAIGNER MAGENTO EXTENSION SETUP GUIDE

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CAMPAIGNER MAGENTO EXTENSION SETUP GUIDE This setup guide will help you integrate Magento with your Campaigner account. A API Settings API username/password You must enter the API credentials for your Campaigner account. B General Enabled Must be set to Yes. Subscribe on checkout This will give you the option to choose your subscription type during the checkout process. You can make your subscription an opt-in, opt-out, or force a subscription for everyone. If you have a customized checkout, this feature may not work properly as we cannot display the subscribe checkbox on customized checkouts without modification. The Force Subscription option should still work as it does not depend on interacting with your custom checkout. Please contact us if you require assistance integrating Campaigner with your custom checkout. List & additional subscription options These are all of your Lists from within Campaigner. Choose which List you wish to subscribe your customers to. This is required to be able to email subscribers from your Campaigner account. You can also optionally select additional Campaigner lists; the lists you select will be available as newsletter subscription options in Magento. After entering your API Username and Password, press the Validate button and once the credentials have been validated press the Save Config button. Save latest order information Selecting Yes will update a subscriber s record with detailed information for up to three products per order. For each product, the following fields will be sent: Product Name Parent Name (for complex products) URL Image URL Description This information can be used to personalize your emails for Product Review emails, Thank You emails, etc. Old information will be erased when a new order is made. Store field to send If you re managing multiple stores, this identifier will make it easy to segment subscriber information by store in Campaigner. Trigger Campaigner workflows Choose whether or not list membership and/or subscriber information updates that occur in Magento will trigger applicable Campaigner workflows.

C Field Mappings Billing address fields mapping This allows you to access which address fields you wish to map to Campaigner. Customer fields mapping This allows you to access which customer fields you wish to map to Campaigner. Shipping fields mapping This allows you to access which shipping fields you wish to map to Campaigner. This includes Shipping Code, Shipping Description, Tracking Carrier Code, Tracking Title, and Tracking Number. D Abandoned Carts Add abandoned carts to Campaigner Selecting Yes will update a subscriber s record with detailed information for up to three products per abandoned cart. For each product, the following fields will be sent: Product Name Parent Name (for complex products) URL Image URL Description This information can be used to personalize your emails for Abandoned Cart emails. Old information will be erased when a new cart is abandoned. Time This is the amount of time before a cart is considered abandoned. List This is the list that you will put abandoned shoppers into. Some companies like to make this a separate list that a user can unsubscribe from. Capture guest emails When enabled, this feature will capture guest emails from various forms within the site to be used with Abandoned Carts. Abandoned cart sequences Add a sequence value to each abandoned cart This will allow you to assign a sequence of values to your subscribers, one for each abandoned shopping cart. For every abandoned cart, the next value in the list will be applied and over write any past values that were assigned. Scope Share abandoned cart sequence across all subscribers to capture a broad sample of abandons for a special promotion you plan to send to a subset of contacts, or track the sequence per-subscriber to trigger personalized, automated follow-up messages in Campaigner. Database field This is the field within Campaigner that the sequence will be stored in. Options Put a list of sequences that will help you identify and filter for A/B testing your abandoned cart process. This can include any identifying information and can include as many as you want, with one entry per line. Or Example: A 1 B 2 C 3 4 5

E Campaigner Signup Form Show Campaigner signup form This will allow a pop up on your homepage that shows a Campaigner form for capturing email addresses. URL to signup form Input the Form URL given to you from within your Campaigner account. This is given after you design and save a signup form. Delay before showing This will be the amount of seconds before the popup shows. Recurrence This is the time until the Signup Form displays again for any particular visitor. Width of form Should correlate with your signup page design to properly show your entire message. Height of form Should correlate with your signup page design to properly show your entire message. Opacity of background This will determine the darkness of the users screen, outside the popup. Test signup form Allows for testing without saving the configuration. Activate signup form Activates the form with the above settings. F Transactional Emails This component requires that an SMTP server be set up in your Magento installation. To prevent potential conflicts, if a separate extension is already handling transactional emails in your Magento installation, please download and install the version of the extension that doesn t include the SMTP relay component (available here). In Campaigner, create an SMTP user to use within Magento: 1. Under the My Account menu, click Manage Users. 2. Click the CREATE NEW USER button. 3. On the User Profile tab, specify all required fields. 4. On the Role & Permissions tab, select SMTP user in the user role drop-down. 5. Click the Save & Close button to create the user. 6. After the user is created, edit the user and click the SMTP Preferences tab to set your SMTP preferences. In Magento, configure transactional emails to send via Campaigner SMTP Relay: To prevent potential conflicts from occurring, it is recommended that you uninstall any other SMTP modules you have installed before you begin using Campaigner SMTP Relay. 1. Under the Campaigner menu (in the side navigation), click Configuration. 2. In the collapsible Campaigner menu, click SMTP Relay. a. Use Campaigner SMTP Relay for sending emails: Set to Yes. b. SMTP Port: Set to 25 by default; modify if necessary. c. SMTP Encryption: This is optional. If using either TLS or SSL, you will need to specify the port accordingly; TLS is available on port 587, and SSL is available on port 465. d. SMTP username: Enter you Campaigner

SMTP Relay username. g. SMTP password: Enter you Campaigner SMTP Relay password. 3. Click the Save Config button to save your changes. View transactional email reports in Campaigner In Campaigner, you can view both summarized and detailed reports on all transactional email activity generated through Magento. You can export, print, filter reports by time slice, and more! Reports are collected per SMTP user on your Campaigner account, so if you re managing multiple stores in Magento, you can configure transactional emails to send via Campaigner SMTP Relay using separate SMTP user credentials for each store, and then view messaging reports for all of your stores separately in Campaigner. G Purchase Behavior Targeting Send orders to Campaigner Select Yes and enter a valid API key to automatically send the details of any order placed in Magento to your Campaigner account. This information will appear under the e-commerce tab (contact Campaigner if you do not see this tab in your account). Order details include: Order Id Subscriber email Purchase date & time Status/State Order items including SKU, product name, description, weight, quantity, unit price, & total price API key To automatically send order and product information to Campaigner, you must enter an API key that s tied to an API user on your Campaigner account (for example, this can be the same API user as the one specified under API Settings ). After entering your API key, press the Validate button; once the credentials have been validated, press the Save Config button. Please note that this API key is also required for the Manual Sync feature for both orders and products. Send orders based on state or status Choose in which states or statuses an order must be in before it can be sent to Campaigner. Orders will only be sent the first time one of these states or statuses is encountered. This information will appearas the Order Status (regardless of whether it is a state or a status in Magento) in Campaigner. Send orders in the background Selecting Yes will send orders to Campaigner in batches via an hourly background process. Selecting No will send orders in real-time, as they occur. Enabling this feature is highly recommended for high-traffic stores. Send in background only Selecting Yes will prevent any custom applications you may have that impact the order status/state directly in Magento from triggering a real-time send to Campaigner. Enabling this feature is highly recommended for high-traffic stores. If you re managing multiple Magento stores, please note that order, product, and product category information will not be tagged with a store indicator in Campaigner. To easily differentiate between stores when filtering or creating segments in Campaigner, ensure your SKUs are unique for each store, or consider using multiple Campaigner accounts.

Automatically sync product and product category information Enable this to send any updates you make to product and/or product category information to Campaigner via a background process. The product information sent includes: Product name Category Long & short description Image & URL Sale price Weight H Manual Sync Sync customers Use this feature to manually send Magento subscriber information to Campaigner, including basic details about the latest order, abandoned carts, as well as set list subscription. Only subscribers updated in the past year can be sent. Sync orders Use this feature to manually send order information to Campaigner for any orders created in a given period of time over the past year. If you choose to include orders that have already been sent, these will be updated accordingly in Campaigner. Sync products Use this feature to manually send all product and product category information to Campaigner. Note that products & product categories are automaticallyadded to and updated in Campaigner when ordersare sent, as well as any time you make changes to them in Magento (if the related feature is enabled). I Troubleshooting Enabling this feature before testing your extension will provide valuable feedback from your Magento store. This information is valuable to Campaigner and our developers when addressing any issues or problems that may arise.