How To Deliver Faster In-branch Applications While Offloading The Enterprise Network Lorenz Jakober Sr. Product Marketing Manager Akamai Technologies
? Can my enterprise network support the digitizing of my business?
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HD Digital Innovation Is Overwhelming Enterprise Networks Digital Displays Guest WiFi Omnichannel Apps HD Video SaaS Enterprise Apps Online Training Branch According to Gartner average enterprise bandwidth will increase by up to 50% per year Social Media Social Networking Mobile Apps 7 Source: Gartner: How to Cost-Justify WAN Optimization
Enterprise Networks Will Continue To Be Constrained How much bandwidth is available in your average store/branch location? Less than 1Mbps 16% 64% say less 1Mbps to 2Mbps 36% 2Mbps to 3Mbps than 4 25% 3Mbps to 4Mbps 9% 14% More than 4Mbps "75% of IT teams will not be able to buy more bandwidth to address exponential traffic growth Nemertes Research "Our offices are scattered around the U.S., including some in rural locations where we cannot upgrade the bandwidth even if we wanted. Henry Jo, Network Architect, Severn Trent Services Source: 91 Senior IT Decision Makers 8
Enterprise Networks Often Not Enabled For Speed Gartner s Trombone Effect High latency & low bandwidth = application performance issues Download (Mbps) Latency (ms) Mbps 50 45 40 35 30 25 20 15 10 5 0 In-store Wifi In-store Wifi 2 LTE Residential Wifi 400 350 300 250 200 150 100 50 0 ms 9 Source: Akamai Research, Gartner
Web Application Performance Impacts The Business Business Impact Of Application Performance Issues Slower pages = higher abandonment & lower conversion rates 10
The result Today s enterprise networks are stifling the business
Cisco & Akamai Join Forces To Evolve The Enterprise Network Networking Leader! 7M+ Router Footprint (80%+ of branch)! Leader in WAN Optimization, VPN, Firewall and Web Security! IT/Networking Customers Cloud Services Leader Avoid data theft and downtime by extending! Global Delivery the Platform (154,000 servers) security perimeter outside the data-center and Cisco protect IWAN! Leader in Web from increasing frequency, scale and with Akamai Connect sophistication of web attacks. Acceleration, Content Delivery, Internet Traffic Engineering! Line of Business Customers Complementary Platforms, Technology and Customers 12
Cisco IWAN With Akamai Connect Offloads Networks & Accelerates Applications Cisco IWAN with Akamai Connect brings Akamai technology inside the retail store and enterprise branch to Increase revenue through improved in-branch customer engagement & employee productivity Reduce cost through network offload and deferred WAN upgrades Akamai Connect integrated into Cisco ISR-AX routers & WAVE appliances ISR-AX + AC Branch 13
Cisco IWAN & Akamai Connect Capabilities Akamai Connect fully integrated into Cisco WAAS & Intelligent WAN (IWAN) CISCO IWAN DMVPN/IPsec Performance Routing (PfR) Application Visibility & Control (AVC) IOS Firewall/IPS Cloud Web Security (CWS) AKAMAI CONNECT Transparent Cache Connected Cache Dynamic URL Cache Content Prepositioning CISCO WIDE AREA APPLICATION SERVICES (WAAS) LZ Compression TCP Optimization (TFO) Data Deduplication (DRE) Application Acceleration 14
Accelerate Apps & Offload Network Links Across Topologies Cisco IWAN with Akamai Connect accelerates apps and offloads the network across WAN & Direct Internet Access enterprise network topologies Single or dual sided WAAS deployments End-user Akamai Intelligent Platform Akamai Connect integrated into Cisco ISR-AX routers WAAS WAN ISR-AX+AC WAAS Internet Data Center Branch 15
Cisco IWAN With Akamai Connect Offloads Networks & Accelerates Applications App Load Time / Latency Reduction Network Offload Education Provider e-learning app dual sided deployment, WAN/ 70% 99% backhauled Internet Retailer ipad omni-channel app dual sided deployment, 80% 40% WAN Energy Company Web apps single sided deployment, DIA 75% 50% Services Provider Web apps single sided deployment, DIA 75% 82% 16
Retailer Accelerates Apps & Offloads The WAN The Challenge International rollout of omnichannel Web app as first step of new in-store digital experience strategy ipads often found in drawers vs sales associates hands due to omnichannel application performance issues WAN bandwidth could not be increased due to location and budget constraints The Benefits Objects served out of cache offloaded WAN and improved application performance 65% load time reduction for omnichannel app over WAN & 83% for main corporate website over DIA = vastly better application experiences On average up to 400MB of data offloaded from WAN daily Improved performance key driver for employee adoption and expansion of in-store digital experience strategy We have put this technology [Cisco IWAN with Akamai Connect] in the Saks Fifth Avenue store that has only 1.5Mbps and we have better performance for our LouisVuitton.com site than in our head office on Madison Avenue that has a 100Mbps+ connection. Philippe Zitoune, CTO, Louis Vuitton 17
Video Is Growing & Overwhelming The Enterprise Network 120,000 VNI Global IP Traffic Forecast, 2013 2018 Bandwidth = 14250 Kbps 100,000 Petabyte (1000 TB) 80,000 60,000 40,000 Video Web & Other Data 20,000 0 2013 2014 2015 2016 2017 2018 18
Retailer Accelerates YouTube & Offloads The Network Without Akamai Connect With Akamai Connect Default Quality 144p 720p Time to Load (720p HD) 14s <1s VS 19
Software Updates Are Overwhelming The Enterprise Network Software updates keep growing and consuming more bandwidth! ios 7 Update = ~700MB; ios 8 Update = ~ 1.1GB Akamai Connect can help by caching ios and OS X updates locally on the branch router! Improving performance! Offloading the enterprise network Updating only 3 ipads resulted in 2.67GB of WAN offload 20
Fully Integrated Into Cisco WAAS Central Manager One Click Enablement Easy Configuration Visualization and Reporting 21
Increase Revenue & Decrease IT Costs With Cisco IWAN & Akamai Connect Decrease IT costs Cache content locally to dramatically offload the WAN Conserve existing bandwidth to adopt new business apps with more users without expensive network upgrades Contribute to in-branch revenue growth Faster Web apps = higher engagement & conversions across employees & customers Deliver new & improved in-branch connected digital experiences e.g. interactive digital displays, omnichannel, guest Wi-Fi, on-demand tutorials, rich online curriculum, etc. Complete network solution Cisco IWAN with Akamai Connect delivers fast, quality Web experiences over any connection at the branch Right-size branch links using competitively priced WAN transport options without affecting performance, security, or reliability 22
Thank You Visit the Cisco IWAN booth to see Akamai Connect in action