TRIAX Hospitality Solutions June 2017
The solution we will deliver
TRIAX already provides a range of TV and wifi solutions 31/05/2017 2017, TRIAX A/S 3
These solutions are well-established and proven More than 7000 headends installed + Over 3000 other solutions installed since 2012 5/31/2017 2017, TRIAX A/S 4
Market trend is to increase interactivity and customization for guests Growing adoption of guest communications platforms Middleware has traditionally been for High-end Hotels Mid-range hotels now introducing this Sales channel, and are beginning to see the benefits! Guests will expect interaction across all touchpoints (TV, wifi, reception screens ) BYOC (Bring Your Own Content) is next big thing Guest bringing their own screen and content Increases demand for HIGH SPEED INTERNET Pre- and Post-Stay functionality Concierge services Online marketing could be a game changer! 2017, TRIAX A/S
Key challenge is to keep pace and earn money from this trend Services are important for customer satisfation and to future margins I earn twice as much on each guest if I can convince them to visit our restaurant or bar Owner/manager of an Austrian hotel Booking.com / Hotels.com are eating our margin, so we make the money on the guests from the sports, spa and other services General Manager of Danish Hotel Source: Zyxel Hospitality report, March 2016 31/05/2017 2017, TRIAX A/S 6
Triax s hospitality solution provides a wide range of guest interactions Simple platform that supports a wide range of interactive hospitality solutions Services are delivered via APPs, made Available for guest on the online PORTAL, Accessible on all TOUCHPOINTS inside and outside the hotel (the Web, Smartphones, Tablets, PCs, Displays and TVs) Managed through a unified BACKOFFICE TRIAX In Touch APP PORTAL TOUCHPOINT BACKOFFICE 2017, TRIAX A/S 7
The big advantage: one solution across all hotel touchpoints Separate solutions for each touchpoint One integrated platform Built around a wide menu of guest applications Delivered everywhere, at any time, and on any device 2016 2017 2018 31/05/2017 2017, TRIAX A/S
Built around a wide and growing menu of guest applications A few examples The Media Box app is a digital library that offers newspapers and magazines. The weather app displays local weather information The Hotel Info app provides your guests with easy access to hotel and local information The Customer Alliance app displays your reviews and online reputation The HotelADS app allows you to place advertisement in guest information channels The Train timetable app offers access to the timetables and live information for local stations 31/05/2017 2017, TRIAX A/S 9
That deliver services everywhere In-room TV Digital Signage Tablet (in room) Guest device (onsite, incl. HSIA) Kiosk Guest device (remote access) 31/05/2017 2017, TRIAX A/S 10
Any time in the guest journey pre stay stay post stay Info about the stay Pre-booking of services Special offers, Vouchers (via E-Mail or URL) Services Restaurant Spa and Wellness Offers and Events Order taxi or rental car (GPS) Feedback More destination`s Vouchers 31/05/2017 2017, TRIAX A/S
And on any device Each application works across all relevant touchpoints One set of management tools for In Touch Hosting & APP-Shop IP In Touch CMS & BackOffice APP-Pool INFO-APP Customising what apps appear on each touchpoint Updating content across all toupoint IP TABLET in-room Mobile devices DIGITAL SIGNAGE TV in-room 31/05/2017 2017, TRIAX A/S 12
Providing a flexible platform for tailored solutions Support the whole Guest Journey (from pre-stay, during and post-stay) Intuitive, responsive and customizable guest interface Runs on all devices (SmartTV, SmartPhone, Tablets, PC/Laptop) Browser (HTML5) based cloud platform (back-up and 24/7/365 monitoring) 5/31/2017 2017, TRIAX A/S 13
How the platform works
4 simple steps to manage guest experience 1 4 2 3 Select your APPs Build the PORTAL Display on any TOUCHPOINT Manage in BACKOFFICE A range of Basic and Advanced APPs are downloadable from the APP-shop. Arrange APPs in the portal that fits any screen on any device TV, TABLET, KIOSK, DS, GUEST DEVICE Content, Touchpoints, HSIA APP-Shop, Monitoring In Touch APP-Shop TRIAX In Touch APP PORTAL TOUCHPOINT APP-Pool APPs in the APP-Pool can be individually customized in the BACKOFFICE APPs are presented in PORTAL and made accessible on selected TOUCHPOINTS. 2017, TRIAX A/S BACKOFFICE 15
In Touch TOUCHPOINTS TOUCHPOINTs available: TV in room PORTAL on guest TV in room DIGITAL SIGNAGE PORTAL on public displays TABLET in room PORTAL on Tablet fixed in guest room KIOSK PORTAL on public touchscreens GUEST DEVICE Online concierge PORTAL delivering APPs and Wi-Fi packages to guest devices (both onsite and from remote locations) 2017, TRIAX A/S TV in room DIGITAL SIGNAGE TABLET in room KIOSK GUEST DEVICE (onsite, HSIA) GUEST DEVICE (remote access) TV in-room WEB DIGITAL SIGNAGE TABLET in-room Mobile devices 16
In Touch BackOffice 1 single platform from a single provider to manage a huge variety of services on various touchpoints Operated via browser based interface with multi level rights management Manage and setup PORTAL and APPs on selected TOUCHPOINTS In Touch BackOffice TOUCHPOINT: GUEST DEV. HSIA APPs SAS Radisson - Amsterdam Mads Dalsgaard, logout In Touch BackOffice include: MANAGEMENT APP-SHOP MONITORING TV in room DIGITAL SIGNAGE TABLET in room KIOSK GUEST DEVICE 2017, TRIAX A/S 17
In Touch GUEST DEVICE (onsite, incl. HSIA)
GUEST DEVICE (onsite, incl. HSIA) overview For the Hotel Guest: The gateway to access hotel wifi AND the Menu (PORTAL) giving user access to additional functions and services. Wifi access and services is now a Top 3 factor in hotel choice! For the Hotel owner/manager: Low capex and opex service to manage wifi Extra information and communication platform. It s a SALES CHANNEL! Reduced risk of complaints about wifi service 5/31/2017 2017, TRIAX A/S 19
Guest and hotel interface HSIA GUI The PORTAL is the guests interface to the Hotel services offering easy access to billable Hotel WiFi Packages and online services. The simple login via printed or SMS Ticket can give guest access to Hotel WiFi for multiple devices. The responsive and browser-based PORTAL is customizable regarding design (look and feel) and available APPs (online services) BackOffice (Management System) The browser based BackOffice give the system administrator access to manage single or multiple networks, monitor system performance and get quick overview of all requested tickets and invoices. Via the simple and intuitive BackOffice, user can create Login Tickets to guests and even define different WiFi packages to be offered to guests. 2017, TRIAX A/S
Flexibility in HSIA management Guest login data will be created from front desk and handed out as printed Ticket or delivered to guest SmartPhone via SMS Full PMS interface (incl. authentification and billing) Option to use Paypal After login: Connects to requested WiFi package Landing page = Hotel Hospitality Services Printed Ticket PDF for print for handout to guest Creation in a web browser (multilingual) SMS Login Delivered via SMS Quick login via URL Choice for free tickets 2017, TRIAX A/S 21
In Touch TV in room
In Touch TV in room overview For the Hotel Guest: It s a layer on top of Flow TV. It s the Menu (PORTAL) giving user access to additional functions and services. It makes my stay more pleasant! For the Hotel owner/manager: It s an information and communication platform. It s a SALES CHANNEL! It s a revenue generator (and a cost saver) 2017, TRIAX A/S
Guest and hotel interface TV PORTAL The TV PORTAL is the guests interface to television channels and other APPs (services). The PORTAL is customizable regarding design (look and feel) and available APPs, creating opportunity for additional revenue streams. The PORTAL give guest access to a wide range of content from a full television and radio service to movies, guest information, local weather report, messages, and much more. BackOffice (Management System) The Management System give the system administrator access to configure TV channels and packages, and a range of APPs (value-adding services), and different access levels for staff. The user can control own content range, including for example adverts and services, restaurant and room service, messages, bill overview, etc. 2017, TRIAX A/S
Other In Touch touchpoints
In Touch GUEST DEVICE (remote access) Providing opportunities for guests and hotels to interact even when the guest is not on-site Hotel can enable remote access to the same menu of APPs as when guest logged into hotel wifi Guest can be sent URL link to access APs pre-stay Service can be used to continue interaction with guest post-stay Potentially a key tool to drive repeat business 31/05/2017 2017, TRIAX A/S
In Touch KIOSK Interactive touchscreen solution for receptions and other public spaces Providing guest with a range of information services: from restaurant recommendations or bus times to local tours and local cinema listings Providing a virtual concierge reducing waiting times and queues in reception Providing a new sales channel 31/05/2017 2017, TRIAX A/S
In Touch TABLET in room Providing a tablet device in each room that can access the same APPs as guest devices Can also be fully integrated with other hotel systems through individual APPs: Interaction to the PMS LON / EIB / KNX integration for "Room Control" VOD Streaming on mobile devices TV Streaming on mobile devices 31/05/2017 2017, TRIAX A/S
In Touch DIGITAL SIGNAGE Focused use of digital media content in areas with high guest traffic Electronic posters/ traffic signs Communication in public spaces Digital door plates Large screen displays The digital media content can be fast, goal-oriented and cost-efficiently adjusted and displayed The solution can easily import and integrate existing content from a wide range of video, image and file formats 31/05/2017 2017, TRIAX A/S
Reliable and seamless solutions
PMS integration Our Cloud based hospitality solutions are always including full PMS integration We interface to all leading PMS providers 5/31/2017 2017, TRIAX A/S 31
Benefits for Hotel Management Implementation of new sales channel to increase Revenue per room per guest per stay Updated & equipped with latest technology. Effective and efficient offering of hotel services. More control over TV channels and information services (opportunity to ensure in-room TV generate revenue) = positive return on investment 2017, TRIAX A/S
Benefits for Hotel Marketing department Flexible and fast promotion of offerings through simple BackOffice management of content in APPs. Increased interaction opportunities with guests Increased options to capture guest data and tailor marketing Individual treatment and personalization (eg, Multilanguage GUI) = Increase sales opportunities and effectiveness 2017, TRIAX A/S
Benefits for Hotel Finance department The platform helps automate guest interactions and reduce costs across all touchpoints New sales channel helps increase return on existing investments Flexibility of solution allows hotel to choose where to invest Cloud solution changes investment from Capex to Opex = Flexible tool to accelerate returns on other investments 2017, TRIAX A/S
Benefits for Hotel IT department Fast and easy installation including full PMS integration Intuitive and flexible daily management Reliable and speedy 1st level support. Options for Remote online management = Reliable, cost efficient and high up-time 2017, TRIAX A/S
Examples of typical solution costs 31/05/2017 36
Pricing example for Guest Device (onsite, incl. HSIA) Touchpoint only 50 guest room site 100 guest room site Platform (License Fees) Description BackOffice (Management) license (EUR 1.99) Touchpoint:* + GUEST DEVICE, on-site (EUR 0.99) Initial fee ( ) Recurring fee ( /month) 149.00 Description BackOffice (Management) license (EUR 1.99) Touchpoint:* + GUEST DEVICE, on-site (EUR 0.99) Initial fee ( ) 19'' Router Carrier Grade 499.00 19'' Router Carrier Grade 499.00 Recurring fee ( /month) 298.00 Hardware Configuration & Installation support Total Note: All other network hardware (eg, access points) need to be discussed on project-by-project basis Pre-configuration of router and initialization of server for one touchpoint Note: All other network hardware (eg, access points) need to be discussed on project-byproject basis 99.00 Pre-configuration of router 99.00 Initialization Fee, 1 Touchpoint 450.00 Initialization Fee, 1 Touchpoint 450.00 Customization of standard GUI design** Remote support package (4 hours for training and installation support) Hourly fees charged Customization of standard GUI design** based on project requirements 580.00 Remote support package (4 hours for training and installation support) Hourly fees charged based on project requirements 580.00 1,628.00 149.00 1,628.00 298.00 Subscription income over 5 years 8,940.00 17,880.00 Subscription Fee per room per day 0.10 0.10 Price per room per day 0.12 0.11 Note: All prices are end-customer prices within the EU (excl. VAT) * Pricing examples given are based on a basic set of free Apps operating across the chosen touchpoints. Advanced apps ( eg VOD) are individually priced and would incur additional recurring fees and possibly require additional hardware ** Standard GUI will allow customer to upload logo and select correct background colours to reflect their corporate design
Pricing example for TV (in room) Touchpoint only 50 guest room site 100 guest room site Platform (License Fees) Hardware Description BackOffice (Management) license (EUR 1.99) Touchpoint:* + TV (in room) (EUR 0.99) Note: All other network hardware (eg, router, backup server, TVs) need to be discussed on project-by-project basis Initial fee ( ) Recurring fee ( /month) 149.00 Description BackOffice (Management) license (EUR 1.99) Touchpoint:* + TV (in room) (EUR 0.99) Note: All other network hardware (eg, router, backup server, TVs) need to be discussed on project-by-project basis Initial fee ( ) Initialization Fee, 1 Touchpoint 450.00 Initialization Fee, 1 Touchpoint 450.00 Recurring fee ( /month) 298.00 Configuration & Customization of standard GUI design** Installation support Remote support package (4 hours for training and installation support) Total Hourly fees charged Customization of standard GUI design** based on project requirements 580.00 Remote support package (4 hours for Hourly fees charged based on project requirements 580.00 training and installation support) 1,030.00 149.00 1,030.00 298.00 Subscription fees over 5 years 8,940.00 17,880.00 Subscription Fee per room per day 0.10 0.10 Total costs per room per day 0.11 0.11 Note: All prices are end-customer prices within the EU (excl. VAT) * Pricing examples given are based on a basic set of free Apps operating across the chosen touchpoints. Advanced apps ( eg VOD) are individually priced and would incur additional recurring fees and possibly require additional hardware ** Standard GUI will allow customer to upload logo and select correct background colours to reflect their corporate design
Pricing example for Guest Device (onsite, incl. HSIA) and TV (in room) Touchpoints Platform (License Fees) Hardware 50 guest room site 100 guest room site Description BackOffice (Management) license (EUR 1.99) Touchpoint:* + GUEST DEVICE, on-site (EUR 0.99) + TV in room (EUR 0,99) Initial fee ( ) Recurring fee ( /month) 198.50 Description BackOffice (Management) license (EUR 1.99) Touchpoint:* + GUEST DEVICE, on-site (EUR 0.99) + TV in room (EUR 0,99) Initial fee ( ) 19'' Router Carrier Grade 499.00 19'' Router Carrier Grade 499.00 Note: All other network hardware (eg, access points) need to be discussed on project-by-project basis Note: All other network hardware (eg, access points) need to be discussed on project-byproject basis Pre-configuration of router 99.00 Pre-configuration of router 99.00 Recurring fee ( /month) 397.00 Configuration & Installation support Total Initialization Fee, 2 Touchpoints 900.00 Initialization Fee, 2 Touchpoints 900.00 Customization of standard GUI design** Remote support package (4 hours for training and installation support) Hourly fees charged Customization of standard GUI design** based on project requirements 580.00 Remote support package (4 hours for training and installation support) Hourly fees charged based on project requirements 580.00 2,078.00 198.50 2,078.00 397.00 Subscription fees over 5 years 11,910.00 23,820.00 Subscription Fee per room per day 0.13 0.13 Total costs per room per day 0.16 0.14 Note: All prices are end-customer prices within the EU (excl. VAT) * Pricing examples given are based on a basic set of free Apps operating across the chosen touchpoints. Advanced apps ( eg VOD) are individually priced and would incur additional recurring fees and possibly require additional hardware ** Standard GUI will allow customer to upload logo and select correct background colours to reflect their corporate design
Pricing example of adding Kiosk Touchpoint to an existing TRIAX In Touch solution Option 1: Stand-alone kiosk screen Option 2 : Interactive tablet Platform (License Fees) Description Monthly fees for one screen for Kiosk touchpoint (EUR 19.95) 42" touch sensitive monitor Initial fee ( ) 2,750.00 Recurring fee ( /month) 19.99 Description Monthly fees for one screen for Kiosk touchpoint (EUR 19.95) Interactive tablet Initial fee ( ) Customer to provide Recurring fee ( /month) 19.99 Hardware Metal stand to house the monitor 3,220.00 Metal stand for tablet 385.00 Note: Includes delivery and installation of the equipment but no further network hardware or configuration Note: Includes delivery and installation of the equipment but no further network hardware or configuration Initialization Fee, 1 extra Touchpoint 450.00 Initialization Fee, 1 extra Touchpoint 450.00 Configuration & Customization of standard GUI design** Installation support Remote support package (4 hours for training and installation support) Total Hourly fees charged based on project requirements Customization of standard GUI design** Hourly fees charged based on project requirements 580.00 Remote support package (4 hours for training and installation support) 580.00 7,000.00 19.99 1,415.00 19.99 Subscription income over 5 years 1,199.40 1,199.40 Subscription Fee per room per day (for 50 room site) 0.01 0.01 Price per room per day (for 50 room site) 0.09 0.03 Note: All prices are end-customer prices within the EU (excl. VAT) * Pricing examples given are based on a basic set of free Apps operating across the chosen touchpoints. Advanced apps ( eg VOD) are individually priced and would incur additional recurring fees and possibly require additional hardware ** Standard GUI will allow customer to upload logo and select correct background colours to reflect their corporate design
Examples of potential revenue impact
Potential revenue impact restaurant dinner Just 1% increase in rooms having restaurant meal covers cost of two touchpoints For a typical 50 room hotel Average occupancy = 70%, 35 rooms per day Average Dinner price (2 persons) 60 If just 1% more rooms book restaurant due to promotion on guest touchpoints: Additional Restaurant income generated: 1% x 35 x 60 x 365 = 7,665 p.a. Subscription costs for two touchpoints 50 x 3.97 x 12 = 2,382 p.a. 2017, TRIAX A/S
Potential revenue impact room service Just one extra room service order per month per room covers cost of two touchpoints For a typical 50 room hotel during high season Average occupancy = 70%, 35 rooms per day Average value of a room service order 16 If hotel sells just one extra room service order per room each month due to promotion on guest touchpoints: Additional room service income generated: 12 x 35 x 16 = 6,720 p.a. Subscription costs for two touchpoints 50 x 3.97 x 12 = 2,382 p.a. 2017, TRIAX A/S
Potential revenue impact tickets for local attractions Just 2% increase in rooms buying tickets covers cost of two touchpoints For a typical 50 room hotel during high season Average occupancy = 80%, 40 rooms per day High season lasts for six months Income for selling ticket to local attraction (family) 20 If just 2% more rooms buy tickets due to promotion on guest touchpoints: Additional ticket sales income generated: 2% x 40 x 180 x 20 = 2,880 p.a. Subscription costs for two touchpoints 50 x 3.97 x 12 = 2,382 p.a. 2017, TRIAX A/S