New CC430 combines leading MCU and RF technology

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New CC430 combines leading MCU and RF technology Brings personal and industrial wireless networking to the mass market Kevin Belnap MSP430 Marketing Mark Grazier Low Power RF Marketing Embargo date: November 11, 2008

Wireless networking poised for growth Demand for more intelligence & cutting the cable Looking for power in new places Solar Thermal Intersection of higher performance, lower cost and low power Property and asset IDs Networked sensors Heat cost allocater Automatic meter reading Alarm and security Motion and vibration 2

New CC430 combines leading MCU and RF technology Best of both worlds Newest MSP430 MCU + leading low power RF IC = smarter, low power applications with more flexibility Smaller is better Leading integration means smaller products, easier manufacturing and lower system cost Making RF easy Complete ecosystem for MCU and RF ease of use and fast time to-market 3

Best of both worlds Low Power RF IC Radio frequency CC430 MSP430 MCU Application and protocol processor Lowest power RF SoC Low Power RF Transceiver MSP430 MCU High sensitivity Low current consumption Excellent blocking performance Flexible data rate & modulation format Backwards compatible Market s lowest power MCU High analog performance High level of integration Ease of development Sensor interface 4

High integration reduces complexity, lets designers do more with less Clocks, Power Management CPU/ Memory RF Transceiver Timing & Control Highperformance Analog Communication I/O & Display Unified Clock System Supply Supervisors Supply Monitors Brownout Flash RISC CPU 16-bit Enhanced Emulation Module RAM DMA Controller System Control/ Watchdog Packet Handler Digital RSSI Carrier Sense PQI / LQI CCA Sub-1GHz Radio CPU Interface General- Purpose Timers Capture/ Compare PWM Outputs Basic Timer + RTC ADC Comparators DAC Universal Serial Communication Interfaces SPI, USART, I 2 C USB 2.0 (Full Speed) AES General- Purpose I/O Pull-up, Pull-down, Drive Segment LCD Static, Muxed JTAG Spy-Bi-Wire Interface MODEM Operational Amplifiers Frequency Synthesizer RF/ANALOG TX & RX 9.1 mm x 9.1 mm package 5

The average consumer touches 300 MCUs a day: MCUs and RF opportunities are endless Worldwide market for wireless technology in manufacturing will grow at a 32% CAGR over the next five years, and is projected to exceed $1 billion in 2010 - ARC Advisory Group 6

Broad range of applications benefit from low power networking Consumer / personal networking Industrial remote monitoring Shipment monitoring Watch/shoe combination for monitoring of miles and calories Enough processing for wireless networking and batteries that 10+ years Low power sensor networks for innovative applications like remote monitoring for stress cracks Harvest energy from motion, vibration and heat Information transmitted wirelessly is protected via encryption for more secure systems Location, tamper detection and temperature monitoring 7

Driving down complexity and power in consumer medical devices Portable medical ~3 months with two AA replaceable batteries 8+ chips: processor, memory, A/D converter, real time clock, op amps, etc. No connectivity Lifetime sealed unit with coin cell battery (3 years) Wirelessly send data to your PC or cell phone 1 chip: MSP430 MCU SOC 50% reduction in PCB size Single high-frequency crystal 8

Smaller is better PCB space reductions enable smaller medical devices For in-hospital and out-of-hospital continuous wireless monitoring of vital signs and other physiological data directly off the body Body worn monitoring devices CC430 + sensor + printed battery in a low cost DISPOSABLE package Real time Intelligent Continuous Wireless Temperature Activity / Motion ECG / Heart rate Respiration Location Patient monitor EVOLUTION Wireless portable patient monitor REVOLUTION Smart Bandage 9

Get to market fast complete ecosystem for ease of use and fast time to-market Software & Tools Easy to use, low cost hardware and software tools get customers up and running fast RF support: RF reference designs, SmartRF Studio software, RF packet sniffer, design notes Support Extensive community of third party and academia technology solution providers Comprehensive collateral, extensive application notes, code examples and libraries Global customer support network TI has the most feet on the ground World wide training options ranging from online to hands on deep dive technical training 10

Vibrant E2E community, direct access helps make RF easy Share knowledge, explore ideas, solve problems Direct access to TI engineer expertise Visit http://community.ti.com to engage in an interactive, forum discussion 11

CC430 roadmap Future CC430 CC430 Higher integration Lower power Higher performance Initial CC430 sub-1 GHz CC1101 transceiver and MSP430F5xx MCU Limited sampling: 1Q09 Initial CC430 pricing: sub $2 in high volumes 9.1mm x 9.1mm package Low Power RF Transceiver MSP430 MCU 12

First technology demonstration MSP430 MCU Application and protocol processor CC430 82 F Low Power RF IC Radio frequency Low Power RF IC Radio frequency 74 F CC430 MSP430 MCU Application and protocol processor 13

New CC430 combines leading MCU and RF technology Best of both worlds Newest MSP430 MCU + leading low power RF IC = smarter, low power applications with more flexibility Smaller is better Leading integration means smaller products, easier manufacturing and lower system cost Making RF easy Complete ecosystem for MCU and RF ease of use and fast time to-market 14