GOVERNOR Christopher T. Sununu CHAIRMAN Debra M. Douglas COMMISSIONER Paul J. Holloway COMMISSIONER David L. Gelinas EXECUTIVE DIRECTOR Charles R. McIntyre December 1, 201. KENO 0 IS ON SALE NOW! During municipal city elections this past November, residents in six cities across New Hampshire approved the sale of KENO 0. KENO 0 is on sale now in more than 0 bars and restaurants and the New Hampshire Lottery is adding new sales locations weekly. The game, which is administered by the New Hampshire Lottery, is on sale daily from 11 AM to 11 PM with drawings every five minutes. As with any lottery game, only those 1 or older are allowed to play. During each KENO 0 game, players choose from one to 12 numbers, and every five minutes a computer randomly generates and displays 20 winning numbers from 1 to 0 on a video monitor. A player may place a wager from to per game. The more numbers players match, the more they win. New Hampshire s KENO 0 retailers receive an % sales commission the highest in the country as well as additional bonuses. Along with KENO 0, licensed businesses will be able to sell all of the other available lottery games. The New Hampshire Lottery wants to ensure towns across the state have the resources they need as they decide whether or not to pursue KENO 0 implementation. Interested communities would need to approve the sale of KENO 0 through a Town Meeting vote in Spring 201 before local establishments can offer the game. KENO 0 is proven to draw new customers as well as delight your current patrons. You ll even see increased food and beverage sales. All equipment needed to sell KENO 0 is provided at no cost. The New Hampshire Lottery will also train your employees and provide all advertising materials for the game. Approved establishments, which must have a valid liquor license, will pay a $00 annual license fee to offer KENO 0, according to the legislation. We are reaching out to establishments to provide information on how KENO 0 will work and to explain the application process. Please take a moment and review the additional information on this page. If you are interested in selling KENO 0, or have any questions, please call us Monday through Friday from AM to PM at (0) 21-91.
WHAT IS KENO 0? With drawings every five minutes, it s no wonder this lotto-style game is a top seller! Trust us, your customers are going to love it! They just select from 1 to 12 numbers or spots for each draw. A computer then randomly chooses 20 winning numbers from a field of 1 to 0 and displays them on a KENO 0 monitor. And with KENO 0 drawings seven days a week from 11 AM to 11 PM, there s no telling how much they could win.
KENO 0 PROCESS 1 MARKETING EFFORTS: Businesses receive a postcard encouraging them to become KENO 0 retailers. SERVE UP A SIDE OF WINNING! 2 FOLLOW UP: We ll give any businesses who have not responded to the postcard a call to schedule an appointment. COUNCIL VOTE: Your City Council will vote to allow a ballot question. PUBLIC HEARING: A public hearing will be held for the public to learn more about KENO 0 and to voice their opinion about the game. SITE VISIT AND APPLICATION PROCESS: We ll visit the businesses to get them ready for the KENO 0 equipment installation, to review the KENO 0 application and determine equipment placement. PUBLIC VOTE: The city will vote on the sale of KENO 0 in October and November. EQUIPMENT INSTALLATION: We ll install the KENO 0 equipment and train employees on KENO 0. KENO 0 SALES: Customers will be able to play KENO 0 in December! DECEMBER
NO-COST-TO-YOU EQUIPMENT MP TERMINAL MICROLOT WITH TICKET TRAY 22."W x 22."D x "H "W x 1"D x 1"H MICROLOT SCANNER."W x."d x.2"h CASH DRAWER 1"W x 1."D x 1"H TICKET CHECKER.2"W x."d x 10.2"H WINSTATION "W x 2"D x "H Coming in 201 WALL-MOUNT MONITOR 2" or 0"
ALL ABOUT KENO 0 EVERYTHING YOU NEED TO KNOW ABOUT BECOMING A KENO 0 RETAILER! WHY KENO 0 IS GOOD FOR BUSINESS KENO 0 is more than a new kind of fun. It s a new way to profit! For every dollar sold for the KENO 0 game, you ll earn an % sales commission the highest in the country! Plus, you can earn additional bonuses by selling tickets with a 0,000 or greater top prize. And KENO 0 sales won t be the only thing on the rise. More customers will be pouring in to play KENO 0, which will help increase food and beverage sales. Licensed businesses will also be able to sell all other lottery games along with KENO 0. So not only is KENO 0 good for your customers, it s good for your business! NO-COST EQUIPMENT Once you become a KENO 0 retailer, we ll provide all KENO 0 equipment at no cost to you. We ll start you off with large flat-screen monitors to display the draw, a self-service Lottery machine and a ticket checker and a microlot lottery terminal. And when things get busy, the self-service machine will come in handy freeing up your wait staff. Customers can learn how to play, place their own KENO 0 wagers, scan their tickets and use winnings as credit to purchase additional tickets. TRAINING AND SUPPORT To familiarize your staff with KENO 0 and its equipment, one of our representatives will conduct a training session for all your employees. We ll also provide you with easy-to-understand training materials to make learning and teaching KENO 0 fun and simple. ADVERTISING AND PROMOTIONAL MATERIALS Once you have all the equipment ready to go, all that s left to do is get the word out there! We ll provide all advertising materials at no cost to you to let your customers know KENO 0 is available at your business. This may include signage, KENO 0 caddies and play slips, animated KENO 0 draw shows and materials that can be used at certain times of the year for KENO 0 parties and promotions. When you promote the game, people show up to play the game. 1 of
ALL ABOUT KENO 0 EVERYTHING YOU NEED TO KNOW ABOUT BECOMING A KENO 0 RETAILER! HOW TO PLAY KENO 0 KENO 0 is a simple, fun, fast numbers draw game that offers up exciting chances to win every five minutes. Here s how it works: 1. Select from 1 to 12 numbers from a pool of 1 to 0. 2. Choose an amount to wager per draw from to.. Pick how many consecutive drawings you d like to enter.. If you want to increase your winnings, select KENO 0 PLUS for an extra for each dollar wagered. This doubles the ticket cost.. Win by matching your number(s) to the 20 numbers drawn by the computer random number generator. WINNING WITH KENO 0 With drawings every five minutes, KENO 0 offers your customers so many chances to win! Here s the breakdown of prizes: KENO 0 PAYOUTS value based on wager. For wagers over, multiply the prize amount by the amount wagered. 12 SPOT GAME 11 SPOT GAME 10 SPOT GAME 9 SPOT GAME SPOT GAME SPOT GAME 12 11 10 9 0,000,000,000,00,000 0 $ $ 11 10 9 0 $00,000,000,000 0 $0 0 10 9 0 00,000 0,000 $00 $0 0 9 $0,000 $,000 00 $,000,000 $0 0 $,000 00 0 $ Overall odds 1:1. Overall odds 1:. Overall odds 1:9.0 Overall odds 1:. Overall odds 1:9. Overall odds 1:.2 SPOT GAME SPOT GAME SPOT GAME SPOT GAME 2 SPOT GAME 1 SPOT GAME,00 $0 $ $0 0 2 00 $ 2 $0 2 1 $ 1.00 Overall odds 1:.19 Overall odds 1:10. Overall odds 1:. Overall odds 1:. Overall odds 1:2.2 Overall odds 1:.00 2 of
ALL ABOUT KENO 0 EVERYTHING YOU NEED TO KNOW ABOUT BECOMING A KENO 0 RETAILER! RETAILER ELIGIBILITY To become a KENO 0 retailer, you must hold a valid liquor license under RSA 1:20, RSA :21 II(a) or (b), RSA 1:22 V(q), RSA 1:1, RSA 1:22 V(c), RSA 1:22 V(h), RSA 1:22 V(i), RSA 1:22 V(k), RSA 1:22 V(n), or RSA 1:22 V(v). Approved establishments will pay a $00 annual license fee to offer KENO 0 according to the legislation. Additionally, each city and town must pass KENO 0 locally by public vote in order for establishments to sell. APPLICATION PROCESS Once the Lottery has determined that you are qualified to become a KENO 0 retailer, you can start the application process online or by calling the Lottery at 0-21-91. Visit www.nhlottery. com/keno to find the application form. Once the form is completed, you can send it in along with your $00 annual licensing fee made payable to New Hampshire Lottery Commission. And then the lottery will complete a background check, and we ll take care of it free of charge for the first year. KENO 0 retailers will not need to be bonded at this time. MUST-HAVES Before we get you up and running with KENO 0, we ll need to install a DSL/internet or VSAT/ satellite communication device in your business. But don t worry, we ll take care of the cost and the installation. The device will transport gaming communications between the Lottery data center and your Lottery terminals on a private network dedicated to use by the Lottery. STILL HAVE QUESTIONS? Here are some frequently asked questions that might help you out. Or you could call the Lottery at 0-21-91 for more information. WHAT ARE THE HOURS THAT KENO 0 WILL BE ON SALE? KENO 0 will be sold from 11 AM to 11 PM daily, year round. Winning number draws will take place every minutes. HOW MUCH WILL I MAKE BY SELLING KENO? You ll earn % commission (highest commission rate in US for KENO) on every dollar sold for KENO 0. You ll get a bonus for selling a KENO 0 prize of 0,000 and greater equal to 1% of the prize capped at $,000. For the other lottery products, you ll receive % commission on every dollar sold, along with a 1% cashing bonus on scratch tickets, Fast Play, Pick /Pick, and also a bonus of 1% on selling prizes of 0,000 and greater (capped at $,000, not applicable for scratch tickets). Establishments that sell KENO 0 in other states report an increase in food and beverage sales from customers staying longer to play KENO 0. When your sales increase year over year, you ll be eligible to earn a higher bonus on those sales. of
ALL ABOUT KENO 0 EVERYTHING YOU NEED TO KNOW ABOUT BECOMING A KENO 0 RETAILER! HOW DO I KNOW IF I M ELIGIBLE TO BECOME A KENO 0 RETAILER? In order to be eligible, you must have be holding a valid liquor license under RSA 1:20, RSA 1:21 II(a) or (b), RSA 1:22 V(q), RSA 1:1, RSA 1:22 V(c), RSA 1:22 V(h), RSA 1:22 V(i), RSA 1:22 V(k), RSA 1:22 V(n), or RSA 1:22 V(v). Final approval to sell KENO 0 is subject to New Hampshire laws and New Hampshire Lottery Commission rules and regulations. Additionally, each city and town must pass KENO 0 locally by public vote in order for establishments to sell. WHAT DO I DO TO APPLY TO BECOME A KENO 0 RETAILER? Complete an application form. That form is found online (www.nhlottery.com/keno) or call the New Hampshire Lottery at (0) 21-91 for more information. Along with your completed application, please include payment of the $00 annual licensing fee made payable to the NH Lottery. WHY DO I NEED A BACKGROUND CHECK? Each principal owner is required to have a criminal background check performed as part of the process of becoming a Lottery retailer. The criminal background check is performed free of charge for the first year. HOW MUCH DOES IT COST TO BECOME A KENO 0 RETAILER? IS THERE A LICENSING FEE? IS THIS A ONE-TIME FEE OR ANNUAL FEE? There is a $00 annual licensing fee to become a KENO 0 retailer. DO I NEED TO BE BONDED AND IS THERE A MINIMUM BOND REQUIRED? No, we are not requiring KENO 0 retailers to be bonded at this time. WHAT DO I NEED TO DO AFTER I AM APPROVED TO BECOME A KENO 0 RETAILER? The Lottery will work with you on an easy step-by-step process. HOW MUCH TIME WILL KENO 0 TAKE AWAY FROM MY WAIT STAFF? Less than you might think. In fact, some of the lottery equipment you may receive is designed to assist your wait staff. For instance, you will receive an MP self-service lottery terminal, which allows your customers to place their own wagers, allows them to scan their ticket to determine if it is a winner and allows a winner to use winnings as credit to purchase additional tickets. You ll also receive a ticket checker, which allows a player to scan their own ticket to see if it is a winner. WILL YOU HELP ME TRAIN MY WAIT STAFF? Staff training will be conducted and we will also provide you with easy-to-understand training materials to make learning and teaching KENO 0 fun and simple. WILL THE PRICE OF KENO 0 TAKE AWAY FROM MY WAIT STAFF TIPS? You can expect the opposite, actually. Many KENO 0 winners share their winnings with their wait staff. of
ALL ABOUT KENO 0 EVERYTHING YOU NEED TO KNOW ABOUT BECOMING A KENO 0 RETAILER! WILL YOU HELP ME TEACH CUSTOMERS HOW TO PLAY? The Lottery will train your staff on the selling points of KENO 0 as well as how to play. We ll also provide point-of-sale materials with new and exciting pieces that also help teach each customer how to play. HOW MUCH DO CONSUMER POINT-OF-SALE MATERIALS COST? The Lottery will provide point-of-sale materials at no cost to you. This includes (but may not be limited to) signage, and other point-of-sale materials that can be used at certain times of the year for KENO 0 parties and promotions. This is part of our commitment to helping KENO 0 succeed in your establishment. WHAT EQUIPMENT WILL I RECEIVE ONCE I BECOME A KENO 0 RETAILER? All retailers will receive standard lottery equipment, which includes a microlot lottery terminal, printer, customer display unit and ticket checker. In addition, you receive a large flat screen monitor to display the game. You ll also receive an MP self-service lottery terminal. You may elect to have a lottery vending machine (available 201) installed that sells all of our products. Additional items beyond the equipment will be KENO 0 caddies stocked with play slips, pencils and how to cards. WHO PAYS FOR THE KENO 0 EQUIPMENT? The Lottery will pay for all equipment and for the installation. However, if equipment is broken, the establishment is responsible for the cost of the replacement. HOW DO THE KENO 0 DRAWINGS SHOW UP ON THE MONITOR? The Lottery will install a communication device (either DSL/internet or VSAT/satellite) at your establishment. The communication device sends and receives bet transactions along with the KENO 0 winning numbers show, which will occur every minutes from 11 AM to 11 PM. MY BUSINESS ALREADY HAS A SATELLITE DISH; CAN WE USE IT INSTEAD OF INSTALLING ANOTHER DISH? No. VSAT communication is on a private network dedicated to use by the Lottery. The network is engineered to use specific satellites in the sky to transport gaming traffic to and from the New Hampshire Lottery data center and your Lottery terminals. IS THERE ANY CHANCE OF DAMAGE TO MY BUILDING AND WHO WILL BE RESPONSIBLE FOR REPAIRING ANY DAMAGE IF IT OCCURS? There is always a slight chance of damage in any maintenance activity; however, the installers utilized for your installation are experienced and trained professionals who will minimize any chance of damage. The installers are bonded and insured, and will be fully responsible for the repair of any damage attributed to the installation of communications and/or lottery equipment. of