DISTRACTED DRIVING. The Biggest Issue in Driving Today

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DISTRACTED DRIVING The Biggest Issue in Driving Today

RLI Design Professionals Design Professionals Learning Event DPLE 167 February 17, 2016

RLI Design Professionals RLI Design Professionals is a Registered Provider with The American Institute of Architects Continuing Education Systems. Credit earned on completion of this program will be reported to CES Records for AIA members. Certificates of Completion for non-aia members are available on request. This program is registered with the AIA/CES for continuing professional education. As such, it does not include content that may be deemed or construed to be an approval or endorsement by the AIA of any material of construction or any method or manner of handling, using, distributing, or dealing in any material or product. Questions related to specific materials, methods, and services will be addressed at the conclusion of this presentation.

RLI Design Professionals Copyright Materials This presentation is protected by U.S. and International Copyright laws. Reproduction, distribution, display and use of the presentation without written permission of the speakers is prohibited. RLI Design Professionals

Course Description Distracted Driving the biggest issue in driving today. This session will emphasize the magnitude of the distracted driving problem, the current laws in place, and weaknesses in prevention efforts. We ll also explore the effectiveness of existing solutions and if new technologyisahelporahindrance.

Learning Objectives Participants will: Learn about what can make a driver distracted, the problems distracted driving presents, and how those problems can affect the health, safety, and welfare of the community at large. Review the laws presently in place, their weaknesses, and resources for developing your own distracted driving policy to prevent accidental injury or death and/or property damage. Understand how reaction time is affected, why attitude is important, and how possible preventive measures can protect the health, safety, and welfare of the public in general. Consider newer vehicle technology and its impact on the public s health, safety, and welfare.

2013-15 Design Professionals Auto Physical Damage Claims 600 Number of Claims 500 400 300 200 100 0 2013 2014 2015 Auto Physical Damage

2013-15 Design Professionals Auto Physical Damage Claims 1,200,000 Dollar Amount Incurred 1,000,000 800,000 600,000 400,000 200,000 0 2013 2014 2015 Auto Physical Damage

Real-Life Distracted Driving Claims Example 1 cellphone use and questionable claimant; $200-250,000. Example 2 fast food and severe injuries; $250-500,000.

Distracted Driving Hazards HVAC Windows Radio Cell Phones GPS Devices Music Players Eating

Distracted Driving Hazards Texting Young Inexperienced Driver Bad Combination

Distracted Driving Problem Drivers using phones have a tendency to look at but not see objects. Distracted drivers experience inattention blindness, similar to that of tunnel vision. Caused by the cognitive distraction of a cell phone conversation.

Results of Distracted Driving Near Miss Accident Property Damage, Injury, or Death

Results of Distracted Driving Distracted Driving Stories

Distracted Driving Laws All states, except Montana, have laws of some sort 46 states and DC ban texting 14 states and DC prohibit using handheld cell phones www.distraction.gov

National Safety Council Distracted Driving Research Studies Free Cell Phone Policy Kit Test drive the new Distracted Driving Online Course for free April is Distracted Driving Awareness Month www.nsc.org

Weaknesses in Prevention Efforts Legislation focuses on banning only handheld phones or only texting while driving. State law and many employer policies allow hands-free cell phone use. Polls show people recognize the risks of talking on handheld phones and texting more than they recognize the risks of hands-free phones. Many drivers mistakenly believe talking on a hands-free cell phone is safer than handheld.

Distracted Driving Solutions Is Hands Free the Answer? Not Necessarily

Is Hands Free the Answer? Multitasking: A Brain Drain!

Is Hands Free the Answer? Juggling tasks Research studies Everything In focus? An easier view!

Distraction Slows Reaction Talking on Cell Phones Longer Reaction Time

Distraction Slows Reaction Driving Risks Inattention Blindness Slower Response & Reaction Time Problems Staying in Lane

Distracted Driving Attitude Drivers believe their own crash risk is lower than other drivers.

Possible Prevention Steps Inform callers that you will not participate in phone conversations while driving. Consider your exposure to cognitive distraction and increased crash risk while using in-vehicle technologies. Consistent enforcement of laws. Technology solutions that prevent calls and messages from being sent or received by drivers in moving vehicles.

Distracted Driving Solutions Rearview/ backup cameras Blind spot detection In-dash navigation system Just Added Distractions?

Newer In-Vehicle Technologies Blind spot detection/side assist/collision warning In-dash navigation system Rearview/backup cameras In-vehicle communications Lane departure warning/wake-you-up safely Forward collision warning

Self-Driving Cars the Answer? Google, Apple Volvo BMW, Audi, Mercedes-Benz, VW Ford, General Motors Toyota, Honda, Nissan, Lexus, Acura Hyundai, Kia

Distracted Driving Summary Distracted Driving

This concludes The American Institute of Architects Continuing Education Systems Program Alayne McDonald, Client Risk Management Coordinator Alayne.McDonald@rlicorp.com Sean McGuire, Senior Loss Control Coordinator Sean.McGuire@rlicorp.com