Connected vehicle cloud

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Connected vehicle cloud Commercial presentation 2018.05.17 Ericsson Connected Vehicle Cloud Commercial Presentation 2018-05-17 Page 1

The evolution of the automotive industry 2017 2020 2025 2030 A vehicle can generate 1 GB of data per second By 2020 automakers could make more money selling vehicle data than the actual cars* There will be more than 700 million connected cars in 2025, most of which will have embedded connectivity. In the early 2030s, the autonomous taxi market could be worth 5 times the value of vehicle sales today* Creating a huge opportunity for the automotive industry Ericsson Connected Vehicle Cloud Commercial Presentation 2018-05-17 Page 2 * http://money.cnn.com/2017/02/07/technology/car-data-value/index.html

The four mega trends Creates new opportunities Connectivity Software Defined Car Electrification Automation Multi-industry ecosystems ITS, multidimensional infrastructure New Business Model Connected Automated Mobility Ericsson Connected Vehicle Cloud Commercial Presentation 2018-05-17 Page 3

Key considerations for automotive OEM s How to adjust to be more software focused, as vehicle data becomes increasingly valuable How to build a system to future proof coming driver demands How to capitalize vehicle data in a secure manner Enabling quick service deployment and building for the future is key to stay relevant Ericsson Connected Vehicle Cloud Commercial Presentation 2018-05-17 Page 4

Gear up! with Ericsson s connected vehicle cloud Telematics Generic Interfaces to a wide range of services Marketplace Connected Vehicle Cloud Platform Agile and quick onboarding of new services in the eco-system Continuous deployment and fast-paced service innovation for your vehicles Create a top class driver experience of seamless connectivity with up to date and relevant services with enabled telematics and infotainment Ericsson Connected Vehicle Cloud Commercial Presentation 2018-05-17 Page 5

Continuous deployment and fast-paced service innovation for your vehicles Unlocking Service Innovation Ericsson New service launch even on a weekly basis Continuous deployment Automotive OEM 3 rd Party dev Connected Vehicle - Cloud Platform Ericsson Connected Vehicle Cloud Commercial Presentation 2018-05-17 Page 6

Continuous deployment and fast-paced service innovation for your vehicles Speedy development Decouple application development from infrastructure Well-defined APIs Software Development Kit Application hosting Automation support Developer Ecosystem Quick to deploy Continuous Integration & Deploy Flexible & Scalable Cloud Environment Policy based control of users, applications and infrastructure, enabling stability and governance Connected Vehicle - Cloud Platform Ericsson Connected Vehicle Cloud Commercial Presentation 2018-05-17 Page 7

Agile and quick onboarding of new services in the eco-system Fleet Operator Automotive OEM Driver & Owner Delivery company Insurance company App developer Content provider Support center Repair shop Orchestration of vehicle data Consent management Automated partner management Billing and settlement Connected Vehicle - Marketplace Ericsson Connected Vehicle Cloud Commercial Presentation 2018-05-17 Page 8

The connected marketplace Establish the wider automotive eco system Automotive OEM Dealer Media Agencies Driver & Owner Insurance Companies Fleet Operator Connected Vehicle Cloud App developer /Content Provider Vehicle Repair Shop Support Center Energy /Utilities companies Ericsson Connected Vehicle Cloud Commercial Presentation 2018-05-17 Page 9

Generic interfaces to a wide range of services Telematics Vehicle Data Protocol 0:0 0 Remote Safety Remote Control Remote Status Remote Security Journey Log Remote DTC Handling Connected Vehicle - Telematics Ericsson Connected Vehicle Cloud Commercial Presentation 2018-05-17 Page 10

Option 2 Time to gear up! Open up to stay ahead! Transform the vehicle to be a software defined car Act now! Rapidly deploy and integrate services, content and applications in your connected vehicles. Make it a win-win-win! Unleash the power of partner innovation - for you, your customers and your partners Ericsson s Connected Vehicle Cloud is the single point to which a vehicle needs to connect Ericsson Connected Vehicle Cloud Commercial Presentation 2018-05-17 Page 11

Commercial model Ericsson Connected Vehicle Cloud Priced per Vehicle Pay only for the functionality & resources consumed Delivered aas Key benefits Always up to date Scalable from PoC to industrialization Guaranteed Functionality through SLAs Low commercial risk Connected Vehicle - Telematics Connected Vehicle - Marketplace Connected Vehicle - Cloud Platform Ericsson Connected Vehicle Cloud Commercial Presentation 2018-05-17 Page 12

Trusted partner for connected vehicles Future proof Connectivity Security Flexibility Scalability Ericsson Connected Vehicle Cloud Commercial Presentation 2018-05-17 Page 13