EMAIL SERVICES
About STIRISTA Email will always be special to us. We started off in an apartment in San Francisco in 2009, and email marketing was the first service we offered. Since then, we have become one of the world s leading data providers, with our home office in San Antonio and employees around the world. Although three of the ten largest companies in the world rely on our data, we still haven t lost our fondness for emails. And it turns out having some of the world s best in-house data creates even more opportunities for email excellence. We ve collected enough performance data to know all about email behaviors. We know which offers people open, and when they open them. And thanks to our laser-focused segmentation, our deliverability rate is way above the industry average. We ve upped clients open rates by 400 percent and response rates by 200 percent. Keep reading to find out how our data and email services can perfect your next email campaign. STIRISTA FOUNDED FIRST FORTUNE 500 CLIENT 2 2009 2012
Table of Contents Use Our Data 4 Rely on Our Accuracy 5 Reach Any Audience 6 Discover Your Audience 7 Create Any Segment 8 Use Your Data 10 Cleanse and Verify 11 Optimize Your Campaign 12 Deploy Your Campaign 13 Meet Our Clients 14 Start with STIRISTA 15 SOCIAL DATA FIRST PRESIDENTIAL CAMPAIGN DISPLAY ADS 2014 2015 2016 3
Use Our Data If you want to reach your audiences, you need to start with quality data. We happen to specialize in the hyperaccurate data that email campaigns thrive on. With over 125 million emails and over 400 filters, our data is vast enough for large-scale deployments and accurate enough to create multitudes of high-value segments. Learn more about your audiences than ever before and contact them wherever they are. 4
Rely on Our Accuracy For us, accumulating 125 million triple verified email addresses was just the beginning. The real work began when we paired our B2B records to our B2C database and matched them to social data, voter files, and demographic information. The result Stirista's dataset is not just big; it is also unbelievably accurate. 5
Reach Any Audience Even the best emails can't accomplish anything if they go to the wrong people. That s why we offer some of the most specialized audience segments in existence. Stirista s email options give you industry-leading deliverability, continually updated data, and unlimited targeting filters. You don t have time to deal with old or unproven email lists, so we make the time to triple verify the email addresses in our database. When we say our data contains over 125 million email addresses, we mean 125 million clean, verified, and accurate email addresses. 6
Discover Your Audience Knowing your audience is a big step in the right direction, but learning more about them their wants, needs, or frustrations is a totally different game. That s also where our data shines the brightest. With our data, you will have the information you need to contact your audience at the right time, with the right message. 125 million emails 7
Create Any Segment To get the most out of great data, you need to organize it. Stirista offers over 400 segmentation filters, letting you customize your email messaging with precision. Here are just a few examples: Sample B2B Database Selects Company Geography Basics Title EMPLOYEES REVENUE SIC NAICS NAME DOMAIN STATE CITY ZIP COUNTY RADIUS DMA MSA PERSONAL Age Child presence Ancestry Education level Gender Home ownership HOUSEHOLD Adult age ranges present in household Veteran presence Young adult presence Senior presence JOB TITLE LEVEL C Level VP Level Director level Manager level DEPARTMENT Decision makers Engineering Finance Human Resources IT & IS 8 For a complete list, please visit www.stirista.com.
Sample B2C Database Selects Lifestyle DO-IT- YOURSELF HIGHBROW HIGH-TECH HOME PROFESSIONAL SPORTY UPSCALE Geography STATE CITY ZIP COUNTY RADIUS DMA MSA Basics PERSONAL Age Child presence Ancestry Education level Gender Home ownership HOUSEHOLD Adult age ranges present in household Veteran presence Young adult presence Senior presence Home DWELLING TYPE Multiple family Single family HOME VALUE PROPERTY TYPE LOAN TO VALUE YEAR BUILT POOL Financial CREDIT Credit ranges Bank card user Credit card holder INVESTING Active General Foreign Personal DONATION Animal welfare Art/cultural Charity Interests COLLECTORS Antiques Arts Coins RETAIL Children's apparel Children's products READING ENTERTAINMENT TECHNOLOGY GENERAL HEALTH 9
Use Your Data As much as we love our data, we also love helping you use your own. If you re missing an email address or need a detailed demographic profile, Stirista has you covered with our real-time append service. Stirista's email append allows you to add missing information to your files in real time. Whether you need to add an email address, physical address, or more, we can fill in those missing blanks and even reverse append by starting with your emails and adding social media profiles. 10
Cleanse and Verify In just one year, between 20 and 30 percent of email addresses decay. Keep yours fresh with our email verification and hygiene service. We cleanse your current data of inaccurate information, curate your lists, and leave you with relevant, responsive emails. In addition to MX Lookup and SMTP Checks, we can even correct your spelling. 20-30 % of email addresses decay in just one year 11
Optimize Your Campaign We will use our experience in email marketing to help you get the best results possible. From the right subject line to a mobile-friendly design, our email teams can perfect every part of your email campaign. A B testing comes with your email campaign to make sure you get the most clicks and the highest conversions. 12
Deploy Your Campaign Once your campaign is ready to launch, you have the option to depend on Stirista s world-class deployment services. We are proud to offer one of the highest deliverability rates in the industry, saving you time and money and getting you to the right audience with confidence. We provide prompt reporting on opens, clicks and conversions to speed your campaign decision-making and evaluate your campaign's effectiveness. 13
14 Meet Our Clients
Start with STIRISTA Email marketing has consistently proven to be one of the most effective marketing channels available. With Stirista as a partner, you will enjoy top-notch service from a team of email marketing experts. You can rely on Stirista to help you find your target audience and deploy your email campaign with ease. Build your business and increase your ROI with the most effective marketing channel available. For every $1 spent, email marketing generates $38 in ROI. Campaign Monitor $38 Email marketing drives more conversions than any other marketing channel, including search and social. Monetate $1 Start your email campaign today! Visit us at www.stirista.com email us at info@stirista.com Call us to speak with an account representative at 1.866.321.8505 15
1100 NW Loop 410 Suite 850 San Antonio, TX 78213 1.866.321.8505 Info@stirista.com info@stirista.com