DEPLOYING YOUR FUTURE-PROOF UC STRATEGY GLOBALLY

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DEPLOYING YOUR FUTURE-PROOF UC STRATEGY GLOBALLY THE TREND IS YOUR FRIEND Anthony Bartolo March 2015 President, Mobility and Collaboration Services 1

ABILITY TO EXECUTE WHO WE ARE CARRIER TO CARRIERS 1,600+ telcos use our network We connect 4 of 5 global mobile subscribers 24% #1 only wholly owned fibre optic ring around the globe of the world s Internet routes use our network 710,000kms of subsea and terrestrial fibre 1 of 10 international calls on our network Our customers reach 99.7% of global GDP using our network COMPLETENESS OF VISION Source: Gartner, Magic Quadrant for Network Services, Global Neil Rickard, Bjarne Munch, 14 January 2015 Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner's research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose 2

UC GROWTH WORLDWIDE GLOBAL PHENOMENON 3

CIOS ASKED TO MAKE GOOD ON UC PROMISE GLOBALLY ACCESSIBLE, GLOBALLY CONSISTENT Total UCC market $37B 2013 $54B 2016 Source: Ovum, Gartner, Wainhouse Research, January 2013 Unified Communications and Collaboration End User Survey 4

UNDISPUTED TRENDS GLOBAL IN NATURE On-premise to cloud Driven by depreciation and economics Intermediate stop at hybrid state Driven by commercials and flexibility Vendor licencing Global SIP trend Collaboration across multiple channels UC driving convergence of traditionally separate domains Harmonising user experience Contractual and operational Uniform SLAs Demand for global consistency 5

FUNDAMENTAL DESIGN PRINCIPLES FOR ANY UC STRATEGY FIND THE PARTNER THAT PROVIDES THE BUILDING BLOCKS Modular services Modular, integratable services enabling a phased roadmap Customer-centric UC rollout Tangible improvement in user experience and functionality Support company with UC transformation Global reach Reach Global capillarity matters for integrated voice, video and UC services Globally distributed application platforms Multiple access methods Focus on global capillarity for traffic termination Managed services Operational capability for end-to-end management Ensure global service delivery for complex UC solutions Streamline management from application to access Provide full integration and latest technology support High availability Build services to ensure holistic availability Integrated end-to-end SLA and accountability Services architecture = global application management Design for scalability, resiliency, disaster recovery 6

A MODULAR AND CONSUMABLE UC SOLUTION ALLOW TO PLUG-IN TO YOUR UC STRATEGY SIP Trunking & MM SIP Trunking SIP Voice WebRTC API/SDK for Voice and Video White Labelling Any Platform Any Way Any Time Anywhere Contact Centre Skype for Business Video Conferencing & Telepresence Unified Conferencing Mobile SDK for Voice and video Contextual Cloud Communications Multi tenancy UC Interop 7

DOES YOUR STRATEGY SURVIVE? NATURAL AND UNNATURAL EVENTS High availability and business continuity are popular priorities But could it survive a board room decision? 8

CULTURE EATS STRATEGY FOR BREAKFAST DON T FORCE IT GO MODULAR 9

SEE THE WORLD BEYOND YOUR ENTERPRISE WHAT ABOUT YOUR CUSTOMERS, PARTNERS, VENDORS? 10

TAKE ON A HOLISTIC PERSPECTIVE IT S NOT WHAT YOU DEPLOY, IT S HOW YOU DEPLOY OR CONSUME IT 99.999% Applications e.g. contact centre, UCaaS unified conferencing, VCaaS 99.999% Data Centre SIP MPLS / IP Integrated SLA Physical transport LOOK DEEPER THE DEPENDENCIES ARE RELEVANT 11

THINK ABOUT GLOBAL SOLUTION ELEMENTS eg GLOBAL SIP TRUNKING 110 countries ITFS 98% GDP intl LD termination 1 billion minutes 300 cities / 57 countries LNS One service Multiple countries Single SLA Single contract 59% GDP SIP outbound SIP based services 14 countries full PSTN replacement Highest call quality 94% GDP intl toll free PLUG-AND-PLAY UC CONNECTIVITY 12

CONSIDER BUILDING A LONG-TERM CUSTOMISED SOLUTION ROLL YOUR OWN UC SOLUTIONS LEVERAGING APIs MODULAR SERVICES WebRTC SIP SDK API Chrome / Firefox /Opera / IE (plugin) VC TP IPT Conference control, schedule, administration, provisioning, billing, maintenance CUSTOMER ROADMAPS WILL BECOME INDEPENDENT OF VENDORS 13

THINK BEYOND BORDERS CONSIDERATION REALISATION Modular services consumption Execute your UC strategy Use global elements where possible To meet your end-user demand Think beyond the application and your enterprise Understand dependencies and your customer eco-systems Leverage a global partner for global growth For a global, consistent, operational and user experience 14

Thank you #onyourterms Visit us at booth #1621 15