TRANSFORMING TO IT-AS-A- SERVICE Leveraging IT To Accelerate Business Agility Paul O Doherty Cloud Solution Manager ONX Enterprise Solutions 1
Enterprise IT Provides Control & Reliability Enterprise IT Trusted Controlled Reliable Secure 2
Public Clouds Introduced Greater Agility Enterprise IT Trusted Controlled Reliable Secure Simple Low Cost Flexible Self-Service Public Cloud 3
IT Risks Loss Of Control Enterprise IT Trusted Controlled Reliable Secure 22% Use a Non-IT Provisioned Service To Perform Their Job Forrester, Empowered Business Technology Defined, 18 July 2011 41% Information Workers use Personal Cloud Services Forrester, The Personal Cloud: Transforming Personal Computing, Mobile, and Web Markets, 6 June 2011 Simple Low Cost Flexible Self-Service Public Cloud 4
IT Must Transform To An Internal SP Deliver IT-As-A-Service (ITaaS) Deliver Improved Business Agility. Provide Value To Business Top-Line. Maintain Trust And Control. Simplify Consumption of Internal/External Services. 5
Helpdesk IT-Issued Flat Tax Self- Service Choice Computing Metered Silos Services 6
ITaaS Is Goal of the Cloud Journey With Many Benefits Along The Way EMC is here 100% 86% 79% % Virtualized 30% 40% 15% Simplicity Efficiency Protection IT Production Infrastructure Focus Scalability Continuity Security Business Production Applications Focus Standardization Automation IT-as-a-Service Business Focus 7
But ITaaS is Different: Focus Shifts From Infrastructure Cost to Business Agility % Virtualized $ $ % Power And Space Savings Data Center Equipment Savings Increase In Energy Efficiency CO 2 Pounds of CO 2 Reduced Simplicity Efficiency Protection IT Production Infrastructure Focus $ OpEx Savings $ % Data Center Equipment Savings Of Mission-Critical Apps Virtualized CO 2 Pounds of CO 2 Reduced Scalability Continuity Security Business Production Applications Focus x/$ t C C Unit Cost Savings Agility: Time to Provision, Deploy LoB Customer Sat. (Competitiveness) CFO Customer Sat. (Cost Transparency) Standardization Automation IT-as-a-Service Business Focus 8
Delivering IT-As-A-Service Requires New Models Technology Model Private, Public, Hybrid Cloud Controls, Trust, Compliance Standardize, Automate Consumption Model Operations Model 9
ITaaS Requires a Hybrid Cloud Infrastructure Critical To Consuming Both Internal & External Services Infrastructure Transformation Private Automated Hybrid Cloud Infrastructure Public 10
The New Application Platform Critical to Consuming Any Application New Application Platform Application Transformation Infrastructure Transformation Private Automated Hybrid Cloud Infrastructure Public 11
Access Applications From Any Device Critical to Consumer-Style Choice Computing New End User Computing End User Provisioning Transformation New Application Platform Application Transformation Infrastructure Transformation Private Automated Hybrid Cloud Infrastructure Public 12
TRUST The New Technology Model End-To-End Trust and Automation New End User Computing End User Provisioning Transformation Application Transformation Infrastructure Transformation Private A U T O M A T I O N New Application Platform Automated Hybrid Cloud Infrastructure Public 13
TRUST The New Technology Model End-To-End Trust And Automation Old Point- Products Component-focus End-User Devices Provisioning Tools Application Server Networking Storage New Integrated End-To-End Composite-Focus Service Catalog Integration Virtual Infrastructure Data Federation Cloud SP Federation A U T O M A T I O N 14
Brokering Services Requires Control, Trust The New Model to Deliver Internal + External Services Service Definition Applications Infrastructure Data Application Federation Trust Data Federation Brokered Hybrid Cloud Infrastructure Service Provider Enterprise IT Internal IT (Private Cloud) Public Cloud 15
Standardize, Automate: ITaaS Technology Virtual Infrastructure Simplifies Self-Service Provisioning Simplifies Use of Service Catalog-Based Provisioning Simplified Capacity Planning, Reducing Administration Increases Responsiveness to the Business Needs Pre-Engineered, Pre-Integrated and Validated 16
Delivering IT-As-A-Service Requires New Models Technology Model Private, Public, Hybrid Cloud Controls, Trust, Compliance Standardize, Automate Consumption Model Self-Service Catalogs Financial Transparency Consumerized IT Operations Model 17
Simplifying Consumption: IT Must Act/Operate Like an SP Internal IT requires Customer-Focus Financial Transparency Choice Computing Catalog of Services Simple Low Cost Flexible Self-Service Public Cloud 18
Service Catalogs Simplify Consumption Enable Consistency Of Standard Services: Familiar Terms to LoBs LoB User App Owner IT Staff Control: Services Packaged With Trust, SLAs Management: Demand, Capacity, Financial Business Data: Variable Costs, Service Levels 19
Financial Transparency Simplifies Decisions Chargeback, Showback Allows Variable Cost Models Links Cost to Consumption Provides Basis for Service Pricing Quantifies Demand (maps per-user utilization) Forecasts Demand (highlights consumption) Supports Delivery (aids capacity management) 20
Consumerized IT Simplifies Fulfilling Demand, Access Choice Computing Self-Service Portals Service Pricing & Rate Sheets Brokered Services 21
The Way We Work is Rapidly Evolving ACCESS: 37% use do-it-yourself tech 97% carry > 2 devices Sources: Morgan Stanley 2011, Gartner 2011, Forrester 2010, Pew 2011 OS DEVICES ACCESS APPS APPS: 2015 Mobile App Market $38B DEVICES: 2010 Shipments Tablets + Smartphones > PC 2015 shipments 1.1B cell phones, 300M tablets 22
Managing BYOD Doesn t Need to be Hard Provisioning Audit Billing Single Sign-on 23
Delivering IT-As-A-Service Requires New Models Consumption Model Self-Service Catalogs Financial Transparency Consumerized IT Technology Model Private, Public, Hybrid Cloud Controls, Trust, Compliance Standardize, Automate Operations Model Organization, Skills, Roles Horizontal Processes Business Alignment 24
ITaaS Organization & Processes: Requires A Shift From Silos To Services Service-Oriented Skills, Roles, Operations Infrastructure as-a-service IT Service Sales &Marketing IT Service Management App Platform As- A-Service Enterprise Apps As-A-Service User Experience As-A-Service Horizontal Processes Platform Management Platform Architecture Foundational IT Roles Systems Storage Backup & Recovery Data Center Networks Security 25
ITaaS Skills, Roles: Accelerate Your Career IT Business Roles Service Marketing Service Operations Product Management Financial Management EMC Cloud Architect Cloud Infrastructure And Services Virtualized Infrastructure IT-As-A-Service EMC Data Center Architect Information Architect Storage Service Management Information Engineer Information Availability EMC Technology Tracks Technology Architect Storage Administrator Implementation Engineer Platform Engineer 26
ITaaS Improves Business Alignment Customer-Centric, Internal Service Provider Mindset IT Go To Market Defined Services With Transparent Pricing IT Product Management Disciplines To Manage IT Services How Do We Market, Sell, And Bill For Our Offerings? How Do We Productize To Win The Business? Service Operations Management Basic Capabilities Needed to Meet SLAs How Do We Implement And Support Our Products? 27
Transformation To ITaaS: How EMC and Onx Can Help TECHNOLOGY Converged Infrastructure EMC Proven (SM) Solutions Trust, GRC Solutions Cloud Trust Authority CONSUMPTION Service Catalog Design Financial Management Transition Planning Service Provider Ecosystem OPERATIONS Cloud & ITaaS Architect Training and Certifications Process Design, Management Organizational Change Management 28
EMC-IT s Transition: Operational Models Affect Organization EMC s Shift From Silos To Services 2008 Vertical Silos 2011 Unified Private Cloud Infrastructure And IT-As-A-Service 29
EMC IT: Benefits Along The Journey Cost & Agility Trends 90 Days IT PRODUCTION Lowered Costs 80 Days 60 Days BUSINESS PRODUCTION Improved Quality of Service 40 Days 30 Days 40% IT-AS-A-SERVICE Improved Business Agility 42% Percentage Of IT Spend On New Capabilities vs. Lights-on 20% 20% 21% 2005 2006 2007 Phase 1 IT Owned Apps 23% 25% 7 Days 1 Hour 2008 2009 2010 2011 Phase 2 Mission-Critical Apps Approximate Timeto-Provision App. Environments Phase 3 Run IT-as-a-Business 30
EMC-IT: Inhibitors We Encountered Considerations IT Leadership Must Address TECHNOLOGY CONSUMPTION OPERATIONS Shared Platforms Are Different Automation Is Scary Shift To Service-Based Culture New Service Catalog Integration New Financial Management Models New Skills, Roles, Organizational Model New Product/Service Management Processes New Product/Service Lifecycle Processes Service-Based Approach To Delivery 31
Flexibilit y Offering the full gambit to Enterprise Self Serve, Managed and Custom Self Serve Cloud // OnTask VPH (Virtual Private Hosting) Dedicated or Burstable bucket of Ghz & RAM your in full control Self serve portal & API control of VM creation & lifecycle Managed Partitions // OnTask MPH (Managed Private Hosting) vcpu and vram flat fee per managed VM Fully managed and supported via Service Desk & Portal Traditional Managed Hosting //OnTask DPH (Dedicated Private Hosting) Bill of materials physical or virtual build Colo, Co-managed or Fully Managed options Hourly Weekly PAYG Monthly Short Term 12+ monthly Mid Term 36+ monthly Long Term Pay Rate Discounts Commitment 32
Federated Cloud Strategy Internal/Private IT capabilities are provided as a service, over an intranet, within the client and behind the firewall OnX PS Cloud Deployments Client data center Client data center Hybrid Internal and secure external service delivery methods are integrated OnX Federated Cloud Client Client A Client B Public IT activities / functions are provided as a service, over the Internet to anyone A Users B Private cloud 3 rd Party Managed private cloud Hosted Private cloud services Hosted Shared cloud services Public cloud services Client owned/operated 3rd-party operated 3 rd party owned/operated 3 rd party owned/operated 3 rd party owned/operated Client facility and staff Client facility only Shared facility and staff Shared facility and staff Mass shared resources Dedicated resource pool Dedicated resource pool Dedicated resource pool Shared resource pool Elastic scaling Full reservation security Pay as you go & reserve Pay as you go Internal network access or via VPN Virtual private network (VPN) access Lack of enterprise service levels Customizable catalogue Membership based Customizable catalogue 33 33
Recommendations for IT As A Service Technology Build Your Hybrid Cloud Establish Visibility, Controls, Compliance Consumption Implement a Service Catalog Establish Financial Transparency Operations Transform People, Roles, Processes, Organization 34
Key Considerations Build executive support, appoint ITaaS transformation team Focus on your service catalog and self-service portal Standardize services, automate provisioning Adopt a phased approach Establish objectives and a roadmap for execution Ensure selected cloud platform core is extensible 35