SPE Dailies Project. SPE Tech / PMC / Colorworks / 24P Dailies 3/27/11

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SPE Dailies Project SPE Tech / PMC / Colorworks / 24P Dailies 3/27/11 1

Summary of topics covered SPE Dailies Solution Objectives Vendor Selection Criteria Evaluation process List of all Dailies solutions currently being considered / reviewed Vendor/solution detail Overview / Evaluation SOP definition / optimization - production through editorial Red Dailies Project - Screen Gems Act Like A Woman Current Red Workflow Review Internal Workflow Documentation 3rd Party Workflow / Product Documentation 2

SPE Dailies Solution Objectives (as defined by PMC) Read original camera format and Metadata embedded in original material - RED, ARRI, QuickTime, DPX, MXF, etc Verifying media copied off camera data packs Archive component - LTO Sync sound efficiently and reliably Ability to apply a LUT Additional color correction? Ability to add new Metadata Transcode to Avid/FCP compliant media files faster than real time Make deliverables: Muxed DNX, H.264, XDCAM, DVD (MPEG2), ProRes, Etc Export EDL, ALE and AAF with Metadata Export FCP XML, Avid AAF and ALE with all Metadata Delivering media to Editorial and Backbone Portability ios / Andriod Component 3

Vendor Selection Criteria Evaluation process (PMC) Dailies applications testing: RED One media is fully supported across multiple platforms Alexa QuickTime media is fully supported across multiple platforms Arri-raw / Arri s Bayer pattern (QT @ 330Mbps) Baseband is fully supported across multiple platforms 4

Dailies solutions currently being considered / reviewed Avid Media Composer Assimilate Scratch Dailies Lab DVS Clipster Content Agent Codex Baselight Colorfront YoYo NextLab (Fotokem) Mobilabs (Deluxe) MTI Constellation (CET Universe) 5

Vendor/Solution Detail 6

Avid - Media Composer Product: Media Composer Website: www.avid.com Contact: Uses Red Rocket accelerator card for RED transcodes - faster than real time Reads native RED and ARRI Alexa ProRes QuickTime codecs with full Metadata via AMA plugins Can transcode faster than real time to DnxHD 36,115,175X. CPU processors provide speed, so 8 core and 12 core systems should be the minimum standard. Transcoded material carries over original metadata plus newly added metadata i.e. Scene, Take, Camera Roll, etc Can be re-linked to camera original media Can auto sync audio based on TC or manually using waveform tools. Provides native project and media formats that are preferred by editors for feature film and television. Can create ProRes media for FCP Pros: Handles native camera media Price - all functionality exists in software Complete end-to-end Avid solution possible Runs on Mac CPU, so on set functionality of host computer can be used for multiple applications and minimize footprint and power requirements Can be integrated into a laptop solution with third party hardware - not recommended for most workflows, but possible. Cons: No LUT capabilities except for RED files, problem for ARRI QT ProRes media dailies due to Log-C color space of source QT files. Third parties are working on alternative workflows to incorporate the correct color space until Avid releases their own functionality. The hope is that 7 these functions will be available in the next release.

Assimilate Scratch Dailies Lab Product: Scratch Website: Contact: Uses multiple Red Rocket accelerator cards for RED transcodes at higher frame rates. Can apply a LUT. Can apply additional color grading. Can transcode faster than real time to DnxHD media. Can create DCP compliant media. Flexible audio sync tool. Pros: XML functionality for customization and integration into existing infrastructure Primary and Secondary color grading functionality Control surface interface or software GUI capable for increase in productivity Multiple DI format support Native Avid DnxHD export Cons: Creates one clip per time line, multiple clips (scene/take) transcoded from one timeline is not possible. No ProRes media export Requires operator training - skill level medium to high for color grading 8

DVS Clipster Product: Website: Contact: Uses Red Rocket accelerator for RED transcodes - DVS is original manufacturer of RED Rocket Can read native RED, ARRI ProRes QuickTime and DPX Can transcode faster than real time to DnxHD 36 media for offline Is built as a conform, playout, and transcoding device for DI screening and mastering Pros: Can create ProRes files for FCP workflows or for Avid compressed 4:4:4 AMA workflows Has waveform display for audio sync Can create DCP compliant media Cons: Turnkey proprietary hardware Requires operator training - skill level medium to high for color grading 9

Content Agent Product: Website: Contact: Transcoding software supporting multiple formats Just received, still being evaluated Pros: Off the shelf hardware Cons: N/A 10

Baselight Product: Website: Contact: Pros: Tied to workflows with system in place at Colorworks Cons: 11

Codex Product: Website: Contact: Pros: Already in use at Colorworks Cons: 12

Colorfront Product: Onset Dailies Website: www.colorfront.com Contact: On-set dailies can work with uncompressed DPX, ARRIRAW, R3D, Quicktime, Silicon Imaging and Phantom shot material and is designed to generate multiple deliverables at faster than realtime. It has a very intuitive interface and can sync production audio (either automatically based on TC or manually) color grade, QC, do burn-ins and render out deliverables. On-Set Dailies also has a very strong stereo 3D functionality. Pros: n/a Cons: 13

YoYo Product: YoYo Dailies Website: www.yoyotta.com Vendor Contact: SPE Contact: Phil Squires YoYo - Non Linear Data Management YoYo is a total solutions that provides the ability to manage all your data and video workflows, allowing your creative applications to perform the tasks they were designed for. YoYo offers the ability to manage the ingest of material from multiple sources including film, video and a multitude of different file based digital acquisition devices. The system can be used to convert material in both format and color space ready to start the creative process. YoYo conforms source material from mixed formats and resolution into timelines using edl, keycode or frame information. These versions can have slates, handles and burnt in code. Multichannel audio can be synced. the system can process any file or video types into one master and play out to disk or tape. It can be used to resize for various deliverables ranging from QT, MXF, DPX or Tape. DCDM masters can be made. Stereo deliverables can be created in various 3D formats YoYo has a primary Color Corrector and color management capability allowing accurate digital dailies to be created. When the project has been completed and delivered YoYo has a powerful Project Management tool to help manage various storage tiers. Projects can be archived while maintaining a visual online audit to allow easy ongoing maintenance. Archive projhects to LTO-5 with LTFS. Pros: n/a Cons: 14

NextLab (Fotokem) Product: NextLab Website: http://www.fotokem.com/nextlab/index.html Contact: Tom Vice nextlab, a division of Fotokem, is a dedicated team of industry professionals servicing all RAW and data camera formats such as RED, Arri D-21, Silicon Imaging, and Phantom. The future of cinema includes many types of data acquisition and file-based workflows that empower the creative process. With this in mind we have developed workflows for each acquisition device and finishing requirement. Pros: tbd Cons: tbd Notes (Jason): - homegrown tool - customized sound sync and color correction features / self contained - archive and mam component as well - 3 years in development - onshore/internal development - agile dev methodology - reporting features - ipad app does not exist - lease model 15

Smartsoft (Next Element / Deluxe) Product: Smartsoft / Mobilelabs Website: Contact: Next Element by Deluxe is a creative, data-centric post production facility that has been a leader in the transition to tapeless digital workflows for the motion picture and TV industries. Our proprietary SmartSoftTM software has automated many of the tasks needed for file-based workflow, allowing for freedom from legacy post production solutions associated with tape-based equipment Pros: tbd Cons: tbd Notes (Jason): - sound sync and color correction require external system (baselight api / protools) - policies / configurations are hard coded by sys admin vs interface managed / permissions - onshore/internal development - currently used on 21 Jump Street 16

MTI Product: Remote Control Dailies Website: http://www.mtifilm.com/ Contact: MTI Film introduced Remote Control Dailies, the complete solution for remote location dailies processing. Referred to as MTI s Dailies in a Box, the system includes all Control Dailies modules including the DA Head for decoding all digital cameras to date, Control Color - MTI s ASC compliant color corrector that also includes CDL/LUT capabilities, and Convey for encoding popular files for editing and screening deliverables. Leveraging MTI s concurrent workflow, which has been time tested and field proven for 8 years in hundreds of motion pictures and television productions, Remote Control Dailies provides concurrency for Ingest, Audio/Picture Synchronization, Color, and Output as well as LTO5 archiving. Pros: n/a Cons: 17

Constellation (CET Universe) Product: Constellation VCM Website: www.cetuniverse.com/constellation.php Contact: - Tony Cahill, Chief Engineer tony@cetuniverse.com - Jeff Goldstein, Business Development jeffg@cetuniverse.com SPE Contact: Jason Brahms Constellation VCM includes four main components that make up the core of the system. These components include all the tools necessary to create procedures and policies within the Constellation software environment. Constellation VCM core components are: Storage Management Archive Management Asset Management Workflow Autmation Recent credits: Dailies for David Fincher on The Social Network Pros: n/a Cons: 18

SOP definition / optimization - production through editorial Open discussion topic: Are there things we can do upstream in the production process to streamline / optimize downstream processes? 19

Red Dailies Project - Screen Gems Act Like A Woman - ScreenGems Project: Act Like A Woman - Starts Shooting in 3 weeks - PMC / Colorworks joint workflow Review current Red workflow (next slide) - Red Epic testing PMC / Colorworks end to end test - Colorworks to shoot test material and provide to PMC - Hector to drive the process - Charlie will present this workflow to Glen Gainor 20

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Misc. Internal Workflow Documentation 22

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PMC: RED DAILIES BENEFITS TO PRODUCTION SUNDAY AT TIFFANY S September 9, 2010 Cost Savings to Production Creating editorial-ready materials and transferring them directly to production s Unity prior to editorial s arrival each morning provides picture editorial an overall time savings of from between 1 to 2 hours each day. Enables editor to cut dailies 1-1.5 hours earlier than traditional delivery means. Eliminates 1-1.5 hours of the assistant editor s labor and time spent tying up an Avid workstation to receive drives and transfer dailies media onto editorial s shared storage. Eliminates labor cost associated with retrieving or delivery of shuttle drive(s) and promotes greater security and a smaller carbon footprint (not driving, no accidents). Eliminates the need to purchase firewire drives for the purpose of shuttling dailies media. Weekend delivery of ISO files directly to SPTV storage using SPE Cineshare file delivery solution eliminates production s need for additional labor on weekends. Future cost-saving potentials when PMC connects directly to production s Unity; the following time-saving services can be provided: Reference Quicktime Generation: PMC can create the reference movies required to support sound editorial, Foley/ADR, mix stages, and/or on-line. Having PMC create the QT reference movies frees up the assistant picture editor and his/her Avid to work on other crucial elements of picture editorial processing. Media consolidation and Quicktime rendering can potentially tie up resources for hours. File Distribution: Through the Post Facilities Network, PMC can distribute media files to other onlot post production services such as Sound Editorial, Foley/ADR, Dubbing, and On-line; or, with some pre-testing (dependent upon the receiving facility s capabilities), to off-lot third party post service houses via Aspera, Cineshare, or FTP. Tape Outputs: Having PMC output your Avid picture and audio tracks eliminates production s need to rent expensive and complex HD decks. Instead of a daily deck rental with a less experience operator, production pays for a deck based on quarter-hour increments operated by 25 an experienced tape op.

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SLATE & LOGGER SOUND SOUND RECORDER RECORDER COMTEK COMTEK TIMECODE RF RFTCG TCG RF RFTCG TCG GENESIS GENESISOR OR SONY SONYF35 F35 SOUND TC TO CH-2 CAPTURES CAMERA TC START & STOP + RELATIONSHIP TO SOUND TC TIMECODE SONY SONY DIGITAL DIGITAL SLATE SLATE CAPTURES SC-TK SOUND TC @ CLAP CIRCLED TAKE? CAMERA + REEL PRODUCTION, ETC 28

DAILIES SYSTEM SRW SRW PLAYER PLAYER VANC VANC INSERTER INSERTER Audio Audio Playback Playback DPX DPX CAPTURE CAPTURE LUT LUT BOX BOX Dailies Dailies System System Controller Controller AUDIO AUDIO EMBEDDR EMBEDDR DVD DVD ENCODE ENCODE Frame Frame&& CG CGInsert Insert Frame Frame&& CG CGInsert Insert XDCAMHD XDCAMHD Studio StudioAA XDCAMHD XDCAMHD EDIT EDITAA XDCAMHD XDCAMHD Studio StudioBB XCAMHD XCAMHD EDIT EDITBB AVID AVID ENCODE ENCODE QC QC STATION STATION 29

3rd Party Workflow / Product Documentation 30

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