Storage Infrastructure Optimization

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Brussels, Belgium, 13th TF-Storage Meeting Denis Stanarevic, IBM SIO South East Europe Storage Infrastructure Optimization

Setup the scene Cost Categories Environment Time To run... You need The complete picture QoS - NFR

SIO Storage Infrastructure Optimization What is SIO? A programmatic, cross-brand (hardware, software, services, consultancy) execution model Leverages all of IBM technologies and capabilities in a single, focused approach in order to identify optimization opportuniteis Value Growth Utilize Obsolete Waste Compartmentally Managed Objectives for the SIO: Reduce the overall complexity Improve utilization of resources Reduce cost of data storage SIO Storage Infrastructure Optimization Holistic Storage Management 3

Where does all the storage go? Physical Raw storage capacity Procurement view Logical Storage capacity available after applying data protection policies Storage architect view 700,000 600,000 500,000 Allocated Storage consigned to users Storage administrator view Claimed - Storage assigned to servers System administrator view Storage (GB) 400,000 300,000 200,000 Assigned Storage mounted by servers Application owner view 100,000 Written - % of storage actually containing data 0 Physical Logical Allocated Claimed Assigned Written 4

Taking It One Step Further Within the occupied storage, only a small percentage of data is unique and of current value Used & Unique Complex Duplicate Simple Duplicate Occupied Storage 5

Many organisations struggle to capacity plan effectively for storage requirements Current State Value of Data Low Medium High Low Medium High Organizations still acquire, operate and retire storage by project! This buying behavior creates risk and generates waste. Storage Infrastructure Optimization maps the Value of the data to the Cost of the Infrastructure and maintains Value-Cost over time Cost of Infrastructure

Journey Station 1 Alignment 1. Discover (Services, Workshops) 2. Mitigate Risk 3. Reduce Waste Storage Estate Value of Data Low Medium High Low Medium High Cost of Infrastructure

Journey Station 2 Storage efficiency Storage Estate Value of Data Alignment Green Channel Low Medium High Increasing Data Value Back-up Tape ProtecTier Archive Info Archive Mid-Range XIV, V7000, V5000, V3700 Low Medium High Cost of Infrastructure Enterprise XIV, DS8K, SVC EasyTier, SONAS Decreasing Data Value Avoidance Zones Data in Motion

SIO Client Value Proposition: Holistic approach will Change the Cost Curve Current Plan Short term decisions Roadmap for success Current course and speed Take sub-optimal action Costs Transformation IBM approach Investment for agility and sustainability SIO: Storage Infrastructure Optimization Time 9

SIO Program Focus Data Rationalization Increase utilization from industry standard 35% to 70% Consolidate expensive, inefficient storage to lower operating cost storage while increasing availability Storage Virtualization / Tiered Storage Infrastructure Managing tier 1 storage spend while right tiering to cost effective storage environment Virtualize environment to manage, control & age data appropriately across storage environment per SLAs Reduce Cost Backup/Restore & Disaster Recovery Archive / Retention / Compliance Reducing CAPEX/OPEX spend on VTL and/or ATL on back-end with 12:1 reduction Establish appropriate Recovery time & eliminate single points of failure Improving performance by appropriately aging data across storage environment per compliance regulations Improve Service Manage Risk Information Management Storage Process, Organization, Technology & Governance Model Instrumentation layer that controls & automates the storage environment, supporting business needs & keeping it optimized over time Reducing unplanned outages from hours to minutes 10

What to expect from an SIO assessment and solution Implement proven technologies and realize savings in the following areas Storage Virtualization Offload both local and remote replicas from expensive disk to low cost alternatives Thin Provisioning Allows for better utilization of historically underutilized capacity Data Deduplication Removes multiple instances of the same data Cloud Storage Provides simplified access to data and frees IT staff to focus on core business Storage Service Catalog Prevents wasteful provisioning practices such as assignment of unnecessary replicas and excess primary storage Realize savings on: Storage Costs Power Costs Floorspace Costs Operational Costs Tape Costs Array Maintenance Costs Data Archiving Removes outdated records to make better use of assigned storage Content Expiration Purge unneeded data Advanced Storage Reporting Facilitates the reuse of existing capacity, reducing purchasing requirements, power consumption and floorspace sprawl

Business challenges encountered at SIO accounts Low overall storage utilization Government Challenges managing data value over time Storage growth Lack of migration strategy and tools Extended backup windows for some applications Lack of Centralized Storage Management Telecom Challenges managing data value over time Storage at capacity Data backups frequently impacting production Comprehensive Disaster Recovery strategy not in place Finance Out of facilities space in data centers Lack of data valuation capabilities Managing data growth in the environment Storage Tiering does not exist Excessive use of Tier 1 storage increasing costs and consuming valuable floorspace Large backup volume causing increased costs and excessive backup windows 12

Storage Infrastructure Optimization Program Client Benefits IBM identifies areas where savings can be achieved through infrastructure optimization IBM s approach will reduce overall organic growth while dramatically lowering management costs Savings typically range from a 20% - 25% reduction in new storage spend in year one, to a 50+% reduction in spend in over 3-5 years (including power, floorspace hardware opex) 13

Current Storage vs. Future Storage Tier 2 + 3 Tier 1 Tier 2 + 3 Tier 1 Reduce High cost storage used and increase lower cost storage over 5 year timeframe 14 14

Current Environment vs. Optimized Environment 15 15

Financial Analysis of Costs, Benefits, and ROI 16 16

SIO assessment overview Interviews to conduct Typically 60-90 minutes long (dependent on interviewee role) Typical interviewees include: Storage Manager Storage Architect Storage Admin Backup Manager Backup Architect Backup Admin Other personnel consumers of storage: Storage consumers (System Administrators, DBAs, etc.) Application Owner Capacity Planning Manager IBM team includes: Project Manager Storage Consultant Senior Consultant Product Specialists Deliverables include: Project Plan and Schedule Kick-off Presentation Storage Infrastructure Optimization Report Executive Report including financials and ROIs Project Initiation Data Gathering Data Analysis Develop Initial Findings Review Initial Findings Review Solution Design Develop Executive Presentation Executive Presentation with financials 17

The five pillars of Storage Infrastructure Optimization Aligned and Optimized Cost Reclaim, Rationalize & Plan Virtualize & Tier Backup/Restore & Disaster Recovery Storage Process & Governance Model Archive / Retention / Compliance Reduce Storage Growth 18 18

The five pillars of Storage Infrastructure Optimization 19 19

SIO Assessment Focus Areas The following data gathering point to understand your IT Infrastructure Required Key Data Points Environment Overview Virtualization adoption Storage Tiering Archiving Data Maintenance Storage Reclamation Reporting Hardware Refresh Power Floorspace Types of Data Initiatives Operational Products Financial data

Next steps Plan and propose IBM SIO to entities with growing storage demand and complex management Proposal acceptance and agree on the execution date Perform data gathering Complete questionnaire Group interviews Individual interviews Provide reports that may be requested in interviews Project Initiation Data Gathering Data Analysis Develop Initial Findings Review Initial Findings Review Solution Design Develop Executive Presentation Executive Presentation with financials 21

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