It s About the Data, Stupid.

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1 Next Presentation Begins at 16:40 It s About the Data, Stupid. Salo Fajer, Chief Technology Officer

2 It s About the Data, Stupid. Salo Fajer, Chief Technology Officer

3 First, allow me to explain my session title The definition of insanity is repeating the same actions and expecting a different result. Albert Einstein

4 Data/Records Exposed Year #1 Threat Action # Records Exposed 2010 Tampering (Physical) 96M 2011 Brute Force (Hacking) 413M 2012 Spyware/Keylogger (Malware) 265M 2013 Stolen Credentials (Social Engineering) 815M 2014 set new records: 1.1 billion sensitive records were compromised across 3,014 incidents. 22.3% increase over 2013 in the number of records lost. 28.5% increase in the number of data breaches disclosed.

5 Global Security Spend For Same Period Total Security Spend Technology Layer Network Security 32% $16,190,720,000 30% $17,222,400,000 32% $19,667,200,000 30% $19,771,800,000 29% $20,631,180,000 Security Operations 14% $7,083,440,000 13% $7,463,040,000 14% $8,604,400,000 14% $9,226,840,000 12% $8,537,040,000 Database Security & Encryption 16% $8,095,360,000 17% $9,759,360,000 17% $10,448,200,000 16% $10,544,960,000 12% $8,537,040,000 Risk and Compliance Management 10% $5,059,600,000 9% $5,166,720,000 9% $5,531,400,000 10% $6,590,600,000 11% $7,825,620,000 Application Security 10% $5,059,600,000 11% $6,314,880,000 11% $6,760,600,000 12% $7,908,720,000 12% $8,537,040,000 Endpoint Security/Antivirus 10% $5,059,600,000 11% $6,314,880,000 10% $6,146,000,000 9% $5,931,540,000 13% $9,248,460,000 Identity & Access Management 7% $3,541,720,000 8% $4,592,640,000 6% $3,687,600,000 8% $5,272,480,000 10% $7,114,200,000 Data Security (DLP & DRM) 1% $436,000,000 1% $458,000,000 1% $481,000,000 1% $555,000,000 1% $661,000,000 TOTAL ANNUAL SECURITY SPEND 100% $50,526,040, % $57,291,920, % $61,326,400, % $65,801,940, % $71,091,580,000 *Source: Gartner Forecast: Information Security, Worldwide, , 3Q14 Update *Source: Understand The State Of Data Security And Privacy: 2010 To 2015 By Heidi Shey, Kelley Mak with Stephanie Balaouras, Jennie Duong

6 In Case You Missed It Year Spending on Data Security % of Total Global Security Spend 2010 $436M 1% 2011 $458M 1% 2012 $481M 1% 2013 $555M 1% 2014 $661M 1% *Source: Gartner Forecast: Information Security, Worldwide, , 3Q14 Update *Source: Understand The State Of Data Security And Privacy: 2010 To 2015 By Heidi Shey, Kelley Mak with Stephanie Balaouras, Jennie Duong

7 Why We Must Start Protecting Data

8 New Market Dynamics Hacking for Profit: Counterfeit Credentials for Sale: New Identities, Passports, Drivers Licenses and Social Security cards. $150 - $500 Hacker Training tutorials: $1 - $30 Premium Credit Cards for Sale: $17 - $35 (bundle prices offered) Online bank accounts for sale: 6% of the account balance $4,200 for an account with $70, % Satisfaction Guarantee with customer service included Malware $20 - $250 9

9 Evolving Threats SOCIAL ENGINEERING SUPPLY CHAIN CONNECTIONS WEB 10 USB STICKS INSIDER TCP/135 OPEN PORTS

10 Plagued by Malware 300M 250M MALWARE GROWTH 200M 150M 100M 50M Source: AV Test.org

11 Plagued by Malware M 250M 200M 150M 100M 50M Over 1B Source: AV Test.org

12 Defense Alone Isn t Working Web Gateway Firewall Network IPS Mail Gateway Host AV Host IPS 13

13 And Attacks Are Costly 64% Weeks COMPROMISE TO DISCOVERY 12% Months 4% Years 9% Hours 11% Days DISCOVERY TO CONTAINMENT 23% Months 2% Minutes 19% Hours 14 14% Weeks 42% Days Sources: Verizon 2013 Data Breach Investigations Report. Securosis Malware Analysis Quant Metrics Model 14 $8,769 / Incident $3,840,988 / Year 1.2 incidents / Day

14 Direct and Indirect Damages Downtime Brand Impact Data Loss Priceless DATA LEAKAGE 16 16

15 Example: Sony Pictures Sony faces four class action lawsuits related to the breach. Sony allocated $15M to deal with on-going damages of the incident. Sony Co-Chairperson, Amy Pascal, steps down in May 2015.

16 Example: Sony Pictures 100 TB of data leaked in 2014 Unstructured Data: Yet-to-be released movies like Annie, and Still Alice, or Fury (was in theaters) Structured Data: Employee PII and health info including 47,000 SSNs James Bond s Spectre Script, Employee salary data in Excel spreadsheets HR, Sr. Executive and employee s on private subjects

17 How to Start Protecting Data

18 Technical Considerations Recalibrate your security spend Data vs. Infrastructure Improve visibility Minimize surprises Evolve to data-aware security Observe what matters the data 20

19 3 Practical Steps to Data Protection STEP 1 STEP 2 STEP 3 Identify Your Sensitive Data Classify That Data Ensure the Secure Use of Sensitive Data

20 Step 1: Identify Your Sensitive Data Intellectual Property (IP) Trade Secrets Merger & Acquisition Financial Statements Sales & Revenue Data Personal Health Information (PHI) HIPAA regulated data Personal Credit Information (PCI) PCI-DSS regulated data Personally Identifiable Information (PII)

21 Step 2: Classify That Data Restricted Data Private Data Public Data Source:

22 Step 3: Ensure the Secure Use of Sensitive Data Three Components: 1. People 2. Process 3. Technology

23 People Employee Awareness & Training What is sensitive data and how should your employees handle it?

24 Process Define your policies around safeguards for sensitive data

25 Technology Enforce Policies In a seamless manner that doesn t negatively impact your employees ability to get the job done. Engage users at the time of risk (i.e. real-time prompts). Protects from outsider data egress as well.

26 Sony Pictures Case Study (Applied) Restricted Data Unstructured Data: Yet-to-be released movies like Annie, and Still Alice, or Fury (was playing in theaters) Structured Data: Employee PII and health info including 47,000 SSNs, James Bond s Spectre Script, employee salary data in Excel spreadsheets Policy: Cannot leave the corporate network without approval and encryption. Block egress otherwise. POLICY APPLIED >> EGRESS BLOCKED

27 As we say at Digital Guardian

28 Thank You Questions? Come See Me At Our Stand STAND# B181 Salo Fajer, CTO, Digital Guardian,

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