Product & Sales Kit. PA500 II. Powerful enterprise companion

Transcription

1 Product & Sales Kit PA500 II Powerful enterprise companion

2 Content Product Kit 1. Product overview 3 Need a boost for your enterprise applications? 3 Flexibility in your pocket 3 It not only feels good 3 2. Fulfillment of needs 4 Mobile workers today are looking for 4 3. Main features 5 4. Product positioning 5 Durability definitions and rankings 5 Benefits of PA500 II 5 Positioning within Unitech product range 5 5. User Experience 7 PA500 II front view 7 PA500 II rear view 8 6. Accessories 9 7. Software options 10 Device management 10 12Solutions 10 Utilities UnitCare 11 UnitCare Extended Warranty 11 UnitCare Comprehensive United Partner Program PQT Testing 13 Sales Kit

3 1. Product overview Management Summary Powerful enterprise companion Unitech s successful enterprise PDA has been restyled and upgraded. PA500 II now has more to offer for any type of business in retail, hospitality, healthcare or sales automation. Incorporating a Summit Wi-Fi radio and large 3.5 inch touch screen, the PA500 II is ideal for collecting information and transferring the data to a central system. The latest Windows Embedded Handheld 6.5 makes the integration of any kind of solution an easy job. The compact size makes the PA500 II easy to carry by the worker who can stay in operation for a full day shift because of the 2.200mAh battery. This product and sales kit is intended as a guide through this new Unitech device. It contains all important elements covering the product and its specification, but also the different program Unitech offers to ensure the total cost of ownership is reduced to a minimum. For commercial purposes some key markets, competitive information and selling strategies are drafted to support Unitech partners with selling the PA500 II to end users. 1. Product overview Need a boost for your enterprise applications? PA500 II is at your service! This enterprise class PDA offers all the functionalities packed in a slim and compact design. The PA500 II ultimately combines nice looks with durability and functionality, making it ideal for any retail or hospitality application. PA500 II is designed to rapidly deliver the ROI users in these markets are looking for. Flexibility in your pocket PA500 II offers far greater durability than consumer grade PDA s. It can withstand multiple 1.0 meter drops to concrete, yet it fits easily into a shirt or trouser pocket. Its small size and lightweight make it the ideal device for employees that daily face customers. Order taking in hospitality, digital agenda for medical personnel or mobile POS in retail. PA500II serves different needs in different applications. The large touch screen allows easy and error free data input and the battery is capable to operate more than a full day shift. PA500 II is designed to fit in hospitality and retail environments often surrounded by many Wi-Fi hotspots. Its Summit radio offers good roaming performance to ensure no order is missed. Worker flexibility and output will increase significantly, and not the least important, customer satisfaction will increase as well. It not only feels good The look and feel is not the only factor where PA500 II differs from its predecessor. It s also quicker and more powerful. With the latest version of Windows Embedded Handheld (6.5) and large touch screen users will experience the great friendliness of its hand operation which increases user satisfaction. The PA500 II compact enterprise PDA puts flexible, durable and cost saving computing at the heart of the enterprise and in the hands of employees. Pocket the difference pocket the PA500 II. 3

4 2. Fulfilment of needs 2. Fulfilment of needs The compact size and quality Wi-Fi radio make that the PA500 II fulfils the need of workers who carry the device frequently, while using different hotspots for transferring data. Mobile workers today are looking for: Large screen for easy data entry Wireless data exchange to safe time Fully integrated data capture functions Powerful tool for good performance anytime Lightweight yet durable construction for ease of use Wireless mobile printing Long lasting battery lifetime for full shift operation PA500 II matches the need of different vertical markets such as: Fulfilment of management requirements Reduction of operational costs Timely service by mobile workers thus increasing customer satisfaction Digital signatures for immediate invoicing to customer improve efficiency Mobile workers only use applications necessary for daily business Low cost of ownership offered by easy to maintain software solutions Future proof technologies offering investment preservation More efficient, accurate and speedy reports from the field 4

5 3. Main features 4. Product positioning 3. Main features Enterprise class PDA 3.5 inch QVGA touch screen 6 keys and 1 navigation cursor USB1.1, Bluetooth EDR 2.200mAH battery supporting full day shift Summit WLAN b/g/n Wifi radio provides seamless roaming Compact and lightweight - fits into your pocket Bundle at purchase PA500 II Main Unit USB Charging and Communication cable Main Battery 2200mAH AC Adaptor with universal plugs Stylus You will find a complete overview of PA500 II specifications on the rear side of the product leaflet. 4. Product positioning Unitech offers a complete range of PDA s for many different verticals. With the new PA500 II Unitech ensures that this complete offering remains intact. PA500 II is an entry level PDA for companies looking to get rid of the pile of paperwork without making a heavy investment in terminals with all possible features. Durability definitions and rankings The PA500 II is a durable PDA ideal for enterprises that need more ruggedness than standard consumer PDA s offer. The table below explains the different classifications for mobile terminals, ranging from consumer grade products to heavy industrial ones. Fragile Durable Rugged Consumer Grade Products Cross Enterprise / Light Industrial Products Heavy Industrial Products No IP sealing No Drop Proof specifications No Specific Design aspects to protect vulnerable parts No sealing or only specific parts 1 Meter Drop Proof specifications Typical office environment IP sealing (IP54 minimum) 1.2, 1.5 or 1.8 Meter Multiple Drop proof Ergonomic design for industrial use Specific elements supporting Rugged Compared to consumer grade, durability offers mobile enterprises: Reduced total cost of ownership Substantially more protection A reduced amount of repairs resulting in higher end-user satisfaction and lower costs A smaller chance of downtime Built to handle the toughest environments without thought Longer product lifecycles compared to consumer grade products 5

6 4. Product positioning PA500 II positioning within Unitech mobile computer range 6

7 5. User Experience 5. User Experience PA500 II Front View On/off button quickly disable device for power saving Expansion slot SD memory with SDHC support up to 32 GB 3.5 QVGA touch screen Transflective color touch screen for collecting data both indoors as well as outdoors Double scanner button - Allows both left and right handed scanning Navigation keypad go through your applications easily. Select by using ENTER, go out by using ESC Windows Embedded Handheld 6.5 Intuitive operation and solution integration with latest Windows OS Function keys hot keys for quick access to most important functions makes worker even more efficient 7

8 5. User Experience 5. User Experience PA500 II Rear View Stylus with the screen focused operation, the stylus ensures even more smoother data entry Speaker provides the ability to receive audio instructions or messages Hand strap connection safeguard the PA500 II to protect against accidental drops Reset button for a quick warm boot of the device for new and maximum processing power Battery lock easy and quick changes of battery to minimize downtime Battery 2200mAh battery capable to operate for a full day shift 8

9 6. Accessories 6. Accessories There are a number of accessories available that make the PA500 II even more feasible to use by the mobile worker or that make sure that operating time is maximized. Some accessories of its predecessor can be used for the PA500 II as well, preserving your earlier installations. USB cradle with spare battery charger Main Battery (2200mAh) USB communication and charging cable AC adaptor (with regional power cord) Holster Stylus The PA500 II battery pack is equipped with a gas gauge to more accurately display battery power information. Therefore, the PA500 II needs to use the PA500 II specified battery and cradle. For communication only, the old PA500 cradle still can be used. Only the charging function will not work. PA500 II Holster PA500 II in cradle - rear view 9

10 7. Software options 7. Software options The total cost of ownership is composed out of various components. Besides hardware and accessories costs, it also includes services costs, implementation and helpdesk cost. Equally important are the software costs. The PA500 II is equipped with a rich feature set all coming with specific software integration needs. Unitech has developed a wide range of tools and solutions to reduce the overall time spent to implement mobile computers easily and smoothly into end-user applications. These in-house developed solutions by Unitech are called 12[want; to] Solutions, providing great enhancements to user experience and management needs. Most of the 12Solutions coming with Unitech devices are available in source code allowing a programmer to implement the code into his own developed application. This will minimize your software development times. Device management 12Manage 12Manage is an internet based device management system. It will allow 24/7 access to a portal giving instant views on the complete install base of mobile computers. 12Manage is built on open industry standards with no need for proprietary hardware or software to be installed. It only requires an internet connection. Updating quick and easy user applications or even locking down the device are just a few options available in 12Manage reducing the total cost of ownership. 12Solutions are making your choice to work with Unitech even more interesting, profitable and successful. 12Solutions 12Capture 12Capture allows the device operator to make on-device screen captures. This will be of great help to do error reporting or preparation for user-documentation and guidelines. 12KnowWhere 12KnowWhere is a GPS solution showing the current device-gps location on Google Maps. In addition it gives all relevant GPS receiver information such as number of satellites in sight, signal strength and RAW NMEA data. 12SNote 12Note is allowing the device operator to instantly edit and save TXT, LOG, INI and CSV files. Utilities 12Connect A toolset of multiple tools managing on-board radios such as the Bluetooth, WiFi or GSM/GPRS radio. It gives full control from within your own software solution, allowing power savings and zero-end user-configuration requirements. 12Lock 12Lock offers a keypad and screen lock. It can be integrated in your own application limiting user access at desired moments. 10

11 7. Software options 8. UnitCare 12BT 12BT will connect a Bluetooth device using its defined BT Mac Address. You can simply skip the lengthy discovery/connect process. It also allows you to scan a barcode containing the MAC address of a printer and it will simply connect. The solutions and utilities mentioned above is a subset of the complete range of 12Solutions that Unitech offers. It matches the main feature set of the PA690. For the complete range of 12Solutions we kindly refer to our Software Selection Guide or software development times resulting in a shorter time to market. 12Solutions can also be used for demonstrations and proof of concept purposes giving Unitech Value Adding Solution Partners and Business Partners a competitive position in their market space. 12Solutions are making your choice to work with Unitech even more interesting, profitable and successful. 8. UnitCare UnitCare Comprehensive UnitCare Comprehensive coverage includes normal wear and tear, and accidental breakage during use and virtually eliminates any surprise repair costs for a significantly lower TCO. Unitcare Comprehensive Plus Unitech Comprehensive Plus will give a guaranteed percentage of buy-back at the end of your 5 years deployment. It reduces the Total Cost Ownership and at the same time allows you to lift your installations up to the next stage of technology available at that time. UnitCare, we take care of your unit More info: Understanding the business and service needs of each industry where Unitech s mobile computers are running has been the base of UnitCare, a complete package of service levels offering business continuality. UnitCare will keep your mobile computers running at peak performance. Unitech s service program, UnitCare, offers customers a high level of security by a reliable, high-quality and effective program for getting your devices serviced quickly. It also drives the hidden costs out of your installations. UnitCare is an answer to customer demands to keep operations running efficiently as well as cost effectively resulting in an increase of customer satisfaction. UnitCare goes beyond the standard warranty, with a complete service offer for different needs. There are different UnitCare warranty options: UnitCare Extended Warranty UnitCare Extended Warranty extends your default warranty up to 3 years, providing easiness on service and maintenance and assuring a guaranteed return time of 5 days. 11

12 8. UnitCare 9. United 9. United {ju:naltld} <> Formed or produced by the uniting of things and or persons; with - powers Bringing all forces together United is Unitech s dedicated Channel Partner Program. It has been designed with all players of the supply chain in mind, working together, being united in one program. United is designed to provide better profitability and growth for partners. United members can benefit from business development programs, excellent sales support, tailor made marketing support and additional program features based on various partner status levels. Regardless they are directly or indirectly purchasing from Unitech. The completely new developed United Channel Partner Program reinforces Unitech s commitment to its direct and indirect channel partners across EMEA, aiming on growth and improving their bottom line. In addition this program underlines Unitech s channel centric go to market strategy by recognizing those Partners that generate demand in their market space. United, already indicated by its name, unites Unitech and the channel partner for common purposes and actions and will share resources. Unitech understands channel partners are Key to the successful implementation of its products at end-users. Not only will they provide customer services once the implementation is done, they will also guide the end-users through their manufacturer selection process. United contributes to all these stages of engagement. Unlike other Partner Programs, united is focused on both Unitech s Direct AND Indirect Partners. More info: Value Adding Distributors Valua Adding Solution Partners Business Partners Independent Software Vendors 12

13 9. PQT Testing 10. PQT Testing Part of the total cost of ownership is being determined by the quality and service which needs to be provided during the implementation lifetime. When releasing a new product Unitech conducts a series of tests ensuring top-performance. Each test is aiming on quality assurance and specific needs by the mobile worker. Extensive testing takes place when Unitech releases a new product. Key pad lifetime test To simulate the actual key-stroke usage in a year. After the testing it may not have any broken or bad contact result from each tested key. Vibration test To ensure the construction and design of the tested object can withstand the normal usage conditions (such as truck driving) and will still perform all functions. Temperature test To ensure the tested object will be functioning normally including electronic and mechanical components. The PA500 II will operate from -10 C to 50 C. Cradle insertion test This test will identify if over time there are any issues to be expected with insertion of the PA500 II into the cradle. Even abnormal insertion is simulated. Drop test To ensure the construction and design of the tested object can withstand a sudden impact from a defined height. The PA500 II is tested to survive multiple drops from 1.5 meter. 13

14 Content Sales Kit 1. Target Markets 16 Vertical markets: retail, healthcare, hospitality, sales automation Competition PA500 II unique selling points 18 Operating system 18 Display 18 Keypad 18 Communication 18 Accessories 18 Enclosure 18 Software Selling strategies 19 Screen focused operation 19 Powerful yet lightweight pocket friend 19 Impressive wireless performance 19 Manage every installation cost effectively Why Unitech? 19 Reasons for choosing Unitech for your mobile hardware

15 Sales Kit 15

16 1. Target Markets 1. Target Markets The PA500 II is your compact enterprise companion. It s the successor of the first version of the PA500 which proved to be a great solution for different AIDC markets. It s not a typical mobile computer for intensive barcode scanning. Its power lies in the ergonomic design, touch screen focused operation and the high quality inside-terminal features. This design makes the PA500 II very suitable for markets such as retail, healthcare, sales automation and especially hospitality. These markets demand powerful mobile computing at an affordable price bringing a rapid return on investment. PA500 II typical target verticals and applications: Although suitable for many verticals the most likely target markets for the PA500 II are retail, healthcare, hospitality and sales automation. 16

17 2. Competition 2. Competition All specifications of the products below are referenced from their respective website and or product sheets. Competitive product Specification overview Unitech sales arguments Socket Somo 650 Windows Mobile 6 Classic 624MHz, 128 RAM/1GB ROM 3.5 QVGA Optional barcode, RFID and MSR BT, Wi-Fi 2600mAh battery 204g, 1m drop 1. PA500 II offers far more processing power smoothening operations 2. PA500 II is a complete solution, not surprises on additional costs when wanting more (such as scanner) 3. Unitech offers local support in Europe decreasing down time when a product is defect 4. Standard battery power of the PA500 II is advantageous making sure workers can stay longer in operation Motorola MC55A Windows Mobile 6.5 Classic 806MHz, 256 RAM/1GB ROM 3.5 VGA, QWERTY, numeric and NAV PIM 1D laser or 2D imager 3.2 MP camera, auto focus BT, Wi-Fi (CCX4) 2400mAh battery 315g, 1.8 drop, IP64 1. That much ruggedness is not always needed in the target markets of these devices 2. Lower weight of PA500 II is more convenient for workers in for example hospitality 3. Street price of PA500 II ( 599) is much lower compared to MC55 (about 1000) Xplore DT-350 Windows CE MHz, 64 RAM/128 ROM 3.5 QVGA 1D laser BT, Wi-Fi 1400mAh battery 180g 1. PA500 II has a drop specification which reduces the TCO 2. More processing power and storage capability for real business performance 3. Standard battery of the PA500 II is much more powerful 4. PA500 II runs on latest Windows Handheld Embedded thus more future proof Janam XM-66 Windows Mobile 6.1 or CE MHz, 128 RAM/128 ROM 3.5 Q VGA, numeric or 4-way NAV 2D imager (CMOS) IRDA, BT, Wi-Fi (CCX4) 279g, 1.2 drop, IP54 1. PA500 II runs on latest Windows Handheld Embedded thus more future proof 2. More processing power and storage capability for real business performance 3. PA500 II is more lightweight making it more ideal for order taking and intensive usage 17

18 2. Competition Selling strategy to attack the competition The PA500 II is the ideal enterprise PDA for businesses where data collection is critical but ruggedness is less important. Its high quality features and good pricing make it a serious competitor of any already established PDA s or other newcomer in the respective target markets. Such a powerful processor is something you won t expect from a very compact designed PDA like PA500 II. With its 806MHz processing power the PA500 II easily beats the Somo 650, DT-350 and XM-66. PA500 II makes your applications run smoothly! The PA500 II is only weighing 213 grams making it ideal for workers that hold the device in hands often. MC55A and XM-66 weigh more increasing the chance that workers get tired The latest version of Windows Embedded Handheld offers a familiar programming environment for system integrators and is future proof. Somo 650, DT-350 and XM-66 run on older Windows versions Very good pricing positioning. Unitech ensures partners a good margin with its products as well, making the PA500 II a mobile computer to watch out for Unitech respects high service levels and therefore has an in-house service department within Europe, ensuring a decreased downtime when devices are accidentally damaged or broken. Socket does not seem to offer this service within Europe Being at the start of its lifecycle, it s ensured that PA500 II will stay in operation for several years from now 12Solutions including 12Manage greatly enhance user experience. Unitech s solutions are free or charge and increase your value offering to the end-users and decrease software integration costs as well. For other device management systems users have to pay 3. PA500 II unique selling points High quality mobile computing against a very competitive pricing... What more do you want? PA500 II has it all! It s the perfect device for inside the 4 walls applications but for sure it can excel outside those walls as well. Pocket the difference with PA500 II. Operating system Latest version of Windows Embedded Handheld offers great user experience by intuitive finger operation Applications run quickly with the 806mHz processor, one of the highest CPU values currently on the market for enterprise PDA s Display PA500 II offers a lot of screen compared to its compact size. This focus on the screen instead of buttons makes the PA500 II a familiar tool to use Transflective color LCD ensures good readability in direct sunlight, ideal for any outdoor application in the field or when serving customers on a terrace Keypad Less is more! Workers in enterprise applications don t need many buttons to do the job. PA500 II brings a navigation button and some function keys that workers can use for scanning and collecting data Communication Seamless roaming with a high quality Summit b/g/n Wi-Fi radio for fast en reliable wireless data transfer to central pc systems Connect with Bluetooth belt printer or other wireless devices to make your mobile worker even more efficient Accessories The PA500 II really is a pocket size terminal. The worker can put the device easily into his or her pocket without being hindered while doing the job By weighing only 213 grams the PA500 II is easy to carry and easy to use. Only smart phones weigh less (but are not as durable of course) Accidental drops from a height of 1 meter are no issue Enclosure The PA500 II really is a pocket size terminal. The worker can put the device easily into his or her pocket without being hindered while doing the job By weighing only 213 grams the PA500 II is easy to carry and easy to use. Only smart phones weigh less (but are not as durable of course) Accidental drops from a height of 1 meter are no issue Software 12Manage device management software greatly reduces the total cost of ownership of your hardware installations 12Solutions software provides unique enhancements in user experience and reduce the software integration costs Unitech software solutions and utilities come with our devices free of charge and add extra value to the total solution offered to the end user 18

19 3. PA550 unique selling points 4. Selling stra tegies Demand for enterprise PDA s with high quality specifications will always be high. PA500 II is designed for this specific need ensuring that mobile workers can do their job in an efficient and convenient way. Screen focused operation Less is more for sure is applicable to PA500 II. Access your most important functions with just a few buttons and collect important data by using the large touch screen. With this kind of operation similar to modern smartphones your employees will feel convenient of using the PA500 II. For processes where visuals are an important element of the application the PA500 II is the perfect PDA. Examples are found in hospitality where a waiter should have a good focus on the different tables to serve, in order to be capable to place orders of customers. In healthcare applications the screen focused PA500 II also serves very well. It ensures that care givers can easily read important patient data and can go through structured task lists in order to give every type of care needed. Powerful yet lightweight pocket friend Important data must be processed quickly. Therefore the PA500 II is equipped with a powerful 806MHz Marvel PXA320 processor. And equally important in the target markets of the PA500 II is the weight and size of the terminal. For sure that is covered as well. By only weighing 213 grams and its small size of 126mm x 77mm x 25mm it fits every worker s need and pocket. This is perfect for people in sales automation that use the PA500 II to document new orders of customers or for employees in retail to advice customers in-store about stock availability and cross-selling opportunities. Impressive wireless performance Most of the typical target markets of the PA500 II are inside the four walls or at least making use of a nearby Wi-Fi connection. Unitech has equipped the PA500 II with a high quality Summit b/g/n radio. Summit is well-known for its industrial grade wireless modules for business-critical mobile devices in factories, warehouses and hospitals. By incorporating the Summit Wi-Fi module in PA500 II the best wireless connectivity is ensured. Never again miss an order; never again miss a crucial moment of care. Manage every installation cost effectively Data collection solutions from Unitech do not stop at the hardware. We look beyond hardware only and offer our partners the perfect tool to manage devices that are in the field. This tool is called 12Manage and we offer it free of charge. This ensures that our partners can increase their value offering to end users even further. To conclude The PA500 II provides all the opportunities you expect from such a device. Extend the possibilities by utilizing the Bluetooth connection for mobile printing. Extend your protection against accidental damages by utilizing Unitech s UnitCare warranty program. The PA500 II comes as a total package, including the terminal, battery, stylus, USB charging and communication cable and AC adaptor with universal plugs. Unpack it and start working with the PA500 II immediately. Any needed additional accessories are easily ordered and installed afterwards. To summarize: Easy to carry pocket size device Only weighs 213 grams for convenience of use Less is more. Only a few buttons to ensure screen focused operation Perfect inside the four walls PDA with high quality Summit Wi-Fi radio for seamless roaming between different access points Perfect for outside the four walls as well when there is no real need for instant data exchange from the field to back office From cost perspective an entry level PDA but with high quality features to keep businesses running at peak performance The PA500 II comes as a total package so you can start immediately after purchase 5. Why Unitech? Reasons for choosing Unitech for your mobile hardware Continuous high investment in R&D United program to recruit new business together- United Local EMEA service & support Assigned sales professionals at your side helping you in all stages of the projects Value adding software tools as differentiator making software integration easy Customer satisfaction focused service programs Commercial support on local markets Unitech partners love to sell Unitech because its good value for money. Unitech guarantees margin for its partners Reseller recruitment to develop Unitech and distributor business 19

20 Specifications subject to change without notice. Copyright 2011 Unitech Electronics Co., Ltd. All rights reserved. Unitech is a registered trademark of Unitech Electronics Co., Ltd. All product and company names are trademarks, service marks, or registered trademarks of their respective owners. This data sheet is for informational purposes only. Unitech Electronics Co., Ltd. makes no warranties, expressed or implied in this summary. July PA690.01/11