Android Pay. Tap into the world s biggest mobile platform PAYMENT METHODS ALTERNATIVE PAYMENTS

Transcription

1 Android Pay Tap into the world s biggest mobile platform PAYMENT METHODS ALTERNATIVE PAYMENTS

2 Why choose Worldpay? the complexities and challenges within the global market consumer needs global and local payments What is Android Pay? Google s mobile wallet system, Android Pay, will give you access to a market of millions of Android smartphone users in key markets around the world. And it s growing into new territories every quarter. Android Pay is extremely easy to use. Offer it to your consumers and they ll be able to make in-app and online purchases from you with a simple tap or click. What s more, the Android Pay app stores their credit, debit, loyalty and gift card data for more secure transactions. Users can track ecommerce purchases through the app, keep their sensitive card details secure and use Android Device Manager to lock the app if their phone is lost or stolen. Google has made its Android operating system available to device manufacturers around the world. It is the single most widely used mobile platform, and by offering your consumers the opportunity to shop using Android Pay, you ll gain access to this massive global market. 2 3

3 With Android s enormous user base within easy reach, Android Pay can help you dramatically expand your market and strengthen your business. By offering a simple payment flow for consumers, it will enable you to achieve higher value transactions and an increased conversion rate. How Android Pay can help your business Consumers around the world want to make fast and frictionless payments using their smartphones. Global demand for mobile wallet payments was valued at $594 billion in 2016, and is projected to reach $3, billion in 2022, growing at approximately 32% per annum. 1 Android Pay is playing a large role in that growth. In 2009, the Android smartphone operating system accounted for less than 5% of the global market. In 2016, it held 88% of that market, 2 and in the final quarter of that year, 352 million of the 432 million smartphones sold ran the Android operating system (81.7%) Mobile Wallet (NFC and Remote Payment) Market: Global Industry Perspective, Comprehensive Analysis and Forecast, Zion-Market-Research.html 2. Quartz 3. Gartner 5

4 How Android Pay works Key benefits The below shows the Android Pay flow with Worldpay s interaction. Android Pay Shopper s phone Merchant Acquirer No extra costs With Android Pay, there are no additional fees for merchants or consumers, you ll only pay the standard fee. Credit card details Encryption Authorise payment Seamless shopping journey Checkout is quick and easy for consumers, with no redirects and no need to enter card details with each purchase. With consumers spending less time paying and more time shopping, Android Pay will help maximise your sales. Existing merchants have seen conversion rates increase between two and four times as a result of integrating Android Pay. 1 Tap to buy Place the Android Pay payment facility within a product page, rather than on a separate checkout page, and users can simply tap or click to buy, leading to higher conversion rates and increased sales. Safe and secure Android Pay uses a card tokenisation system, which means the shopper s confidential card details aren t sent during the transaction. For consumers and merchants, Android Pay can reduce exposure to online fraud. Build loyalty Enhance consumer engagement and repeat purchasing with loyalty cards, gift cards and special offers through Android Pay. Easy integration If you re developing an app, the Android Pay documentation and SDK make it simple to add in-app and on-web purchasing to your app and website, with Worldpay and Android ready to support you. 1. Android Pay Overview Processors - Feb

5 Contact Worldpay Please visit worldpay.com/global/products/alternative-payments for more information. Worldpay All rights reserved. This document and its content are proprietary to Worldpay and may not be reproduced, published or resold. The information is provided on an AS IS basis for information purposes only and Worldpay makes no warranties of any kind including in relation to the content or sustainability. Terms and Conditions apply to all our services. Worldpay (UK) Limited (Company No / FCA No ), Worldpay Limited (Company No / FCA No ), Worldpay AP Limited (Company No / FCA No ). Registered Office: The Walbrook Building, 25 Walbrook, London, EC4N 8AF and authorised by the Financial Conduct Authority under the Payment Service Regulations 2009 for the provision of payment services. Worldpay (UK) Limited is authorised and regulated by the Financial Conduct Authority for consumer credit activities. Worldpay, the logo and any associated brand names are all trademarks of the Worldpay group of companies.