Global a nd and China LED LED Industr stry Report,

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1 Global and China LED Industry Report, LED is currently the most popular investment topic in the electronic field. Take the MOCVD equipment of LED upstream as an example, the estimated shipment of MOCVD equipment in 2010 will reach 662, equivalent to the sum total of the previous three years, and promisingly, Year 2011 will maintain or even exceed this high h shipment. The unit selling price of MOCVD equipment is about US$1-2 million, and Chinese government offers a maximum subsidy of 50%, consequently, there occurs an upsurge of LED investment and a boom in MOCVD purchase in China. In 2010, the quantity of MOCVD equipment registered with National Development and Reform Commission (NDRC) alone is nearly 700, and some manufacturers even purchase directly instead of waiting for the subsidy of NDRC. MOCVD equipment is almost monopolized by German AIXTRON and American VEECO, but the output capacities of both companies are limited, so, the orders have been arranged till 2012.

2 LED market made a great leap in the second half of On the one hand, the application of LED backlight by notebooks surged from 15% at the end of 2008 to approximately 60%, and is expected to hit 88%, or 98% according to the prediction of some institutions, by the end of On the other hand, the application of LED backlight by LCD TV increased from 0.01% at the end of 2008 to 10%, and is expected to reach 27% at the end of 2010, while the application of LED backlight by LCD display grew from 0.01% at the end of 2008 to 5%. The LED market has expanded dramatically, from US$7 billion in 2009 to US$10.7 billion in 2010, which is a growth rate unreachable by any other electronic products. Along with growing LED brightness and falling prices, the share of LED in general lighting field is expected to be increased greatly; general lighting market is of huge potential with the market size reaching US$100 billion. Promisingly, the LED market can reach US$20.4 billion in The global LED market falls into three camps. The 1st camp takes Japan, Europe & America as the representatives. The global Top 5 LED giants all belong to this camp, namely NICHIA, TOYODA GOSEI, LUMILEDS, CREE and OSRAM; this camp also covers TOSHIBA, PANASONIC and SHARP. It possesses high-class technologies, abundant patents and has been dedicated to the UHB-LED field for many years, aiming at both general lighting and automotive lighting markets. Japanese enterprises give a little attention to the LED in the backlight of consumer electronics, while European and American enterprises show no interest at all. Manufacturers in South Korea and Taiwan form the 2nd camp. With integrated consumer electronics industry chain and interest in the LED for the backlight of consumer electronics, they are experiencing high-speed growth despite the gap with European and American enterprises in technology.

3 The manufacturers in Chinese Mainland belong to the 3rd camp. They are of small scale, scattered, and of low technology. Take packaging as an example, there are not more than 5 packaging plants in South Korea, while in Chinese Mainland, there are nearly 1,000, many of which are dealing with resin package of minimum technical content t and dfew of which hare engaged din SMD packaging. The annual revenue of all llthese manufacturers fails to reach that of EVERLIGHT, the leading enterprise in Taiwan, and there are also large discrepancies between EVERLIGHT and South Korean manufacturers. The technologies possessed by manufacturers in Chinese Mainland are low-level and many of the manufacturers produce quaternionic green/yellow LED which is mainly applied in outdoor landscape, decoration or advertisement. Mainland China is the world s largest production base of consumer electronics, but the purchasing right is centralized in the hands of Taiwanese and South Korean manufacturers. As a result, the mainland manufacturers can only see the rapid development of LED market in consumer electronics field but cannot benefit from it. As for the general lighting field, it is more beyond their reach due to their backward technology. The mainland manufacturers cannot share the high-growth g LED market, but they have the highest investment enthusiasm and LED projects start everywhere. Large quantities of MOCVD equipment have been bought in and the LED project in Wuhu alone needs more than 200 sets of MOCVD equipment. A single set of MOCVD equipment possesses over 2,000 parameters, so, it is not so easy to produce qualified products. In addition, there are numerous thresholds for LED patent, and incaution will cause troubles. Some enterprises, especially NICHIA, are never bored with patent lawsuits.

4 Revenue of Global 21 LED Epitaxy Manufacturers,

5 Table of Contents 1. LED Profile LED TV Classification 1.1 Brief Introduction 1.2 Glossary 1.3 Patent 14T 1.4 Technique Process 2. LED Market 2.1 Overview of LED Market 2.2 Medium- and Small-sized LED Backlight Market Cell Phone Digital Camera 2.3 LED for Notebook Backlight Notebook Market Notebook Industry Intro to Notebook Backlight LED Notebook LED Backlight Market 2.4 LED for LCD TV and LCD Backlight LED TV Industry Chain LED TV Market LED Display 2.5 LED Automotive Illumination 251Bi Brief fintroduction ti Developments Market 2.6 Outdoor Display Panel Market Outdoor LED Display Panel Market Worldwide Outdoor LED Display Panel Market in China Tulip Mega Media Analysis of Olympic LED Projects Analysis of LED for Shanghai Expo Beijing Leyard Shanghai Sansi Technology 2.7 LED Street Lamp Cost Comparison between LED Street Lamp and Traditional Street Lamp

6 2.7.2 Policies for LED Street Lamp Worldwide LED Street Lamp Market Worldwide LED Street Lamp Market in China Ten Thousand LED Lights in Ten Cities Project Progress of the Ten Thousand LED Lights in Ten Cities Project 277LEDCITYP Project Solar LED Street Lamp 2.8 General (Universal) Illumination 2.9 LED Traffic Lights 3. LED Industry 3.1 Profile of LED Industry Chain 3.2 LED Substrate Sapphire Glass Substrate Sapphire Glass Substrate Market Sapphire Substrate Industry Rubicon 3.33 MOCVD Industry 3.4 LED Industry Midstream - Epitaxy 3.5 LED Industry Downstream - Packaging 3.6 Regional Layout of LED Industry 3.7 LED Industry in Taiwan (China) 3.8 LED Industry in China 4. LED Vendors 4.1 EVERLIGHT 4.2 EPISTAR 4.3 GENESIS 4.4 ARIMA 4.5 FOREPI 4.6 BRTLED 4.7 OPTOTECH 4.8 HARVATEK 4.9 TEKCORE 4.10 UNITYOPTO 4.11 HUGA 4.12 CREE 4.13 TOYOTA GOSEI 4.14 NICHIA

7 4.15 OSRAM 4.16 PHILIPS LUMILEDS 4.17 STANLEY 4.18 SEOUL SEMICON 4.19 SILAN AZURE 4.20 SANAN OPTO 4.21 LIANCHUANG OPTO 4.22 FANGDA 4.23 SAMSUNG LED 4.24 LITEON 4.25 CITIZEN 4.26 DALIAN LUMEI OPTO 4.27 SHANGHAI EPILIGHT TECHNOLOGY 4.28 SHANGHAI RAINBOW 4.29 HUALEI OPTO 4.30 NATIONSTAR 4.31 LEXTAR 4.32 TYNTEK 4.33 EDISON 4.34 LG INNOTEK 4.35 INSPUR HUAGUANG 4.36 CHANGELIGHT 4.37 NEO-NEON 438ELEC-TECH MOCVD Vendors 5.1 AIXTRON 5.2 VEECO

8 Selected Charts LED Categories LED Patent Distribution Price of Notebook SMD LED, Price of LED for TV, Price of LED for General Lighting, Market Shares of Global Cell Phone Display Manufacturers by Shipment, 2009 Market Shares of Global Cell Phone Display Manufacturers by Sales, 2009 Global Cell Phone, Digital Camera, Handheld GPS Navigator and PMP Shipment, E Global Cell Phone Shipment, E 2012E Global Cell Phone Shipment, Q Q Market Shares of Major Cell Phone Manufacturers, Q LED Demand of Cell Phone, Digital it Camera Shipment, E2011E Market Shares of Major Digital Camera Manufacturers by Sales Volume, 2009 Market Shares of Major Digital Camera Display Suppliers by Sales Value, 2008 Netbook Shipment, E Market Shares of Global Major Notebook OEMs, 2006 Shipment of Global Major Notebook OEMs by Brand, 2007 Market Shares of Global Major Notebook OEMs, 2008 Global Notebook LED Backlight Penetration Rate, E Market Shares of Global Notebook Backlight Module Manufacturers, 2010 Market Shares of Global LED-TV Epitaxy Manufacturers, E

9 LED TV Penetration Rate, E Proportion of LED Backlight of Major FPTV Manufacturers Market Shares of Global Major FPTV Manufacturers, 2009 Market Shares of LCD-TV Manufacturers in China by Sales Volume, Jan & Jan Market Shares of LCD-TV Manufacturers in China by Sales Value, Jan & Jan Distribution of Manufacturers by Quantity of LED Display Models Launched, H Distribution of LED Displays by Size, H Share of LED Display, E PRIUS LED Auto Lamp LED Auto Lamp Roadmap of SKOITO Cost and Illumination of Five Auto Light Sources, F LED Auto Lighting Market Scale, E2015E Global Outdoor LED Display Board Market, E Market Shares of Outdoor LED Advertising Agencies, 2009 China Outdoor LED Display Board Market China Outdoor LED Display Industry Chain Major Partners of TULIP MEGA MEDIA Distribution of TULIP MEGA MEDIA in China Global LED Street Lamp Market Scale, E Global LED General Lighting Market Scale, E LED Bulb Sales Volume of Japan, E LED Sapphire Substrate Market Distribution by Size, Geographical Distribution of GaN LED Sapphire Substrate Downstream Market, 2008 Market Shares of Major LED Sapphire Substrate Manufacturers, 2010

10 Global MOCVD Equipment Market and Market Shares of Major Manufacturers, Distribution of LED Output Value by Region, LED Output Value of Taiwan, LED Epitaxy Shipment of Taiwan by Color, 2009 LED Packaging Shipment of Taiwan by Technology, 2009 Relationship among LED Enterprises in Taiwan Market Shares of Major LED Epitaxy Manufacturers, 2009 Market Shares of Major LED Packaging Manufacturers in Taiwan, 2009 China LED Industry Output t Value Distribution, ib ti 2009 Organization of EVERLIGHT Revenue and Operating Margin of EVERLIGHT, Product Structure of EVERLIGHT by Revenue, Product Structure of EVERLIGHT by Downstream Application, Revenue and Operating Margin of EPISTAR, E Revenue and Gross Margin of EPISTAR, Q Q Revenue of EPISTAR by Product, Q Q Product Distribution of EPISTAR by Downstream Application, 2010 Operating Income and Gross Margin of GENESIS, Roadmap of GENESIS Revenue and Gross Margin of ARIMA, Revenue of ARIMA by Product, Revenue and Operating Margin of FOREPI, E Revenue of FOREPI by Product, Q Q Revenue and Operating Margin of BRTLED, E 2010E Revenue of BRTLED by Product, 2008-Q1 2010

11 Revenue and Gross Margin of OPTOTECH, E Revenue of OPTOTECH by Product, Revenue and Operating Margin of HARVATEK, Product Distribution of HARVATEK by Downstream Application, Q Q Revenue and Gross Margin of TEKCORE, E High Illumination LED Capacity of TEKCORE, Q Q4 2010E Revenue and Operating Margin of UNITYOPTO, E Revenue and Operating Profit of HUGA, Revenue and Monthly Growth Margin of HUGA, Jan May 2010 Revenue and Operating Margin of CREE, FY2004-FY2010 Global Presence of CREE Revenue of TOYOTA GOSEI by Product, FY2009 Revenue and Operating Margin of TOYOTA GOSEI, FY2005-FY2010 Revenue of TOYOTA GOSEI LED by Product, FY2005-FY2011 Revenue and Operating Profit of NICHIA's LED Division, FY2004-FY2010 Revenue and Operating Margin of OSRAM, FY2004-FY2008 Revenue of OSRAM by Region, FY2008 Revenue of OSRAM by Product, FY2008 Geographical Distribution of OSRAM Employment, FY2008 Revenue of PHILIPS (LUMILEDS) by Region, EBIT of PHILIPS (LUMILEDS), FY2004-FY2008FY2008 Revenue of PHILIPS (LUMILEDS) by Product, FY2009 Revenue and Operating Margin of Stanley, FY2004-FY2010 Revenue and Operating Margin of Stanley s Auto Lighting Division, FY2005-FY2010 Revenue and Operating Margin of Stanley s Electric Lighting Division, FY2005- FY2010

12 Core Competitiveness of SEOUL SEMICON Code of Conduct of SEOUL SEMICON Products of SEOUL SEMICON Revenue and Operating Margin of SEOUL SEMICON, Product Structure of SEOUL SEMICON by Downstream Application, Q Q Global Presence of SEOUL SEMICON Vertical Integration of SEOUL SEMICON Downstream Application Distribution of SEOUL SEMICON in1999, 2002, 2005, 2008 & 2009 Revenue and Operating Margin of SILAN, Revenue and Gross Margin of SANAN OPTO, GaN Epitaxy Cost Structure of SANAN OPTO GaAs Epitaxy Cost Structure t of SANAN OPTO Downstream Application of SANAN OPTO Products LED Operating Income of Samsung Electro-Mechanics by Application, Revenue and Operating Margin of CITIZEN, Revenue Structure of CITIZEN by Product, FY2005-FY2010 Revenue and Operating Profit Margin of AXT, Revenue Structure of AXT by Product, Revenue Structure of AXT by Region, Revenue and Operating Profit Margin of TYNTEK, Revenue and Operating Profit Margin of EDISON, Output Capacity of LG INNOTEK, 2010Q1-2011Q4 Turnover and Gross Margin of NEO-NEON, Revenue of NEO-NEON by Product, Revenue of NEO-NEON by Region, 2008 vs. 2009

13 Order Size of AIXTRON, Q Q Revenue of AIXTRON, Revenue of AIXTRON by Application, Q1 Global Presence of AIXTRON Employees of AXITRON, Revenue of AIXTRON by Region, Q12010Q1 Revenue and Operating Profit of VEECO, Revenue of VEECO by Product, Q1 Selling Price of Typical LEDs, 2010 Digital Camera OEM Relationship and Shipment of Main Manufacturers, LED-TV Industry Chain of Samsung and LG Specifications of LED Street Lamp Cost Structure of Watt Street Lamp Key Players in the Links of LED Industry Chain MOCVD Equipment Shipment, Equipment Quantity of Major LED Epitaxy Manufacturers, 2010 Equipment Quantity and Capacity of Epitary Manufacturers in Taiwan, Revenue of 21 LED Upstream Enterprises Worldwide, Operating Margin of Nine LED Epitary Manufacturers Worldwide, E Revenue of Seven LED Downstream Manufacturers Worldwide, E Ranking of Taiwan s Epitary Manufacturers by Revenue, Jan.-May 2010 Ranking of China s LED Epitary Manufacturers by Revenue, 2009 Auto Products of LED LENSER Financial Data of OSRAM China, Revenue of Lumileds, Financial Data of Philips Automotive Lighting Hubei Company,

14 Revenue of Stanley by Region, FY2008-FY2009 Operating Profit of Stanley by Region, FY2008-FY2009FY2009 Financial Data of Tianjin Stanley, Financial Data of Guangzhou Stanley, Financial Data of Shenzhen Stanley, Financial i Data of Suzhou Stanley, MOCVD Equipment Quantity of SANAN OPTO Output Capacity Arrangements of SANAN OPTO, Photoelectric Product Revenue of CITIZEN, FY2004-FY2008 Income Statement of NATIONSTAR, Financial Situation of NEO-NEON,

15 How to Buy Product details USD File Single user 2,800 PDF Enterprisewide 4,200 PDF Publication date: July 2010 How to Order By By fax: By online: For more information, call our office in Beijing, China: Tel: Website: